Menswear in India

February 2024 | 27 pages | ID: MB51D61C9EAEN
Euromonitor International Ltd

Abstracts

Menswear witnessed substantial double-digit current value growth in 2023, marking a continued strong rebound from the pre-pandemic downturn. In contrast to the previous year, which was characterised by festive purchasing and stockpiling, the remarkable surge in 2023 was driven by a significant increase in impulse purchases. Within apparel, menswear continues to assert its dominance in terms of value sales, surpassing both womenswear and childrenswear.

Euromonitor International's Menswear in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Men's Nightwear, Men's Outerwear, Men's Swimwear, Men's Underwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Menswear market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Menswear in India
Euromonitor International
February 2024

LIST OF CONTENTS AND TABLES

MENSWEAR IN INDIA
KEY DATA FINDINGS

2023 DEVELOPMENTS

Robust growth observed as men prioritise fashion and style
Aditya Birla Fashion & Retail maintains its lead within menswear
D2C entrants are intensifying the competition with unique offerings and a brand story
PROSPECTS AND OPPORTUNITIES
Premiumisation expected to drive growth in menswear in the forecast period
Sustainability will be a focus for menswear brands in the future
The casualisation trend will continue to shape menswear
CATEGORY DATA
Table 1 Sales of Menswear by Category: Volume 2018-2023
Table 2 Sales of Menswear by Category: Value 2018-2023
Table 3 Sales of Menswear by Category: % Volume Growth 2018-2023
Table 4 Sales of Menswear by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Menswear: % Value 2019-2023
Table 6 LBN Brand Shares of Menswear: % Value 2020-2023
Table 7 NBO Company Shares of Men’s Outerwear: % Value 2019-2023
Table 8 LBN Brand Shares of Men’s Outerwear: % Value 2020-2023
Table 9 NBO Company Shares of Men’s Swimwear: % Value 2019-2023
Table 10 LBN Brand Shares of Men’s Swimwear: % Value 2020-2023
Table 11 NBO Company Shares of Men’s Underwear: % Value 2019-2023
Table 12 LBN Brand Shares of Men’s Underwear: % Value 2020-2023
Table 13 Forecast Sales of Menswear by Category: Volume 2023-2028
Table 14 Forecast Sales of Menswear by Category: Value 2023-2028
Table 15 Forecast Sales of Menswear by Category: % Volume Growth 2023-2028
Table 16 Forecast Sales of Menswear by Category: % Value Growth 2023-2028
APPAREL AND FOOTWEAR IN INDIA
EXECUTIVE SUMMARY
Apparel and footwear in 2023: The big picture

2023 KEY TRENDS

Competitive landscape
Retailing developments
What next for apparel and footwear?
MARKET DATA
Table 17 Sales of Apparel and Footwear by Category: Volume 2018-2023
Table 18 Sales of Apparel and Footwear by Category: Value 2018-2023
Table 19 Sales of Apparel and Footwear by Category: % Volume Growth 2018-2023
Table 20 Sales of Apparel and Footwear by Category: % Value Growth 2018-2023
Table 21 NBO Company Shares of Apparel and Footwear: % Value 2019-2023
Table 22 LBN Brand Shares of Apparel and Footwear: % Value 2020-2023
Table 23 Distribution of Apparel and Footwear by Format: % Value 2018-2023
Table 24 Distribution of Apparel and Footwear by Format and Category: % Value 2023
Table 25 Forecast Sales of Apparel and Footwear by Category: Volume 2023-2028
Table 26 Forecast Sales of Apparel and Footwear by Category: Value 2023-2028
Table 27 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2023-2028
Table 28 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources