Kraft Foods Iberia SL in Hot Drinks (Spain)
Sustainability, innovation, and operational efficiency are the latest commitments of this company. Being that coffee as one of its key products in Spain, Kraft Foods Iberia continues to be strongly committed to its coffee pod system Tassimo. In November of 2010, the company changed the image of the brand and released its entire range of products with this new image and packaging.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Coffee, Other Hot Drinks, Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Coffee, Other Hot Drinks, Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Hot Drinks market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 Kraft Foods Iberia SL: Key Facts
Summary 2 Kraft Foods Iberia SL: Operational Indicators
Company Background
Production
Summary 3 Kraft Foods Iberia SL: Production Statistics 2012
Competitive Positioning
Summary 4 Kraft Foods Iberia SL: Competitive Position 2012
Key Facts
Summary 1 Kraft Foods Iberia SL: Key Facts
Summary 2 Kraft Foods Iberia SL: Operational Indicators
Company Background
Production
Summary 3 Kraft Foods Iberia SL: Production Statistics 2012
Competitive Positioning
Summary 4 Kraft Foods Iberia SL: Competitive Position 2012