Koninklijke Buisman BV in Hot Drinks (Netherlands)

February 2016 | 2 pages | ID: KB540A64605EN
Euromonitor International Ltd

Abstracts

The strategy of Koninklijke Buisman is to expand its distribution agreements to include non-grocery retailers, and to sign exclusive distribution deals with larger grocery retailers. The inclusion of non-grocery retailers should provide Buisman’s products with greater visibility. The company also wants to be considered a specialist in instant coffee and will invest the majority of its resources in the further development of its instant coffee range.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Hot Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
  Summary 1 Koninklijke Buisman BV: Key Facts
Competitive Positioning
  Summary 2 Koninklijke Buisman BV: Competitive Position 2015