Grupo Cafento in Hot Drinks (Spain)

June 2014 | 3 pages | ID: GB98B6AA139EN
Euromonitor International Ltd

Abstracts

Cafento (Grupo) focuses strongly on foodservice and OCS (Office Coffee Service), channels affected by the economic crisis. Due to the decrease in sales it has suffered since 2008, the company is seeking to grow through three approaches: by boosting sales in the OCS channel with its fresh ground coffee pod system Stracto (accounting for 15% of total value sales in 2012 and 20% in 2013); to follow an ambitious internationalisation strategy that includes the possibility of establishing...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Hot Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Cafento (Grupo): Key Facts
Summary 2 Cafento (Grupo): Operational Indicators
Company Background
Production
Competitive Positioning