Friggs AB in Hot Drinks (Sweden)

March 2013 | 3 pages | ID: F72E5C1A080EN
Euromonitor International Ltd

Abstracts

Friggs will end as a separate company by 2013 as a result of the owner Midelfart Sonesson’s decision to merge Friggs with Max Medica AB, a producer of vitamins and dietary supplements. The new company will be called Midsona Sverige AB. Friggs will remain as a trademark brand for the new company. The new company will focus on products for health and wellbeing and aims to become the leading company within these categories in Scandinavia. Friggs’ different teas will be an integrated part in this...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.


Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Hot Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

FRIGGS AB IN HOT DRINKS (SWEDEN)
Euromonitor International
March 2013

Strategic Direction
Key Facts
Summary 1 Friggs AB: Key Facts
Summary 2 Friggs AB: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Friggs AB: Competitive Position 2012