Dragonfly Teas Ltd in Hot Drinks (United Kingdom)

June 2013 | 2 pages | ID: DEA39FC92D4EN
Euromonitor International Ltd

Abstracts

Dragonfly Teas will hope to build on its position as a much-loved local company that produces high-quality specialist teas. It will be under threat from more major competitors which are looking to expand into these markets as they are the most dynamic markets currently in the otherwise static tea market. Dragonfly has some brand loyalty already for its Tick-Tock red bush brand, and for many of its herbal teas, and this should stand it in good stead as consumers tend to prefer purchasing these...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Hot Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Dragonfly Teas Limited: Key Facts
Company Background
Competitive Positioning
Summary 2 Dragonfly Teas Ltd Competitive Position 2012