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Prepaid Card Market by Card Type (Open Loop Prepaid Card and Closed Loop Prepaid Card), Usage (General-purpose Reloadable Card, Gift Card, Government Benefit/Disbursement Card, Payroll Card, and Others), and End User (Retail, Corporate Institutions, Government, and Financial Institutions): Global Opportunity Analysis and Industry Forecast, 2020–2027

May 2020 | 245 pages | ID: P2BBD706719EN
Allied Market Research

US$ 5,370.00

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The prepaid card market is expected to exhibit high growth during the forecast period, owing to the convenience offered similar to that of a credit or debit card with the ability to allow the end user to set the spending limit according to the budget. Prepaid cards are a plastic alternative to carrying money around and are often called everyday cards. Prepaid cards have taken the place of cash, cheques, and other payment cards where consumers or businesses want to use an electronic means of payment, without linking the payment to a credit or debit account. However, various fees and security issues are expected to restrain the market growth. These restraints are expected to have a reduced impact in the near future, owing to the increase in popularity of prepaid cards among teenagers and students.

Europe occupied the highest market share of 49% in the global prepaid card market. Increased adoption of the prepaid cards by corporate offices and financial institutions and proactive efforts taken by European companies to increase awareness about prepaid card drive the market growth. The demand for prepaid cards in Europe is driven by the increase in number of applications in retail establishments, governments, and corporate institutions. Government initiatives to incorporate electronic payments over $1,000 to reduce tax avoidance drives the need for prepaid cards. Moreover, cost of basic banking is high, which further boosts the market growth.

Rise in demand for cash alternatives, increase in number of internet users, developments in the e-commerce industry, and increase in adoption of prepaid cards because of adding funds through multiple avenues fuel the growth of the market. However, lack of standardization is prone to fraudulent attacks, which hamper the growth of the market. Furthermore, increase in unbanked and underbanked population offers lucrative opportunities for the market growth globally.

The prepaid card market is categorized on the basis of card type, usage, end user, and region. By card type, the market is bifurcated into open loop prepaid card and closed loop prepaid card. By usage, it is classified into general-purpose reloadable card, gift card, government benefit/disbursement card, payroll card, and others. By end user, the market analyzed across retail establishments, corporate institutions, government, and financial institutions & others. By region, the market is studied across North America, Europe, Asia-Pacific, and LAMEA.

The key players profiled in the prepaid card market include American Express Company, BBVA Compass Bancshares, Inc., Green Dot Corporation, H&R Block Inc., JPMorgan Chase & Co., Kaiku Finance LLC., Mango Financial, Inc., NetSpend Holdings, Inc., PayPal Holdings, Inc. and UniRush, LLC. These key players have adopted strategies, such as product portfolio expansion, mergers & acquisitions, agreements, geographical expansion, and collaborations, to enhance their market penetration.

Key Benefits for Stakeholders
  • The study provides an in-depth analysis of the global prepaid card market forecast along with the current & future trends to elucidate the imminent investment pockets.
  • Information about key drivers, restraints, and opportunities and their impact analysis on the global prepaid card market size is provided in the report.
  • Porter’s five forces analysis illustrates the potency of the buyers and suppliers operating in the industry.
  • The quantitative analysis of the market for the period 2020–2027 is provided to determine the market potential.
By Card Type
  • Open Loop Prepaid Card
  • Closed Loop Prepaid Card
By Usage
  • General-purpose Reloadable Card
  • Gift Card
  • Government Benefit/Disbursement card
  • Payroll Card
  • Others
By End User
  • Retail Establishments
  • Corporate Institutions
  • Government
  • Financial Institutions & Others
BY REGION
  • North America
    • U.S.
    • Canada
  • Europe
    • UK
    • Germany
    • France
    • Netherlands
    • Spain
    • Italy
    • Nordic Countries
    • Rest of Europe
  • Asia-Pacific
    • China
    • India
    • Japan
    • Australia
    • South Korea
    • Rest of Asia-Pacific
  • LAMEA
    • Latin America
    • Middle East
    • Africa
KEY PLAYERS
    • American Express Company
    • BBVA Compass Bancshares, Inc.
    • Green Dot Corporation
    • H&R Block Inc.
    • JPMorgan Chase & Co.
    • Kaiku Finance LLC.
        • Mango Financial, Inc.
    • NetSpend Holdings, Inc.
    • PayPal Holdings, Inc.
    • UniRush, LLC
CHAPTER 1: INTRODUCTION

1.1. REPORT DESCRIPTION
1.2. KEY MARKET SEGMENTS
1.3. KEY BENEFITS
1.4. RESEARCH METHODOLOGY
  1.4.1.Primary research
  1.4.2.Secondary research
  1.4.3.Analyst tools and models

CHAPTER 2: EXECUTIVE SUMMARY

2.1. CXO PERSPECTIVE

CHAPTER 3: MARKET LANDSCAPE

3.1. MARKET DEFINITION AND SCOPE
3.2. KEY FINDINGS
  3.2.1.Top investment pockets
  3.2.2.Top winning strategies
3.3. PORTER'S FIVE FORCES ANALYSIS
  3.3.1.Bargaining power of suppliers
  3.3.2.Threat of new entrants
  3.3.3.Threat of substitutes
  3.3.4.Competitive rivalry
  3.3.5.Bargaining power among buyers
3.4. MARKET SHARE ANALYSIS/TOP PLAYER POSITIONING 2019
3.5. MARKET DYNAMICS
  3.5.1.Drivers
  3.5.2.Restraints
  3.5.3.Opportunities

CHAPTER 4: PREPAID CARD MARKET BY CARD TYPE

4.1. OVERVIEW
4.2.CLOSED LOOP PREPAID CARD
  4.2.1.Key market trends, growth factors and opportunities
  4.2.2.Market size and forecast, by region
  4.2.3.Market share analysis, by country
4.3.OPEN LOOP PREPAID CARD
  4.3.1.Key market trends, growth factors and opportunities
  4.3.2.Market size and forecast, by region
  4.3.3.Market share analysis, by country

CHAPTER 5: PREPAID CARD MARKET BY USAGE

5.1. OVERVIEW
5.2.GENERAL-PURPOSE RELOADABLE CARD
  5.2.1.Key market trends, growth factors and opportunities
  5.2.2.Market size and forecast, by region
  5.2.3.Market share analysis, by country
5.3. GIFT CARD
  5.3.1.Key market trends, growth factors and opportunities
  5.3.2.Market size and forecast, by region
  5.3.3.Market share analysis, by country
5.4.GOVERNMENT BENEFITS/DISBURSEMENT CARD
  5.4.1.Key market trends, growth factors and opportunities
  5.4.2.Market size and forecast, by region
  5.4.3.Market share analysis, by country
5.5. INCENTIVE/PAYROLL CARD
  5.5.1.Key market trends, growth factors and opportunities
  5.5.2.Market size and forecast, by region
  5.5.3.Market share analysis, by country
5.6.OTHERS
  5.6.1.Key market trends, growth factors and opportunities
  5.6.2.Market size and forecast, by region
  5.6.3.Market share analysis, by country

CHAPTER 6: PREPAID CARD MARKET BY INDUSTRY VERTICAL

6.1. OVERVIEW
6.2.RETAIL ESTABLISHMENTS
  6.2.1.Key market trends, growth factors andopportunities
  6.2.2.Market size and forecast, by region
  6.2.3.Market share analysis, by country
6.3.CORPORATE INSTITUTIONS
  6.3.1.Key market trends, growth factors and opportunities
  6.3.2.Market size and forecast, by region
  6.3.3.Market share analysis, by country
6.4.GOVERNMENT
  6.4.1.Key market trends, growth factors and opportunities
  6.4.2.Market size and forecast, by region
  6.4.3.Market share analysis, by country
6.5.FINANCIAL INSTITUTIONS & OTHERS
  6.5.1.Key market trends, growth factors and opportunities
  6.5.2.Market size and forecast, by region
  6.5.3.Market share analysis, by country

CHAPTER 7: PREPAID CARD MARKET BY REGION

7.1. OVERVIEW
7.2. NORTH AMERICA
  7.2.1.Key market trends and opportunities
  7.2.2.Market size and forecast, by card type
  7.2.3.Market size and forecast, by usage
  7.2.4.Market size and forecast, by industry vertical
  7.2.5.Market size and forecast, by Country
  7.2.6.U.S.
    7.2.6.1.Market size and forecast, by card type
    7.2.6.2.Market size and forecast, by usage
    7.2.6.3.Market size and forecast, by industry vertical
  7.2.7. Canada
    7.2.7.1.Market size and forecast, by card type
    7.2.7.2.Market size and forecast, by usage
    7.2.7.3.Market size and forecast, by industry vertical
7.3. EUROPE
  7.3.1.Key market trends and opportunities
  7.3.2.Market size and forecast, by card type
  7.3.3.Market size and forecast, by usage
  7.3.4.Market size and forecast, by industry vertical
  7.3.5.Market size and forecast, by Country
  7.3.6.UK
    7.3.6.1.Market size and forecast, by card type
    7.3.6.2.Market size and forecast, by usage
    7.3.6.3.Market size and forecast, by industry vertical
  7.3.7. Germany
    7.3.7.1.Market size and forecast, by card type
    7.3.7.2.Market size and forecast, by usage
    7.3.7.3.Market size and forecast, by industry vertical
  7.3.8. France
    7.3.8.1.Market size and forecast, by card type
    7.3.8.2.Market size and forecast, by usage
    7.3.8.3.Market size and forecast, by industry vertical
  7.3.9. Russia
    7.3.9.1.Market size and forecast, by card type
    7.3.9.2.Market size and forecast, by usage
    7.3.9.3.Market size and forecast, by industry vertical
  7.3.10. Rest of Europe
    7.3.10.1.Market size and forecast, by card type
    7.3.10.2.Market size and forecast, by usage
    7.3.10.3.Market size and forecast, by industry vertical
7.4. ASIA-PACIFIC
  7.4.1.Key market trends and opportunities
  7.4.2.Market size and forecast, by card type
  7.4.3.Market size and forecast, by usage
  7.4.4.Market size and forecast, by industry vertical
  7.4.5.Market size and forecast, by Country
  7.4.6.India
    7.4.6.1.Market size and forecast, by card type
    7.4.6.2.Market size and forecast, by usage
    7.4.6.3.Market size and forecast, by industry vertical
  7.4.7. China
    7.4.7.1.Market size and forecast, by card type
    7.4.7.2.Market size and forecast, by usage
    7.4.7.3.Market size and forecast, by industry vertical
  7.4.8. Japan
    7.4.8.1.Market size and forecast, by card type
    7.4.8.2.Market size and forecast, by usage
    7.4.8.3.Market size and forecast, by industry vertical
  7.4.9. South Korea
    7.4.9.1.Market size and forecast, by card type
    7.4.9.2.Market size and forecast, by usage
    7.4.9.3.Market size and forecast, by industry vertical
  7.4.10. Australia
    7.4.10.1.Market size and forecast, by card type
    7.4.10.2.Market size and forecast, by usage
    7.4.10.3.Market size and forecast, by industry vertical
  7.4.11. Rest of Asia-Pacific
    7.4.11.1.Market size and forecast, by card type
    7.4.11.2.Market size and forecast, by usage
    7.4.11.3.Market size and forecast, by industry vertical
7.5. LAMEA
  7.5.1.Key market trends and opportunities
  7.5.2.Market size and forecast, by card type
  7.5.3.Market size and forecast, by usage
  7.5.4.Market size and forecast, by industry vertical
  7.5.5.Market size and forecast, by Country
  7.5.6.Latin America
    7.5.6.1.Market size and forecast, by card type
    7.5.6.2.Market size and forecast, by usage
    7.5.6.3.Market size and forecast, by industry vertical
  7.5.7. Middle East
    7.5.7.1.Market size and forecast, by card type
    7.5.7.2.Market size and forecast, by usage
    7.5.7.3.Market size and forecast, by industry vertical
  7.5.8. Africa
    7.5.8.1.Market size and forecast, by card type
    7.5.8.2.Market size and forecast, by usage
    7.5.8.3.Market size and forecast, by industry vertical

CHAPTER 8: COMPANY PROFILES

8.1.AMERICAN EXPRESS COMPANY
  8.1.1. Company overview
  8.1.2. Key Executives
  8.1.3. Company snapshot
  8.1.4. Operating business segments
  8.1.5. Product portfolio
  8.1.6. Business performance
  8.1.7. Key strategic moves and developments
8.2.BBVA GROUP
  8.2.1. Company overview
  8.2.2. Key Executives
  8.2.3. Company snapshot
  8.2.4. Operating business segments
  8.2.5. Product portfolio
  8.2.6. Business performance
  8.2.7. Key strategic moves and developments
8.3.GREEN DOT CORPORATION
  8.3.1. Company overview
  8.3.2. Key Executives
  8.3.3. Company snapshot
  8.3.4. Operating business segments
  8.3.5. Product portfolio
  8.3.6. Business performance
  8.3.7. Key strategic moves and developments
8.4.HRB DIGITAL LLC.
  8.4.1. Company overview
  8.4.2. Key Executives
  8.4.3. Company snapshot
  8.4.4. Operating business segments
  8.4.5. Product portfolio
  8.4.6. Business performance
  8.4.7. Key strategic moves and developments
8.5.JPMORGAN CHASE & CO.
  8.5.1. Company overview
  8.5.2. Key Executives
  8.5.3. Company snapshot
  8.5.4. Operating business segments
  8.5.5. Product portfolio
  8.5.6. Business performance
  8.5.7. Key strategic moves and developments
8.6.KAIKU FINANCE, LLC.
  8.6.1. Company overview
  8.6.2. Key Executives
  8.6.3. Company snapshot
  8.6.4. Operating business segments
  8.6.5. Product portfolio
  8.6.6. Business performance
  8.6.7. Key strategic moves and developments
8.7.MANGO FINANCIAL, INC.
  8.7.1. Company overview
  8.7.2. Key Executives
  8.7.3. Company snapshot
  8.7.4. Operating business segments
  8.7.5. Product portfolio
  8.7.6. Business performance
  8.7.7. Key strategic moves and developments
8.8.PAYPAL HOLDINGS INC.
  8.8.1. Company overview
  8.8.2. Key Executives
  8.8.3. Company snapshot
  8.8.4. Operating business segments
  8.8.5. Product portfolio
  8.8.6. Business performance
  8.8.7. Key strategic moves and developments
8.9.TOTAL SYSTEM SERVICES, INC. (NETSPEND)
  8.9.1. Company overview
  8.9.2. Key Executives
  8.9.3. Company snapshot
  8.9.4. Operating business segments
  8.9.5. Product portfolio
  8.9.6. Business performance
  8.9.7. Key strategic moves and developments
8.10.UNIRUSH, LLC
  8.10.1. Company overview
  8.10.2. Key Executives
  8.10.3. Company snapshot
  8.10.4. Operating business segments
  8.10.5. Product portfolio
  8.10.6. Business performance
  8.10.7. Key strategic moves and developments

LIST OF TABLES

TABLE 1.GLOBAL PREPAID CARD MARKET, BY CARD TYPE 2019-2027 ($MILLION)
TABLE 2.PREPAID CARD MARKET FOR CLOSED LOOP PREPAID CARD, BY REGION, 2019-2027 ($MILLION)
TABLE 3.PREPAID CARD MARKET FOR OPEN LOOP PREPAID CARD, BY REGION, 2019-2027 ($MILLION)
TABLE 4.GLOBAL PREPAID CARD MARKET, BY USAGE 2019-2027 ($MILLION)
TABLE 5.PREPAID CARD MARKET FOR GENERAL-PURPOSE RELOADABLE CARD, BY REGION, 2019-2027 ($MILLION)
TABLE 6.PREPAID CARD MARKET FOR GIFT CARD, BY REGION, 2019-2027 ($MILLION)
TABLE 7.PREPAID CARD MARKET FOR GOVERNMENT BENEFITS/DISBURSEMENT CARD, BY REGION, 2019-2027 ($MILLION)
TABLE 8.PREPAID CARD MARKET FOR INCENTIVE/PAYROLL CARD, BY REGION, 2019-2027 ($MILLION)
TABLE 9.PREPAID CARD MARKET FOR OTHERS, BY REGION, 2019-2027 ($MILLION)
TABLE 10.GLOBAL PREPAID CARD MARKET, BY INDUSTRY VERTICAL 2019-2027 ($MILLION)
TABLE 11.PREPAID CARD MARKET FOR RETAIL ESTABLISHMENTS, BY REGION, 2019-2027 ($MILLION)
TABLE 12.PREPAID CARD MARKET FOR CORPORATE INSTITUTIONS, BY REGION, 2019-2027 ($MILLION)
TABLE 13.PREPAID CARD MARKET FOR GOVERNMENT, BY REGION, 2019-2027 ($MILLION)
TABLE 14.PREPAID CARD MARKET FOR FINANCIAL INSTITUTIONS & OTHERS, BY REGION, 2019-2027 ($MILLION)
TABLE 15.PREPAID CARD MARKET FOR , BY REGION, 2019-2027 ($MILLION)
TABLE 16.NORTH AMERICA PREPAID CARD, BY CARD TYPE 2019-2027 ($MILLION)
TABLE 17.NORTH AMERICA PREPAID CARD, BY USAGE 2019-2027 ($MILLION)
TABLE 18.NORTH AMERICA PREPAID CARD, BY INDUSTRY VERTICAL 2019-2027 ($MILLION)
TABLE 19.NORTH AMERICA PREPAID CARD, BY REGION, 2019-2027 ($MILLION)
TABLE 20.EUROPE PREPAID CARD, BY CARD TYPE 2019-2027 ($MILLION)
TABLE 21.EUROPE PREPAID CARD, BY USAGE 2019-2027 ($MILLION)
TABLE 22.EUROPE PREPAID CARD, BY INDUSTRY VERTICAL 2019-2027 ($MILLION)
TABLE 23.EUROPE PREPAID CARD, BY REGION, 2019-2027 ($MILLION)
TABLE 24.ASIA-PACIFIC PREPAID CARD, BY CARD TYPE 2019-2027 ($MILLION)
TABLE 25.ASIA-PACIFIC PREPAID CARD, BY USAGE 2019-2027 ($MILLION)
TABLE 26.ASIA-PACIFIC PREPAID CARD, BY INDUSTRY VERTICAL 2019-2027 ($MILLION)
TABLE 27.ASIA-PACIFIC PREPAID CARD, BY REGION, 2019-2027 ($MILLION)
TABLE 28.LAMEA PREPAID CARD, BY CARD TYPE 2019-2027 ($MILLION)
TABLE 29.LAMEA PREPAID CARD, BY USAGE 2019-2027 ($MILLION)
TABLE 30.LAMEA PREPAID CARD, BY INDUSTRY VERTICAL 2019-2027 ($MILLION)
TABLE 31.LAMEA PREPAID CARD, BY REGION, 2019-2027 ($MILLION)
TABLE 32.AMERICAN EXPRESS COMPANY: COMPANY SNAPSHOT
TABLE 33.AMERICAN EXPRESS COMPANY: OPERATING SEGMENTS
TABLE 34.BBVA GROUP: COMPANY SNAPSHOT
TABLE 35.BBVA GROUP: OPERATING SEGMENTS
TABLE 36.GREEN DOT CORPORATION: COMPANY SNAPSHOT
TABLE 37.GREEN DOT CORPORATION: OPERATING SEGMENTS
TABLE 38.HRB DIGITAL LLC. : COMPANY SNAPSHOT
TABLE 39.HRB DIGITAL LLC. : OPERATING SEGMENTS
TABLE 40.JPMORGAN CHASE & CO.: COMPANY SNAPSHOT
TABLE 41.JPMORGAN CHASE & CO.: OPERATING SEGMENTS
TABLE 42.KAIKU FINANCE, LLC. : COMPANY SNAPSHOT
TABLE 43.KAIKU FINANCE, LLC. : OPERATING SEGMENTS
TABLE 44.MANGO FINANCIAL, INC.: COMPANY SNAPSHOT
TABLE 45.MANGO FINANCIAL, INC.: OPERATING SEGMENTS
TABLE 46.PAYPAL HOLDINGS INC.: COMPANY SNAPSHOT
TABLE 47.PAYPAL HOLDINGS INC.: OPERATING SEGMENTS
TABLE 48.TOTAL SYSTEM SERVICES, INC. ( NETSPEND ): COMPANY SNAPSHOT
TABLE 49.TOTAL SYSTEM SERVICES, INC. ( NETSPEND ): OPERATING SEGMENTS
TABLE 50.UNIRUSH, LLC: COMPANY SNAPSHOT
TABLE 51.UNIRUSH, LLC: OPERATING SEGMENTS

LIST OF FIGURES

FIGURE 1.GLOBAL PREPAID CARD MARKET SEGMENTATION
FIGURE 2.TOP INVESTMENT POCKET
FIGURE 3.TOP WINNING STRATEGIES (%)
FIGURE 4.PREPAID CARD MARKET FOR CLOSED LOOP PREPAID CARD, 2019-2027 ($MILLION)
FIGURE 5.PREPAID CARD MARKET FOR OPEN LOOP PREPAID CARD, 2019-2027 ($MILLION)
FIGURE 6.PREPAID CARD MARKET FOR GENERAL-PURPOSE RELOADABLE CARD, 2019-2027 ($MILLION)
FIGURE 7.PREPAID CARD MARKET FOR GIFT CARD, 2019-2027 ($MILLION)
FIGURE 8.PREPAID CARD MARKET FOR GOVERNMENT BENEFITS/DISBURSEMENT CARD, 2019-2027 ($MILLION)
FIGURE 9.PREPAID CARD MARKET FOR INCENTIVE/PAYROLL CARD, 2019-2027 ($MILLION)
FIGURE 10.PREPAID CARD MARKET FOR OTHERS, 2019-2027 ($MILLION)
FIGURE 11.PREPAID CARD MARKET FOR RETAIL ESTABLISHMENTS, 2019-2027 ($MILLION)
FIGURE 12.PREPAID CARD MARKET FOR CORPORATE INSTITUTIONS, 2019-2027 ($MILLION)
FIGURE 13.PREPAID CARD MARKET FOR GOVERNMENT, 2019-2027 ($MILLION)
FIGURE 14.PREPAID CARD MARKET FOR FINANCIAL INSTITUTIONS & OTHERS, 2019-2027 ($MILLION)
FIGURE 15.GLOBAL PREPAID CARD, BY REGION, 2019 (%)
FIGURE 16.U.S. PREPAID CARD MARKET, 2019-2027 ($MILLION)
FIGURE 17.CANADA PREPAID CARD MARKET, 2019-2027 ($MILLION)
FIGURE 18.UK PREPAID CARD MARKET, 2019-2027 ($MILLION)
FIGURE 19.GERMANY PREPAID CARD MARKET, 2019-2027 ($MILLION)
FIGURE 20.FRANCE PREPAID CARD MARKET, 2019-2027 ($MILLION)
FIGURE 21.RUSSIA PREPAID CARD MARKET, 2019-2027 ($MILLION)
FIGURE 22.REST OF EUROPE PREPAID CARD MARKET, 2019-2027 ($MILLION)
FIGURE 23.INDIA PREPAID CARD MARKET, 2019-2027 ($MILLION)
FIGURE 24.CHINA PREPAID CARD MARKET, 2019-2027 ($MILLION)
FIGURE 25.JAPAN PREPAID CARD MARKET, 2019-2027 ($MILLION)
FIGURE 26.SOUTH KOREA PREPAID CARD MARKET, 2019-2027 ($MILLION)
FIGURE 27.AUSTRALIA PREPAID CARD MARKET, 2019-2027 ($MILLION)
FIGURE 28.REST OF ASIA-PACIFIC PREPAID CARD MARKET, 2019-2027 ($MILLION)
FIGURE 29.LATIN AMERICA PREPAID CARD MARKET, 2019-2027 ($MILLION)
FIGURE 30.MIDDLE EAST PREPAID CARD MARKET, 2019-2027 ($MILLION)
FIGURE 31.AFRICA PREPAID CARD MARKET, 2019-2027 ($MILLION)



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