Global Film and Television Licensed Merchandise Market Growth (Status and Outlook) 2026-2032

October 2026 | 84 pages | ID: GE38AFC24AAAEN
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The global Film and Television Licensed Merchandise market size is predicted to grow from US$ 4461 million in 2025 to US$ 7368 million in 2032; it is expected to grow at a CAGR of 7.5% from 2026 to 2032.

Film and television licensed merchandise refers to derivative products that utilize character images, logos, scene elements, or story IPs from movies, TV series, or streaming media content, legally authorized by the copyright holders of such works, and are applied to physical or digital goods. These products encompass categories such as toys, clothing, stationery, home furnishings, collectibles, and digital peripherals. These products are centered on the content IP, with the scope, duration, and revenue-sharing model clearly defined through brand licensing agreements. The licensed manufacturers or retailers are responsible for designing, producing, and selling these products. Film and television licensed merchandise typically leverages the fan base and emotional connection of popular film and television IPs to achieve market conversion, representing an important extension of the content industry's commercialization. Its core characteristics lie in IP-driven consumption, a lifecycle highly correlated with the work's popularity, and enhanced market appeal through cross-industry collaborations and limited-edition releases.

The market for Film and Television Licensed Merchandise is currently at a pivotal stage, evolving from traditional character-based merchandise toward the commercialization of broader IP ecosystems. As the global industries of film, animation, gaming, and streaming content continue to expand, the commercial value of hit IPs is extending beyond box office receipts and subscription fees into licensed product categories such as toys, apparel, home goods, collectibles, cultural and creative products, and digital goods. Rising consumer demand for IP products that foster emotional connections and cultural resonance has established licensed merchandise as a crucial secondary revenue stream within the film and television value chain. Properties such as superhero franchises, classic animations, sci-fi series, hit TV shows, and streaming originals are continuously extending their brand influence and commercial lifecycles through long-term management and cross-category licensing.

In terms of supply and demand, the market is characterized by a model driven by content IPs and empowered by brand licensing, featuring large-scale manufacturing and diversified sales channels. Upstream players—including film and TV production companies, animation studios, streaming platforms, and copyright management agencies—supply the IP resources, transforming character imagery, narrative elements, and brand assets into design resources through licensing partnerships. Midstream participants—such as manufacturers of toys, apparel, home goods, and collectibles, as well as cultural and creative enterprises—handle product development, manufacturing, and marketing. Downstream operations encompass various consumer touchpoints, including e-commerce platforms, retail outlets, themed stores, cinema merchandise channels, and theme parks. As consumer purchasing habits shift toward online and social-driven experiences, e-commerce, "blind box" collecting, limited-edition releases, and the "fan economy" have emerged as key drivers of market growth.

Future development in this sector will increasingly prioritize long-term IP management and product innovation. On one hand, technologies such as AI-driven design, digital supply chains, and flexible manufacturing will enhance development efficiency, enabling companies to respond rapidly to trending content and shifting consumer preferences. On the other hand, eco-friendly materials, personalized customization, high-end collectibles, and cross-brand collaborations will represent new avenues for growth. The Asian market—particularly China, Japan, and South Korea—is poised to become a major growth region, driven by the rise of local IPs, the expansion of anime and manga culture consumption, and the growing receptiveness of young consumers to trend-driven culture. Meanwhile, leading international IP holders will continue to strengthen their global licensing networks, maximizing the utility of their IP assets through integrated strategies spanning films, TV series, games, themed entertainment, and consumer products. Industry competition is shifting from a simple race based on the volume of licenses to a comprehensive contest involving "high-quality IP resources, product innovation capabilities, and channel operation expertise." Enterprises possessing robust IP portfolios, mature licensing management systems, and global commercialization capabilities hold a distinct advantage, whereas small and medium-sized enterprises (SMEs) tend to enter the market by targeting niche categories, specific regional markets, or distinctive designs. Future market opportunities will center on film and television IPs with sustained content output, highly interactive fan communities, cross-industry collaborations, and innovative licensed products integrated with digital entertainment ecosystems.

Report Scope

LPI (LP Information)' newest research report, the “Film and Television Licensed Merchandise Industry Forecast” looks at past sales and reviews total world Film and Television Licensed Merchandise sales in 2025, providing a comprehensive analysis by region and market sector of projected Film and Television Licensed Merchandise sales for 2026 through 2032. With Film and Television Licensed Merchandise sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Film and Television Licensed Merchandise industry.

This Insight Report provides a comprehensive analysis of the global Film and Television Licensed Merchandise landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyses the strategies of leading global companies with a focus on Film and Television Licensed Merchandise portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms’ unique position in an accelerating global Film and Television Licensed Merchandise market.

This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Film and Television Licensed Merchandise and breaks down the forecast by Type, by Application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Film and Television Licensed Merchandise.

This report presents a comprehensive overview, market shares, and growth opportunities of Film and Television Licensed Merchandise market by product type, application, key players and key regions and countries.

Market Segmentation

Segmentation by Type:

  • Clothing and Accessories
  • Toys and Games
  • Fashion Accessories
  • Others

Segmentation by Licensing Method:

  • Product Licensing
  • Outer Packaging Licensing
  • Gift/Gift Licensing
  • Others

Segmentation by Technical Form:

  • Physical Goods
  • Digital Goods

Segmentation by Application:

  • Restaurant Collaborations
  • Commercial Retail
  • Others

This report also splits the market by region:

  • Americas
    • United States
    • Canada
    • Mexico
    • Brazil
  • APAC
    • China
    • Japan
    • Korea
    • Southeast Asia
    • India
    • Australia
  • Europe
    • Germany
    • France
    • UK
    • Italy
    • Russia
  • Middle East & Africa
    • Egypt
    • South Africa
    • Israel
    • Turkey
    • GCC Countries
The below companies that are profiled have been selected based on inputs gathered from primary experts and analyzing the company's coverage, product portfolio, its market penetration.
  • Nemesis Now
  • Zinc Group
  • Mattel
  • Merch Showroom
  • Bandai
  • Hasbro
  • Funko
  • LEGO
  • Spin Master
  • POP MART
1 SCOPE OF THE REPORT

1.1 Market Introduction
1.2 Years Considered
1.3 Research Objectives
1.4 Market Research Methodology
1.5 Research Process and Data Source
1.6 Economic Indicators
1.7 Currency Considered
1.8 Market Estimation Caveats

2 EXECUTIVE SUMMARY

2.1 World Market Overview
  2.1.1 Global Film and Television Licensed Merchandise Market Size (2021-2032)
  2.1.2 Film and Television Licensed Merchandise Market Size CAGR by Region (2021 VS 2025 VS 2032)
  2.1.3 World Current & Future Analysis for Film and Television Licensed Merchandise by Country/Region (2021, 2025 & 2032)
2.2 Film and Television Licensed Merchandise Segment by Type
  2.2.1 Clothing and Accessories
  2.2.2 Toys and Games
  2.2.3 Fashion Accessories
  2.2.4 Others
  2.2.5 Film and Television Licensed Merchandise Market Size by Type
    2.2.5.1 Film and Television Licensed Merchandise Market Size CAGR by Type (2021 VS 2025 VS 2032)
    2.2.5.2 Global Film and Television Licensed Merchandise Market Size Market Share by Type (2021-2026)
2.3 Film and Television Licensed Merchandise Segment by Licensing Method
  2.3.1 Product Licensing
  2.3.2 Outer Packaging Licensing
  2.3.3 Gift/Gift Licensing
  2.3.4 Others
  2.3.5 Film and Television Licensed Merchandise Market Size by Licensing Method
    2.3.5.1 Film and Television Licensed Merchandise Market Size CAGR by Licensing Method (2021 VS 2025 VS 2032)
    2.3.5.2 Global Film and Television Licensed Merchandise Market Size Market Share by Licensing Method (2021-2026)
2.4 Film and Television Licensed Merchandise Segment by Technical Form
  2.4.1 Physical Goods
  2.4.2 Digital Goods
  2.4.3 Film and Television Licensed Merchandise Market Size by Technical Form
    2.4.3.1 Film and Television Licensed Merchandise Market Size CAGR by Technical Form (2021 VS 2025 VS 2032)
    2.4.3.2 Global Film and Television Licensed Merchandise Market Size Market Share by Technical Form (2021-2026)
2.5 Film and Television Licensed Merchandise Segment by Application
  2.5.1 Restaurant Collaborations
  2.5.2 Commercial Retail
  2.5.3 Others
  2.5.4 Film and Television Licensed Merchandise Market Size by Application
    2.5.4.1 Film and Television Licensed Merchandise Market Size CAGR by Application (2021 VS 2025 VS 2032)
    2.5.4.2 Global Film and Television Licensed Merchandise Market Size Market Share by Application (2021-2026)

3 FILM AND TELEVISION LICENSED MERCHANDISE MARKET SIZE BY PLAYER

3.1 Film and Television Licensed Merchandise Market Size Market Share by Player
  3.1.1 Global Film and Television Licensed Merchandise Revenue by Player (2021-2026)
  3.1.2 Global Film and Television Licensed Merchandise Revenue Market Share by Player (2021-2026)
3.2 Global Film and Television Licensed Merchandise Key Players Head office and Products Offered
3.3 Market Concentration Rate Analysis
  3.3.1 Competition Landscape Analysis
  3.3.2 Concentration Ratio (CR3, CR5 and CR10) & (2024-2026)
3.4 New Products and Potential Entrants
3.5 Mergers & Acquisitions, Expansion

4 FILM AND TELEVISION LICENSED MERCHANDISE BY REGION

4.1 Film and Television Licensed Merchandise Market Size by Region (2021-2026)
4.2 Global Film and Television Licensed Merchandise Annual Revenue by Country/Region (2021-2026)
4.3 Americas Film and Television Licensed Merchandise Market Size Growth (2021-2026)
4.4 APAC Film and Television Licensed Merchandise Market Size Growth (2021-2026)
4.5 Europe Film and Television Licensed Merchandise Market Size Growth (2021-2026)
4.6 Middle East & Africa Film and Television Licensed Merchandise Market Size Growth (2021-2026)

5 AMERICAS

5.1 Americas Film and Television Licensed Merchandise Market Size by Country (2021-2026)
5.2 Americas Film and Television Licensed Merchandise Market Size by Type (2021-2026)
5.3 Americas Film and Television Licensed Merchandise Market Size by Application (2021-2026)
5.4 United States
5.5 Canada
5.6 Mexico
5.7 Brazil

6 APAC

6.1 APAC Film and Television Licensed Merchandise Market Size by Region (2021-2026)
6.2 APAC Film and Television Licensed Merchandise Market Size by Type (2021-2026)
6.3 APAC Film and Television Licensed Merchandise Market Size by Application (2021-2026)
6.4 China
6.5 Japan
6.6 South Korea
6.7 Southeast Asia
6.8 India
6.9 Australia

7 EUROPE

7.1 Europe Film and Television Licensed Merchandise Market Size by Country (2021-2026)
7.2 Europe Film and Television Licensed Merchandise Market Size by Type (2021-2026)
7.3 Europe Film and Television Licensed Merchandise Market Size by Application (2021-2026)
7.4 Germany
7.5 France
7.6 UK
7.7 Italy
7.8 Russia

8 MIDDLE EAST & AFRICA

8.1 Middle East & Africa Film and Television Licensed Merchandise by Region (2021-2026)
8.2 Middle East & Africa Film and Television Licensed Merchandise Market Size by Type (2021-2026)
8.3 Middle East & Africa Film and Television Licensed Merchandise Market Size by Application (2021-2026)
8.4 Egypt
8.5 South Africa
8.6 Israel
8.7 Turkey
8.8 GCC Countries

9 MARKET DRIVERS, CHALLENGES AND TRENDS

9.1 Market Drivers & Growth Opportunities
9.2 Market Challenges & Risks
9.3 Industry Trends

10 GLOBAL FILM AND TELEVISION LICENSED MERCHANDISE MARKET FORECAST

10.1 Global Film and Television Licensed Merchandise Forecast by Region (2027-2032)
  10.1.1 Global Film and Television Licensed Merchandise Forecast by Region (2027-2032)
  10.1.2 Americas Film and Television Licensed Merchandise Forecast
  10.1.3 APAC Film and Television Licensed Merchandise Forecast
  10.1.4 Europe Film and Television Licensed Merchandise Forecast
  10.1.5 Middle East & Africa Film and Television Licensed Merchandise Forecast
10.2 Americas Film and Television Licensed Merchandise Forecast by Country (2027-2032)
  10.2.1 United States Market Film and Television Licensed Merchandise Forecast
  10.2.2 Canada Market Film and Television Licensed Merchandise Forecast
  10.2.3 Mexico Market Film and Television Licensed Merchandise Forecast
  10.2.4 Brazil Market Film and Television Licensed Merchandise Forecast
10.3 APAC Film and Television Licensed Merchandise Forecast by Region (2027-2032)
  10.3.1 China Film and Television Licensed Merchandise Market Forecast
  10.3.2 Japan Market Film and Television Licensed Merchandise Forecast
  10.3.3 Korea Market Film and Television Licensed Merchandise Forecast
  10.3.4 Southeast Asia Market Film and Television Licensed Merchandise Forecast
  10.3.5 India Market Film and Television Licensed Merchandise Forecast
  10.3.6 Australia Market Film and Television Licensed Merchandise Forecast
10.4 Europe Film and Television Licensed Merchandise Forecast by Country (2027-2032)
  10.4.1 Germany Market Film and Television Licensed Merchandise Forecast
  10.4.2 France Market Film and Television Licensed Merchandise Forecast
  10.4.3 UK Market Film and Television Licensed Merchandise Forecast
  10.4.4 Italy Market Film and Television Licensed Merchandise Forecast
  10.4.5 Russia Market Film and Television Licensed Merchandise Forecast
10.5 Middle East & Africa Film and Television Licensed Merchandise Forecast by Region (2027-2032)
  10.5.1 Egypt Market Film and Television Licensed Merchandise Forecast
  10.5.2 South Africa Market Film and Television Licensed Merchandise Forecast
  10.5.3 Israel Market Film and Television Licensed Merchandise Forecast
  10.5.4 Turkey Market Film and Television Licensed Merchandise Forecast
10.6 Global Film and Television Licensed Merchandise Forecast by Type (2027-2032)
10.7 Global Film and Television Licensed Merchandise Forecast by Application (2027-2032)
  10.7.1 GCC Countries Market Film and Television Licensed Merchandise Forecast

11 KEY PLAYERS ANALYSIS

11.1 Nemesis Now
  11.1.1 Nemesis Now Company Information
  11.1.2 Nemesis Now Film and Television Licensed Merchandise Product Offered
  11.1.3 Nemesis Now Film and Television Licensed Merchandise Revenue, Gross Margin and Market Share (2021-2026)
  11.1.4 Nemesis Now Main Business Overview
  11.1.5 Nemesis Now Latest Developments
11.2 Zinc Group
  11.2.1 Zinc Group Company Information
  11.2.2 Zinc Group Film and Television Licensed Merchandise Product Offered
  11.2.3 Zinc Group Film and Television Licensed Merchandise Revenue, Gross Margin and Market Share (2021-2026)
  11.2.4 Zinc Group Main Business Overview
  11.2.5 Zinc Group Latest Developments
11.3 Mattel
  11.3.1 Mattel Company Information
  11.3.2 Mattel Film and Television Licensed Merchandise Product Offered
  11.3.3 Mattel Film and Television Licensed Merchandise Revenue, Gross Margin and Market Share (2021-2026)
  11.3.4 Mattel Main Business Overview
  11.3.5 Mattel Latest Developments
11.4 Merch Showroom
  11.4.1 Merch Showroom Company Information
  11.4.2 Merch Showroom Film and Television Licensed Merchandise Product Offered
  11.4.3 Merch Showroom Film and Television Licensed Merchandise Revenue, Gross Margin and Market Share (2021-2026)
  11.4.4 Merch Showroom Main Business Overview
  11.4.5 Merch Showroom Latest Developments
11.5 Bandai
  11.5.1 Bandai Company Information
  11.5.2 Bandai Film and Television Licensed Merchandise Product Offered
  11.5.3 Bandai Film and Television Licensed Merchandise Revenue, Gross Margin and Market Share (2021-2026)
  11.5.4 Bandai Main Business Overview
  11.5.5 Bandai Latest Developments
11.6 Hasbro
  11.6.1 Hasbro Company Information
  11.6.2 Hasbro Film and Television Licensed Merchandise Product Offered
  11.6.3 Hasbro Film and Television Licensed Merchandise Revenue, Gross Margin and Market Share (2021-2026)
  11.6.4 Hasbro Main Business Overview
  11.6.5 Hasbro Latest Developments
11.7 Funko
  11.7.1 Funko Company Information
  11.7.2 Funko Film and Television Licensed Merchandise Product Offered
  11.7.3 Funko Film and Television Licensed Merchandise Revenue, Gross Margin and Market Share (2021-2026)
  11.7.4 Funko Main Business Overview
  11.7.5 Funko Latest Developments
11.8 LEGO
  11.8.1 LEGO Company Information
  11.8.2 LEGO Film and Television Licensed Merchandise Product Offered
  11.8.3 LEGO Film and Television Licensed Merchandise Revenue, Gross Margin and Market Share (2021-2026)
  11.8.4 LEGO Main Business Overview
  11.8.5 LEGO Latest Developments
11.9 Spin Master
  11.9.1 Spin Master Company Information
  11.9.2 Spin Master Film and Television Licensed Merchandise Product Offered
  11.9.3 Spin Master Film and Television Licensed Merchandise Revenue, Gross Margin and Market Share (2021-2026)
  11.9.4 Spin Master Main Business Overview
  11.9.5 Spin Master Latest Developments
11.10 POP MART
  11.10.1 POP MART Company Information
  11.10.2 POP MART Film and Television Licensed Merchandise Product Offered
  11.10.3 POP MART Film and Television Licensed Merchandise Revenue, Gross Margin and Market Share (2021-2026)
  11.10.4 POP MART Main Business Overview
  11.10.5 POP MART Latest Developments

12 RESEARCH FINDINGS AND CONCLUSION
LIST OF TABLES

Table 1. Film and Television Licensed Merchandise Market Size CAGR by Region (2021 VS 2025 VS 2032) & ($ millions)
Table 2. Film and Television Licensed Merchandise Annual Sales CAGR by Country/Region (2021, 2025 & 2032) & ($ millions)
Table 3. Major Players of Clothing and Accessories
Table 4. Major Players of Toys and Games
Table 5. Major Players of Fashion Accessories
Table 6. Major Players of Others
Table 7. Film and Television Licensed Merchandise Market Size CAGR by Type (2021 VS 2025 VS 2032) & ($ millions)
Table 8. Global Film and Television Licensed Merchandise Market Size by Type (2021-2026) & ($ millions)
Table 9. Global Film and Television Licensed Merchandise Market Size Market Share by Type (2021-2026)
Table 10. Major Players of Product Licensing
Table 11. Major Players of Outer Packaging Licensing
Table 12. Major Players of Gift/Gift Licensing
Table 13. Major Players of Others
Table 14. Film and Television Licensed Merchandise Market Size CAGR by Licensing Method (2021 VS 2025 VS 2032) & ($ millions)
Table 15. Global Film and Television Licensed Merchandise Market Size by Licensing Method (2021-2026) & ($ millions)
Table 16. Global Film and Television Licensed Merchandise Market Size Market Share by Licensing Method (2021-2026)
Table 17. Major Players of Physical Goods
Table 18. Major Players of Digital Goods
Table 19. Film and Television Licensed Merchandise Market Size CAGR by Technical Form (2021 VS 2025 VS 2032) & ($ millions)
Table 20. Global Film and Television Licensed Merchandise Market Size by Technical Form (2021-2026) & ($ millions)
Table 21. Global Film and Television Licensed Merchandise Market Size Market Share by Technical Form (2021-2026)
Table 22. Film and Television Licensed Merchandise Market Size CAGR by Application (2021 VS 2025 VS 2032) & ($ millions)
Table 23. Global Film and Television Licensed Merchandise Market Size by Application (2021-2026) & ($ millions)
Table 24. Global Film and Television Licensed Merchandise Market Size Market Share by Application (2021-2026)
Table 25. Global Film and Television Licensed Merchandise Revenue by Player (2021-2026) & ($ millions)
Table 26. Global Film and Television Licensed Merchandise Revenue Market Share by Player (2021-2026)
Table 27. Film and Television Licensed Merchandise Key Players Head office and Products Offered
Table 28. Film and Television Licensed Merchandise Concentration Ratio (CR3, CR5 and CR10) & (2024-2026)
Table 29. New Products and Potential Entrants
Table 30. Mergers & Acquisitions, Expansion
Table 31. Global Film and Television Licensed Merchandise Market Size by Region (2021-2026) & ($ millions)
Table 32. Global Film and Television Licensed Merchandise Market Size Market Share by Region (2021-2026)
Table 33. Global Film and Television Licensed Merchandise Revenue by Country/Region (2021-2026) & ($ millions)
Table 34. Global Film and Television Licensed Merchandise Revenue Market Share by Country/Region (2021-2026)
Table 35. Americas Film and Television Licensed Merchandise Market Size by Country (2021-2026) & ($ millions)
Table 36. Americas Film and Television Licensed Merchandise Market Size Market Share by Country (2021-2026)
Table 37. Americas Film and Television Licensed Merchandise Market Size by Type (2021-2026) & ($ millions)
Table 38. Americas Film and Television Licensed Merchandise Market Size Market Share by Type (2021-2026)
Table 39. Americas Film and Television Licensed Merchandise Market Size by Application (2021-2026) & ($ millions)
Table 40. Americas Film and Television Licensed Merchandise Market Size Market Share by Application (2021-2026)
Table 41. APAC Film and Television Licensed Merchandise Market Size by Region (2021-2026) & ($ millions)
Table 42. APAC Film and Television Licensed Merchandise Market Size Market Share by Region (2021-2026)
Table 43. APAC Film and Television Licensed Merchandise Market Size by Type (2021-2026) & ($ millions)
Table 44. APAC Film and Television Licensed Merchandise Market Size by Application (2021-2026) & ($ millions)
Table 45. Europe Film and Television Licensed Merchandise Market Size by Country (2021-2026) & ($ millions)
Table 46. Europe Film and Television Licensed Merchandise Market Size Market Share by Country (2021-2026)
Table 47. Europe Film and Television Licensed Merchandise Market Size by Type (2021-2026) & ($ millions)
Table 48. Europe Film and Television Licensed Merchandise Market Size by Application (2021-2026) & ($ millions)
Table 49. Middle East & Africa Film and Television Licensed Merchandise Market Size by Region (2021-2026) & ($ millions)
Table 50. Middle East & Africa Film and Television Licensed Merchandise Market Size by Type (2021-2026) & ($ millions)
Table 51. Middle East & Africa Film and Television Licensed Merchandise Market Size by Application (2021-2026) & ($ millions)
Table 52. Key Market Drivers & Growth Opportunities of Film and Television Licensed Merchandise
Table 53. Key Market Challenges & Risks of Film and Television Licensed Merchandise
Table 54. Key Industry Trends of Film and Television Licensed Merchandise
Table 55. Global Film and Television Licensed Merchandise Market Size Forecast by Region (2027-2032) & ($ millions)
Table 56. Global Film and Television Licensed Merchandise Market Size Market Share Forecast by Region (2027-2032)
Table 57. Global Film and Television Licensed Merchandise Market Size Forecast by Type (2027-2032) & ($ millions)
Table 58. Global Film and Television Licensed Merchandise Market Size Forecast by Application (2027-2032) & ($ millions)
Table 59. Nemesis Now Details, Company Type, Film and Television Licensed Merchandise Area Served and Its Competitors
Table 60. Nemesis Now Film and Television Licensed Merchandise Product Offered
Table 61. Nemesis Now Film and Television Licensed Merchandise Revenue ($ million), Gross Margin and Market Share (2021-2026)
Table 62. Nemesis Now Main Business
Table 63. Nemesis Now Latest Developments
Table 64. Zinc Group Details, Company Type, Film and Television Licensed Merchandise Area Served and Its Competitors
Table 65. Zinc Group Film and Television Licensed Merchandise Product Offered
Table 66. Zinc Group Film and Television Licensed Merchandise Revenue ($ million), Gross Margin and Market Share (2021-2026)
Table 67. Zinc Group Main Business
Table 68. Zinc Group Latest Developments
Table 69. Mattel Details, Company Type, Film and Television Licensed Merchandise Area Served and Its Competitors
Table 70. Mattel Film and Television Licensed Merchandise Product Offered
Table 71. Mattel Film and Television Licensed Merchandise Revenue ($ million), Gross Margin and Market Share (2021-2026)
Table 72. Mattel Main Business
Table 73. Mattel Latest Developments
Table 74. Merch Showroom Details, Company Type, Film and Television Licensed Merchandise Area Served and Its Competitors
Table 75. Merch Showroom Film and Television Licensed Merchandise Product Offered
Table 76. Merch Showroom Film and Television Licensed Merchandise Revenue ($ million), Gross Margin and Market Share (2021-2026)
Table 77. Merch Showroom Main Business
Table 78. Merch Showroom Latest Developments
Table 79. Bandai Details, Company Type, Film and Television Licensed Merchandise Area Served and Its Competitors
Table 80. Bandai Film and Television Licensed Merchandise Product Offered
Table 81. Bandai Film and Television Licensed Merchandise Revenue ($ million), Gross Margin and Market Share (2021-2026)
Table 82. Bandai Main Business
Table 83. Bandai Latest Developments
Table 84. Hasbro Details, Company Type, Film and Television Licensed Merchandise Area Served and Its Competitors
Table 85. Hasbro Film and Television Licensed Merchandise Product Offered
Table 86. Hasbro Film and Television Licensed Merchandise Revenue ($ million), Gross Margin and Market Share (2021-2026)
Table 87. Hasbro Main Business
Table 88. Hasbro Latest Developments
Table 89. Funko Details, Company Type, Film and Television Licensed Merchandise Area Served and Its Competitors
Table 90. Funko Film and Television Licensed Merchandise Product Offered
Table 91. Funko Film and Television Licensed Merchandise Revenue ($ million), Gross Margin and Market Share (2021-2026)
Table 92. Funko Main Business
Table 93. Funko Latest Developments
Table 94. LEGO Details, Company Type, Film and Television Licensed Merchandise Area Served and Its Competitors
Table 95. LEGO Film and Television Licensed Merchandise Product Offered
Table 96. LEGO Film and Television Licensed Merchandise Revenue ($ million), Gross Margin and Market Share (2021-2026)
Table 97. LEGO Main Business
Table 98. LEGO Latest Developments
Table 99. Spin Master Details, Company Type, Film and Television Licensed Merchandise Area Served and Its Competitors
Table 100. Spin Master Film and Television Licensed Merchandise Product Offered
Table 101. Spin Master Film and Television Licensed Merchandise Revenue ($ million), Gross Margin and Market Share (2021-2026)
Table 102. Spin Master Main Business
Table 103. Spin Master Latest Developments
Table 104. POP MART Details, Company Type, Film and Television Licensed Merchandise Area Served and Its Competitors
Table 105. POP MART Film and Television Licensed Merchandise Product Offered
Table 106. POP MART Film and Television Licensed Merchandise Revenue ($ million), Gross Margin and Market Share (2021-2026)
Table 107. POP MART Main Business
Table 108. POP MART Latest Developments

LIST OF FIGURES

Figure 1. Film and Television Licensed Merchandise Report Years Considered
Figure 2. Research Objectives
Figure 3. Research Methodology
Figure 4. Research Process and Data Source
Figure 5. Global Film and Television Licensed Merchandise Market Size Growth Rate (2021-2032) ($ millions)
Figure 6. Film and Television Licensed Merchandise Sales by Geographic Region (2021, 2025 & 2032) & ($ millions)
Figure 7. Film and Television Licensed Merchandise Sales Market Share by Country/Region (2025)
Figure 8. Film and Television Licensed Merchandise Sales Market Share by Country/Region (2021, 2025 & 2032)
Figure 9. Global Film and Television Licensed Merchandise Market Size Market Share by Type in 2025
Figure 10. Global Film and Television Licensed Merchandise Market Size Market Share by Licensing Method in 2025
Figure 11. Global Film and Television Licensed Merchandise Market Size Market Share by Technical Form in 2025
Figure 12. Film and Television Licensed Merchandise in Restaurant Collaborations
Figure 13. Global Film and Television Licensed Merchandise Market: Restaurant Collaborations (2021-2026) & ($ millions)
Figure 14. Film and Television Licensed Merchandise in Commercial Retail
Figure 15. Global Film and Television Licensed Merchandise Market: Commercial Retail (2021-2026) & ($ millions)
Figure 16. Film and Television Licensed Merchandise in Others
Figure 17. Global Film and Television Licensed Merchandise Market: Others (2021-2026) & ($ millions)
Figure 18. Global Film and Television Licensed Merchandise Market Size Market Share by Application in 2025
Figure 19. Global Film and Television Licensed Merchandise Revenue Market Share by Player in 2025
Figure 20. Global Film and Television Licensed Merchandise Market Size Market Share by Region (2021-2026)
Figure 21. Americas Film and Television Licensed Merchandise Market Size 2021-2026 ($ millions)
Figure 22. APAC Film and Television Licensed Merchandise Market Size 2021-2026 ($ millions)
Figure 23. Europe Film and Television Licensed Merchandise Market Size 2021-2026 ($ millions)
Figure 24. Middle East & Africa Film and Television Licensed Merchandise Market Size 2021-2026 ($ millions)
Figure 25. Americas Film and Television Licensed Merchandise Value Market Share by Country in 2025
Figure 26. United States Film and Television Licensed Merchandise Market Size Growth 2021-2026 ($ millions)
Figure 27. Canada Film and Television Licensed Merchandise Market Size Growth 2021-2026 ($ millions)
Figure 28. Mexico Film and Television Licensed Merchandise Market Size Growth 2021-2026 ($ millions)
Figure 29. Brazil Film and Television Licensed Merchandise Market Size Growth 2021-2026 ($ millions)
Figure 30. APAC Film and Television Licensed Merchandise Market Size Market Share by Region in 2025
Figure 31. APAC Film and Television Licensed Merchandise Market Size Market Share by Type (2021-2026)
Figure 32. APAC Film and Television Licensed Merchandise Market Size Market Share by Application (2021-2026)
Figure 33. China Film and Television Licensed Merchandise Market Size Growth 2021-2026 ($ millions)
Figure 34. Japan Film and Television Licensed Merchandise Market Size Growth 2021-2026 ($ millions)
Figure 35. South Korea Film and Television Licensed Merchandise Market Size Growth 2021-2026 ($ millions)
Figure 36. Southeast Asia Film and Television Licensed Merchandise Market Size Growth 2021-2026 ($ millions)
Figure 37. India Film and Television Licensed Merchandise Market Size Growth 2021-2026 ($ millions)
Figure 38. Australia Film and Television Licensed Merchandise Market Size Growth 2021-2026 ($ millions)
Figure 39. Europe Film and Television Licensed Merchandise Market Size Market Share by Country in 2025
Figure 40. Europe Film and Television Licensed Merchandise Market Size Market Share by Type (2021-2026)
Figure 41. Europe Film and Television Licensed Merchandise Market Size Market Share by Application (2021-2026)
Figure 42. Germany Film and Television Licensed Merchandise Market Size Growth 2021-2026 ($ millions)
Figure 43. France Film and Television Licensed Merchandise Market Size Growth 2021-2026 ($ millions)
Figure 44. UK Film and Television Licensed Merchandise Market Size Growth 2021-2026 ($ millions)
Figure 45. Italy Film and Television Licensed Merchandise Market Size Growth 2021-2026 ($ millions)
Figure 46. Russia Film and Television Licensed Merchandise Market Size Growth 2021-2026 ($ millions)
Figure 47. Middle East & Africa Film and Television Licensed Merchandise Market Size Market Share by Region (2021-2026)
Figure 48. Middle East & Africa Film and Television Licensed Merchandise Market Size Market Share by Type (2021-2026)
Figure 49. Middle East & Africa Film and Television Licensed Merchandise Market Size Market Share by Application (2021-2026)
Figure 50. Egypt Film and Television Licensed Merchandise Market Size Growth 2021-2026 ($ millions)
Figure 51. South Africa Film and Television Licensed Merchandise Market Size Growth 2021-2026 ($ millions)
Figure 52. Israel Film and Television Licensed Merchandise Market Size Growth 2021-2026 ($ millions)
Figure 53. Turkey Film and Television Licensed Merchandise Market Size Growth 2021-2026 ($ millions)
Figure 54. GCC Countries Film and Television Licensed Merchandise Market Size Growth 2021-2026 ($ millions)
Figure 55. Americas Film and Television Licensed Merchandise Market Size 2027-2032 ($ millions)
Figure 56. APAC Film and Television Licensed Merchandise Market Size 2027-2032 ($ millions)
Figure 57. Europe Film and Television Licensed Merchandise Market Size 2027-2032 ($ millions)
Figure 58. Middle East & Africa Film and Television Licensed Merchandise Market Size 2027-2032 ($ millions)
Figure 59. United States Film and Television Licensed Merchandise Market Size 2027-2032 ($ millions)
Figure 60. Canada Film and Television Licensed Merchandise Market Size 2027-2032 ($ millions)
Figure 61. Mexico Film and Television Licensed Merchandise Market Size 2027-2032 ($ millions)
Figure 62. Brazil Film and Television Licensed Merchandise Market Size 2027-2032 ($ millions)
Figure 63. China Film and Television Licensed Merchandise Market Size 2027-2032 ($ millions)
Figure 64. Japan Film and Television Licensed Merchandise Market Size 2027-2032 ($ millions)
Figure 65. Korea Film and Television Licensed Merchandise Market Size 2027-2032 ($ millions)
Figure 66. Southeast Asia Film and Television Licensed Merchandise Market Size 2027-2032 ($ millions)
Figure 67. India Film and Television Licensed Merchandise Market Size 2027-2032 ($ millions)
Figure 68. Australia Film and Television Licensed Merchandise Market Size 2027-2032 ($ millions)
Figure 69. Germany Film and Television Licensed Merchandise Market Size 2027-2032 ($ millions)
Figure 70. France Film and Television Licensed Merchandise Market Size 2027-2032 ($ millions)
Figure 71. UK Film and Television Licensed Merchandise Market Size 2027-2032 ($ millions)
Figure 72. Italy Film and Television Licensed Merchandise Market Size 2027-2032 ($ millions)
Figure 73. Russia Film and Television Licensed Merchandise Market Size 2027-2032 ($ millions)
Figure 74. Egypt Film and Television Licensed Merchandise Market Size 2027-2032 ($ millions)
Figure 75. South Africa Film and Television Licensed Merchandise Market Size 2027-2032 ($ millions)
Figure 76. Israel Film and Television Licensed Merchandise Market Size 2027-2032 ($ millions)
Figure 77. Turkey Film and Television Licensed Merchandise Market Size 2027-2032 ($ millions)
Figure 78. Global Film and Television Licensed Merchandise Market Size Market Share Forecast by Type (2027-2032)
Figure 79. Global Film and Television Licensed Merchandise Market Size Market Share Forecast by Application (2027-2032)
Figure 80. GCC Countries Film and Television Licensed Merchandise Market Size 2027-2032 ($ millions)