Meteor dd in Home Care (Croatia)

May 2013 | 2 pages | ID: MDACF2A201DEN
Euromonitor International Ltd

Abstracts

Meteor dd is a company with a product portfolio covering rather mature categories of home care (shoe polish, laundry aids, surface care and toilet care) and beauty and personal care products (soap and hair care). To manage such a diversified product portfolio, the company would need to focus on its most prominent brands, with advertising and marketing activities that would increase brand awareness among Croatian consumers. During the review period Meteor dd worked on research and development of...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Home Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning."

Contents

Strategic Direction
Key Facts
Summary 1 Meteor dd: Key Facts
Summary 2 Meteor dd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Meteor dd: Competitive Position 2012