Wyeth: Performance, Capabilities, Goals and Strategies in the Worldwide Pharmaceutical Market
Global PDF: US$ 3,900.00
A strategic assessment of Wyeth, one of the world’s leading pharmaceutical companies, provides significant competitor information, analysis, and insight critical to the development and implementation of effective marketing and R&D programs. The report presents a comprehensive analysis of the company’s performance, capabilities, goals and strategies in the global pharmaceutical market.
Contains 65 pages and 7 tables
A strategic assessment of Wyeth, one of the world’s leading pharmaceutical companies, provides significant competitor information, analysis, and insight critical to the development and implementation of effective marketing and R&D programs. The report presents a comprehensive analysis of the company’s performance, capabilities, goals and strategies in the global pharmaceutical market.
Contains 65 pages and 7 tables
I. EXECUTIVE SUMMARY
II. BUSINESS ORGANIZATION
III. SENIOR MANAGEMENT
IV. FACILITIES AND EMPLOYEES
V. TECHNOLOGICAL KNOW-HOW
VI. PRODUCT PORTFOLIO
VII. MARKETING TACTICS
VIII. SALES AND PROFIT GROWTH
IX. R&D EXPENDITURES AND MAJOR PROGRAMS
X. COLLABORATIVE ARRANGEMENTS
XI. STRATEGIC DIRECTION
LIST OF TABLES
Table 1: Wyeth Sales by Business Segment
Table 2: Wyeth Sales Growth by Business Segment
Table 3: Wyeth Sales and Operating Profit Growth
Table 4: Wyeth Sales by Therapeutic Category
Table 5: Wyeth Sales by Major Drug
Table 6: Wyeth Consumer Healthcare Sales by Product
Table 7: Wyeth Consumer Healthcare Sales Growth by Product
II. BUSINESS ORGANIZATION
III. SENIOR MANAGEMENT
IV. FACILITIES AND EMPLOYEES
V. TECHNOLOGICAL KNOW-HOW
VI. PRODUCT PORTFOLIO
VII. MARKETING TACTICS
VIII. SALES AND PROFIT GROWTH
IX. R&D EXPENDITURES AND MAJOR PROGRAMS
X. COLLABORATIVE ARRANGEMENTS
XI. STRATEGIC DIRECTION
LIST OF TABLES
Table 1: Wyeth Sales by Business Segment
Table 2: Wyeth Sales Growth by Business Segment
Table 3: Wyeth Sales and Operating Profit Growth
Table 4: Wyeth Sales by Therapeutic Category
Table 5: Wyeth Sales by Major Drug
Table 6: Wyeth Consumer Healthcare Sales by Product
Table 7: Wyeth Consumer Healthcare Sales Growth by Product
