Wound Care in Greece

Date: September 16, 2016
Pages: 22
US$ 990.00 US$ 792.00
Offer valid until March 31, 2017!
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)

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Greek consumers continued to be conscious of their spending in 2016, with disposable incomes remaining low and insecurity high. This was reflected in the falling demand for lower priority products, for instance, as well as the increased attention to price, even in the cheapest product categories. In wound care, consumers cut down on sticking plasters/adhesive bandages, since they could treat superficial injuries without such products, whilst increased demand for gauze, tape and other wound care...

Euromonitor International's Wound Care in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: First Aid Kits, Gauze, Tape and Other Wound Care, Sticking Plasters/Adhesive Bandages.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Wound Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Competitive Landscape
Category Data
  Table 1 Sales of Wound Care by Category: Value 2011-2016
  Table 2 Sales of Wound Care by Category: % Value Growth 2011-2016
  Table 3 NBO Company Shares of Wound Care: % Value 2012-2016
  Table 4 LBN Brand Shares of Wound Care: % Value 2013-2016
  Table 5 Forecast Sales of Wound Care by Category: Value 2016-2021
  Table 6 Forecast Sales of Wound Care by Category: % Value Growth 2016-2021
Executive Summary
Consumer Health Sees Strong Value Growth in Greece, As Self-medication Rises
the Consumer Healthcare Environment Is Set To Change
Promotion Through Doctors and Pharmacies Continues To Be Key for Product Demand
Distribution Is Set To Further Widen
Changes in Price and Distribution Are Set To Generate Further Increases in Value Sales
Key Trends and Developments
216 OTC Products Find Their Way Into Grocery Stores in 2016
the Health and Wellness Trend Steadily Increases Amongst Greek Consumers
Market Indicators
  Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2011-2016
  Table 8 Life Expectancy at Birth 2011-2016
Market Data
  Table 9 Sales of Consumer Health by Category: Value 2011-2016
  Table 10 Sales of Consumer Health by Category: % Value Growth 2011-2016
  Table 11 NBO Company Shares of Consumer Health: % Value 2012-2016
  Table 12 LBN Brand Shares of Consumer Health: % Value 2013-2016
  Table 13 Distribution of Consumer Health by Format: % Value 2011-2016
  Table 14 Distribution of Consumer Health by Format and Category: % Value 2016
  Table 15 Forecast Sales of Consumer Health by Category: Value 2016-2021
  Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2016-2021
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
  Summary 1 OTC: Switches 2014-2016
  Summary 2 Research Sources

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