Unilever Group in Health and Wellness (World)

Date: August 11, 2014
Pages: 53
US$ 572.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: U894E77EC75EN

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Unilever is diversifying its operations into emerging markets, particularly Asia Pacific and Latin America, but there is still significant room for growth. Rising obesity levels, alongside greater consumer awareness of nutrition and healthier diets is leading to increasing demand for health and wellness products. Unilever’s three main health positioning areas – weight management, general wellbeing and cardiovascular health – offer opportunities outside of the mature Western Europe market.

Euromonitor International’s Unilever Group in Health and Wellness (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Health and Wellness industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Health and Wellness by Category, Health and Wellness by Prime Positioning, Health and Wellness by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Health and Wellness market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Strategic Evaluation
Competitive Positioning
Market Assessment
General Wellbeing Opportunities
Weight Management Opportunities
Cardiovascular Health Opportunities
Brand Strategy
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