Health and Wellness - Netherlands

Date: June 22, 2010
Pages: 87
Price:
US$ 2,100.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: HA33CB620FCEN
Leaflet:

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Although the sharp downturn in the global economy slowed the development of health and wellness food and beverages in the Netherlands in 2009, most categories in the market continued to enjoy robust growth in current value sales. Interestingly, this was even true of products with unit prices that were markedly higher than those of standard alternatives. This was largely attributable to rising health awareness, which is leading more and more consumers to view health and wellness products as...

Euromonitor International's Health and Wellness in Netherlands report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2005-2009, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Health and Wellness by Category, Health and Wellness by Type

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Health and Wellness industry;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Executive Summary
Positive Market Development Is Maintained Despite Economic Recession
Increasing Consumer Sophistication Drives Demand for Organic Products
Smaller Players Compete by Focusing on Innovation and Product Quality
EU Moves To Prevent False and Misleading Health and Wellness Claims
Manufacturers Move To Offer Healthier Versions of Traditional Dutch Foods
Key Trends and Developments
Health and Wellness Products Weather the Economic Downturn Well
Healthy Living Trend Leads To Increasing Consumer Sophistication
Health Claims for Fortified/functional Products Come Under Scrutiny
Smaller Players Compete on Quality, Innovation and Local Origins
Health and Wellness Potential for Traditional Dutch Foods
Market Data
  Table 1 Sales of Health and Wellness by Type: Value 2004-2009
  Table 2 Sales of Health and Wellness by Type: % Value Growth 2004-2009
  Table 3 Sales of Health and Wellness by Category: Value 2004-2009
  Table 4 Sales of Health and Wellness by Category: % Value Growth 2004-2009
  Table 5 Fortified/functional Food and Beverages by Positioning: % Breakdown 2006-2009
  Table 6 Health and Wellness GBO Company Shares 2005-2009
  Table 7 Health and Wellness NBO Company Shares 2005-2009
  Table 8 Health and Wellness Brand Shares 2006-2009
  Table 9 Forecast Sales of Health and Wellness by Type: Value 2009-2014
  Table 10 Forecast Sales of Health and Wellness by Type: % Value Growth 2009-2014
  Table 11 Forecast Sales of Health and Wellness by Category: Value 2009-2014
  Table 12 Forecast Sales of Health and Wellness by Category: % Value Growth 2009-2014
Appendix
National Legislation
Health and Wellness EU Legislation
Environment and Organic
Health and Wellbeing
Regulation 1924/2006 on Nutrition and Health Claims Made on Foods
Regulation 1925/2006 on Addition of Vitamins, Minerals and Certain Other Substances To Foods
What Next?
Advertising
Retail Distribution
Definitions
  Summary 1 Research Sources
Campina Bv, Zuivelcoöperatie
Strategic Direction
Key Facts
  Summary 2 Campina BV, Zuivelcoöperatie: Key Facts
  Summary 3 Campina BV, Zuivelcoöperatie: Operational Indicators 2009
Company Background
Competitive Positioning
  Summary 4 Campina BV, Zuivelcoöperatie: Competitive Position 2009
Danone Nederland BV
Strategic Direction
Key Facts
  Summary 5 Danone Nederland BV: Key Facts
  Summary 6 Danone SA: Operational Indicators 2007-2009
Company Background
Competitive Positioning
  Summary 7 Danone Nederland BV: Competitive Position 2009
Pom Wonderful Llc
Strategic Direction
Key Facts
  Summary 8 POM Wonderful LLC: Key Facts
  Summary 9 POM Wonderful LLC: Operational Indicators 2007-2009
Company Background
Competitive Positioning
  Summary 10 POM Wonderful LLC: Competitive Position 2009
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 13 Sales of BFY Beverages by Subsector: Value 2004-2009
  Table 14 Sales of BFY Beverages by Subsector: % Value Growth 2004-2009
  Table 15 BFY Beverages Company Shares 2005-2009
  Table 16 BFY Beverages Brand Shares 2006-2009
  Table 17 Forecast Sales of BFY Beverages by Subsector: Value 2009-2014
  Table 18 Forecast Sales of BFY Beverages by Subsector: % Value Growth 2009-2014
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 19 Sales of BFY Packaged Food by Subsector: Value 2004-2009
  Table 20 Sales of BFY Packaged Food by Subsector: % Value Growth 2004-2009
  Table 21 Other Reduced Fat Food by Type: % Value Breakdown 2004-2009
  Table 22 Other Reduced Carb Food by Type: % Value Breakdown 2004-2009
  Table 23 BFY Packaged Food Company Shares 2005-2009
  Table 24 BFY Packaged Food Brand Shares 2006-2009
  Table 25 Forecast Sales of BFY Packaged Food by Subsector: Value 2009-2014
  Table 26 Forecast Sales of BFY Packaged Food by Subsector: % Value Growth 2009-2014
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 27 Sales of Food Intolerance Products by Subsector: Value 2004-2009
  Table 28 Sales of Food Intolerance Products by Subsector: % Value Growth 2004-2009
  Table 29 Lactose-free Dairy Products by Type: % Value Breakdown 2006-2009
  Table 30 Food Intolerance Products Company Shares 2005-2009
  Table 31 Food Intolerance Products Brand Shares 2006-2009
  Table 32 Forecast Sales of Food Intolerance Products by Subsector: Value 2009-2014
  Table 33 Forecast Sales of Food Intolerance Products by Subsector: % Value Growth 2009-2014
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 34 Sales of Fortified/functional Beverages by Subsector: Value 2004-2009
  Table 35 Sales of Fortified/functional Beverages by Subsector: % Value Growth 2004-2009
  Table 36 Other Fortified/functional Hot Drinks by Type: % Value Breakdown 2004-2009
  Table 37 Key Functional Ingredients in Fortified/functional 100% Juice: % Breakdown 2006-2009
  Table 38 Key Functional Ingredients in Fortified/functional Nectars (25-99% juice): % Breakdown 2006-2009
  Table 39 Key Functional Ingredients in Fortified/functional Juice Drinks (up to 24% juice): % Breakdown 2006-2009
  Table 40 Key Functional Ingredients in Fortified/functional Bottled Water: % Breakdown 2006-2009
  Table 41 Fortified/functional Beverages Company Shares 2005-2009
  Table 42 Fortified/functional Beverages Brand Shares 2006-2009
  Table 43 Forecast Sales of Fortified/functional Beverages by Subsector: Value 2009-2014
  Table 44 Forecast Sales of Fortified/functional Beverages by Subsector: % Value Growth 2009-2014
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 45 Sales of Fortified/functional Packaged Food by Subsector: Value 2004-2009
  Table 46 Sales of Fortified/functional Packaged Food by Subsector: % Value Growth 2004-2009
  Table 47 Sugarised Vs Sugar-free Fortified/functional Sugar Confectionery: % Breakdown 2009
  Table 48 Sugarised Vs Sugar-free Fortified/functional Gum: % Breakdown 2009
  Table 49 Standard Fat Vs Reduced Fat Fortified/functional Yoghurt: % Breakdown 2009
  Table 50 Key Functional Ingredients in Fortified/functional Sugar Confectionery: % Breakdown 2006-2009
  Table 51 Key Functional Ingredients in Fortified/functional Gum: % Breakdown 2006-2009
  Table 52 Key Functional Ingredients in Fortified/functional Bread: % Breakdown 2006-2009
  Table 53 Key Functional Ingredients in Fortified/functional Biscuits: % Breakdown 2006-2009
  Table 54 Key Functional Ingredients in Fortified/functional Breakfast Cereals: % Breakdown 2006-2009
  Table 55 Key Functional Ingredients in Fortified/functional Milk: % Breakdown 2006-2009
  Table 56 Key Functional Ingredients in Fortified/functional Yoghurt: % Breakdown 2006-2009
  Table 57 Key Functional Ingredients in Fortified/functional Snack Bars: % Breakdown 2006-2009
  Table 58 Key Functional Ingredients in Fortified/functional Spreadable Oils and Fats: % Breakdown 2006-2009
  Table 59 Fortified/functional Packaged Food Company Shares 2005-2009
  Table 60 Fortified/functional Packaged Food Brand Shares 2006-2009
  Table 61 Fortified/functional Bread Brand Shares 2006-2009
  Table 62 Forecast Sales of Fortified/functional Packaged Food by Subsector: Value 2009-2014
  Table 63 Forecast Sales of Fortified/functional Packaged Food by Subsector: % Value Growth 2009-2014
  Table 64 Pro/Pre Biotic Yoghurt by Prime Positioning
  Table 65 Pro/Pre Biotic Yoghurt by Claim Types
  Table 66 Other Functional Yoghurt by Prime Positioning
  Table 67 Other Functional Yoghurt by Claim Types
  Table 68 Functional Spreadable Oils and Fats by Prime Positioning
  Table 69 Functional Spreadable Oils and Fats by Claim Types
  Table 70 Functional Gum by Prime Positioning
  Table 71 Functional Gum by Claim Types
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 72 Sales of NH Beverages by Subsector: Value 2004-2009
  Table 73 Sales of NH Beverages by Subsector: % Value Growth 2004-2009
  Table 74 Other NH Hot Drinks by Type: % Value Breakdown 2004-2009
  Table 75 NH Beverages Company Shares 2005-2009
  Table 76 NH Beverages Brand Shares 2006-2009
  Table 77 NH Green RTD Tea Brand Shares 2006-2009
  Table 78 Forecast Sales of NH Beverages by Subsector: Value 2009-2014
  Table 79 Forecast Sales of NH Beverages by Subsector: % Value Growth 2009-2014
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 80 Sales of NH Packaged Food by Subsector: Value 2004-2009
  Table 81 Sales of NH Packaged Food by Subsector: % Value Growth 2004-2009
  Table 82 NH Packaged Food Company Shares 2005-2009
  Table 83 NH Packaged Food Brand Shares 2006-2009
  Table 84 Forecast Sales of NH Packaged Food by Subsector: Value 2009-2014
  Table 85 Forecast Sales of NH Packaged Food by Subsector: % Value Growth 2009-2014
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 86 Sales of Organic Beverages by Subsector: Value 2004-2009
  Table 87 Sales of Organic Beverages by Subsector: % Value Growth 2004-2009
  Table 88 Organic Beverages Company Shares 2005-2009
  Table 89 Organic Beverages Brand Shares 2006-2009
  Table 90 Forecast Sales of Organic Beverages by Subsector: Value 2009-2014
  Table 91 Forecast Sales of Organic Beverages by Subsector: % Value Growth 2009-2014
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 92 Sales of Organic Packaged Food by Subsector: Value 2004-2009
  Table 93 Sales of Organic Packaged Food by Subsector: % Value Growth 2004-2009
  Table 94 Other Organic Food by Type: % Value Breakdown 2004-2009
  Table 95 Organic Packaged Food Company Shares 2005-2009
  Table 96 Organic Packaged Food Brand Shares 2006-2009
  Table 97 Forecast Sales of Organic Packaged Food by Subsector: Value 2009-2014
  Table 98 Forecast Sales of Organic Packaged Food by Subsector: % Value Growth 2009-2014
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