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GlaxoSmithKline in Consumer Health - World

June 2010 | 38 pages | ID: GDBE5856A1BEN
Euromonitor International Ltd

US$ 572.00

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As a consistently strong player, GlaxoSmithKline (GSK) overtook Bayer to rank second in the global consumer health market in 2009. Now just 0.1 percentage points ahead of rival Bayer, GSK is under pressure to grow its business strongly in order to maintain its position. Euromonitor International analyses the company’s growth opportunities by looking into detail at its recent regional and category performance.

Euromonitor International’s GlaxoSmithKline in Consumer Health Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Consumer Health industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Adult Mouth Care, Allergy Care, Analgesics, Calming and Sleeping, Child-Specific Consumer Health, Cough, Cold and Allergy (Hay Fever) Remedies, Digestive Remedies, Ear Care, Emergency Contraception, Eye Care, Herbal/Traditional Products, Medicated Skin Care, NRT Smoking Cessation Aids, OTC Obesity, OTC Statins, OTC Triptans, Slimming Products, Sports Nutrition, Vitamins and Dietary Supplements, Wound Treatments

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Consumer Health industry;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Scope of the Report
Strategic Evaluation
Competitive Positioning
Market Assessment
Category and Geographic Opportunities
Brand Strategy
Operation
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