Eye Care in Nigeria

October 2024 | | ID: E8CA3A3B8B2EN
Euromonitor International Ltd

Abstracts

In light of ongoing economic challenges and steep price increases, volume demand for eye care is expected to decline sharply in 2024, continuing the trend of the previous year. Consumers in Nigeria are highly sensitive to the pricing of eye care products, with these products being unaffordable for many. In addition, public awareness of eye care remains low in Nigeria with most consumers considering these products to be non-essential. At the same time, the established practice of using traditiona...

Euromonitor International's Eye Care in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Allergy Eye Care, Standard Eye Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Eye Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Eye Care in Nigeria
Euromonitor International
October 2024

LIST OF CONTENTS AND TABLES

EYE CARE IN NIGERIA
KEY DATA FINDINGS

2024 DEVELOPMENTS

Unaffordable prices and low levels of awareness limit demand for eye care
Standard eye care sees stronger performance, driven by rising levels of awareness, although inflationary pressures limit volume demand
Urban consumers exhibit greater understanding of eye health
PROSPECTS AND OPPORTUNITIES
Growth opportunities for eye care over the forecast period
Standard eye care will continue as key driver of demand
Marketing initiatives aimed at raising awareness will be a major manufacturer focus
CATEGORY DATA
Table 1 Sales of Eye Care by Category: Value 2019-2024
Table 2 Sales of Eye Care by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Eye Care: % Value 2020-2024
Table 4 LBN Brand Shares of Eye Care: % Value 2021-2024
Table 5 Forecast Sales of Eye Care by Category: Value 2024-2029
Table 6 Forecast Sales of Eye Care by Category: % Value Growth 2024-2029
CONSUMER HEALTH IN NIGERIA
EXECUTIVE SUMMARY
Consumer health in 2024: The big picture

2024 KEY TRENDS

Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
Table 8 Life Expectancy at Birth 2019-2024
MARKET DATA
Table 9 Sales of Consumer Health by Category: Value 2019-2024
Table 10 Sales of Consumer Health by Category: % Value Growth 2019-2024
Table 11 NBO Company Shares of Consumer Health: % Value 2020-2024
Table 12 LBN Brand Shares of Consumer Health: % Value 2021-2024
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2019-2024
Table 14 Distribution of Consumer Health by Format: % Value 2019-2024
Table 15 Distribution of Consumer Health by Format and Category: % Value 2024
Table 16 Forecast Sales of Consumer Health by Category: Value 2024-2029
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2024-2029
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
SOURCES
Summary 1 Research Sources