Dean Foods Co in Health and Wellness (World)

Date: April 17, 2013
Pages: 48
US$ 572.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)

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Dean Foods Co leads global FF milk and soy-based dairy alternatives sales but remains heavily reliant on the US. It has spun off its WhiteWave-Alpro division to focus on innovation in Western Europe and the US but due to rising health education and demand for soy-based products, the company should look to enter Asia Pacific and Latin America. Health positionings including weight management, digestive health and bone and joint health offer opportunities to expand in the US’ mature milk market.

Euromonitor International’s Dean Foods Co in Health and Wellness (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Health and Wellness industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Health and Wellness by Category, Health and Wellness by Prime Positioning, Health and Wellness by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Health and Wellness market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Dean Foods Co in Health and Wellness (World)
Euromonitor International
April 2013
Strategic Evaluation
Competitive Positioning
Market Assessment
North American Opportunities
European Opportunities
Brand Strategy
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