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Alternative Medicine: Market Research Report

December 2011 | 148 pages | ID: AC64D0E7614EN
Global Industry Analysts, Inc

US$ 1,995.00

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The global outlook series on the Alternative Medicine Industry provides a collection of statistical anecdotes, market briefs, and concise summaries of research findings.

Illustrated with 31 fact-rich market data tables, the report offers a rudimentary overview of the industry, and highlights latest trends and demand drivers.

Regional markets briefly abstracted and covered include United States, Canada, Japan, Europe, UK, Denmark, India, Australia, and Taiwan among others.

The report offers a compilation of recent mergers, acquisitions, and strategic corporate developments.

Also included is an indexed, easy-to-refer, fact-finder directory listing the addresses, and contact details of 433 companies worldwide.
1.INDUSTRY OVERVIEW

Outlook
Current Scenario
Key Global Statistics

Table 1. World Recent Past, Current & Future Analysis for Traditional Medicine by Geographic Region – North America, Europe, Asia-Pacific (including Japan), and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2010 through 2015
Table 2. World 5-Year Perspective for Traditional Medicine Market by Geographic Region: Percentage Breakdown of Value Sales for North America, Europe, Asia-Pacific (including Japan) and Latin American Markets for Years 2011 & 2015
Table 3. Percentage of Population in the Developed Countries Using Complementary and Alternative Medicine (CAM) (2011)

Factors Driving the Market Growth
Market Challenges
Alternative Medicine – Down the Time Lane

Table 4. World Alternative Medicine Market (2011): Percentage Share Breakdown by Type of Modality – Herbal Medicine, Traditional Chinese Medicine, Homeopathic Medicine, and Ayurvedic Medicine

Market Dynamics
Rising Health Care Costs Drive Market Growth

Table 5. Global Healthcare Market (2010): Breakdown of Per Capita (US$) Health Expenditure by Select Countries
Table 6. Global Healthcare Market (2010): Breakdown of Percentage Contribution of Healthcare Expenditure to GDP for Select Countries

Developing Countries – Major Markets for Alternative Medicine

Table 7. Percentage of Population in the Developing Countries Using Complementary and Alternative Medicine (CAM) As Primary Health Care (2011)

Sloppy Regulations – A Major Area of Concern
Practitioner Channels Drive Market Growth
WHO Initiatives to Increase CAM Usage
Trends Across Market Segments
Homeopathy – Still Going Strong
Homeopathy for Women’s Health
Herbalism – Still There, However Slowing Down

Table 8. World Herbal Medicine Market (2011)– Percentage Value Share Breakdown by Region/Country – Germany, Asia-Pacific, Japan, France, and North America, and Rest of World

Ayurveda Fails to Create Enthusiasm
TCM Market – ‘All Set’ for Rapid Growth

2.ALTERNATIVE MEDICINE – AN OVERVIEW

Unconventional Approach to Healthcare
Advantages of Alternative Medicine
CAM – An Introduction
AM and CAM – The Difference
Side Effects
Alternative Medicine Vs Conventional Medicine
Making Conventional Medicine Mainstream – Challenges Posed………………………..

3.ALTERNATIVE MEDICINE – A CLASSIFICATION

Massage Therapy – An Introduction
Method of Application
Homeopathy
The Underlying Concept
Mind/Body Medicine
Definition
Mind/Body Technique – Acceptance with Mainstream Medicine
Herbalism or Herbal Medicine
An Introduction
Origin
Medicinal Herbs
Associated Risks
Chiropractic
Naturopathy: The Natural Healer
Naturopathic Treatment
Ayurveda – The Traditional Way to Cure
Synopsis
Practices
Yoga
Introduction
Advantages of Yoga
Acupuncture
Benefits of Acupuncture
Acupuncture Market on the Upswing
Acupuncture: A Historical Review
Risks and Adverse Effects
Traditional Chinese Medicine
Traditional Diagnosis
Kampo Medicine
Aromatherapy
Scientifically Unproven Alternative Medicines
Energy Therapies
Biologic Treatments

4.REGULATORY FRAMEWORK

Regulations and Beyond: An Insight
Regulations in the Regional Markets
Regulations for Massage Therapy
Herbalism - Quality Control
Acupuncture - Legal and Political Scenario

5.RESEARCH STUDIES

6.MERGERS & ACQUISITIONS

7.STRATEGIC CORPORATE DEVELOPMENTS

8.OTHER DEVELOPMENTS

9.PRODUCT INNOVATIONS/ INTRODUCTIONS

A REGIONAL MARKET PERSPECTIVE

1.THE UNITED STATES

Future Looks Bright
Americans Turn to Alternative Medicine
Growing Prevalence of Alternative Medicine

Table 9. Percentage of American Adults Using Complementary and Alternative Medicine (CAM) Therapies by Type (2011)
Table 10. Alternative Medicine Market in the US (2011): Percentage Breakdown of Usage by Type of Disease – Back Pain, Neck Pain, Joint Pain, Arthritis, Cold, Cholesterol, and Others

Growth Drivers
Market Trends
Cost – A Major Growth Driver
Demographic Drivers

Table 11. Percentage of US Population Using Complementary and Alternative Medicine (CAM) by Race and Ethnicity (2011)
Table 12. Percentage of US Population in Each Age Category Using Complementary and Alternative Medicine (CAM) Therapies (2011)

Children – Potential Users of CAM Therapies

Table 13. Percentage of American Children Using Various Complementary and Alternative Medicine (CAM) by Therapy (2011)
Table 14. Percentage of American Children Using Complementary and Alternative Medicine (CAM) by Disease (2011)…
Table 15. Percentage of American Children Using Various Natural Products (2011)

Massage Therapy – Moving Ahead

Table 16. Percentage of US Population in Each Age Category Using Massage Therapy (2011)
Table 17. Major Reasons for Massage Therapy in the US (2011)

The Road Ahead
Alternative Therapies Occupy More Shelf Space
Chiropractic Maintains Heady Pace
Pediatric Chiropractic Care Gains Momentum
Aging Population: A Weighty Demographic Driver
Herbal Supplements Continue to Post Gains
Traditional Chinese Medicine Gaining Popularity in the US
Usage of CAM in Chronic Liver Disease Treatment Rises
CAM for Cancer - Focus of Research Organizations

2.CANADA

Alternative Medicine in Canada
Massage Therapy Gains Upper Hand
Companies Devise New Strategies
Traditional Chinese Medicine Market Expands in Canada

3.JAPAN

CAM Gaining Popularity in Japan
Growing Veterinary Use of CAM
Research Based Scientific Evidence – Need of The Hour
Kampo Medicine – A High Growth Market
Insurance Coverage for Acupuncture and Kampo
Market for Dietary Supplements Continues to Grow

4.EUROPE

An Overview
Herbal Medicine Continues to Grow

Table 18. Europe Recent Past, Current & Future Analysis for Alternative Medicine Market by Geographic Region – France, Germany, Italy, UK, Spain, Russia, Rest of Europe Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2010 through 2015
Table 19. Europe 5-Year Perspective for Alternative Medicines Market by Geographic Region: Percentage Breakdown of Value Sales for France, Germany, Italy, UK, Spain, Russian, Rest of Europe Markets for Years 2011 & 2015

Regulatory Scenario
Homeopathy Market

4A.THE UNITED KINGDOM

CAM Market – An Insight
Greater Consumer Acceptance Propels Growth
Regulatory Scenario
Regulations for Acupuncture
Herbal Medicine Continues to Grow
Competitive Landscape
Regulatory Scenario
Homeopathy Prescriptions Drop in the UK

4B.DENMARK

An Overview
Growing Use of CAM Therapies Among Cancer Patients

Table 20. Percentage of Cancer Patients Using Complementary and Alternative Medicine (CAM) Therapies in Denmark by Product Type (2011)………………..
Table 21. Percentage of Cancer Patients Consulting Complementary and Alternative Medicine (CAM) Practitioners in Denmark (2011)
Table 22. Percentage of Cancer Patients Using Complementary and Alternative Medicine (CAM)Therapy in Denmark (2011)

5.ASIA-PACIFIC

Key Statistics

Table 23. Asia-Pacific Recent Past, Current & Future Analysis for Alternative Medicines Market by Geographic Region -Japan, China, India, Rest of Asia-Pacific Markets Independently Analyzed with Annual Sales Figures in US $ Million for Years 2010 through 2015
Table 24. Asia-Pacific 5-Year Perspective for Alternative Medicines Market by Geographic Region: Percentage Breakdown of Value Sales for Japan, China, India, Rest of Asia-Pacific Markets for Years 2011 & 2015

5A.CHINA

Current Market Scenario
TCM Market – An Overview

Table 25. Retail Pharmacy Market in China (2011): Percentage Share Breakdown by Type – Western Medicine, Traditional Chinese Medicine, and Health Supplements

Market Structure
Factors Influencing the Market
Impact of Global Economic Slowdown
Government Support Drives Market Growth
Regulatory Scenario
Growth Restraining Factors
Herbal Medicine – A Growing Segment
Export-Import Scenario

5B.INDIA

Alternative Medicine in India
Market Challenges
Tourism to Spur Growth
Herbal Medicine Gaining Upper Hand
Players and their Strategic Moves
Homeopathy Market – An Overview

Table 26. Indian Recent Past, Current & Future Analysis for Homeopathy - Annual Sales Estimates and Projections in US$ Million for Years 2008through 2012
Table 27. Indian Recent Past, Current & Future Analysis for Homeopathy – Annual Number of Users for Years 2008 through 2012 in Million

Growth Drivers
Market Challenges
Homoeopathy Medicine Fails to Penetrate Overseas Markets
Combination Drugs to Drive Alternative Medicine Market
Ayurveda Continues to Gain Popularity
Competitive Scenario

Table 28. Leading Players in the Indian Ayurvedic Medicine Market (2011): Percentage Value Share Breakdown by Leading Company – Dabur, Baidyanath, Zandu, Himani, and Others

Government Promotes Unani Medicine System

5C.TAIWAN

An Overview
Huge Potential for Pharma and Biotech Companies
Government Initiates Policies to Promote CAM Therapies
Herbal Medicine Gaining Prominence
Lack of Research Limits Veterinary Use of Herbal Medicine

5D.AUSTRALIA

Market Overview

Table 29. Alternative Medicine Market in Australia (2011): Percentage Breakdown of Number of Practitioners by Type

Product Segments – Facts & Figures

Table 30. Alternative Medicine Market in Australia (2011) – Percentage Value Share Breakdown by End-Use – Arthritis and Pain (Bone, Joint, and Muscle), Multivitamin and Minerals, Nutritional Oils, Women’s Health, Cold and Flu, Energy Pills, and Others

Organizations Continue to Focus on Research Studies
Distribution Scenario
Pharmacies Remain the Primary Distribution Channel

Table 31. Nutritional Supplements Market in Australia (2011):: Percentage Breakdown of Sales by Distribution Channel

Baby Boomers to Fuel Alternative Medicine Segment
Stringent Regulations to Assure Quality of Products
US Manufacturers Eyeing Potential Australian Market
Massage Therapy – A High Growth Market
Global Directory


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