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Alpharma: Performance, Capabilities, Goals and Strategies in the Worldwide Animal Health Market

January 2010 | 36 pages | ID: A07BD09B3A5EN
Venture Planning Group

US$ 1,480.00 US$ 1,850.00 -20 %

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A strategic assessment of Alpharma, one of the world’s leading animal health companies, provides significant competitor information, analysis, and insight critical to the development and implementation of effective marketing and R&D programs. The report presents a comprehensive analysis of the company’s performance, capabilities, goals and strategies in the global animal health market.

Contains 36 pages and 5 tables
I. BUSINESS ORGANIZATION

II. SENIOR MANAGEMENT

III. FACILITIES AND EMPLOYEES

IV. TECHNOLOGICAL KNOW-HOW

V. PRODUCT PORTFOLIO

VI. MARKETING TACTICS

VII. SALES AND PROFIT GROWTH

VIII. R&D EXPENDITURES AND MAJOR PROGRAMS

IX. COLLABORATIVE ARRANGEMENTS

X. STRATEGIC DIRECTION

LIST OF TABLES


Table 1: Alpharma Sales by Business Segment
Table 2: Alpharma Operating Profit by Business Segment
Table 3: Alpharma Sales and Operating Profit Growth
Table 4: Alpharma Sales by Country
Table 5: Alpharma Sales by Product Line


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