Wound Care in Turkey

October 2023 | 22 pages | ID: W451ACEB945EN
Euromonitor International Ltd

Abstracts

Wound care has seen significant fluctuation in demand since the outbreak of the Coronavirus (COVID-19) pandemic in Turkey. Lockdowns and home seclusion reduced the opportunities for participation in sports and school and outdoor play for children, which tend to increase the risk of minor injuries. As the country emerges out of the pandemic and society reopens fully, there is increased participation in sports and exercise activities, and returns to travel, the workplace, school and outdoor play.

Euromonitor International's Wound Care in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: First Aid Kits, Gauze, Tape and Other Wound Care, Sticking Plasters/Adhesive Bandages.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Wound Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

WOUND CARE IN TURKEY
KEY DATA FINDINGS
2023 DEVELOPMENTS
Focus on fit and healthy lifestyles benefits wound care
New product development adds value to wound care
Greater channel penetration
PROSPECTS AND OPPORTUNITIES
Wound care is expected to benefit from the ongoing health kick
Added-value features and advanced products to stimulate demand
Ageing population to support demand for various wound care needs
CATEGORY DATA
Table 1 Sales of Wound Care by Category: Value 2018-2023
Table 2 Sales of Wound Care by Category: % Value Growth 2018-2023
Table 3 NBO Company Shares of Wound Care: % Value 2019-2023
Table 4 LBN Brand Shares of Wound Care: % Value 2020-2023
Table 5 Forecast Sales of Wound Care by Category: Value 2023-2028
Table 6 Forecast Sales of Wound Care by Category: % Value Growth 2023-2028
CONSUMER HEALTH IN TURKEY
EXECUTIVE SUMMARY
Consumer health in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2018-2023
Table 8 Life Expectancy at Birth 2018-2023
MARKET DATA
Table 9 Sales of Consumer Health by Category: Value 2018-2023
Table 10 Sales of Consumer Health by Category: % Value Growth 2018-2023
Table 11 NBO Company Shares of Consumer Health: % Value 2019-2023
Table 12 LBN Brand Shares of Consumer Health: % Value 2020-2023
Table 13 Distribution of Consumer Health by Format: % Value 2018-2023
Table 14 Distribution of Consumer Health by Format and Category: % Value 2023
Table 15 Forecast Sales of Consumer Health by Category: Value 2023-2028
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2023-2028
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
SOURCES
Summary 1 Research Sources