Wound Care in Australia
With lockdowns being in the past, Australians have finally been able to return to their usual lifestyles. With physical activities such as sports returning to full capacity, the demand for wound care products has picked up over the last two years. Although current value growth for the category was positive even during the pandemic, growth accelerated in 2022, and still higher growth is expected for 2023. Sticking plasters/adhesive bandages is the leading category within wound care, but is still...
Euromonitor International's Wound Care in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: First Aid Kits, Gauze, Tape and Other Wound Care, Sticking Plasters/Adhesive Bandages.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's Wound Care in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: First Aid Kits, Gauze, Tape and Other Wound Care, Sticking Plasters/Adhesive Bandages.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Wound Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Wound Care in Australia
Euromonitor International
September 2023
LIST OF CONTENTS AND TABLES
WOUND CARE IN AUSTRALIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Increasing demand for wound care as life returns to normal for Australians
Lack of product development and competition leads to stagnant shares
Supermarkets stronger in wound care than in other OTC categories
PROSPECTS AND OPPORTUNITIES
Steady increase forecast for wound care, despite maturity
Potential for further improvement in environmental sustainability
Innovation forecast to be minimal, with limited new product development
CATEGORY DATA
Table 1 Sales of Wound Care by Category: Value 2018-2023
Table 2 Sales of Wound Care by Category: % Value Growth 2018-2023
Table 3 NBO Company Shares of Wound Care: % Value 2019-2023
Table 4 LBN Brand Shares of Wound Care: % Value 2020-2023
Table 5 Forecast Sales of Wound Care by Category: Value 2023-2028
Table 6 Forecast Sales of Wound Care by Category: % Value Growth 2023-2028
CONSUMER HEALTH IN AUSTRALIA
EXECUTIVE SUMMARY
Consumer health in 2023: The big picture
2023 KEY TRENDS
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2018-2023
Table 8 Life Expectancy at Birth 2018-2023
MARKET DATA
Table 9 Sales of Consumer Health by Category: Value 2018-2023
Table 10 Sales of Consumer Health by Category: % Value Growth 2018-2023
Table 11 NBO Company Shares of Consumer Health: % Value 2019-2023
Table 12 LBN Brand Shares of Consumer Health: % Value 2020-2023
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2018-2023
Table 14 Distribution of Consumer Health by Format: % Value 2018-2023
Table 15 Distribution of Consumer Health by Format and Category: % Value 2023
Table 16 Forecast Sales of Consumer Health by Category: Value 2023-2028
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2023-2028
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
SOURCES
Summary 1 Research Sources
Euromonitor International
September 2023
LIST OF CONTENTS AND TABLES
WOUND CARE IN AUSTRALIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Increasing demand for wound care as life returns to normal for Australians
Lack of product development and competition leads to stagnant shares
Supermarkets stronger in wound care than in other OTC categories
PROSPECTS AND OPPORTUNITIES
Steady increase forecast for wound care, despite maturity
Potential for further improvement in environmental sustainability
Innovation forecast to be minimal, with limited new product development
CATEGORY DATA
Table 1 Sales of Wound Care by Category: Value 2018-2023
Table 2 Sales of Wound Care by Category: % Value Growth 2018-2023
Table 3 NBO Company Shares of Wound Care: % Value 2019-2023
Table 4 LBN Brand Shares of Wound Care: % Value 2020-2023
Table 5 Forecast Sales of Wound Care by Category: Value 2023-2028
Table 6 Forecast Sales of Wound Care by Category: % Value Growth 2023-2028
CONSUMER HEALTH IN AUSTRALIA
EXECUTIVE SUMMARY
Consumer health in 2023: The big picture
2023 KEY TRENDS
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2018-2023
Table 8 Life Expectancy at Birth 2018-2023
MARKET DATA
Table 9 Sales of Consumer Health by Category: Value 2018-2023
Table 10 Sales of Consumer Health by Category: % Value Growth 2018-2023
Table 11 NBO Company Shares of Consumer Health: % Value 2019-2023
Table 12 LBN Brand Shares of Consumer Health: % Value 2020-2023
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2018-2023
Table 14 Distribution of Consumer Health by Format: % Value 2018-2023
Table 15 Distribution of Consumer Health by Format and Category: % Value 2023
Table 16 Forecast Sales of Consumer Health by Category: Value 2023-2028
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2023-2028
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
SOURCES
Summary 1 Research Sources
