Herbal/Traditional Products in Serbia

Date: September 28, 2016
Pages: 19
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: H51D295D123EN

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Traditional medicine has a long history in Serbia, and it also has a good reputation. It is based on this that in 2016, consumers were looking into products that are as close to being natural as possible. Overall perception of OTC medicine is that it should be avoided if possible. Reasons are multiple, such as its being addictive, can damage organs, can cause other ailments and unpleasant side effects, etc. Herbal/traditional medicine is considered mild and safe to consume with no side effects.

Euromonitor International's Herbal/Traditional Products in Serbia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies, Herbal/Traditional Dermatologicals, Herbal/Traditional Dietary Supplements, Herbal/Traditional Digestive Remedies, Herbal/Traditional Paediatric Dietary Supplements, Herbal/Traditional Sleep Aids, Herbal/Traditional Tonics, Herbal/Traditional Topical Analgesics.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Herbal/Traditional Products market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Competitive Landscape
Category Data
  Table 1 Sales of Herbal/Traditional Products: Value 2011-2016
  Table 2 Sales of Herbal/Traditional Products: % Value Growth 2011-2016
  Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2012-2016
  Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2013-2016
  Table 5 Forecast Sales of Herbal/Traditional Products: Value 2016-2021
  Table 6 Forecast Sales of Herbal/Traditional Products: % Value Growth 2016-2021
Calivita International in Consumer Health (serbia)
Strategic Direction
Key Facts
  Summary 1 CaliVita International: Key Facts
Competitive Positioning
  Summary 2 CaliVita International: Competitive Position 2016
Executive Summary
Continued Market Growth Driven by Changes in Consumer Behaviour
Effect of Austerity Measures Still Hamper Recovery of Demand
Top Players Continue To Lead, With Their Shares Slightly Increasing
Internet Is the Most Dynamic Channel in 2016
Value Growth Expected To Slow Down in the Forecast Period
Key Trends and Developments
Government Pressed To Resolve Issue of Non-unified Product Prices
Emergence of Private Label Products
Market Indicators
  Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2011-2016
  Table 8 Life Expectancy at Birth 2011-2016
Market Data
  Table 9 Sales of Consumer Health by Category: Value 2011-2016
  Table 10 Sales of Consumer Health by Category: % Value Growth 2011-2016
  Table 11 NBO Company Shares of Consumer Health: % Value 2012-2016
  Table 12 LBN Brand Shares of Consumer Health: % Value 2013-2016
  Table 13 Penetration of Private Label by Category: % Value 2011-2016
  Table 14 Distribution of Consumer Health by Format: % Value 2011-2016
  Table 15 Distribution of Consumer Health by Format and Category: % Value 2016
  Table 16 Forecast Sales of Consumer Health by Category: Value 2016-2021
  Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2016-2021
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
  Summary 3 OTC: Switches 2014-2016
  Summary 4 Research Sources

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