Traditional Wound Care Market by Product (Fixation, Bandages, Gauze, First Aid Plasters, Dressings), Application (Chronic, Acute Wounds), End User (Hospitals, Clinics, Home Healthcare), Distribution (Institution, Pharmacy), Region - Global Forecast to 2030
The global Traditional wound care market is projected to reach USD 9.12 billion by 2030 from USD 7.42 billion in 2025, at a CAGR of 4.2% during the forecast period.
This is due to the increasing prevalence of diabetes, rising cases of traumatic injuries and burn injuries and growing elderly population drives market growth. Additionally, rising awareness about advanced wound care products is expected to impact market growth. Growth potential of emerging countries and cost effectiveness of traditional wound care products also poses an opportunistic factor for market growth. But is creating a conducive environment for market expansion over the forecast period of 2025-2030.
“The home healthcare segment of traditional wound cares market by end user to hold largest position forecast period.”
Based on end user, the traditional wound care market is divided into hospitals & clinics, home healthcare, and ambulatory surgery centers. Among these, home healthcare hold the largest market share in 2024. The driving factor for the traditional wound care market is the aging population, as older population often require wound care due to chronic conditions like diabetes, pressure ulcers, or other injuries. Moreover, home healthcare offers a cheaper alternative at the patience convinence, reducing the need for over budget hospital stays and reducing healthcare expenses for both patients and healthcare providers. Many adults prefer the comfort, privacy, and ease of receiving care in their own homes instead of hospitals & clinics. Wide range of traditional wound care in wound care products, such as dressings and fast aids, make it easier for healthcare professionals to provide effective care remotely. Furthermore, the growing focus on patient care and the desire for personalized treatment plans contribute to the shift toward home healthcare, offering improved outcomes, better patient satisfaction, and a more efficient healthcare delivery model.
“The acute wound segment accounts for the largest market share in traditional wound cares market.”
Based on application, the traditional wound care market is divided into chronic wounds and acute wounds. Among these, acute wounds hold the largest market share in 2024 due to their increased numbers of road accidents, as well as rise in related injuries. The acute wound care market has 2 segments surgical & traumatic wounds, and burns based for wound type. Both surgical and traumatic wounds needs proper assessment, timely intervention, infection prevention, and a tailored wound care plan to support optimal healing and minimize complications. Acute wound care plays an important role in traditional wound management by addressing injuries like cuts, abrasions, and burns. Methods such as cleaning, debridement, and the use of appropriate dressings promote healing and reduce infection risks. Traditional care focuses on creating an optimal environment for tissue repair, with wound management like sterile bandaging and moisture management. Traditional methods remain crucial for handeling acute wounds and fostering successful recovery.
“Asia Pacific is the fastest growing region of the traditional wound cares market by region.”
The global traditional wound cares market is segmented into five major regions, namely, North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. Asia Pacific is the fastest growing regional market for traditional wound care and is estimated to grow at the highest CAGR during the forecast period. This is due to increasing prevalence of diabetes across the region. Asia Pacific region includes Japan, China, India, and Rest of Asia Pacific. Among these, China accounts for the largest market share in traditional wound cares market in 2024. This is due to its rapid expansion of pharmaceutical and biotechnology industries, added with the with a large patient population and increasing demand for wound care treatments. The country's growing healthcare infrastructure, investment in wound care, and supportive regulatory environment.
A breakdown of the primary participants referred to for this report is provided below:
Note 2: C-level primaries include CEOs, CFOs, COOs, and VPs.
Note 3: Others include sales managers, marketing managers, business development managers, product managers, distributors, and suppliers.
The major players operating in the traditional wound cares market are Solventum (US), Cardinal Health (US), Smith+Nephew (UK), Nitto Denko Corporation (Japan), MCKESSON CORPORATION (US), Beiersdorf (Germany), Owens & Minor, Inc. (US), Essity Aktlebolag (Sweden), PAUL HARTMANN AG (Germany), Kenvue (US), Mцlnlycke AB (Sweden), and B. Braun SE (Germany).
Research Coverage
This report studies the traditional wound cares market based on product type, application, end user, distribution channel and region. The report also studies factors (such as drivers, restraints, opportunities, and challenges) affecting market growth and provides details of the competitive landscape for market leaders. Furthermore, the report analyzes micro markets with respect to their individual growth trends and forecasts the revenue of the market segments with respect to five major regions (and the respective countries in these regions).
Reasons to Buy the Report
The report will enable established firms as well as entrants/smaller firms to gauge the pulse of the market, which, in turn, would help them to garner a larger market share. Firms purchasing the report could use one or a combination of the below-mentioned strategies for strengthening their market presence.
This report provides insights on the following pointers:
This is due to the increasing prevalence of diabetes, rising cases of traumatic injuries and burn injuries and growing elderly population drives market growth. Additionally, rising awareness about advanced wound care products is expected to impact market growth. Growth potential of emerging countries and cost effectiveness of traditional wound care products also poses an opportunistic factor for market growth. But is creating a conducive environment for market expansion over the forecast period of 2025-2030.
“The home healthcare segment of traditional wound cares market by end user to hold largest position forecast period.”
Based on end user, the traditional wound care market is divided into hospitals & clinics, home healthcare, and ambulatory surgery centers. Among these, home healthcare hold the largest market share in 2024. The driving factor for the traditional wound care market is the aging population, as older population often require wound care due to chronic conditions like diabetes, pressure ulcers, or other injuries. Moreover, home healthcare offers a cheaper alternative at the patience convinence, reducing the need for over budget hospital stays and reducing healthcare expenses for both patients and healthcare providers. Many adults prefer the comfort, privacy, and ease of receiving care in their own homes instead of hospitals & clinics. Wide range of traditional wound care in wound care products, such as dressings and fast aids, make it easier for healthcare professionals to provide effective care remotely. Furthermore, the growing focus on patient care and the desire for personalized treatment plans contribute to the shift toward home healthcare, offering improved outcomes, better patient satisfaction, and a more efficient healthcare delivery model.
“The acute wound segment accounts for the largest market share in traditional wound cares market.”
Based on application, the traditional wound care market is divided into chronic wounds and acute wounds. Among these, acute wounds hold the largest market share in 2024 due to their increased numbers of road accidents, as well as rise in related injuries. The acute wound care market has 2 segments surgical & traumatic wounds, and burns based for wound type. Both surgical and traumatic wounds needs proper assessment, timely intervention, infection prevention, and a tailored wound care plan to support optimal healing and minimize complications. Acute wound care plays an important role in traditional wound management by addressing injuries like cuts, abrasions, and burns. Methods such as cleaning, debridement, and the use of appropriate dressings promote healing and reduce infection risks. Traditional care focuses on creating an optimal environment for tissue repair, with wound management like sterile bandaging and moisture management. Traditional methods remain crucial for handeling acute wounds and fostering successful recovery.
“Asia Pacific is the fastest growing region of the traditional wound cares market by region.”
The global traditional wound cares market is segmented into five major regions, namely, North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. Asia Pacific is the fastest growing regional market for traditional wound care and is estimated to grow at the highest CAGR during the forecast period. This is due to increasing prevalence of diabetes across the region. Asia Pacific region includes Japan, China, India, and Rest of Asia Pacific. Among these, China accounts for the largest market share in traditional wound cares market in 2024. This is due to its rapid expansion of pharmaceutical and biotechnology industries, added with the with a large patient population and increasing demand for wound care treatments. The country's growing healthcare infrastructure, investment in wound care, and supportive regulatory environment.
A breakdown of the primary participants referred to for this report is provided below:
- By Company Type: Tier 1–20%, Tier 2–45%, and Tier 3– 35%
- By Designation: C-level–30%, Director-level–20% and Others–50%
- By Region: North America–42%, Europe–32%, Asia Pacific–20%, Latin America- 4%, and Middle east and Africa – 2%
Note 2: C-level primaries include CEOs, CFOs, COOs, and VPs.
Note 3: Others include sales managers, marketing managers, business development managers, product managers, distributors, and suppliers.
The major players operating in the traditional wound cares market are Solventum (US), Cardinal Health (US), Smith+Nephew (UK), Nitto Denko Corporation (Japan), MCKESSON CORPORATION (US), Beiersdorf (Germany), Owens & Minor, Inc. (US), Essity Aktlebolag (Sweden), PAUL HARTMANN AG (Germany), Kenvue (US), Mцlnlycke AB (Sweden), and B. Braun SE (Germany).
Research Coverage
This report studies the traditional wound cares market based on product type, application, end user, distribution channel and region. The report also studies factors (such as drivers, restraints, opportunities, and challenges) affecting market growth and provides details of the competitive landscape for market leaders. Furthermore, the report analyzes micro markets with respect to their individual growth trends and forecasts the revenue of the market segments with respect to five major regions (and the respective countries in these regions).
Reasons to Buy the Report
The report will enable established firms as well as entrants/smaller firms to gauge the pulse of the market, which, in turn, would help them to garner a larger market share. Firms purchasing the report could use one or a combination of the below-mentioned strategies for strengthening their market presence.
This report provides insights on the following pointers:
- Analysis of Key divers (rising prevalence of diabetes, growing geriatric population, increasing incidence of burn injuries, rising cases of traumatic injuries, and rising expenditure on chronic wounds), restraints (risks associated with the use of traditional wound care products, and rising awareness about advanced wound care products), opportunity (Cost-effectiveness of traditional wound care products, and growth potential of emerging countries), Challenge (dearth of awareness)
- Market Penetration: Comprehensive information on the product portfolios offered by the top players in the traditional wound cares market
- Product Development/Innovation: Detailed insights on the upcoming trends, R&D activities, and product launches in the traditional wound cares market
- Market Development: Comprehensive information on lucrative emerging regions
- Market Diversification: Exhaustive information about new products, growing geographies, and recent developments in the pain management devices market
- Competitive Assessment: In-depth assessment of market segments, growth strategies, revenue analysis, and products of the leading market players.
1 INTRODUCTION
1.1 STUDY OBJECTIVES
1.2 MARKET DEFINITION
1.2.1 INCLUSIONS & EXCLUSIONS
1.3 MARKET SCOPE
1.3.1 MARKETS COVERED
1.3.2 REGIONS COVERED
1.3.3 YEARS CONSIDERED
1.3.4 CURRENCY CONSIDERED
1.4 STAKEHOLDERS
2 RESEARCH METHODOLOGY
2.1 RESEARCH DATA
2.1.1 SECONDARY DATA
2.1.1.1 Key data from secondary sources
2.1.2 PRIMARY DATA
2.1.2.1 Primary sources
2.1.2.2 Key industry insights
2.1.2.3 Key data from primary sources
2.1.2.4 Breakdown of primary interviews
2.2 MARKET SIZE ESTIMATION
2.2.1 BOTTOM-UP APPROACH
2.2.1.1 Approach 1: Company revenue estimation approach
2.2.1.2 Approach 2: Presentations of companies and primary interviews
2.2.1.3 Approach 3: Primary interviews
2.2.1.4 Growth forecast
2.2.1.5 CAGR projections
2.2.2 TOP-DOWN APPROACH
2.3 MARKET BREAKDOWN & DATA TRIANGULATION
2.4 RESEARCH ASSUMPTIONS
2.4.1 STUDY-RELATED ASSUMPTIONS
2.4.2 GROWTH RATE ASSUMPTIONS
2.5 RISK ASSESSMENT
2.6 RESEARCH LIMITATIONS
3 EXECUTIVE SUMMARY
4 PREMIUM INSIGHTS
4.1 TRADITIONAL WOUND CARE MARKET OVERVIEW
4.2 ASIA PACIFIC: TRADITIONAL WOUND CARE MARKET, BY END USER AND
COUNTRY (2024)
4.3 GEOGRAPHIC GROWTH OPPORTUNITIES
4.4 TRADITIONAL WOUND CARE MARKET, REGIONAL MIX, 2025 VS. 2030
5 MARKET OVERVIEW
5.1 INTRODUCTION
5.2 MARKET DYNAMICS
5.2.1 DRIVERS
5.2.1.1 Rising prevalence of diabetes
5.2.1.2 Growing geriatric population and subsequent rise in chronic wounds
5.2.1.3 Increasing incidence of burn injuries
5.2.1.4 Rising number of road accidents and trauma cases
5.2.1.5 Increasing expenditure on chronic wounds
5.2.2 RESTRAINTS
5.2.2.1 Limitations associated with traditional wound care
5.2.2.2 Rising adoption of advanced wound care technologies
5.2.3 OPPORTUNITIES
5.2.3.1 Sustained adoption due to cost efficiency and wide accessibility
5.2.3.2 Growth potential of emerging economies
5.2.4 CHALLENGES
5.2.4.1 Limited awareness associated with wound care
5.3 PRICING ANALYSIS
5.3.1 INDICATIVE PRICE OF KEY PLAYERS, BY APPLICATION, 2025
5.3.2 AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY REGION, 2023–2025
5.3.3 AVERAGE SELLING PRICE TREND, BY PRODUCT, 2023–2025
5.4 VALUE CHAIN ANALYSIS
5.5 SUPPLY CHAIN ANALYSIS
5.6 ECOSYSTEM ANALYSIS
5.7 PORTER’S FIVE FORCES ANALYSIS
5.7.1 THREAT OF NEW ENTRANTS
5.7.2 THREAT OF SUBSTITUTES
5.7.3 BARGAINING POWER OF SUPPLIERS
5.7.4 BARGAINING POWER OF BUYERS
5.7.5 INTENSITY OF COMPETITIVE RIVALRY
5.8 REGULATORY ANALYSIS
5.8.1 REGULATORY LANDSCAPE
5.8.1.1 North America
5.8.1.1.1 US
5.8.1.1.2 Canada
5.8.1.2 Europe
5.8.1.3 Asia Pacific
5.8.1.3.1 China
5.8.1.3.2 Japan
5.8.1.3.3 India
5.8.1.4 Latin America
5.8.1.4.1 Brazil
5.8.1.4.2 Mexico
5.8.1.5 Middle East & Africa
5.8.2 REGULATORY BODIES, GOVERNMENT AGENCIES,
AND OTHER ORGANIZATIONS
5.9 TRADE ANALYSIS
5.9.1 TRADE ANALYSIS FOR WADDING, GAUZE, AND BANDAGES
5.10 PATENT ANALYSIS
5.11 KEY CONFERENCES & EVENTS, 2025–2026
5.12 TRENDS/DISRUPTIONS IMPACTING CUSTOMERS’ BUSINESSES
5.13 KEY STAKEHOLDERS & BUYING CRITERIA
5.13.1 KEY STAKEHOLDERS IN BUYING PROCESS
5.13.2 BUYING CRITERIA
5.14 IMPACT OF AI/GENERATIVE AI ON TRADITIONAL WOUND CARE MARKET
5.14.1 INTRODUCTION
5.14.2 MARKET POTENTIAL FOR TRADITIONAL WOUND CARE
5.14.3 FUTURE OF GENERATIVE AI IN TRADITIONAL WOUND CARE
5.15 INVESTMENT & FUNDING SCENARIO
5.16 CASE STUDY ANALYSIS
5.16.1 HYDROCOLL HYDROCOLLOID DRESSINGS TO SUPPORT RAPID
WOUND HEALING
5.17 TECHNOLOGY ANALYSIS
5.17.1 ADJACENT TECHNOLOGIES
5.17.1.1 Negative pressure wound therapy
5.17.2 COMPLEMENTARY TECHNOLOGIES
5.17.2.1 Bioactive dressings
6 TRADITIONAL WOUND CARE MARKET, BY PRODUCT TYPE
6.1 INTRODUCTION
6.2 FIXATION PRODUCTS
6.2.1 ADHESIVE TAPES
6.2.1.1 Need for secure wound coverings and wound management to
drive market
6.2.2 NON-ADHESIVE FIXATION PRODUCTS
6.2.2.1 Reduced swelling and minimized pain & trauma during dressing changes to support adoption
6.3 BANDAGES
6.3.1 WIDE USAGE OF BANDAGES AND CONTINUED DEMAND TO
SUPPORT MARKET GROWTH
6.4 GAUZE
6.4.1 STERILE GAUZE
6.4.1.1 Woven gauze
6.4.1.1.1 Wide usage in surgeries and wound packing to propel market growth
6.4.1.2 Non-woven gauze
6.4.1.2.1 Enhanced absorption and wound coverage properties to drive usage
6.4.2 NON-STERILE GAUZE
6.4.2.1 Applications in cushioning, padding, and secondary dressing to support adoption
6.5 HYDROCOLLOID DRESSINGS
6.5.1 MOISTURE REGULATION AND BENEFITS IN REMOVING NECROTIC
TISSUE TO DRIVE MARKET
6.6 FIRST-AID PLASTERS
6.6.1 NEED FOR RAPID WOUND MANAGEMENT AND PROTECTION TO
PROPEL ADOPTION
6.7 ABSORBENT PADS
6.7.1 WIDE USAGE IN WOUND DRESSING AND EXUDATE MANAGEMENT TO
DRIVE MARKET
6.8 COMPRESSION PRODUCTS
6.8.1 ALL COMPRESSION BANDAGES
6.8.1.1 Ability to reduce swelling for rapid recovery to boost demand
6.8.2 COMPRESSION SOCKS
6.8.2.1 Prevention of venous disorders to support market growth
6.9 DRESSINGS
6.9.1 ISLAND DRESSINGS
6.9.1.1 Waterproof, antimicrobial, and absorbent properties to drive
greater demand
6.9.2 FILM DRESSINGS
6.9.2.1 Secure adhesion and protection from bacteria & contaminants to support market growth
6.10 OTHER TRADITIONAL WOUND CARE PRODUCTS
7 TRADITIONAL WOUND CARE MARKET, BY APPLICATION
7.1 INTRODUCTION
7.2 ACUTE WOUNDS
7.2.1 SURGICAL AND TRAUMATIC WOUNDS
7.2.1.1 Rising volume of surgical procedures to drive market growth
7.2.2 BURNS
7.2.2.1 High incidence of burn injuries to drive the market growth
7.3 CHRONIC WOUNDS
7.3.1 DIABETIC FOOT ULCERS
7.3.1.1 Increasing prevalence of diabetes to propel market growth
7.3.2 PRESSURE ULCERS
7.3.2.1 Rising prevalence of pressure ulcers to sustain demand for
wound care
7.3.3 VENOUS LEG ULCERS
7.3.3.1 Rising prevalence of obesity to drive market
7.3.4 OTHER CHRONIC WOUNDS
8 TRADITIONAL WOUND CARE MARKET, BY DISTRIBUTION CHANNEL
8.1 INTRODUCTION
8.2 HEALTHCARE INSTITUTIONS
8.2.1 RISING NUMBER OF TRAUMA CASES AND ROAD ACCIDENTS TO
PROPEL MARKET
8.3 PHARMACIES & DRUG STORES
8.3.1 PROVISION OF SPECIALIZED OTC PRODUCTS TO DRIVE MARKET
8.4 SUPERMARKETS
8.4.1 WIDE ACCESSIBILITY TO NUMEROUS PRODUCTS TO FUEL MARKET
8.5 HOME CARE SETTINGS
8.5.1 BENEFITS OF CONVENIENCE AND AFFORDABILITY TO BOOST DEMAND
8.6 OTHER DISTRIBUTION CHANNELS
9 TRADITIONAL WOUND CARE MARKET, BY END USER
9.1 INTRODUCTION
9.2 HOSPITALS & CLINICS
9.2.1 INPATIENT SETTINGS
9.2.1.1 Increasing hospital admissions due to HAIs to drive market
9.2.2 OUTPATIENT SETTINGS
9.2.2.1 Adoption of specialized wound care products to fuel market
9.3 HOME HEALTHCARE
9.3.1 PROVISION OF ASSISTED LIVING AND SKILLED NURSING TO PROPEL MARKET
9.4 AMBULATORY SURGERY CENTERS
9.4.1 GROWING PREFERENCE FOR MINIMALLY INVASIVE SURGERIES TO
DRIVE MARKET
9.5 OTHER END USERS
10 TRADITIONAL WOUND CARE MARKET, BY REGION
10.1 INTRODUCTION
10.2 NORTH AMERICA
10.2.1 MACROECONOMIC OUTLOOK FOR NORTH AMERICA
10.2.2 US
10.2.2.1 Rising prevalence of diabetes and favorable reimbursement
policies to drive market
10.2.3 CANADA
10.2.3.1 Favorable government support for skin & wound care to support market growth
10.3 EUROPE
10.3.1 MACROECONOMIC OUTLOOK FOR EUROPE
10.3.2 GERMANY
10.3.2.1 High prevalence of HAIs to propel market
10.3.3 UK
10.3.3.1 Increasing cases of burn injuries to support market adoption
10.3.4 FRANCE
10.3.4.1 High number of accidents to fuel market
10.3.5 ITALY
10.3.5.1 Growing accessibility to advanced medical care to boost demand
10.3.6 SPAIN
10.3.6.1 Rising geriatric population and subsequent increase in injuries to support market adoption
10.3.7 CZECH REPUBLIC
10.3.7.1 Rising incidence of diabetes to fuel uptake
10.3.8 SWITZERLAND
10.3.8.1 Rising incidence of chronic diseases to boost demand
10.3.9 POLAND
10.3.9.1 Improvements in healthcare infrastructure to favor market growth
10.3.10 AUSTRIA
10.3.10.1 Increasing initiatives to spread awareness of effective wound
care to boost demand
10.3.11 REST OF EUROPE
10.4 ASIA PACIFIC
10.4.1 MACROECONOMIC OUTLOOK FOR ASIA PACIFIC
10.4.2 CHINA
10.4.2.1 Increasing incidence of diabetic foot ulcers among geriatric population to drive market
10.4.3 JAPAN
10.4.3.1 Presence of well-developed healthcare system and favorable government policies to favor market growth
10.4.4 INDIA
10.4.4.1 Growing medical tourism and increasing diabetes population to support market growth
10.4.5 REST OF ASIA PACIFIC
10.5 LATIN AMERICA
10.5.1 MACROECONOMIC OUTLOOK FOR LATIN AMERICA
10.5.2 BRAZIL
10.5.2.1 Increased healthcare expenditure and need for wound management for athletes to drive market
10.5.3 MEXICO
10.5.3.1 Increasing traffic fatalities and injuries to boost market growth
10.5.4 REST OF LATIN AMERICA
10.6 MIDDLE EAST & AFRICA
10.6.1 RISING GERIATRIC POPULATION AND GROWING PREVALENCE OF
DIABETES TO BOOST MARKET
10.6.2 MACROECONOMIC OUTLOOK FOR MIDDLE EAST & AFRICA
11 COMPETITIVE LANDSCAPE
11.1 OVERVIEW
11.2 KEY PLAYER STRATEGIES/RIGHT TO WIN
11.2.1 OVERVIEW OF STRATEGIES ADOPTED BY KEY PLAYERS IN TRADITIONAL WOUND CARE MARKET
11.3 REVENUE ANALYSIS, 2022?2024
11.4 MARKET SHARE ANALYSIS, 2024
11.4.1 RANKING OF KEY MARKET PLAYERS
11.5 COMPANY EVALUATION MATRIX: KEY PLAYERS, 2024
11.5.1 STARS
11.5.2 EMERGING LEADERS
11.5.3 PERVASIVE PLAYERS
11.5.4 PARTICIPANTS
11.5.5 COMPANY FOOTPRINT: KEY PLAYERS, 2024
11.5.5.1 Company footprint
11.5.5.2 Region footprint
11.5.5.3 Product footprint
11.5.5.4 Application footprint
11.5.5.5 Fixation products footprint
11.6 COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2024
11.6.1 PROGRESSIVE COMPANIES
11.6.2 RESPONSIVE COMPANIES
11.6.3 DYNAMIC COMPANIES
11.6.4 STARTING BLOCKS
11.6.5 COMPETITIVE BENCHMARKING: STARTUPS/SMES, 2024
11.6.5.1 Detailed list of key startups/SMEs
11.6.5.2 Competitive benchmarking of key startups/SMEs
11.7 COMPANY VALUATION & FINANCIAL METRICS
11.7.1 COMPANY VALUATION
11.7.2 FINANCIAL METRICS
11.8 BRAND/PRODUCT COMPARISON
11.9 COMPETITIVE SCENARIO
11.9.1 PRODUCT LAUNCHES
11.9.2 DEALS
11.9.3 EXPANSIONS
11.9.4 OTHER DEVELOPMENTS
12 COMPANY PROFILES
12.1 KEY PLAYERS
12.1.1 SOLVENTUM
12.1.1.1 Business overview
12.1.1.2 Products offered
12.1.1.3 Recent developments
12.1.1.3.1 Other developments
12.1.1.4 MnM view
12.1.1.4.1 Key strengths
12.1.1.4.2 Strategic choices
12.1.1.4.3 Weaknesses & competitive threats
12.1.2 CARDINAL HEALTH
12.1.2.1 Business overview
12.1.2.2 Products offered
12.1.2.3 Recent developments
12.1.2.3.1 Deals
12.1.2.3.2 Expansions
12.1.2.4 MnM view
12.1.2.4.1 Key strengths
12.1.2.4.2 Strategic choices
12.1.2.4.3 Weaknesses & competitive threats
12.1.3 ESSITY AKTIEBOLAG
12.1.3.1 Business overview
12.1.3.2 Products offered
12.1.3.3 Recent developments
12.1.3.3.1 Expansions
12.1.3.3.2 Other developments
12.1.3.4 MnM view
12.1.3.4.1 Key strengths
12.1.3.4.2 Strategic choices
12.1.3.4.3 Weaknesses & competitive threats
12.1.4 PAUL HARTMANN AG
12.1.4.1 Business overview
12.1.4.2 Products offered
12.1.4.3 Recent developments
12.1.4.3.1 Deals
12.1.4.4 MnM view
12.1.4.4.1 Key strengths
12.1.4.4.2 Strategic choices
12.1.4.4.3 Weaknesses & competitive threats
12.1.5 MЦLNLYCKE AB
12.1.5.1 Business overview
12.1.5.2 Products offered
12.1.5.3 Recent developments
12.1.5.3.1 Deals
12.1.5.4 MnM view
12.1.5.4.1 Key strengths
12.1.5.4.2 Strategic choices
12.1.5.4.3 Weaknesses & competitive threats
12.1.6 BEIERSDORF
12.1.6.1 Business overview
12.1.6.2 Products offered
12.1.6.3 Recent developments
12.1.6.3.1 Product launches
12.1.6.3.2 Deals
12.1.6.3.3 Expansions
12.1.7 B. BRAUN SE
12.1.7.1 Business overview
12.1.7.2 Products offered
12.1.7.3 Recent developments
12.1.7.3.1 Deals
12.1.7.3.2 Expansions
12.1.8 OWENS & MINOR, INC.
12.1.8.1 Business overview
12.1.8.2 Products offered
12.1.8.3 Recent developments
12.1.8.3.1 Deals
12.1.9 KENVUE
12.1.9.1 Business overview
12.1.9.2 Products offered
12.1.10 SMITH+NEPHEW
12.1.10.1 Business overview
12.1.10.2 Products offered
12.1.10.3 Recent developments
12.1.10.3.1 Deals
12.1.11 NITTO DENKO CORPORATION
12.1.11.1 Business overview
12.1.11.2 Products offered
12.1.11.3 Recent developments
12.1.11.3.1 Deals
12.1.12 MCKESSON CORPORATION
12.1.12.1 Business overview
12.1.12.2 Products offered
12.1.12.3 Recent developments
12.1.12.3.1 Deals
12.2 OTHER PLAYERS
12.2.1 DYNAREX CORPORATION
12.2.2 MEDLINE INDUSTRIES, LP
12.2.3 LOHMANN & RAUSCHER GMBH & CO. KG
12.2.4 MEDICOM
12.2.5 WINNER MEDICAL CO., LTD.
12.2.6 VERNACARE LTD.
12.2.7 GF HEALTH PRODUCTS, INC.
12.2.8 DR. AUSBЬTTEL & CO. GMBH
12.2.9 DERMARITE INDUSTRIES, LLC.
12.2.10 GENTELL
12.2.11 DEROYAL INDUSTRIES, INC.
12.2.12 URGO MEDICAL
12.2.13 DUKAL, LLC
13 APPENDIX
13.1 DISCUSSION GUIDE
13.2 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL
13.3 CUSTOMIZATION OPTIONS
13.4 RELATED REPORTS
13.5 AUTHOR DETAILS
1.1 STUDY OBJECTIVES
1.2 MARKET DEFINITION
1.2.1 INCLUSIONS & EXCLUSIONS
1.3 MARKET SCOPE
1.3.1 MARKETS COVERED
1.3.2 REGIONS COVERED
1.3.3 YEARS CONSIDERED
1.3.4 CURRENCY CONSIDERED
1.4 STAKEHOLDERS
2 RESEARCH METHODOLOGY
2.1 RESEARCH DATA
2.1.1 SECONDARY DATA
2.1.1.1 Key data from secondary sources
2.1.2 PRIMARY DATA
2.1.2.1 Primary sources
2.1.2.2 Key industry insights
2.1.2.3 Key data from primary sources
2.1.2.4 Breakdown of primary interviews
2.2 MARKET SIZE ESTIMATION
2.2.1 BOTTOM-UP APPROACH
2.2.1.1 Approach 1: Company revenue estimation approach
2.2.1.2 Approach 2: Presentations of companies and primary interviews
2.2.1.3 Approach 3: Primary interviews
2.2.1.4 Growth forecast
2.2.1.5 CAGR projections
2.2.2 TOP-DOWN APPROACH
2.3 MARKET BREAKDOWN & DATA TRIANGULATION
2.4 RESEARCH ASSUMPTIONS
2.4.1 STUDY-RELATED ASSUMPTIONS
2.4.2 GROWTH RATE ASSUMPTIONS
2.5 RISK ASSESSMENT
2.6 RESEARCH LIMITATIONS
3 EXECUTIVE SUMMARY
4 PREMIUM INSIGHTS
4.1 TRADITIONAL WOUND CARE MARKET OVERVIEW
4.2 ASIA PACIFIC: TRADITIONAL WOUND CARE MARKET, BY END USER AND
COUNTRY (2024)
4.3 GEOGRAPHIC GROWTH OPPORTUNITIES
4.4 TRADITIONAL WOUND CARE MARKET, REGIONAL MIX, 2025 VS. 2030
5 MARKET OVERVIEW
5.1 INTRODUCTION
5.2 MARKET DYNAMICS
5.2.1 DRIVERS
5.2.1.1 Rising prevalence of diabetes
5.2.1.2 Growing geriatric population and subsequent rise in chronic wounds
5.2.1.3 Increasing incidence of burn injuries
5.2.1.4 Rising number of road accidents and trauma cases
5.2.1.5 Increasing expenditure on chronic wounds
5.2.2 RESTRAINTS
5.2.2.1 Limitations associated with traditional wound care
5.2.2.2 Rising adoption of advanced wound care technologies
5.2.3 OPPORTUNITIES
5.2.3.1 Sustained adoption due to cost efficiency and wide accessibility
5.2.3.2 Growth potential of emerging economies
5.2.4 CHALLENGES
5.2.4.1 Limited awareness associated with wound care
5.3 PRICING ANALYSIS
5.3.1 INDICATIVE PRICE OF KEY PLAYERS, BY APPLICATION, 2025
5.3.2 AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY REGION, 2023–2025
5.3.3 AVERAGE SELLING PRICE TREND, BY PRODUCT, 2023–2025
5.4 VALUE CHAIN ANALYSIS
5.5 SUPPLY CHAIN ANALYSIS
5.6 ECOSYSTEM ANALYSIS
5.7 PORTER’S FIVE FORCES ANALYSIS
5.7.1 THREAT OF NEW ENTRANTS
5.7.2 THREAT OF SUBSTITUTES
5.7.3 BARGAINING POWER OF SUPPLIERS
5.7.4 BARGAINING POWER OF BUYERS
5.7.5 INTENSITY OF COMPETITIVE RIVALRY
5.8 REGULATORY ANALYSIS
5.8.1 REGULATORY LANDSCAPE
5.8.1.1 North America
5.8.1.1.1 US
5.8.1.1.2 Canada
5.8.1.2 Europe
5.8.1.3 Asia Pacific
5.8.1.3.1 China
5.8.1.3.2 Japan
5.8.1.3.3 India
5.8.1.4 Latin America
5.8.1.4.1 Brazil
5.8.1.4.2 Mexico
5.8.1.5 Middle East & Africa
5.8.2 REGULATORY BODIES, GOVERNMENT AGENCIES,
AND OTHER ORGANIZATIONS
5.9 TRADE ANALYSIS
5.9.1 TRADE ANALYSIS FOR WADDING, GAUZE, AND BANDAGES
5.10 PATENT ANALYSIS
5.11 KEY CONFERENCES & EVENTS, 2025–2026
5.12 TRENDS/DISRUPTIONS IMPACTING CUSTOMERS’ BUSINESSES
5.13 KEY STAKEHOLDERS & BUYING CRITERIA
5.13.1 KEY STAKEHOLDERS IN BUYING PROCESS
5.13.2 BUYING CRITERIA
5.14 IMPACT OF AI/GENERATIVE AI ON TRADITIONAL WOUND CARE MARKET
5.14.1 INTRODUCTION
5.14.2 MARKET POTENTIAL FOR TRADITIONAL WOUND CARE
5.14.3 FUTURE OF GENERATIVE AI IN TRADITIONAL WOUND CARE
5.15 INVESTMENT & FUNDING SCENARIO
5.16 CASE STUDY ANALYSIS
5.16.1 HYDROCOLL HYDROCOLLOID DRESSINGS TO SUPPORT RAPID
WOUND HEALING
5.17 TECHNOLOGY ANALYSIS
5.17.1 ADJACENT TECHNOLOGIES
5.17.1.1 Negative pressure wound therapy
5.17.2 COMPLEMENTARY TECHNOLOGIES
5.17.2.1 Bioactive dressings
6 TRADITIONAL WOUND CARE MARKET, BY PRODUCT TYPE
6.1 INTRODUCTION
6.2 FIXATION PRODUCTS
6.2.1 ADHESIVE TAPES
6.2.1.1 Need for secure wound coverings and wound management to
drive market
6.2.2 NON-ADHESIVE FIXATION PRODUCTS
6.2.2.1 Reduced swelling and minimized pain & trauma during dressing changes to support adoption
6.3 BANDAGES
6.3.1 WIDE USAGE OF BANDAGES AND CONTINUED DEMAND TO
SUPPORT MARKET GROWTH
6.4 GAUZE
6.4.1 STERILE GAUZE
6.4.1.1 Woven gauze
6.4.1.1.1 Wide usage in surgeries and wound packing to propel market growth
6.4.1.2 Non-woven gauze
6.4.1.2.1 Enhanced absorption and wound coverage properties to drive usage
6.4.2 NON-STERILE GAUZE
6.4.2.1 Applications in cushioning, padding, and secondary dressing to support adoption
6.5 HYDROCOLLOID DRESSINGS
6.5.1 MOISTURE REGULATION AND BENEFITS IN REMOVING NECROTIC
TISSUE TO DRIVE MARKET
6.6 FIRST-AID PLASTERS
6.6.1 NEED FOR RAPID WOUND MANAGEMENT AND PROTECTION TO
PROPEL ADOPTION
6.7 ABSORBENT PADS
6.7.1 WIDE USAGE IN WOUND DRESSING AND EXUDATE MANAGEMENT TO
DRIVE MARKET
6.8 COMPRESSION PRODUCTS
6.8.1 ALL COMPRESSION BANDAGES
6.8.1.1 Ability to reduce swelling for rapid recovery to boost demand
6.8.2 COMPRESSION SOCKS
6.8.2.1 Prevention of venous disorders to support market growth
6.9 DRESSINGS
6.9.1 ISLAND DRESSINGS
6.9.1.1 Waterproof, antimicrobial, and absorbent properties to drive
greater demand
6.9.2 FILM DRESSINGS
6.9.2.1 Secure adhesion and protection from bacteria & contaminants to support market growth
6.10 OTHER TRADITIONAL WOUND CARE PRODUCTS
7 TRADITIONAL WOUND CARE MARKET, BY APPLICATION
7.1 INTRODUCTION
7.2 ACUTE WOUNDS
7.2.1 SURGICAL AND TRAUMATIC WOUNDS
7.2.1.1 Rising volume of surgical procedures to drive market growth
7.2.2 BURNS
7.2.2.1 High incidence of burn injuries to drive the market growth
7.3 CHRONIC WOUNDS
7.3.1 DIABETIC FOOT ULCERS
7.3.1.1 Increasing prevalence of diabetes to propel market growth
7.3.2 PRESSURE ULCERS
7.3.2.1 Rising prevalence of pressure ulcers to sustain demand for
wound care
7.3.3 VENOUS LEG ULCERS
7.3.3.1 Rising prevalence of obesity to drive market
7.3.4 OTHER CHRONIC WOUNDS
8 TRADITIONAL WOUND CARE MARKET, BY DISTRIBUTION CHANNEL
8.1 INTRODUCTION
8.2 HEALTHCARE INSTITUTIONS
8.2.1 RISING NUMBER OF TRAUMA CASES AND ROAD ACCIDENTS TO
PROPEL MARKET
8.3 PHARMACIES & DRUG STORES
8.3.1 PROVISION OF SPECIALIZED OTC PRODUCTS TO DRIVE MARKET
8.4 SUPERMARKETS
8.4.1 WIDE ACCESSIBILITY TO NUMEROUS PRODUCTS TO FUEL MARKET
8.5 HOME CARE SETTINGS
8.5.1 BENEFITS OF CONVENIENCE AND AFFORDABILITY TO BOOST DEMAND
8.6 OTHER DISTRIBUTION CHANNELS
9 TRADITIONAL WOUND CARE MARKET, BY END USER
9.1 INTRODUCTION
9.2 HOSPITALS & CLINICS
9.2.1 INPATIENT SETTINGS
9.2.1.1 Increasing hospital admissions due to HAIs to drive market
9.2.2 OUTPATIENT SETTINGS
9.2.2.1 Adoption of specialized wound care products to fuel market
9.3 HOME HEALTHCARE
9.3.1 PROVISION OF ASSISTED LIVING AND SKILLED NURSING TO PROPEL MARKET
9.4 AMBULATORY SURGERY CENTERS
9.4.1 GROWING PREFERENCE FOR MINIMALLY INVASIVE SURGERIES TO
DRIVE MARKET
9.5 OTHER END USERS
10 TRADITIONAL WOUND CARE MARKET, BY REGION
10.1 INTRODUCTION
10.2 NORTH AMERICA
10.2.1 MACROECONOMIC OUTLOOK FOR NORTH AMERICA
10.2.2 US
10.2.2.1 Rising prevalence of diabetes and favorable reimbursement
policies to drive market
10.2.3 CANADA
10.2.3.1 Favorable government support for skin & wound care to support market growth
10.3 EUROPE
10.3.1 MACROECONOMIC OUTLOOK FOR EUROPE
10.3.2 GERMANY
10.3.2.1 High prevalence of HAIs to propel market
10.3.3 UK
10.3.3.1 Increasing cases of burn injuries to support market adoption
10.3.4 FRANCE
10.3.4.1 High number of accidents to fuel market
10.3.5 ITALY
10.3.5.1 Growing accessibility to advanced medical care to boost demand
10.3.6 SPAIN
10.3.6.1 Rising geriatric population and subsequent increase in injuries to support market adoption
10.3.7 CZECH REPUBLIC
10.3.7.1 Rising incidence of diabetes to fuel uptake
10.3.8 SWITZERLAND
10.3.8.1 Rising incidence of chronic diseases to boost demand
10.3.9 POLAND
10.3.9.1 Improvements in healthcare infrastructure to favor market growth
10.3.10 AUSTRIA
10.3.10.1 Increasing initiatives to spread awareness of effective wound
care to boost demand
10.3.11 REST OF EUROPE
10.4 ASIA PACIFIC
10.4.1 MACROECONOMIC OUTLOOK FOR ASIA PACIFIC
10.4.2 CHINA
10.4.2.1 Increasing incidence of diabetic foot ulcers among geriatric population to drive market
10.4.3 JAPAN
10.4.3.1 Presence of well-developed healthcare system and favorable government policies to favor market growth
10.4.4 INDIA
10.4.4.1 Growing medical tourism and increasing diabetes population to support market growth
10.4.5 REST OF ASIA PACIFIC
10.5 LATIN AMERICA
10.5.1 MACROECONOMIC OUTLOOK FOR LATIN AMERICA
10.5.2 BRAZIL
10.5.2.1 Increased healthcare expenditure and need for wound management for athletes to drive market
10.5.3 MEXICO
10.5.3.1 Increasing traffic fatalities and injuries to boost market growth
10.5.4 REST OF LATIN AMERICA
10.6 MIDDLE EAST & AFRICA
10.6.1 RISING GERIATRIC POPULATION AND GROWING PREVALENCE OF
DIABETES TO BOOST MARKET
10.6.2 MACROECONOMIC OUTLOOK FOR MIDDLE EAST & AFRICA
11 COMPETITIVE LANDSCAPE
11.1 OVERVIEW
11.2 KEY PLAYER STRATEGIES/RIGHT TO WIN
11.2.1 OVERVIEW OF STRATEGIES ADOPTED BY KEY PLAYERS IN TRADITIONAL WOUND CARE MARKET
11.3 REVENUE ANALYSIS, 2022?2024
11.4 MARKET SHARE ANALYSIS, 2024
11.4.1 RANKING OF KEY MARKET PLAYERS
11.5 COMPANY EVALUATION MATRIX: KEY PLAYERS, 2024
11.5.1 STARS
11.5.2 EMERGING LEADERS
11.5.3 PERVASIVE PLAYERS
11.5.4 PARTICIPANTS
11.5.5 COMPANY FOOTPRINT: KEY PLAYERS, 2024
11.5.5.1 Company footprint
11.5.5.2 Region footprint
11.5.5.3 Product footprint
11.5.5.4 Application footprint
11.5.5.5 Fixation products footprint
11.6 COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2024
11.6.1 PROGRESSIVE COMPANIES
11.6.2 RESPONSIVE COMPANIES
11.6.3 DYNAMIC COMPANIES
11.6.4 STARTING BLOCKS
11.6.5 COMPETITIVE BENCHMARKING: STARTUPS/SMES, 2024
11.6.5.1 Detailed list of key startups/SMEs
11.6.5.2 Competitive benchmarking of key startups/SMEs
11.7 COMPANY VALUATION & FINANCIAL METRICS
11.7.1 COMPANY VALUATION
11.7.2 FINANCIAL METRICS
11.8 BRAND/PRODUCT COMPARISON
11.9 COMPETITIVE SCENARIO
11.9.1 PRODUCT LAUNCHES
11.9.2 DEALS
11.9.3 EXPANSIONS
11.9.4 OTHER DEVELOPMENTS
12 COMPANY PROFILES
12.1 KEY PLAYERS
12.1.1 SOLVENTUM
12.1.1.1 Business overview
12.1.1.2 Products offered
12.1.1.3 Recent developments
12.1.1.3.1 Other developments
12.1.1.4 MnM view
12.1.1.4.1 Key strengths
12.1.1.4.2 Strategic choices
12.1.1.4.3 Weaknesses & competitive threats
12.1.2 CARDINAL HEALTH
12.1.2.1 Business overview
12.1.2.2 Products offered
12.1.2.3 Recent developments
12.1.2.3.1 Deals
12.1.2.3.2 Expansions
12.1.2.4 MnM view
12.1.2.4.1 Key strengths
12.1.2.4.2 Strategic choices
12.1.2.4.3 Weaknesses & competitive threats
12.1.3 ESSITY AKTIEBOLAG
12.1.3.1 Business overview
12.1.3.2 Products offered
12.1.3.3 Recent developments
12.1.3.3.1 Expansions
12.1.3.3.2 Other developments
12.1.3.4 MnM view
12.1.3.4.1 Key strengths
12.1.3.4.2 Strategic choices
12.1.3.4.3 Weaknesses & competitive threats
12.1.4 PAUL HARTMANN AG
12.1.4.1 Business overview
12.1.4.2 Products offered
12.1.4.3 Recent developments
12.1.4.3.1 Deals
12.1.4.4 MnM view
12.1.4.4.1 Key strengths
12.1.4.4.2 Strategic choices
12.1.4.4.3 Weaknesses & competitive threats
12.1.5 MЦLNLYCKE AB
12.1.5.1 Business overview
12.1.5.2 Products offered
12.1.5.3 Recent developments
12.1.5.3.1 Deals
12.1.5.4 MnM view
12.1.5.4.1 Key strengths
12.1.5.4.2 Strategic choices
12.1.5.4.3 Weaknesses & competitive threats
12.1.6 BEIERSDORF
12.1.6.1 Business overview
12.1.6.2 Products offered
12.1.6.3 Recent developments
12.1.6.3.1 Product launches
12.1.6.3.2 Deals
12.1.6.3.3 Expansions
12.1.7 B. BRAUN SE
12.1.7.1 Business overview
12.1.7.2 Products offered
12.1.7.3 Recent developments
12.1.7.3.1 Deals
12.1.7.3.2 Expansions
12.1.8 OWENS & MINOR, INC.
12.1.8.1 Business overview
12.1.8.2 Products offered
12.1.8.3 Recent developments
12.1.8.3.1 Deals
12.1.9 KENVUE
12.1.9.1 Business overview
12.1.9.2 Products offered
12.1.10 SMITH+NEPHEW
12.1.10.1 Business overview
12.1.10.2 Products offered
12.1.10.3 Recent developments
12.1.10.3.1 Deals
12.1.11 NITTO DENKO CORPORATION
12.1.11.1 Business overview
12.1.11.2 Products offered
12.1.11.3 Recent developments
12.1.11.3.1 Deals
12.1.12 MCKESSON CORPORATION
12.1.12.1 Business overview
12.1.12.2 Products offered
12.1.12.3 Recent developments
12.1.12.3.1 Deals
12.2 OTHER PLAYERS
12.2.1 DYNAREX CORPORATION
12.2.2 MEDLINE INDUSTRIES, LP
12.2.3 LOHMANN & RAUSCHER GMBH & CO. KG
12.2.4 MEDICOM
12.2.5 WINNER MEDICAL CO., LTD.
12.2.6 VERNACARE LTD.
12.2.7 GF HEALTH PRODUCTS, INC.
12.2.8 DR. AUSBЬTTEL & CO. GMBH
12.2.9 DERMARITE INDUSTRIES, LLC.
12.2.10 GENTELL
12.2.11 DEROYAL INDUSTRIES, INC.
12.2.12 URGO MEDICAL
12.2.13 DUKAL, LLC
13 APPENDIX
13.1 DISCUSSION GUIDE
13.2 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL
13.3 CUSTOMIZATION OPTIONS
13.4 RELATED REPORTS
13.5 AUTHOR DETAILS
