2015 CompetitiveWatch: Smith & Nephew in the Global Orthopedics Industry - Challenges, Technological Capabilities, Marketing Tactics, Strategic Direction

September 2015 | 72 pages | ID: SD5A4461520EN
Venture Planning Group

Abstracts

A strategic assessment of Smith & Nephew, one of the worlds leading orthopedics companies, provides significant competitor information, analysis, and insight critical to the development and implementation of effective marketing and R&D programs. The report presents a comprehensive analysis of the companys performance, capabilities, goals and strategies in the global orthopedics market. Table of ContentsExecutive SummaryBusiness Organization Senior Management Facilities and Employees Technological Know-how Product Portfolio Marketing Tactics Sales and Profit Growth R&D Expenditures and Major Programs Collaborative ArrangementsStrategic Direction List of TablesSmith & Nephew Sales and Operating Profit GrowthSmith & Nephew Sales by Business SegmentSmith & Nephew Sales Growth by Business Segment Smith & Nephew Operating Profit by Business Segment Smith & Nephew Operating Profit Growth by Business Segment Smith & Nephew Sales Growth by Geographic RegionContains 72 pages and 7 tables

Contents

I. EXECUTIVE SUMMARY

II. BUSINESS ORGANIZATION

III. SENIOR MANAGEMENT

IV. FACILITIES AND EMPLOYEES

V. TECHNOLOGICAL KNOW-HOW

VI. PRODUCT PORTFOLIO

VII. MARKETING TACTICS

VIII. SALES AND PROFIT GROWTH

XI. R&D EXPENDITURES AND MAJOR PROGRAMS

X. COLLABORATIVE ARRANGEMENTS

XI. STRATEGIC DIRECTION

List Of Tables

LIST OF TABLES

Table 1: Sales and Operating Profit Growth
Table 2: Sales by Geographic Region
Table 3: U.S. Sales by Product Line
Table 4: International Sales by Product Line
Table 5: Sales by Major Product