Broadcasting and Cable TV in India - Market Summary, Competitive Analysis and Forecast to 2025

August 2021 | 39 pages | ID: B5BEB6EECFB1EN
MarketLine

Abstracts

Broadcasting and Cable TV in India - Market @Summary, Competitive Analysis and Forecast to 2025

SUMMARY

Broadcasting & Cable TV in India industry profile provides top-line qualitative and quantitative summary information including: market size (value 2016-20, and forecast to 2025). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

KEY HIGHLIGHTS

• The broadcasting & cable TV market consists of all terrestrial, cable and satellite broadcasters of digital and analog television programming.
• The Indian broadcasting & cable TV market had total revenues of $8,854.8m in 2020, representing a compound annual growth rate (CAGR) of 0.1% between 2016 and 2020.
• The TV subscriptions segment was the market's most lucrative in 2020, with total revenues of $5,190.9m, equivalent to 58.6% of the market's overall value.
• In 2020, the market declined amid the COVID-19 pandemic. Both Pay-TV and advertising revenues tumbled, with high unemployment reducing spend on TV subscriptions, while advertisers tightened spend in a bid to ride out the economic turbulence brought about by COVID-19.

SCOPE

• Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the broadcasting & cable tv market in India
• Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the broadcasting & cable tv market in India
• Leading company profiles reveal details of key broadcasting & cable tv market players’ global operations and financial performance
• Add weight to presentations and pitches by understanding the future growth prospects of the India broadcasting & cable tv market with five year forecasts

REASONS TO BUY

• What was the size of the India broadcasting & cable tv market by value in 2020?
• What will be the size of the India broadcasting & cable tv market in 2025?
• What factors are affecting the strength of competition in the India broadcasting & cable tv market?
• How has the market performed over the last five years?
• What are the main segments that make up India's broadcasting & cable tv market?

Contents

1 EXECUTIVE SUMMARY

1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape

2 MARKET OVERVIEW

2.1. Market definition
2.2. Market analysis

3 MARKET DATA

3.1. Market value

4 MARKET SEGMENTATION

4.1. Category segmentation
4.2. Geography segmentation

5 MARKET OUTLOOK

5.1. Market value forecast

6 FIVE FORCES ANALYSIS

6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry

7 COMPETITIVE LANDSCAPE

7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
7.3. Have there been any challengers/disruptors in the market?

8 COMPANY PROFILES

8.1. Prasar Bharati
8.2. Zee Entertainment Enterprises Limited
8.3. Sun TV Network Ltd
8.4. New Delhi Television Ltd

9 MACROECONOMIC INDICATORS

9.1. Country data

10 APPENDIX

10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine

12. LIST OF TABLES

Table 1: India broadcasting & cable tv market value: $ billion, 2016-20
Table 2: India broadcasting & cable tv market category segmentation: $ billion, 2020
Table 3: India broadcasting & cable tv market geography segmentation: $ billion, 2020
Table 4: India broadcasting & cable tv market value forecast: $ billion, 2020-25
Table 5: Prasar Bharati: key facts
Table 6: Prasar Bharati: Key Employees
Table 7: Zee Entertainment Enterprises Limited: key facts
Table 8: Zee Entertainment Enterprises Limited: Annual Financial Ratios
Table 9: Zee Entertainment Enterprises Limited: Key Employees
Table 10: Sun TV Network Ltd: key facts
Table 11: Sun TV Network Ltd: Annual Financial Ratios
Table 12: Sun TV Network Ltd: Key Employees
Table 13: New Delhi Television Ltd: key facts
Table 14: New Delhi Television Ltd: Annual Financial Ratios
Table 15: New Delhi Television Ltd: Key Employees
Table 16: India size of population (million), 2016-20
Table 17: India gdp (constant 2005 prices, $ billion), 2016-20
Table 18: India gdp (current prices, $ billion), 2016-20
Table 19: India inflation, 2016-20
Table 20: India consumer price index (absolute), 2016-20
Table 21: India exchange rate, 2016-20

12. LIST OF FIGURES

Figure 1: India broadcasting & cable tv market value: $ billion, 2016-20
Figure 2: India broadcasting & cable tv market category segmentation: % share, by value, 2020
Figure 3: India broadcasting & cable tv market geography segmentation: % share, by value, 2020
Figure 4: India broadcasting & cable tv market value forecast: $ billion, 2020-25
Figure 5: Forces driving competition in the broadcasting & cable tv market in India, 2020
Figure 6: Drivers of buyer power in the broadcasting & cable tv market in India, 2020
Figure 7: Drivers of supplier power in the broadcasting & cable tv market in India, 2020
Figure 8: Factors influencing the likelihood of new entrants in the broadcasting & cable tv market in India, 2020
Figure 9: Factors influencing the threat of substitutes in the broadcasting & cable tv market in India, 2020
Figure 10: Drivers of degree of rivalry in the broadcasting & cable tv market in India, 2020