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Top Five Global Automotive Seat Manufacturers: Performance, Strategies, and Competitive Analysis, July 2012

September 2012 | | ID: TA297AE3F59EN
Lucintel

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According to this report, the global automotive seat manufacturers industry has experienced modest growth during the last five years and reached approximately US $52.3 billion in 2011 with a CAGR of 1.5% during 2006-2011.

The global automotive seat manufacturers industry has experienced modest growth during the last five years and reached approximately US $52.3 billion in 2011 with a CAGR of 1.5% during 2006-2011.

Lucintel, a leading global management consulting and market research firm, has conducted a competitive analysis of the global automotive seat manufacturers and presents its findings in -Top Five Global Automotive Seat Manufacturers: Performance, Strategies, and Competitive Analysis. The report provides detailed insight into the performance of the top five automotive seat manufacturing companies worldwide. The analysis highlights the companies that are performing the best among the peer group, and in which areas, and therefore clarifies leading performance standards and the strengths and weaknesses of companies covered.

The automotive seat industry comprises seat frames (cushion frame, back frame), recliner mechanisms, seat tracks, seat trim covers, headrests, and seat foam. The industry is consolidated.

Lucintel’s research indicates that APAC presents the greatest growth potential during the five-year forecast period. Emerging trends in automobile seat designs and vehicle production growth, which have opened up opportunities for vehicle manufacturers in the APAC region, are is expected to continue to do so in the future. A combination of factors such as currency exchange rates, government regulations, fluctuations in consumer taste and preferences, and safety regulations is anticipated to influence industry dynamics significantly.

This study is intended to provide industry leaders with a competitive benchmarking of the world’s top five automotive seat manufacturing companies. The study provides information about the market share, profit margins, capabilities, and strategies of the leaders. The report helps current suppliers realistically assess their capabilities and strategies in relation to leading competitors. It is designed to provide executives with strategically significant competitor information, data, analysis, and insight, critical to the development and implementation of effective marketing and sales plan.

This report will save hundreds of hours of your own personal research time and will significantly benefit you in expanding your business opportunities in five automotive seat manufacturing companies market. In today’s chaotic economy, you need every advantage that you can find to keep ahead in your business.

In Lucintel's newest competitive research study on the world's leading automotive seat manufacturers, we thoroughly profile following five companies with detailed competitive assessments:
  • Faurecia SA
  • Johnson Controls Incorporated
  • Lear Corporation
  • Toyota Boshoku Corporation
  • TS Tech Co., Ltd
The detailed analysis of each company offers a critical view into key strategic areas, including:
  • Company overview
  • Benchmarking (financial and market)
  • SWOT analysis
  • Product positioning
  • Marketing strategy and tactics
  • Corporate strategy
To make investment, business, or strategic decisions, you need adequate and timely information. This market report fulfills this core need. This is an indispensable reference guide for industry executives who are dealing with the automotive seat industry. Some of the features of this multi-client market intelligence report are:
  • Market size estimates in terms of (US $) value by segments of the global automotive seat manufacturers
  • Regional analysis: global automotive seat manufacturers breakdown by key regions (North America, Europe, APAC, and ROW)
  • Market trends, drivers, and forecasts
  • Competitive benchmarking of each players against their financial and market strength
  • Global and regional market share estimates for the top players
  • Product line overview and positioning of top players
  • SWOT analysis of the leaders
  • Marketing strategy and tactics
  • Corporate strategy
  • More than 125 valuable figures/charts and 43 tables are provided in this report
1. EXECUTIVE SUMMARY

2. MARKET DEFINITION AND SCOPE

3. MARKET OPPORTUNITY

4. COMPETITIVE BENCHMARKING (FINANCIAL AND MARKET)

Company Profile on Following Parameters
Company Overview
Benchmarking (Financial & Market)
SWOT Analysis
Product Positioning
Marketing Strategy and Tactics
Corporate Strategy

5.COMPANY PROFILE FAURECIA SA

7. COMPANY PROFILEOF JOHNSON CONTROLS, INC.

8. COMPANY PROFILEOF LEAR CORPORATION

9. COMPANY PROFILEOF TOYOTA BOSHOKU CORPORATION

10. COMPANY PROFILEOF TS TECH CO., LTD.

LIST OF FIGURES

CHAPTER 3. MARKET OPPORTUNITY

Figure 3.1: Supply chain for automotive seat market
Figure 3.2: Porter’s Five Forces Analysis for Automotive Seat market
Figure 3.3: Global automotive seat market trend (2006-2011)
Figure 3.4: Global automotive seat market trend regional trend (2006-2011) US $B
Figure 3.5: Global automotive seat market trend regional trend (2006-2011) (%)
Figure 3.6: Global automotive seat market opportunity by region (2012-2017) (%)

CHAPTER 4. COMPETITIVE BENCHMARKING (FINANCIAL AND MARKET)

Figure 4.1: Financial benchmarking of top five global Automotive Seat Manufacturers
Figure 4.2: Gross profit and net profit of top five players (2011)(E)
Figure 4.3: Financial analysis - growth leadership quadrant (2011)
Figure 4.4: Global market share of top players in Automotive Seat market (2006) (%)
Figure 4.5: Global market share of top players in Automotive Seat market (2011) (%)
Figure 4.6: Market share analysis of top players in Automotive Seat market (2006) (%)
Figure 4.7: Market share analysis of top players in Automotive Seat market (2011) (%)
Figure 4.8: Global market share analysis of top players in Automotive Seat market 2011(percentage)
Figure 4.9: Global automotive seat market: 2011 market fragmentation/consolidation
Figure 4.10: Market value North America: US $B
Figure 4.11: Market value Europe: US $B
Figure 4.12: Market value Asia Pacific: US $B
Figure 4.13: Market value Row: US $B
Figure 4.14: Global automotive seat manufacturers - 2011 (E): regional revenue trend (US $B)
Figure 4.15: Global automotive seat manufacturers - 2011 (E): regional revenue trend (percentage)
Figure 4.16: North American revenue trend for top players 2007-2011 (US $B)
Figure 4.17: Europe revenue trend for top players 2007-2011 (US $B)
Figure 4.18: Asia Pacific revenue trend for top players 2007-2011 (US $B)
Figure 4.19: Row revenue trend for top players 2007-2011 (US $B)
Figure 4.20: Lucintel triad - top five major players

CHAPTER 6. COMPANY PROFILE OF FAURECIA SA

Figure 6.1: Faurecia SA revenue by business structure 2011
Figure 6.2: Lucintel triad - Faurecia SA
Figure 6.3: Financial benchmarking of Faurecia SA against top three and top five industry players- average
Figure 6.4: Financial benchmarking of Faurecia SA against Top 5 best
Figure 6.5: Global industry revenue trend vs. Faurecia SA (2007-2011) in US $B
Figure 6.6: Global market share trend for Faurecia SA (2007-2011) in (%)
Figure 6.7: North American industry revenue trend vs. Faurecia SA 2007-2011 in US $B
Figure 6.8: European industry revenue trend vs. Faurecia SA 2007-2011 in US $B
Figure 6.9: APAC industry revenue trend vs. Faurecia SA 2007-2011 in US $B
Figure 6.10: ROW industry revenue trend vs. Faurecia SA 2007-2011 in US $B
Figure 6.11: North American market share trend for Faurecia SA 2007-2011 in (%)
Figure 6.12: European market share trend for Faurecia SA 2007-2011 in (%)
Figure 6.13: APAC market share trend for Faurecia SA 2007-2011 in (%)
Figure 6.14: ROW market share trend for Faurecia SA 2007-2011 in (%)
Figure 6.15: Trend in R&D expenses 2007-2011 in US $B
Figure 6.16: Trend in R&D expenses 2007-2011 in %
Figure 6.17: Comparison of for Faurecia SA 2007-2011 expenditure vs. top three and top five players average- 2011
Figure 6.18: Faurecia SA productivity: 2007-2011 in US$ M
Figure 6.19: Faurecia SA fixed asset value: 2007-2011 in US$ M
Figure 6.20: Strategic execution

CHAPTER 7. COMPANY PROFILE OF JOHNSON CONTROLS, INC.

Figure 7.1: Johnson Controls, Inc. revenue by business structure 2011
Figure 7.2: Lucintel triad - Johnson Controls, Inc.
Figure 7.3: Financial benchmarking of Johnson Controls, Inc. against top three and top five industry players- average
Figure 7.4: Financial benchmarking of Johnson Controls, Inc. against Top 5 best
Figure 7.5: Global industry revenue trend vs. Johnson Controls, Inc. (2007-2011) in US $B
Figure 7.6: Global market share trend for Johnson Controls, Inc. (2007-2011) in (%)
Figure 7.7: North American industry revenue trend vs. Johnson Controls, Inc. 2007-2011 in US $B
Figure 7.8: European industry revenue trend vs. Johnson Controls, Inc. 2007-2011 in US $B
Figure 7.9: APAC industry revenue trend vs. Johnson Controls, Inc. 2007-2011 in US $B
Figure 7.10: ROW industry revenue trend vs. Johnson Controls, Inc. 2007-2011 in US $B
Figure 7.11: North American market share trend for Johnson Controls, Inc. 2007-2011 in (%)
Figure 7.12: European market share trend for Johnson Controls, Inc. 2007-2011 in (%)
Figure 7.13: APAC market share trend for Johnson Controls, Inc. 2007-2011 in (%)
Figure 7.14: ROW market share trend for Johnson Controls, Inc. 2007-2011 in (%)
Figure 7.15: Trend in R&D expenses 2007-2011 in US$ B
Figure 7.16: Trend in R&D expenses 2007-2011 in %
Figure 7.17: Comparison of Johnson Controls, Inc. R&D expenditure vs. top three and top five players- average-2011
Figure 7.18: Johnson Controls, Inc productivity: 2007-2011 in US$ M
Figure 7.19: Johnson Controls, Inc fixed asset value: 2007-2011 in US$ M
Figure 7.20: Strategic execution

CHAPTER 8. COMPANY PROFILE OF LEAR CORPORATION

Figure 8.1: Lear Corporation revenue by business structure 2011
Figure 8.2: Lucintel triad - Lear Corporation
Figure 8.3: Financial benchmarking of Lear Corporation against top three and top five industry players- average
Figure 8.4: Financial benchmarking of Lear Corporation against Top 5 best
Figure 8.5: Global industry revenue trend vs. Lear Corporation (2007-2011) in US $B
Figure 8.6: Global market share trend for Lear Corporation (2007-2011) in (%)
Figure 8.7: North American industry revenue trend vs. Lear Corporation (2007-2011) in US $B
Figure 8.8: European industry revenue trend vs. Lear Corporation (2007-2011) in US $B
Figure 8.9: APAC industry revenue trend vs. Lear Corporation (2007-2011) in US $B
Figure 8.10: ROW industry revenue trend vs. Lear Corporation (2007-2011) in US $B
Figure 8.11: North American market share trend for Lear Corporation (2007-2011) in (%)
Figure 8.12: European market share trend for Lear Corporation (2007-2011) in (%)
Figure 8.13: APAC market share trend for Lear Corporation (2007-2011) in (%)
Figure 8.14: ROW market share trend for Lear Corporation (2007-2011) in (%)
Figure 8.15: Trend in R&D expenses (2007-2011) in US$ B
Figure 8.16: Trend in R&D expenses (2007-2011) in %
Figure 8.17: Comparison of Lear Corporation R&D expenditure vs. top threeand top five players average- 2011
Figure 8.18: Lear Corporation productivity: 2007-2011 in US$ M
Figure 8.19: Lear Corporation fixed asset value: 2007-2011 in US$ M
Figure 8.20: Strategic execution

CHAPTER 9. COMPANY PROFILE OF TOYOTA BOSHOKU CORPORATION

Figure 9.1: Toyota Boshoku Corporation revenue by business structure 2011
Figure 9.2: Lucintel triad - Toyota Boshoku Corporation
Figure 9.3: Financial benchmarking of Toyota Boshoku Corporation against top three and top five industry players- average
Figure 9.4: Financial benchmarking of Toyota Boshoku Corporation against Top 5 best
Figure 9.5: Global industry revenue trend vs. Toyota Boshoku Corporation (2007-2011) in US $B
Figure 9.6: Global market share trend for Toyota Boshoku Corporation (2007-2011) in (%)
Figure 9.7: North American industry revenue trend vs. Toyota Boshoku Corporation (2007-2011) in US $B
Figure 9.8: European industry revenue trend vs. Toyota Boshoku Corporation (2007-2011) in US $B
Figure 9.9: APAC industry revenue trend vs. Toyota Boshoku Corporation (2007-2011) in US $B
Figure 9.10: ROW industry revenue trend vs. Toyota Boshoku Corporation (2007-2011) in US $B
Figure 9.11: North American market share trend for Toyota Boshoku Corporation (2007- 2011) in (%)
Figure 9.12: European market share trend for Toyota Boshoku Corporation (2007- 2011) in (%)
Figure 9.13: APAC market share trend for Toyota Boshoku Corporation (2007- 2011) in (%)
Figure 9.14: ROW market share trend for Toyota Boshoku Corporation (2007- 2011) in (%)
Figure 9.15: Trend in R&D expenses (2007-2011) in US$ B
Figure 9.16: Trend in R&D expenses (2007-2011) in %
Figure 9.17: Comparison of Toyota Boshoku Corporation R&D expenditure vs.top three& top fiveplayers- average- 2011
Figure 9.18 Toyota Boshoku Corporation productivity: 2007-2011 in US$ M
Figure 9.19: Toyota Boshoku Corporation fixed asset value: 2007-2011 in US$ M
Figure 9.20: Strategic execution

CHAPTER 10. COMPANY PROFILE OF TS TECH CO., LTD.

Figure 10.1: TS Tech Co., Ltd. revenue by business segments 2011
Figure 10.2: Lucintel triad TS Tech Co., Ltd.
Figure 10.3: Financial benchmarking of TS Tech Co., Ltd. against top three and top five industry players- average
Figure 10.4: Financial benchmarking of TS Tech Co., Ltd. against Top 5 best
Figure 10.5: Global industry revenue trend vs.: TS Tech Co., Ltd. (2007-2011) in US $B
Figure 10.6: Global market share trend for TS Tech Co., Ltd. (2007-2011) in (%)
Figure 10.7: North American industry revenue trend vs. TS Tech Co., Ltd. (2007-2011) in US $B
Figure 10.8: European industry revenue trend vs. TS Tech Co., Ltd. (2007-2011) in US $B
Figure 10.9: APAC industry revenue trend vs. TS Tech Co., Ltd. (2007-2011) in US $B
Figure 10.10: ROW industry revenue trend vs. TS Tech Co., Ltd. (2007-2011) in US $B
Figure 10.11: North American market share trend for TS Tech Co., Ltd. (2007-2011) in (%)
Figure 10.12: European market share trend for TS Tech Co., Ltd. (2007-2011) in (%)
Figure 10.13: APAC market share trend for TS Tech Co., Ltd. (2007-2011) in (%)
Figure 10.14: ROW market share trend for TS Tech Co., Ltd. (2007-2011) in (%)
Figure 10.15: Trend in R&D expenses (2007-2011) in US$ B
Figure 10.16: Trend in R&D expenses (2007-2011) in %
Figure 10.17: Comparison of TS Tech Co., Ltd. R&D expenditure vs.top three&top fiveplayer’s average- 2011
Figure 9.18: TS Tech Co., Ltd. productivity: 2007-2011 in US$ M
Figure 9.19: TS Tech Co., Ltd. fixed asset value: 2007-2011 in US$ M
Figure 9.20: Strategic execution

LIST OF TABLES

CHAPTER 3. MARKET OPPORTUNITY

Table 3.1: Global automotive seat market parameters 2011
Table 3.2: Relative market attractiveness by region
Table 3.3: Growth rate by region (2006-2011)

CHAPTER 4. COMPETITIVE BENCHMARKING (FINANCIAL AND MARKET)

Table 4.1: Financial benchmarking of top five global Automotive Seat Manufacturers
Table 4.2: Key financial parameters for top five Automotive Seat Manufacturers
Table 4.3: Competitors based on markets served
Table 4.4: Lucintel triad - top five major players

CHAPTER 6. COMPANY PROFILE OF FAURECIA SA

Table 6.1: Market served: Faurecia SA
Table 6.2: Lucintel triad - Faurecia SA
Table 6.3: Financial Benchmarking of Faurecia SA against best and against top three and top five industry players- average
Table 6.4: Strategic execution - perceived customer value / quality
Table 6.5: Strategic execution - promotion / communications
Table 6.6: Strategic execution - product distribution by region

CHAPTER 7. COMPANY PROFILE OF JOHNSON CONTROLS, INC.

Table 7.1: Market served - Johnson Controls, Inc.
Table 7.2: Lucintel triad - Johnson Controls, Inc
Table 7.3: Financial Benchmarking of Johnson Controls, Inc. against best and against top three and top five industry players- average
Table 7.4: Strategic execution - perceived customer value / quality
Table 7.5: Strategic execution - promotion / communications
Table 7.6: Strategic execution - product distribution by region

CHAPTER 8. COMPANY PROFILE OF LEAR CORPORATION

Table 8.1: Market served - Lear Corporation
Table 8.2: Lucintel triad - Lear Corporation
Table 8.3: Financial Benchmarking of Lear Corporation against best and against Top 3 and top five industry players- averageTable 8.4: Strategic execution - perceived customer value / quality
Table 8.5: Strategic execution - promotion / communications
Table 8.6: Strategic execution - product distribution by region

CHAPTER 9. COMPANY PROFILE OF TOYOTA BOSHOKU CORPORATION

Table 9.1: Lucintel triad - Toyota Boshoku Corporation
Table 9.2: Lucintel triad - Toyota Boshoku Corporation
Table 9.3: Financial benchmarking of Toyota Boshoku Corporation against best and against Top 3 and top five industry players- average
Table 9.4: Strategic execution - perceived customer value / quality
Table 9.5: Strategic execution - promotion / communications
Table 9.6: Strategic execution - product distribution by region

CHAPTER 9. COMPANY PROFILE OF TS TECH CO., LTD.

Table 10.1: Markets Served - TS Tech Co., Ltd.
Table 10.2: Lucintel triad - TS Tech Co., Ltd.
Table 10.3: Financial Benchmarking of TS Tech Co., Ltd against best and against top three and top five industry players- average
Table 10.4: Strategic execution - perceived customer value / quality
Table 10.5: Strategic execution - promotion / communications
Table 10.6: Strategic execution - product distribution by region


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