Valio Oy in Health and Wellness (Finland)

May 2014 | 3 pages | ID: V1942E55BEFEN
Euromonitor International Ltd

Abstracts

Over the forecast period, Valio Oy aims to strengthen its position in health and wellness beverages by developing new products and flavour variants. The manufacturer will also step-up investment in distribution and promotional support for established brands. In particular, the company is set to focus on the development of more advanced health and wellness fruit/vegetable juice products that offer added-value benefits. With regard to advertising, it is expected to invest heavily in new TV and...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.


Product coverage: Health and Wellness by Category, Health and Wellness by Prime Positioning, Health and Wellness by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Health and Wellness market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Valio Oy: Key Facts
Summary 2 Valio Oy: Operational Indicators
Company Background
Competitive Positioning
Summary 3 Valio Oy: Competitive Position 2013