Pfizer SA, Laboratórios in Consumer Health (Portugal)
Pfizer is expected to continue to focus on its core business in Portugal, which is vitamins. The company will aim to maintain its leading position in this category thanks to innovation and aggressive strategies in terms of advertising and distribution, giving importance to the visibility of its products at points of sale.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Consumer Health market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 Laboratórios Pfizer SA: Key Facts
Competitive Positioning
Summary 2 Laboratórios Pfizer SA: Competitive Position 2016
Key Facts
Summary 1 Laboratórios Pfizer SA: Key Facts
Competitive Positioning
Summary 2 Laboratórios Pfizer SA: Competitive Position 2016