Paediatric Consumer Health in Singapore

October 2023 | 25 pages | ID: P61B58AADE9EN
Euromonitor International Ltd

Abstracts

Targeted marketing techniques such as segmentation and positioning have proven to be effective in boosting sales of paediatric consumer health products. Local brands seem to understand the concerns of parents when it comes to the wellbeing of their children. Despite the strong performance of paediatric consumer health in Singapore, there may be limitations to expansion, due to the declining fertility rate in the country. To overcome this, retailers are offering more extensive ranges of paediatri...

Euromonitor International's Paediatric Consumer Health in Singapore report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Nappy (Diaper) Rash Treatments, Paediatric Analgesics, Paediatric Cough, Cold and Allergy Remedies, Paediatric Dermatologicals, Paediatric Digestive Remedies, Paediatric Vitamins and Dietary Supplements.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Paediatric Consumer Health market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

PAEDIATRIC CONSUMER HEALTH IN SINGAPORE
KEY DATA FINDINGS
2023 DEVELOPMENTS
Local brands gain prominence in paediatric consumer health due to effective targeting
Drops gaining traction due to perceived versatility, but gummies remain popular
GSK Consumer Healthcare leverages extensive distribution to strengthen its lead
PROSPECTS AND OPPORTUNITIES
Alternative sweeteners may grow in popularity due to parental concerns regarding sugar intake
Lack of eye care supplements for children offers growth opportunities
Further potential for effervescent vitamins and dietary supplements targeting children
CATEGORY DATA
Table 1 Sales of Paediatric Consumer Health by Category: Value 2018-2023
Table 2 Sales of Paediatric Consumer Health by Category: % Value Growth 2018-2023
Table 3 NBO Company Shares of Paediatric Consumer Health: % Value 2019-2023
Table 4 LBN Brand Shares of Paediatric Consumer Health: % Value 2020-2023
Table 5 Forecast Sales of Paediatric Consumer Health by Category: Value 2023-2028
Table 6 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2023-2028
CONSUMER HEALTH IN SINGAPORE
EXECUTIVE SUMMARY
Consumer health in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2018-2023
Table 8 Life Expectancy at Birth 2018-2023
MARKET DATA
Table 9 Sales of Consumer Health by Category: Value 2018-2023
Table 10 Sales of Consumer Health by Category: % Value Growth 2018-2023
Table 11 NBO Company Shares of Consumer Health: % Value 2019-2023
Table 12 LBN Brand Shares of Consumer Health: % Value 2020-2023
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2018-2023
Table 14 Distribution of Consumer Health by Format: % Value 2018-2023
Table 15 Distribution of Consumer Health by Format and Category: % Value 2023
Table 16 Forecast Sales of Consumer Health by Category: Value 2023-2028
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2023-2028
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
SOURCES
Summary 1 Research Sources