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North America Hand Sanitizer Market Report by Type (Alcohol- Based, Non-Alcoholic), Ingredient (Natural, Organic, Synthetic), Product Form (Gel, Liquid, Foam, Spray, and Others), Pack Size (Small, Medium, Large), Distribution Channel (Pharmacies, Supermarkets and Hypermarkets, Departmental Stores, Online, and Others), End-Use (Hospitals, Households, Restaurants and Hotels, and Others), and Country 2024-2032

March 2024 | 123 pages | ID: N6637CBCB0E1EN
IMARC Group

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The North America hand sanitizer market size reached US$ 2.0 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 2.6 Billion by 2032, exhibiting a growth rate (CAGR) of 2.6% during 2024-2032.

Hand sanitizer is an effective alternative to soap and water in killing infectious agents or pathogens that can be transmitted via hands. Additionally, hand sanitizers offer high portability and provide convenient usage at remote places where soap and water are inaccessible. Based on such benefits, it is widely used across educational institutes, healthcare facilities, eateries, public places, and households across North America.

Since early 2020, the COVID-19 pandemic, has exponentially augmented the usage of hand sanitizers for curbing the risks of infection. As of mid-April 2020, The United States represented the epicenter of the global coronavirus outbreak with nearly 650,000 infections and over 32,000 deaths. Canada during the same period had over 28,000 cases and over 1000 deaths. This has resulted in a sharp increase in the demand of hand sanitizers across the region. Furthermore, the increasing consumer awareness towards maintaining good personal hygiene has also led to growing product utilization among the region’s population. Additionally, easy availability of hand sanitizers coupled with rising online sales through e-commerce channels, such as Amazon, eBay, etc., are also driving the market for hand sanitizers in North America. Moreover, due to the changing consumer preferences, several manufacturers are introducing innovative product variants in the form of sprays, wipes, foam, etc., with pleasant fragrances, thereby attracting a wider customer base. In line with this, the rising influx of organic products has also led to the launch of newer products in the market. For instance, a Los Angeles-based personal care company, Vegamore, has recently launched organic hand sanitizer spray that is 100% vegan with natural ingredients, such as marula oil and aloe-vera. Moreover, growing number of promotional campaigns, such as the “Clean Hands” campaign by the US Centers for Disease Control and Prevention (CDC) along with several initiatives by North American authorities, FDA and WHO, for creating awareness related to hand hygiene has further augmented the demand for hand sanitizers in the region.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the North America hand sanitizer market report, along with forecasts at the regional and country level from 2024-2032. Our report has categorized the market based on type, ingredient, product form, pack size, distribution channel and end-use.

Breakup by Type:

Alcohol- Based
Non-Alcoholic

Breakup by Ingredient:

Natural
Organic
Synthetic

Breakup by Product Form:

Gel
Liquid
Foam
Spray
Others

Breakup by Pack Size:

Small
Medium
Large

Breakup by Distribution Channel:

Pharmacies
Supermarkets and Hypermarkets
Departmental Stores
Online
Others

Breakup by End-Use:

Hospitals
Households
Restaurants and Hotels
Others

Breakup by Country

United States
Canada

Competitive Landscape:

The competitive landscape of the industry has also been examined with some of the key players being, Ecolab, Gojo Industries, Inc, Henkel AG & Co. KGaA, Reckitt Benckiser Group plc, Procter & Gamble Company, S.C. Johnson & Son, Inc, Edgewell Personal Care LLC, Unilever US, Inc, Vi-Jon Group, etc.

Key Questions Answered in This Report:

How has the North America Hand Sanitizer market performed so far and how will it perform in the coming years?
What has been the impact of COVID-19 in the North America hand sanitizer industry?
What is the breakup of the market based on the country?
What is the breakup of the market based on the product type?
What is the breakup of the market based on the ingredient?
What is the breakup of the market based on the product form?
What is the breakup of the market based on the pack size?
What is the breakup of the market based on the distribution channel?
What is the breakup of the market based on the end-use?
What are the various stages in the value chain of the industry?
What are the key driving factors and challenges in the market?
What is the structure of the North America hand sanitizer market and who are the key players?
What is the degree of competition in the market?
1 PREFACE

2 SCOPE AND METHODOLOGY

2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
  2.3.1 Primary Sources
  2.3.2 Secondary Sources
2.4 Market Estimation
  2.4.1 Bottom-Up Approach
  2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 EXECUTIVE SUMMARY

4 INTRODUCTION

4.1 Overview
4.2 Key Industry Trends

5 NORTH AMERICA HAND SANITIZER MARKET

5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast

6 MARKET BREAKUP BY TYPE

6.1 Alcohol-Based
  6.1.1 Market Trends
  6.1.2 Market Forecast
6.2 Non-Alcoholic
  6.2.1 Market Trends
  6.2.2 Market Forecast

7 MARKET BREAKUP BY INGREDIENT

7.1 Natural
  7.1.1 Market Trends
  7.1.2 Market Forecast
7.2 Organic
  7.2.1 Market Trends
  7.2.2 Market Forecast
7.3 Synthetic
  7.3.1 Market Trends
  7.3.2 Market Forecast

8 MARKET BREAKUP BY PRODUCT FORM

8.1 Gel
  8.1.1 Market Trends
  8.1.2 Market Forecast
8.2 Liquid
  8.2.1 Market Trends
  8.2.2 Market Forecast
8.3 Foam
  8.3.1 Market Trends
  8.3.2 Market Forecast
8.4 Spray
  8.4.1 Market Trends
  8.4.2 Market Forecast
8.5 Others
  8.5.1 Market Trends
  8.5.2 Market Forecast

9 MARKET BREAKUP BY PACK SIZE

9.1 Small
  9.1.1 Market Trends
  9.1.2 Market Forecast
9.2 Medium
  9.2.1 Market Trends
  9.2.2 Market Forecast
9.3 Large
  9.3.1 Market Trends
  9.3.2 Market Forecast

10 MARKET BREAKUP BY DISTRIBUTION CHANNEL

10.1 Pharmacies
  10.1.1 Market Trends
  10.1.2 Market Forecast
10.2 Supermarkets and Hypermarkets
  10.2.1 Market Trends
  10.2.2 Market Forecast
10.3 Departmental Stores
  10.3.1 Market Trends
  10.3.2 Market Forecast
10.4 Online
  10.4.1 Market Trends
  10.4.2 Market Forecast
10.5 Others
  10.5.1 Market Trends
  10.5.2 Market Forecast

11 MARKET BREAKUP BY END-USE

11.1 Hospitals
  11.1.1 Market Trends
  11.1.2 Market Forecast
11.2 Households
  11.2.1 Market Trends
  11.2.2 Market Forecast
11.3 Restaurants and Hotels
  11.3.1 Market Trends
  11.3.2 Market Forecast
11.4 Others
  11.4.1 Market Trends
  11.4.2 Market Forecast

12 MARKET BREAKUP BY COUNTRY

12.1 United States
  12.1.1 Market Trends
  12.1.2 Market Forecast
12.2 Canada
  12.2.1 Market Trends
  12.2.2 Market Forecast

13 SWOT ANALYSIS

13.1 Overview
13.2 Strengths
13.3 Weaknesses
13.4 Opportunities
13.5 Threats

14 VALUE CHAIN ANALYSIS

15 PORTER’S FIVE FORCES ANALYSIS

15.1 Overview
15.2 Bargaining Power of Buyers
15.3 Bargaining Power of Suppliers
15.4 Degree of Competition
15.5 Threat of New Entrants
15.6 Threat of Substitutes

16 COMPETITIVE LANDSCAPE

16.1 Market Structure
16.2 Key Players
16.3 Profiles of Key Players
  16.3.1 Ecolab Inc.
    16.3.1.1 Company Overview
    16.3.1.2 Product Portfolio
    16.3.1.3 Financials
  16.3.2 Vi-Jon Group
    16.3.2.1 Company Overview
    16.3.2.2 Product Portfolio
    16.3.2.3 Financials
  16.3.3 Gojo Industries, Inc
    16.3.3.1 Company Overview
    16.3.3.2 Product Portfolio
    16.3.3.3 Financials
  16.3.4 Henkel AG & Co. KGaA
    16.3.4.1 Company Overview
    16.3.4.2 Product Portfolio
    16.3.4.3 Financials
  16.3.5 Reckitt Benckiser Group plc
    16.3.5.1 Company Overview
    16.3.5.2 Product Portfolio
    16.3.5.3 Financials
  16.3.6 Procter & Gamble Company
    16.3.6.1 Company Overview
    16.3.6.2 Product Portfolio
    16.3.6.3 Financials
  16.3.7 S.C. Johnson & Son, Inc
    16.3.7.1 Company Overview
    16.3.7.2 Product Portfolio
    16.3.7.3 Financials
  16.3.8 Edgewell Personal Care LLC
    16.3.8.1 Company Overview
    16.3.8.2 Product Portfolio
    16.3.8.3 Financials
  16.3.9 Unilever US, Inc
    16.3.9.1 Company Overview
    16.3.9.2 Product Portfolio
    16.3.9.3 Financials

LIST OF TABLES

Table 1: North America: Hand Sanitizer Market: Key Industry Highlights, 2023 and 2032
Table 2: North America: Hand Sanitizer Market Forecast: Breakup by Type (in Million US$), 2024-2032
Table 3: North America: Hand Sanitizer Market Forecast: Breakup by Ingredient (in Million US$), 2024-2032
Table 4: North America: Hand Sanitizer Market Forecast: Breakup by Product Form (in Million US$), 2024-2032
Table 5: North America: Hand Sanitizer Market Forecast: Breakup by Pack Size (in Million US$), 2024-2032
Table 6: North America: Hand Sanitizer Market Forecast: Breakup by Distribution Channel (in Million US$), 2024-2032
Table 7: North America: Hand Sanitizer Market Forecast: Breakup by End-Use (in Million US$), 2024-2032
Table 8: North America: Hand Sanitizer Market Forecast: Breakup by Country (in Million US$), 2024-2032
Table 9: North America: Hand Sanitizer Market: Competitive Structure
Table 10: North America: Hand Sanitizer Market: Key Players

LIST OF FIGURES

Figure 1: North America: Hand Sanitizer Market: Major Drivers and Challenges
Figure 2: North America: Hand Sanitizer Market: Sales Value (in Billion US$), 2018-2023
Figure 3: North America: Hand Sanitizer Market: Breakup by Type (in %), 2023
Figure 4: North America: Hand Sanitizer Market: Breakup by Ingredient (in %), 2023
Figure 5: North America: Hand Sanitizer Market: Breakup by Product Form (in %), 2023
Figure 6: North America: Hand Sanitizer Market: Breakup by Pack Size (in %), 2023
Figure 7: North America: Hand Sanitizer Market: Breakup by Distribution Channel (in %), 2023
Figure 8: North America: Hand Sanitizer Market: Breakup by End-Use (in %), 2023
Figure 9: North America: Hand Sanitizer Market: Breakup by Country (in %), 2023
Figure 10: North America: Hand Sanitizer Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 11: North America: Hand Sanitizer (Alcohol-Based) Market: Sales Value (in Million US$), 2018 & 2023
Figure 12: North America: Hand Sanitizer (Alcohol-Based) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 13: North America: Hand Sanitizer (Non-Alcohol Based) Market: Sales Value (in Million US$), 2018 & 2023
Figure 14: North America: Hand Sanitizer (Non-Alcohol Based) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 15: North America: Hand Sanitizer (Natural) Market: Sales Value (in Million US$), 2018 & 2023
Figure 16: North America: Hand Sanitizer (Natural) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 17: North America: Hand Sanitizer (Organic) Market: Sales Value (in Million US$), 2018 & 2023
Figure 18: North America: Hand Sanitizer (Organic) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 19: North America: Hand Sanitizer (Synthetic) Market: Sales Value (in Million US$), 2018 & 2023
Figure 20: North America: Hand Sanitizer (Synthetic) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 21: North America: Hand Sanitizer (Gel) Market: Sales Value (in Million US$), 2018 & 2023
Figure 22: North America: Hand Sanitizer (Gel) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 23: North America: Hand Sanitizer (Liquid) Market: Sales Value (in Million US$), 2018 & 2023
Figure 24: North America: Hand Sanitizer (Liquid) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 25: North America: Hand Sanitizer (Foam) Market: Sales Value (in Million US$), 2018 & 2023
Figure 26: North America: Hand Sanitizer (Foam) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 27: North America: Hand Sanitizer (Spray) Market: Sales Value (in Million US$), 2018 & 2023
Figure 28: North America: Hand Sanitizer (Spray) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 29: North America: Hand Sanitizer (Other Product Forms) Market: Sales Value (in Million US$), 2018 & 2023
Figure 30: North America: Hand Sanitizer (Other Product Forms) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 31: North America: Hand Sanitizer (Small) Market: Sales Value (in Million US$), 2018 & 2023
Figure 32: North America: Hand Sanitizer (Small) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 33: North America: Hand Sanitizer (Medium) Market: Sales Value (in Million US$), 2018 & 2023
Figure 34: North America: Hand Sanitizer (Medium) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 35: North America: Hand Sanitizer (Large) Market: Sales Value (in Million US$), 2018 & 2023
Figure 36: North America: Hand Sanitizer (Large) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 37: North America: Hand Sanitizer (Pharmacies) Market: Sales Value (in Million US$), 2018 & 2023
Figure 38: North America: Hand Sanitizer (Pharmacies) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 39: North America: Hand Sanitizer (Supermarkets and Hypermarkets) Market: Sales Value (in Million US$), 2018 & 2023
Figure 40: North America: Hand Sanitizer (Supermarkets and Hypermarkets) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 41: North America: Hand Sanitizer (Departmental Stores) Market: Sales Value (in Million US$), 2018 & 2023
Figure 42: North America: Hand Sanitizer (Departmental Stores) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 43: North America: Hand Sanitizer (Online) Market: Sales Value (in Million US$), 2018 & 2023
Figure 44: North America: Hand Sanitizer (Online) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 45: North America: Hand Sanitizer (Other Distribution Channels) Market: Sales Value (in Million US$), 2018 & 2023
Figure 46: North America: Hand Sanitizer (Other Distribution Channels) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 47: North America: Hand Sanitizer (Hospitals) Market: Sales Value (in Million US$), 2018 & 2023
Figure 48: North America: Hand Sanitizer (Hospitals) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 49: North America: Hand Sanitizer (Households) Market: Sales Value (in Million US$), 2018 & 2023
Figure 50: North America: Hand Sanitizer (Households) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 51: North America: Hand Sanitizer (Restaurants and Hotels) Market: Sales Value (in Million US$), 2018 & 2023
Figure 52: North America: Hand Sanitizer (Restaurants and Hotels) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 53: North America: Hand Sanitizer (Other End-Uses) Market: Sales Value (in Million US$), 2018 & 2023
Figure 54: North America: Hand Sanitizer (Other End-Uses) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 55: United States: Hand Sanitizer Market: Sales Value (in Million US$), 2018 & 2023
Figure 56: United States: Hand Sanitizer Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 57: Canada: Hand Sanitizer Market: Sales Value (in Million US$), 2018 & 2023
Figure 58: Canada: Hand Sanitizer Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 59: North America: Hand Sanitizer Industry: SWOT Analysis
Figure 60: North America: Hand Sanitizer Industry: Value Chain Analysis
Figure 61: North America: Hand Sanitizer Industry: Porter’s Five Forces Analysis


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