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Middle East & Africa Healthcare CRM Market Forecast to 2030 - Regional Analysis - by Deployment Mode (Cloud Based and On-Premise), Product Type (Operational CRM, Analytical CRM, and Collaborative CRM), Application (Relationship Management, Case Management, Case Coordination, Community Outreach, and Others), and End User (Providers, Payers, and Others)

May 2024 | 133 pages | ID: MD3B49D0C651EN
The Insight Partners

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The Middle East & Africa healthcare CRM market was valued at US$ 167.94 million in 2022 and is expected to reach US$ 303.92 million by 2030; it is estimated to register a CAGR of 7.7% from 2022 to 2030.

Growing Emphasis on Patient-Cantered Healthcare Delivery Bolsters Middle East & Africa Healthcare CRM Market

A patient-centric approach in healthcare systems can establish a partnership among patients, their families, and healthcare practitioners to align decisions in accordance with patients' needs, preferences, and demands. It also includes the delivery of specific education and support to patients to make certain decisions and participate in their care.

Increased engagement with all stakeholders (providers, patients, and others) reduces overall expenses. Additionally, improved knowledge and understanding of health, well-being, and healthcare choices among patients lead to enhanced care and reduced levels of illness. This improved knowledge can facilitate care after discharge, hospital visits, reduced readmissions, and secondary consults. By engaging and collaborating with patients in decision-making, health providers can make more suitable decisions regarding a patient's health. There is also an increased competitive advantage as more hospitals compete for patients based on both qualities of care and cost. Better quality of life for patients leads to an increase in the satisfaction of both doctor and patient.

Technological innovations and software development are crucial to the healthcare industry revolution. These technological developments support medical and administrative services that dramatically enhance and ease healthcare processes, communications, and workflow. Patient-centric healthcare boosts patient satisfaction levels, which benefits healthcare providers and practices. Thus, the rising adoption of a patient-centric approach by healthcare providers is driving the growth of the Middle East & Africa healthcare CRM market.

Middle East & Africa Healthcare CRM Market Overview

The Saudi Arabian healthcare system faces several challenges after the numerous initiatives by the Ministry of Health and relevant healthcare authorities. Most of the challenges are related to the underutilization of electronic health (e-Health) strategies and the development of a national system for health information. E-health systems have been started in some hospitals and other health institutions nationwide In recent years. However, due to a lack of proper health informatics systems and applications, the country faces major health sector challenges, as indicated by the Saudi government's Health Reform Committee.

In recent years, the use of digital technology for appointment scheduling has increased among the users. This can be attributed to the initiative of the Government of Saudi Arabia. In September 2022, the Saudi Ministry of Health launched a national e-platform for healthcare services, Sehhaty. The app centralizes and automates referrals across the health system by linking them electronically and streamlining the operations. The MOH announced while signing a cooperation agreement with the Digital Government Authority (DGA) to merge all health sector platforms and make the Sehhaty app the national e-platform for providing healthcare services to individuals. The factors mentioned above drive the growth of the Middle East & Africa healthcare CRM market in Saudi Arabia at a steady pace.

Middle East & Africa Healthcare CRM Market Revenue and Forecast to 2030 (US$ Million)

Middle East & Africa Healthcare CRM Market Segmentation

The Middle East & Africa healthcare CRM market is categorized into deployment mode, product type, application, end user, and country.

Based on deployment mode, the Middle East & Africa healthcare CRM market is bifurcated cloud based and on-premise. The cloud based segment held a larger market share in 2022.

In terms of product type, the Middle East & Africa healthcare CRM market is categorized into operational CRM, analytical CRM, and collaborative CRM. The operational CRM segment held the largest market share in 2022.

By application, the Middle East & Africa healthcare CRM market is segmented into relationship management, case management, case coordination, community outreach, and others. The relationship management segment held the largest market share in 2022. The case management segment is further sub segmented into disease management and clinical trials relationship management. The case coordination segment is further sub segmented into patient information management and pre-authorizations / eligibility. The community outreach segment is further services outreach/promotion and community health education.

By end user, the Middle East & Africa healthcare CRM market is segmented into providers, payers, and others. The providers segment held the largest market share in 2022.

By country, the Middle East & Africa healthcare CRM market is segmented into Saudi Arabia, South Africa, the UAE, and the Rest of Middle East & Africa. Saudi Arabia dominated the Middle East & Africa healthcare CRM market share in 2022.

Pegasystems Inc, Sage Group Plc, IQVIA Holdings Inc, SugarCRM Inc, SAP SE, Veeva Systems Inc, Oracle Corp, ScienceSoft USA Corp, Microsoft Corp, Salesforce Inc, and International Business Machines Corp are among the leading companies operating in the Middle East & Africa healthcare CRM market.
1. INTRODUCTION

1.1 The Insight Partners Research Report Guidance
1.2 Market Segmentation

2. EXECUTIVE SUMMARY

2.1 Key Insights

3. RESEARCH METHODOLOGY

3.1 Coverage
3.2 Secondary Research
3.3 Primary Research

4. MIDDLE EAST & AFRICA HEALTHCARE CRM MARKET - KEY INDUSTRY DYNAMICS

4.1 Middle East & Africa Healthcare CRM Market - Key Industry Dynamics
4.2 Market Drivers
  4.2.1 Growing Emphasis on Patient-Cantered Healthcare Delivery
  4.2.2 Increasing Demand for Data-Driven Insights, Analytics, and Population Health Management
4.3 Market Restraints
  4.3.1 Lack of Data Security and Concerns Related to Patient Information Privacy
4.4 Market Opportunities
  4.4.1 Increasing Knowledge About Internet of Things and Artificial Intelligence
4.5 Future Trends
  4.5.1 Increasing Acceptance of Digital Health and Mobile CRM Solutions
4.6 Impact of Drivers and Restraints:

5. HEALTHCARE CRM MARKET - MIDDLE EAST & AFRICA MARKET ANALYSIS

5.1 Middle East & Africa Healthcare CRM Market Revenue (US$ Million), 2022 - 2030
5.2 Middle East & Africa Healthcare CRM Market Forecast and Analysis

6. MIDDLE EAST & AFRICA HEALTHCARE CRM MARKET ANALYSIS - BY DEPLOYMENT MODE

6.1 Cloud Based
  6.1.1 Overview
  6.1.2 Cloud Based Market, Revenue and Forecast to 2030 (US$ Million)
6.2 On-premise
  6.2.1 Overview
  6.2.2 On-premise Market, Revenue and Forecast to 2030 (US$ Million)

7. MIDDLE EAST & AFRICA HEALTHCARE CRM MARKET ANALYSIS - BY PRODUCT TYPE

7.1 Operational CRM
  7.1.1 Overview
  7.1.2 Operational CRM Market, Revenue and Forecast to 2030 (US$ Million)
7.2 Analytical CRM
  7.2.1 Overview
  7.2.2 Analytical CRM Market, Revenue and Forecast to 2030 (US$ Million)
7.3 Collaborative CRM
  7.3.1 Overview
  7.3.2 Collaborative CRM Market, Revenue and Forecast to 2030 (US$ Million)

8. MIDDLE EAST & AFRICA HEALTHCARE CRM MARKET ANALYSIS - BY APPLICATION

8.1 Relationship Management
  8.1.1 Overview
  8.1.2 Relationship Management Market, Revenue and Forecast to 2030 (US$ Million)
8.2 Case Management
  8.2.1 Overview
  8.2.2 Case Management Market, Revenue and Forecast to 2030 (US$ Million)
8.3 Case Coordination
  8.3.1 Overview
  8.3.2 Case Coordination Market, Revenue and Forecast to 2030 (US$ Million)
8.4 Community Outreach
  8.4.1 Overview
  8.4.2 Community Outreach Market, Revenue and Forecast to 2030 (US$ Million)
8.5 Others
  8.5.1 Overview
  8.5.2 Others Market, Revenue and Forecast to 2030 (US$ Million)

9. MIDDLE EAST & AFRICA HEALTHCARE CRM MARKET ANALYSIS - BY END USER

9.1 Providers
  9.1.1 Overview
  9.1.2 Providers Market, Revenue and Forecast to 2030 (US$ Million)
9.2 Payers
  9.2.1 Overview
  9.2.2 Payers Market, Revenue and Forecast to 2030 (US$ Million)
9.3 Others
  9.3.1 Overview
  9.3.2 Others Market, Revenue and Forecast to 2030 (US$ Million)

10. MIDDLE EAST & AFRICA HEALTHCARE CRM MARKET - COUNTRY ANALYSIS

10.1 Middle East & Africa Healthcare CRM Market Revenue and Forecast and Analysis - By Country
  10.1.1 Middle East & Africa Healthcare CRM Market Revenue and Forecast and Analysis - By Country
    10.1.1.1 Saudi Arabia: Middle East & Africa Healthcare CRM Market Revenue and Forecast to 2030 (US$ Mn)
      10.1.1.1.1 Saudi Arabia: Middle East & Africa Healthcare CRM Market Breakdown by Deployment Mode
      10.1.1.1.2 Saudi Arabia: Middle East & Africa Healthcare CRM Market Breakdown by Product Type
      10.1.1.1.3 Saudi Arabia: Middle East & Africa Healthcare CRM Market Breakdown by Application
        10.1.1.1.3.1 Saudi Arabia: Middle East & Africa Healthcare CRM Market Breakdown by Case Management
        10.1.1.1.3.2 Saudi Arabia: Middle East & Africa Healthcare CRM Market Breakdown by Community Outreach
        10.1.1.1.3.3 Saudi Arabia: Middle East & Africa Healthcare CRM Market Breakdown by Case Coordination
      10.1.1.1.4 Saudi Arabia: Middle East & Africa Healthcare CRM Market Breakdown by End User
    10.1.1.2 South Africa: Middle East & Africa Healthcare CRM Market Revenue and Forecast to 2030 (US$ Mn)
      10.1.1.2.1 South Africa: Middle East & Africa Healthcare CRM Market Breakdown by Deployment Mode
      10.1.1.2.2 South Africa: Middle East & Africa Healthcare CRM Market Breakdown by Product Type
      10.1.1.2.3 South Africa: Middle East & Africa Healthcare CRM Market Breakdown by Application
        10.1.1.2.3.1 South Africa: Middle East & Africa Healthcare CRM Market Breakdown by Case Management
        10.1.1.2.3.2 South Africa: Middle East & Africa Healthcare CRM Market Breakdown by Community Outreach
        10.1.1.2.3.3 South Africa: Middle East & Africa Healthcare CRM Market Breakdown by Case Coordination
      10.1.1.2.4 South Africa: Middle East & Africa Healthcare CRM Market Breakdown by End User
    10.1.1.3 UAE: Middle East & Africa Healthcare CRM Market Revenue and Forecast to 2030 (US$ Mn)
      10.1.1.3.1 UAE: Middle East & Africa Healthcare CRM Market Breakdown by Deployment Mode
      10.1.1.3.2 UAE: Middle East & Africa Healthcare CRM Market Breakdown by Product Type
      10.1.1.3.3 UAE: Middle East & Africa Healthcare CRM Market Breakdown by Application
        10.1.1.3.3.1 UAE: Middle East & Africa Healthcare CRM Market Breakdown by Case Management
        10.1.1.3.3.2 UAE: Middle East & Africa Healthcare CRM Market Breakdown by Community Outreach
        10.1.1.3.3.3 UAE: Middle East & Africa Healthcare CRM Market Breakdown by Case Coordination
      10.1.1.3.4 UAE: Middle East & Africa Healthcare CRM Market Breakdown by End User
    10.1.1.4 Rest of Middle East & Africa: Middle East & Africa Healthcare CRM Market Revenue and Forecast to 2030 (US$ Mn)
      10.1.1.4.1 Rest of Middle East & Africa: Middle East & Africa Healthcare CRM Market Breakdown by Deployment Mode
      10.1.1.4.2 Rest of Middle East & Africa: Middle East & Africa Healthcare CRM Market Breakdown by Product Type
      10.1.1.4.3 Rest of Middle East & Africa: Middle East & Africa Healthcare CRM Market Breakdown by Application
        10.1.1.4.3.1 Rest of Middle East & Africa: Middle East & Africa Healthcare CRM Market Breakdown by Case Management
        10.1.1.4.3.2 Rest of Middle East & Africa: Middle East & Africa Healthcare CRM Market Breakdown by Community Outreach
        10.1.1.4.3.3 Rest of Middle East & Africa: Middle East & Africa Healthcare CRM Market Breakdown by Case Coordination
      10.1.1.4.4 Rest of Middle East & Africa: Middle East & Africa Healthcare CRM Market Breakdown by End User

11. HEALTHCARE CRM MARKET INDUSTRY LANDSCAPE

11.1 Overview

12. COMPANY PROFILES

12.1 Pegasystems Inc
  12.1.1 Key Facts
  12.1.2 Business Description
  12.1.3 Products and Services
  12.1.4 Financial Overview
  12.1.5 SWOT Analysis
  12.1.6 Key Developments
12.2 Sage Group Plc
  12.2.1 Key Facts
  12.2.2 Business Description
  12.2.3 Products and Services
  12.2.4 Financial Overview
  12.2.5 SWOT Analysis
  12.2.6 Key Developments
12.3 IQVIA Holdings Inc
  12.3.1 Key Facts
  12.3.2 Business Description
  12.3.3 Products and Services
  12.3.4 Financial Overview
  12.3.5 SWOT Analysis
  12.3.6 Key Developments
12.4 SugarCRM Inc
  12.4.1 Key Facts
  12.4.2 Business Description
  12.4.3 Products and Services
  12.4.4 Financial Overview
  12.4.5 SWOT Analysis
  12.4.6 Key Developments
12.5 SAP SE
  12.5.1 Key Facts
  12.5.2 Business Description
  12.5.3 Products and Services
  12.5.4 Financial Overview
  12.5.5 SWOT Analysis
  12.5.6 Key Developments
12.6 Veeva Systems Inc
  12.6.1 Key Facts
  12.6.2 Business Description
  12.6.3 Products and Services
  12.6.4 Financial Overview
  12.6.5 SWOT Analysis
  12.6.6 Key Developments
12.7 Oracle Corp
  12.7.1 Key Facts
  12.7.2 Business Description
  12.7.3 Products and Services
  12.7.4 Financial Overview
  12.7.5 SWOT Analysis
  12.7.6 Key Developments
12.8 ScienceSoft USA Corp
  12.8.1 Key Facts
  12.8.2 Business Description
  12.8.3 Products and Services
  12.8.4 Financial Overview
  12.8.5 SWOT Analysis
  12.8.6 Key Developments
12.9 Microsoft Corp
  12.9.1 Key Facts
  12.9.2 Business Description
  12.9.3 Products and Services
  12.9.4 Financial Overview
  12.9.5 SWOT Analysis
  12.9.6 Key Developments
12.10 Salesforce Inc
  12.10.1 Key Facts
  12.10.2 Business Description
  12.10.3 Products and Services
  12.10.4 Financial Overview
  12.10.5 SWOT Analysis
  12.10.6 Key Developments
12.11 International Business Machines Corp
  12.11.1 Key Facts
  12.11.2 Business Description
  12.11.3 Products and Services
  12.11.4 Financial Overview
  12.11.5 SWOT Analysis
  12.11.6 Key Developments

13. APPENDIX

13.1 About The Insight Partners
13.2 Glossary of Terms


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