Hexal AG in Consumer Health (Germany)

August 2013 | 2 pages | ID: HD80A72E6FCEN
Euromonitor International Ltd

Abstracts

Hexal AG as one of the largest manufacturers of generics in Germany will continue to focus on these products, and especially communicate the good value for money of its products to its target consumer group. Apart from that, Hexal AG continues to also focus on its leading role in the so-called biosimilars (officially approved subsequent versions of innovator biopharmaceutical products made by a different sponsor following patent and exclusivity expiry on the innovator product).

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Health market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Hexal AG: Key Facts
Summary 2 Hexal AG: Operational Indicators
Company Background
Production
Summary 3 Hexal AG: Production Statistics 2012
Competitive Positioning
Summary 4 Hexal AG: Competitive Position 2012