Healthcare Wipes Market Size, Share & Trends Analysis Report By Product (Dry Wipes, Wet Wipes), By Distribution Channel (Pharmacies & Drugstores, Supermarkets & Hypermarkets), By Region, And Segment Forecasts, 2025 - 2030
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Healthcare Wipes Market Growth & Trends
The global healthcare wipes market size is anticipated treach USD 27.70 billion in 2030 and is expected tgrow at a CAGR of 7.7% from 2025 t2030. Beneficial properties of healthcare wipes, such as ease of use, disposability, portability, and reduced risk of cross-contamination, are expected tfavor market growth in the foreseeable future.
Some of the other characteristics of the product including cost convenience, hygiene, performance, time saving, safety regulation, and consumer centered aesthetics are alsexpected tboost market growth. The application of healthcare wipes is alsincreasing owing trising number of hospitals globally.
The market is alsdriven by rising hygiene and health concerns among individuals worldwide, coupled with the use of healthcare wipes for numerous purposes, including cleaning of health-related equipment, hospital sterilization, hand sanitizing, skin cleaning, and surface cleaning. Furthermore, rising usage of healthcare wipes owing ttheir ability tprevent or control infection is another prominent factor augmenting the demand for the product.
In terms of product, the market has been segmented inttwcategories, namely dry and wet wipes. Dry wipes emerged as the largest segment in 2019 with a share of 60.1% and are expected tremain the most dominant category during the forecast period. These products allow users tperform tasks in significantly less time.
With regards tsales/distribution channels, offline distribution channels such as pharmacies and drugstores are likely tremain the most preferred platform throughout the forecast period. The e-commerce platform is expected texpand at the fastest CAGR over the forecast period owing trising number of online retailers within the market.
Healthcare Wipes Market Report Highlights
Healthcare Wipes Market Growth & Trends
The global healthcare wipes market size is anticipated treach USD 27.70 billion in 2030 and is expected tgrow at a CAGR of 7.7% from 2025 t2030. Beneficial properties of healthcare wipes, such as ease of use, disposability, portability, and reduced risk of cross-contamination, are expected tfavor market growth in the foreseeable future.
Some of the other characteristics of the product including cost convenience, hygiene, performance, time saving, safety regulation, and consumer centered aesthetics are alsexpected tboost market growth. The application of healthcare wipes is alsincreasing owing trising number of hospitals globally.
The market is alsdriven by rising hygiene and health concerns among individuals worldwide, coupled with the use of healthcare wipes for numerous purposes, including cleaning of health-related equipment, hospital sterilization, hand sanitizing, skin cleaning, and surface cleaning. Furthermore, rising usage of healthcare wipes owing ttheir ability tprevent or control infection is another prominent factor augmenting the demand for the product.
In terms of product, the market has been segmented inttwcategories, namely dry and wet wipes. Dry wipes emerged as the largest segment in 2019 with a share of 60.1% and are expected tremain the most dominant category during the forecast period. These products allow users tperform tasks in significantly less time.
With regards tsales/distribution channels, offline distribution channels such as pharmacies and drugstores are likely tremain the most preferred platform throughout the forecast period. The e-commerce platform is expected texpand at the fastest CAGR over the forecast period owing trising number of online retailers within the market.
Healthcare Wipes Market Report Highlights
- Dry wipes held the largest revenue share of 58.7% in the healthcare wipes industry in 2024 due ttheir versatility and cost-effectiveness
- Pharmacies & drugstores held the largest revenue share of 43.6% in 2024, owing ttheir critical role as accessible points of sale for hygiene products
- The e-commerce segment is expected tgrow at the fastest CAGR of 8.5% over the forecast period due tthe convenience offered by online shopping websites
- The North American healthcare wipes market held the largest revenue share of 35.5% in 2024, driven by its advanced healthcare infrastructure, including numerous hospitals and clinics prioritizing hygiene and infection control.
CHAPTER 1. METHODOLOGY AND SCOPE
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. GVR’s Internal Database
1.3.3. Secondary Sources & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
CHAPTER 2. EXECUTIVE SUMMARY
2.1. Market Snapshot
2.2. Segment Snapshot
2.3. Competitive Landscape Snapshot
CHAPTER 3. HEALTHCARE WIPES MARKET VARIABLES, TRENDS & SCOPE
3.1. Market Lineage Outlook
3.1.1. Parent Market Outlook
3.1.2. Related Market Outlook
3.2. Industry Value Chain Analysis
3.2.1. Profit Margin Analysis (Industry-level)
3.3. Market Dynamics
3.3.1. Market Driver Analysis
3.3.2. Market Restraint Analysis
3.3.3. Market Opportunities
3.3.4. Market Challenges
3.4. Industry Analysis Tools
3.4.1. Porter’s Five Forces Analysis
3.5. Market Entry Strategies
CHAPTER 4. CONSUMER BEHAVIOR ANALYSIS
4.1. Demographic Analysis
4.2. Consumer Trends and Preferences
4.3. Factors Affecting Buying Decision
4.4. Consumer Product Adoption
4.5. Observations & Recommendations
CHAPTER 5. HEALTHCARE WIPES MARKET: PRODUCT ESTIMATES & TREND ANALYSIS
5.1. Healthcare Wipes Market, by Product: Key Takeaways
5.2. Product Movement Analysis & Market Share, 2024 & 2030
5.3. Market Estimates & Forecasts, by Product, 2018 - 2030 (USD Million)
5.3.1. Dry Wipes
5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
5.3.2. Wet Wipes
5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
CHAPTER 6. HEALTHCARE WIPES MARKET: DISTRIBUTION CHANNEL ESTIMATES & TREND ANALYSIS
6.1. Healthcare Wipes Market, by Distribution Channel: Key Takeaways
6.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
6.3. Market Estimates & Forecasts, by Distribution Channel, 2018 - 2030 (USD Million)
6.3.1. Pharmacies & Drugstores
6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
6.3.2. Supermarkets & Hypermarkets
6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
6.3.3. E-commerce
6.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
6.3.4. Others
6.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
CHAPTER 7. HEALTHCARE WIPES MARKET: REGIONAL ESTIMATES & TREND ANALYSIS
7.1. Healthcare Wipes Market: Regional Outlook
7.2. Regional Marketplaces: Key Takeaways
7.3. Market Estimates & Forecasts, by region, 2018 - 2030 (USD Million)
7.3.1. North America
7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.1.2. U.S.
7.3.1.2.1. Key country dynamics
7.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.1.3. Canada
7.3.1.3.1. Key country dynamics
7.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.1.4. Mexico
7.3.1.4.1. Key country dynamics
7.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2. Europe
7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2.2. UK
7.3.2.2.1. Key country dynamics
7.3.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2.3. Germany
7.3.2.3.1. Key country dynamics
7.3.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2.4. France
7.3.2.4.1. Key country dynamics
7.3.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2.5. Italy
7.3.2.5.1. Key country dynamics
7.3.2.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2.6. Spain
7.3.2.6.1. Key country dynamics
7.3.2.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3. Asia Pacific
7.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3.2. China
7.3.3.2.1. Key country dynamics
7.3.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3.3. India
7.3.3.3.1. Key country dynamics
7.3.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3.4. Japan
7.3.3.4.1. Key country dynamics
7.3.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3.5. Australia
7.3.3.5.1. Key country dynamics
7.3.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3.6. South Korea
7.3.3.6.1. Key country dynamics
7.3.3.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.4. Latin America
7.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.4.2. Brazil
7.3.4.2.1. Key country dynamics
7.3.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.5. Middle East & Africa
7.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.5.2. South Africa
7.3.5.2.1. Key country dynamics
7.3.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
CHAPTER 8. HEALTHCARE WIPES MARKET: COMPETITIVE ANALYSIS
8.1. Recent Developments & Impact Analysis, by Key Market Participants
8.2. Company Categorization
8.3. Participant’s Overview
8.4. Financial Performance
8.5. Product Benchmarking
8.6. Company Market Share Analysis, 2024 (%)
8.7. Company Heat Map Analysis
8.8. Strategy Mapping
8.9. Company Profiles
8.9.1. Procter and Gamble
8.9.1.1. Company Overview
8.9.1.2. Financial Performance
8.9.1.3. Product Portfolios
8.9.1.4. Strategic Initiatives
8.9.2. 3M
8.9.2.1. Company Overview
8.9.2.2. Financial Performance
8.9.2.3. Product Portfolios
8.9.2.4. Strategic Initiatives
8.9.3. Johnson & Johnson Services, Inc.
8.9.3.1. Company Overview
8.9.3.2. Financial Performance
8.9.3.3. Product Portfolios
8.9.3.4. Strategic Initiatives
8.9.4. Diamond Wipes International, Inc
8.9.4.1. Company Overview
8.9.4.2. Financial Performance
8.9.4.3. Product Portfolios
8.9.4.4. Strategic Initiatives
8.9.5. The Clorox Company
8.9.5.1. Company Overview
8.9.5.2. Financial Performance
8.9.5.3. Product Portfolios
8.9.5.4. Strategic Initiatives
8.9.6. KIMBERLY-CLARK CORPORATION
8.9.6.1. Company Overview
8.9.6.2. Financial Performance
8.9.6.3. Product Portfolios
8.9.6.4. Strategic Initiatives
8.9.7. Reckitt Benckiser Group PLC
8.9.7.1. Company Overview
8.9.7.2. Financial Performance
8.9.7.3. Product Portfolios
8.9.7.4. Strategic Initiatives
8.9.8. Procotech Ltd
8.9.8.1. Company Overview
8.9.8.2. Financial Performance
8.9.8.3. Product Portfolios
8.9.8.4. Strategic Initiatives
8.9.9. Beiersdorf AG
8.9.9.1. Company Overview
8.9.9.2. Financial Performance
8.9.9.3. Product Portfolios
8.9.9.4. Strategic Initiatives
8.9.10. Costco Wholesale Corporation
8.9.10.1. Company Overview
8.9.10.2. Financial Performance
8.9.10.3. Product Portfolios
8.9.10.4. Strategic Initiatives
8.9.11. Ecolab
8.9.11.1. Company Overview
8.9.11.2. Financial Performance
8.9.11.3. Product Portfolios
8.9.11.4. Strategic Initiatives
8.9.12. Berry Global Inc.
8.9.12.1. Company Overview
8.9.12.2. Financial Performance
8.9.12.3. Product Portfolios
8.9.12.4. Strategic Initiatives
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. GVR’s Internal Database
1.3.3. Secondary Sources & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
CHAPTER 2. EXECUTIVE SUMMARY
2.1. Market Snapshot
2.2. Segment Snapshot
2.3. Competitive Landscape Snapshot
CHAPTER 3. HEALTHCARE WIPES MARKET VARIABLES, TRENDS & SCOPE
3.1. Market Lineage Outlook
3.1.1. Parent Market Outlook
3.1.2. Related Market Outlook
3.2. Industry Value Chain Analysis
3.2.1. Profit Margin Analysis (Industry-level)
3.3. Market Dynamics
3.3.1. Market Driver Analysis
3.3.2. Market Restraint Analysis
3.3.3. Market Opportunities
3.3.4. Market Challenges
3.4. Industry Analysis Tools
3.4.1. Porter’s Five Forces Analysis
3.5. Market Entry Strategies
CHAPTER 4. CONSUMER BEHAVIOR ANALYSIS
4.1. Demographic Analysis
4.2. Consumer Trends and Preferences
4.3. Factors Affecting Buying Decision
4.4. Consumer Product Adoption
4.5. Observations & Recommendations
CHAPTER 5. HEALTHCARE WIPES MARKET: PRODUCT ESTIMATES & TREND ANALYSIS
5.1. Healthcare Wipes Market, by Product: Key Takeaways
5.2. Product Movement Analysis & Market Share, 2024 & 2030
5.3. Market Estimates & Forecasts, by Product, 2018 - 2030 (USD Million)
5.3.1. Dry Wipes
5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
5.3.2. Wet Wipes
5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
CHAPTER 6. HEALTHCARE WIPES MARKET: DISTRIBUTION CHANNEL ESTIMATES & TREND ANALYSIS
6.1. Healthcare Wipes Market, by Distribution Channel: Key Takeaways
6.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
6.3. Market Estimates & Forecasts, by Distribution Channel, 2018 - 2030 (USD Million)
6.3.1. Pharmacies & Drugstores
6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
6.3.2. Supermarkets & Hypermarkets
6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
6.3.3. E-commerce
6.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
6.3.4. Others
6.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
CHAPTER 7. HEALTHCARE WIPES MARKET: REGIONAL ESTIMATES & TREND ANALYSIS
7.1. Healthcare Wipes Market: Regional Outlook
7.2. Regional Marketplaces: Key Takeaways
7.3. Market Estimates & Forecasts, by region, 2018 - 2030 (USD Million)
7.3.1. North America
7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.1.2. U.S.
7.3.1.2.1. Key country dynamics
7.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.1.3. Canada
7.3.1.3.1. Key country dynamics
7.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.1.4. Mexico
7.3.1.4.1. Key country dynamics
7.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2. Europe
7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2.2. UK
7.3.2.2.1. Key country dynamics
7.3.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2.3. Germany
7.3.2.3.1. Key country dynamics
7.3.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2.4. France
7.3.2.4.1. Key country dynamics
7.3.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2.5. Italy
7.3.2.5.1. Key country dynamics
7.3.2.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2.6. Spain
7.3.2.6.1. Key country dynamics
7.3.2.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3. Asia Pacific
7.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3.2. China
7.3.3.2.1. Key country dynamics
7.3.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3.3. India
7.3.3.3.1. Key country dynamics
7.3.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3.4. Japan
7.3.3.4.1. Key country dynamics
7.3.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3.5. Australia
7.3.3.5.1. Key country dynamics
7.3.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3.6. South Korea
7.3.3.6.1. Key country dynamics
7.3.3.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.4. Latin America
7.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.4.2. Brazil
7.3.4.2.1. Key country dynamics
7.3.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.5. Middle East & Africa
7.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.5.2. South Africa
7.3.5.2.1. Key country dynamics
7.3.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
CHAPTER 8. HEALTHCARE WIPES MARKET: COMPETITIVE ANALYSIS
8.1. Recent Developments & Impact Analysis, by Key Market Participants
8.2. Company Categorization
8.3. Participant’s Overview
8.4. Financial Performance
8.5. Product Benchmarking
8.6. Company Market Share Analysis, 2024 (%)
8.7. Company Heat Map Analysis
8.8. Strategy Mapping
8.9. Company Profiles
8.9.1. Procter and Gamble
8.9.1.1. Company Overview
8.9.1.2. Financial Performance
8.9.1.3. Product Portfolios
8.9.1.4. Strategic Initiatives
8.9.2. 3M
8.9.2.1. Company Overview
8.9.2.2. Financial Performance
8.9.2.3. Product Portfolios
8.9.2.4. Strategic Initiatives
8.9.3. Johnson & Johnson Services, Inc.
8.9.3.1. Company Overview
8.9.3.2. Financial Performance
8.9.3.3. Product Portfolios
8.9.3.4. Strategic Initiatives
8.9.4. Diamond Wipes International, Inc
8.9.4.1. Company Overview
8.9.4.2. Financial Performance
8.9.4.3. Product Portfolios
8.9.4.4. Strategic Initiatives
8.9.5. The Clorox Company
8.9.5.1. Company Overview
8.9.5.2. Financial Performance
8.9.5.3. Product Portfolios
8.9.5.4. Strategic Initiatives
8.9.6. KIMBERLY-CLARK CORPORATION
8.9.6.1. Company Overview
8.9.6.2. Financial Performance
8.9.6.3. Product Portfolios
8.9.6.4. Strategic Initiatives
8.9.7. Reckitt Benckiser Group PLC
8.9.7.1. Company Overview
8.9.7.2. Financial Performance
8.9.7.3. Product Portfolios
8.9.7.4. Strategic Initiatives
8.9.8. Procotech Ltd
8.9.8.1. Company Overview
8.9.8.2. Financial Performance
8.9.8.3. Product Portfolios
8.9.8.4. Strategic Initiatives
8.9.9. Beiersdorf AG
8.9.9.1. Company Overview
8.9.9.2. Financial Performance
8.9.9.3. Product Portfolios
8.9.9.4. Strategic Initiatives
8.9.10. Costco Wholesale Corporation
8.9.10.1. Company Overview
8.9.10.2. Financial Performance
8.9.10.3. Product Portfolios
8.9.10.4. Strategic Initiatives
8.9.11. Ecolab
8.9.11.1. Company Overview
8.9.11.2. Financial Performance
8.9.11.3. Product Portfolios
8.9.11.4. Strategic Initiatives
8.9.12. Berry Global Inc.
8.9.12.1. Company Overview
8.9.12.2. Financial Performance
8.9.12.3. Product Portfolios
8.9.12.4. Strategic Initiatives
