Green & Blacks Ltd in Health and Wellness (United Kingdom)

November 2013 | 2 pages | ID: G130695BE48EN
Euromonitor International Ltd

Abstracts

Having been bought by global brand owner Kraft Foods in 2010, the company is expected to be more focused on becoming a mainstream brand during the forecast period, especially after the move to 100% fair trade. The company will continue to invest in extensive media campaigns as well as increasing its consumer base, as it aims to drive sales growth among new customers.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Health and Wellness by Category, Health and Wellness by Prime Positioning, Health and Wellness by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Health and Wellness market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Green & Blacks Ltd: Key Facts
Company Background
Competitive Positioning
Summary 2 Green & Blacks Ltd: Competitive Position 2012