Global Digital Health Coaching Market Size Study, By Service (Nutrition & Diet Coaching, Fitness & Exercise Coaching, Women's Health Coaching, Chronic Condition Coaching, Mental Wellbeing Coaching, Others), By Type (Holistic Health Coaching, Wellness Health Coaching, Primal/Paleo Health Coaching), By Payment Model (Monthly Subscription, Annual Subscription, Per Session, Freemium Model with Paid Upgrades, Others), By Duration (1 Month or Less, 1-3 Months, 3-6 Months, More than 6 Months), And Regional Forecasts 2022-2032

March 2025 | 285 pages | ID: G059BA74FEFEEN
Bizwit Research & Consulting LLP

Abstracts

The Global Digital Health Coaching Market is set to experience remarkable growth, with a projected market value of USD 9.77 billion in 2023, expected to expand at a CAGR of 12.51% over the forecast period 2024-2032. The market's rapid evolution is driven by favorable government initiatives, increasing smartphone and wearable device adoption, a shift towards patient-centric healthcare, and the integration of artificial intelligence (AI) and virtual reality (VR) technologies in digital health solutions.

The increasing demand for personalized, technology-driven healthcare solutions has propelled the adoption of digital health coaching. These platforms leverage mobile apps, telehealth platforms, AI-powered analytics, and wearable devices to provide customized health management solutions. Liva Healthcare A/S and Omada Health Inc. are among the key players revolutionizing the market with AI-driven coaching tools designed to manage chronic conditions, such as diabetes, hypertension, and cardiovascular diseases.

Growing awareness about lifestyle diseases, mental health issues, and wellness trends is fueling the demand for nutrition & diet coaching, fitness & exercise coaching, and mental wellbeing coaching. The freemium model with paid upgrades is gaining traction as users opt for premium features following initial trials. The integration of digital health coaching tools with Electronic Health Records (EHRs) and remote patient monitoring (RPM) systems further streamlines the patient care continuum.

Regionally, North America dominated the market in 2024, capturing 37.7% of global revenue, owing to high smartphone penetration, advanced healthcare infrastructure, and government-backed digital health initiatives. The Asia-Pacific region is poised to witness the fastest CAGR of 14.3%, fueled by rising digital health adoption, growing internet penetration, and increasing prevalence of chronic diseases in countries like China, India, and Japan.

Major Market Players Included in This Report:

• Atlantis Health
• Naluri Therapeutics Ltd.
• Noom, Inc.
• Lark Technologies, Inc.
• Omada Health Inc.
• Advanced Wellness Systems
• Choose Health Services LLC
• Avidon Health LLC
• Wellness Coaches USA
• Quartet Health
• Lyra Health, Inc.
• Byram Healthcare
• Thrive Global
• WellDoc Inc.
• Headspace Inc.

The Detailed Segments and Sub-Segment of the Market Are Explained Below:

By Service

• Nutrition and Diet Coaching
• Fitness and Exercise Coaching
• Women's Health Coaching
• Chronic Condition Coaching
• Mental Wellbeing Coaching
• Others

By Type

• Holistic Health Coaching
• Wellness Health Coaching
• Primal/Paleo Health Coaching

By Payment Model

• Monthly Subscription
• Annual Subscription
• Per Session
• Freemium Model with Paid Upgrades
• Others

By Duration

• 1 Month or Less
• 1-3 Months
• 3-6 Months
• More than 6 Months

By Region

North America

• U.S.
• Canada
• Mexico

Europe

• UK
• Germany
• France
• Spain
• Italy
• Rest of Europe

Asia Pacific

• China
• India
• Japan
• Australia
• South Korea
• Thailand
• Rest of Asia Pacific

Latin America

• Brazil
• Argentina
• Rest of Latin America

Middle East & Africa

• Saudi Arabia
• UAE
• South Africa
• Rest of Middle East & Africa

Years Considered for the Study:

• Historical Year – 2022
• Base Year – 2023
• Forecast Period – 2024 to 2032

Key Takeaways:

• Market Estimates & Forecast for 10 years (2022-2032)
• Annualized Revenue and Regional-Level Analysis for each market segment
• Competitive Landscape Analysis with insights into major players
• Emerging Technologies and Investment Trends in the digital health coaching space
• Analysis of Key Market Strategies, Challenges, and Opportunities

Contents

CHAPTER 1. GLOBAL DIGITAL HEALTH COACHING MARKET EXECUTIVE SUMMARY

1.1. Global Digital Health Coaching Market Size & Forecast (2022-2032)
1.2. Regional Summary
1.3. Segmental Summary
  1.3.1. By Service
  1.3.2. By Type
  1.3.3. By Payment Model
  1.3.4. By Duration
1.4. Key Trends
1.5. Recession Impact
1.6. Analyst Recommendation & Conclusion

CHAPTER 2. GLOBAL DIGITAL HEALTH COACHING MARKET DEFINITION AND RESEARCH ASSUMPTIONS

2.1. Research Objective
2.2. Market Definition
2.3. Research Assumptions
  2.3.1. Inclusion & Exclusion
  2.3.2. Limitations
  2.3.3. Supply Side Analysis
    2.3.3.1. Availability
    2.3.3.2. Infrastructure
    2.3.3.3. Regulatory Environment
    2.3.3.4. Market Competition
    2.3.3.5. Economic Viability (Consumer’s Perspective)
  2.3.4. Demand Side Analysis
    2.3.4.1. Regulatory Frameworks
    2.3.4.2. Technological Advancements
    2.3.4.3. Environmental Considerations
    2.3.4.4. Consumer Awareness & Acceptance
2.4. Estimation Methodology
2.5. Years Considered for the Study
2.6. Currency Conversion Rates

CHAPTER 3. GLOBAL DIGITAL HEALTH COACHING MARKET DYNAMICS

3.1. Market Drivers
  3.1.1. Growth in Smartphone & Wearable Device Adoption
  3.1.2. Increasing Prevalence of Chronic Diseases
  3.1.3. Rising Government Initiatives Supporting Digital Health
3.2. Market Challenges
  3.2.1. Data Privacy & Security Concerns
  3.2.2. Limited Access to High-Speed Internet in Developing Economies
3.3. Market Opportunities
  3.3.1. Integration of AI & ML in Digital Health Coaching
  3.3.2. Expansion of Subscription-Based Digital Health Solutions

CHAPTER 4. GLOBAL DIGITAL HEALTH COACHING MARKET INDUSTRY ANALYSIS

4.1. Porter’s 5 Force Model
  4.1.1. Bargaining Power of Suppliers
  4.1.2. Bargaining Power of Buyers
  4.1.3. Threat of New Entrants
  4.1.4. Threat of Substitutes
  4.1.5. Competitive Rivalry
  4.1.6. Futuristic Approach to Porter’s 5 Force Model
  4.1.7. Porter’s 5 Force Impact Analysis
4.2. PESTEL Analysis
  4.2.1. Political
  4.2.2. Economical
  4.2.3. Social
  4.2.4. Technological
  4.2.5. Environmental
  4.2.6. Legal
4.3. Top Investment Opportunities
4.4. Top Winning Strategies
4.5. Disruptive Trends
4.6. Industry Expert Perspective
4.7. Analyst Recommendation & Conclusion

CHAPTER 5. GLOBAL DIGITAL HEALTH COACHING MARKET SIZE & FORECASTS BY SERVICE (2022-2032)

5.1. Segment Dashboard
5.2. Global Digital Health Coaching Market: Service Revenue Trend Analysis, 2022 & 2032 (USD Billion)
  5.2.1. Nutrition and Diet Coaching
  5.2.2. Fitness and Exercise Coaching
  5.2.3. Women's Health Coaching
  5.2.4. Chronic Condition Coaching
  5.2.5. Mental Wellbeing Coaching
  5.2.6. Others

CHAPTER 6. GLOBAL DIGITAL HEALTH COACHING MARKET SIZE & FORECASTS BY TYPE (2022-2032)

6.1. Segment Dashboard
6.2. Global Digital Health Coaching Market: Type Revenue Trend Analysis, 2022 & 2032 (USD Billion)
  6.2.1. Holistic Health Coaching
  6.2.2. Wellness Health Coaching
  6.2.3. Primal/Paleo Health Coaching

CHAPTER 7. GLOBAL DIGITAL HEALTH COACHING MARKET SIZE & FORECASTS BY PAYMENT MODEL (2022-2032)

7.1. Segment Dashboard
7.2. Global Digital Health Coaching Market: Payment Model Revenue Trend Analysis, 2022 & 2032 (USD Billion)
  7.2.1. Monthly Subscription
  7.2.2. Annual Subscription
  7.2.3. Per Session
  7.2.4. Freemium Model with Paid Upgrades
  7.2.5. Others

CHAPTER 8. GLOBAL DIGITAL HEALTH COACHING MARKET SIZE & FORECASTS BY DURATION (2022-2032)

8.1. Segment Dashboard
8.2. Global Digital Health Coaching Market: Duration Revenue Trend Analysis, 2022 & 2032 (USD Billion)
  8.2.1. 1 Month or Less
  8.2.2. 1-3 Months
  8.2.3. 3-6 Months
  8.2.4. More than 6 Months

CHAPTER 9. GLOBAL DIGITAL HEALTH COACHING MARKET SIZE & FORECASTS BY REGION (2022-2032)

9.1. North America Digital Health Coaching Market
  9.1.1. U.S. Digital Health Coaching Market
  9.1.2. Canada Digital Health Coaching Market
  9.1.3. Mexico Digital Health Coaching Market
9.2. Europe Digital Health Coaching Market
9.3. Asia-Pacific Digital Health Coaching Market
9.4. Latin America Digital Health Coaching Market
9.5. Middle East & Africa Digital Health Coaching Market

CHAPTER 10. COMPETITIVE INTELLIGENCE

10.1. Key Company SWOT Analysis
  10.1.1. Atlantis Health
  10.1.2. Noom, Inc.
  10.1.3. Omada Health Inc.
10.2. Top Market Strategies
10.3. Company Profiles

CHAPTER 11. RESEARCH PROCESS

11.1. Research Process
  11.1.1. Data Mining
  11.1.2. Analysis
  11.1.3. Market Estimation
  11.1.4. Validation
  11.1.5. Publishing
11.2. Research Attributes

List Of Tables

LIST OF TABLES

1. GLOBAL DIGITAL HEALTH COACHING MARKET ESTIMATES & FORECASTS BY REGION (2022-2032)

2. DIGITAL HEALTH COACHING MARKET SIZE BY SERVICE (USD BILLION, 2022-2032)

3. MARKET SHARE OF KEY PLAYERS IN DIGITAL HEALTH COACHING (2022-2032)

4. DIGITAL HEALTH COACHING ADOPTION RATES BY AGE GROUP (2022-2032)

5. INVESTMENT TRENDS IN DIGITAL HEALTH COACHING STARTUPS (2022-2032)

6. SUBSCRIPTION-BASED VS. ONE-TIME PAYMENT MODEL MARKET SHARE (2022-2032)

(This list is not complete; the final report contains more than 100 tables.)

List Of Figures

LIST OF FIGURES

1. GLOBAL DIGITAL HEALTH COACHING MARKET TRENDS (2022-2032)

2. ADOPTION RATE OF DIGITAL HEALTH COACHING APPS BY REGION (2022-2032)

3. GROWTH OF SUBSCRIPTION-BASED HEALTH COACHING PLATFORMS (2022-2032)

4. REGIONAL BREAKDOWN OF DIGITAL HEALTH COACHING MARKET (2022-2032)

5. COMPETITIVE LANDSCAPE OF THE DIGITAL HEALTH COACHING MARKET (2022-2032)

(This list is not complete; the final report contains more than 50 figures.)