Fynbo Foods A/S in Health and Wellness (Denmark)

April 2016 | 2 pages | ID: FCA66631783EN
Euromonitor International Ltd

Abstracts

Due to increasing consumer demand for products that contain less sugar, Fynbo Foods saw growth in health and wellness. Within this segment, Fynbo Foods owes its position to its Fynbo Light brand, which comes in five different flavours (strawberry, blackcurrant, raspberry-blueberry, apricot, and rose hip-apple-rhubarb), and to its wide selection of organic and Fair Trade jams. Fynbo Light products are sweetened with stevia and marketed as containing high fruit content. Over the forecast period,...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Health and Wellness by Category, Health and Wellness by Prime Positioning, Health and Wellness by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Health and Wellness market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
  Summary 1 Fynbo Foods A/S: Key Facts
  Summary 2 Fynbo Foods A/S: Operational Indicators
Competitive Positioning
  Summary 3 Fynbo Foods A/S: Competitive Position 2015