Edson de Queiróz, Grupo in Health and Wellness (Brazil)

April 2015 | 2 pages | ID: EED00A08274EN
Euromonitor International Ltd

Abstracts

Grupo Edson de Queiróz is a large domestic group which specialises in naturally healthy beverages, mainly still bottled water. The company ranked sixth within health and wellness in 2014 and has diversified its business to invest in other soft drinks areas such as juice and energy drinks under its Leve Nectar and Night Power brands so as to diversify its portfolio and invest in the fastest growing soft drinks areas since competition is fierce in naturally healthy bottled water.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Health and Wellness by Category, Health and Wellness by Prime Positioning, Health and Wellness by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Health and Wellness market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
  Summary 1 Grupo Edson de Queiróz: Key Facts
Company Background
Competitive Positioning
  Summary 2 Grupo Edson de Queiróz: Competitive Position 2014