Dietary Supplements in Austria
Dietary supplements has seen mixed results in 2023 with some categories recording healthy growth while others have seen a steep drop off in demand. Overall, consumers are frequently using dietary supplements in 2023 as they look to lead healthier and more balanced lives and maintain a stronger immune system and overall wellbeing. Convenience and ease-of-use are playing an important role in the post-pandemic period as consumers return to their increasingly hectic and busy lives. This is favouring...
Euromonitor International's Dietary Supplements in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Combination Dietary Supplements, Herbal/Traditional Dietary Supplements, Non-Herbal/Traditional Dietary Supplements.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's Dietary Supplements in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Combination Dietary Supplements, Herbal/Traditional Dietary Supplements, Non-Herbal/Traditional Dietary Supplements.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Dietary Supplements market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
DIETARY SUPPLEMENTS IN AUSTRIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
A mixed outlook for dietary supplements as consumer priorities change
Shifting fortunes within dietary supplements
Richard Bittner maintains a healthy lead with its trusted Abtei brand
PROSPECTS AND OPPORTUNITIES
Bright outlook for dietary supplements as consumers look for convenient options to support their health goals
E-commerce looks set for further gains as consumers embrace convenient purchasing options
Ageing population likely to influence demand
CATEGORY DATA
Table 1 Sales of Dietary Supplements by Category: Value 2018-2023
Table 2 Sales of Dietary Supplements by Category: % Value Growth 2018-2023
Table 3 Sales of Dietary Supplements by Positioning: % Value 2018-2023
Table 4 NBO Company Shares of Dietary Supplements: % Value 2019-2023
Table 5 LBN Brand Shares of Dietary Supplements: % Value 2020-2023
Table 6 Forecast Sales of Dietary Supplements by Category: Value 2023-2028
Table 7 Forecast Sales of Dietary Supplements by Category: % Value Growth 2023-2028
CONSUMER HEALTH IN AUSTRIA
EXECUTIVE SUMMARY
Consumer health in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2018-2023
Table 9 Life Expectancy at Birth 2018-2023
MARKET DATA
Table 10 Sales of Consumer Health by Category: Value 2018-2023
Table 11 Sales of Consumer Health by Category: % Value Growth 2018-2023
Table 12 NBO Company Shares of Consumer Health: % Value 2019-2023
Table 13 LBN Brand Shares of Consumer Health: % Value 2020-2023
Table 14 Penetration of Private Label in Consumer Health by Category: % Value 2018-2023
Table 15 Distribution of Consumer Health by Format: % Value 2018-2023
Table 16 Distribution of Consumer Health by Format and Category: % Value 2023
Table 17 Forecast Sales of Consumer Health by Category: Value 2023-2028
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2023-2028
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
Summary 1 OTC: Switches 2022-2023
DISCLAIMER
DEFINITIONS
SOURCES
Summary 2 Research Sources
KEY DATA FINDINGS
2023 DEVELOPMENTS
A mixed outlook for dietary supplements as consumer priorities change
Shifting fortunes within dietary supplements
Richard Bittner maintains a healthy lead with its trusted Abtei brand
PROSPECTS AND OPPORTUNITIES
Bright outlook for dietary supplements as consumers look for convenient options to support their health goals
E-commerce looks set for further gains as consumers embrace convenient purchasing options
Ageing population likely to influence demand
CATEGORY DATA
Table 1 Sales of Dietary Supplements by Category: Value 2018-2023
Table 2 Sales of Dietary Supplements by Category: % Value Growth 2018-2023
Table 3 Sales of Dietary Supplements by Positioning: % Value 2018-2023
Table 4 NBO Company Shares of Dietary Supplements: % Value 2019-2023
Table 5 LBN Brand Shares of Dietary Supplements: % Value 2020-2023
Table 6 Forecast Sales of Dietary Supplements by Category: Value 2023-2028
Table 7 Forecast Sales of Dietary Supplements by Category: % Value Growth 2023-2028
CONSUMER HEALTH IN AUSTRIA
EXECUTIVE SUMMARY
Consumer health in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2018-2023
Table 9 Life Expectancy at Birth 2018-2023
MARKET DATA
Table 10 Sales of Consumer Health by Category: Value 2018-2023
Table 11 Sales of Consumer Health by Category: % Value Growth 2018-2023
Table 12 NBO Company Shares of Consumer Health: % Value 2019-2023
Table 13 LBN Brand Shares of Consumer Health: % Value 2020-2023
Table 14 Penetration of Private Label in Consumer Health by Category: % Value 2018-2023
Table 15 Distribution of Consumer Health by Format: % Value 2018-2023
Table 16 Distribution of Consumer Health by Format and Category: % Value 2023
Table 17 Forecast Sales of Consumer Health by Category: Value 2023-2028
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2023-2028
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
Summary 1 OTC: Switches 2022-2023
DISCLAIMER
DEFINITIONS
SOURCES
Summary 2 Research Sources