Axellus AB in Consumer Health (Sweden)

March 2014 | 3 pages | ID: A20CF2C68A4EN
Euromonitor International Ltd

Abstracts

Axellus AB will continue to operate after its vision “Healthy living made easier” with the aim of maintaining a prominent position in the Swedish market. The company has a broad product portfolio consisting of strong brands in a wide set of categories. The key strategy is to keep innovating through smaller modifications and completely new products that appeal to consumer needs. One example is the success with the product Litomove, the formula of which was slightly modified to better suit...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Health market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Axellus AB: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 2 Axellus AB: Competitive Position 2013