Global Action Camera Market Size Study by Product (Box Style Camera, 360-degree Camera), Resolution, Distribution Channel, Application, and Regional Forecasts 2022-2032

February 2025 | 285 pages | ID: G9C663BC64CEEN
Bizwit Research & Consulting LLP

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The Global Action Camera Market is valued at approximately USD 5.83 billion in 2023 and is expected to expand at a robust CAGR of 11.4% over the forecast period 2024-2032. Action cameras have redefined how consumers capture and relive their adventures, offering compact, rugged, and high-performance devices specifically designed for immersive recording. From capturing fast-paced sports to documenting travel escapades, these cameras are engineered to thrive in extreme conditions, offering unrivaled durability and versatility. With advancements in camera resolution, stabilization technology, and connectivity features, the market is experiencing a substantial surge in demand.

The rising popularity of social media platforms and the advent of content creation as a profession have further fueled the demand for action cameras. Influencers, vloggers, and adventure enthusiasts increasingly rely on these devices to deliver high-quality visuals to their audiences. Moreover, the introduction of 360-degree cameras has provided users with a revolutionary way to capture immersive videos, enhancing the viewing experience significantly. These cameras allow users to produce dynamic content that resonates with tech-savvy consumers seeking innovative ways to record their adventures.

The market’s growth trajectory is also bolstered by the increasing penetration of e-commerce platforms that provide a convenient purchasing experience for consumers. Additionally, the ongoing innovations in waterproofing, image stabilization, and video resolution—such as the emergence of 4K and 5K resolution cameras—are elevating the product offerings, enabling brands to cater to professional photographers and casual users alike. However, the high price point of advanced models and competition from smartphone cameras with improving video capabilities present challenges to the market’s growth.

Regionally, North America dominates the action camera market due to the region's strong appetite for outdoor sports, adventure tourism, and an active content creation community. Meanwhile, the Asia-Pacific region is expected to witness the fastest growth over the forecast period, driven by the growing adoption of action cameras among a younger demographic and rising disposable incomes in countries such as China and India. Europe also contributes significantly, with a strong focus on travel and adventure activities bolstered by government initiatives to promote tourism.

Major market players included in this report are:
  • GoPro, Inc.
  • Sony Corporation
  • Panasonic Corporation
  • Nikon Corporation
  • Garmin Ltd.
  • Olympus Corporation
  • Insta360 (Arashi Vision Co., Ltd.)
  • Xiaomi Corporation
  • DJI
  • Ricoh Company, Ltd.
  • Veho UK Ltd
  • Drift Innovation Ltd
  • SJCAM
  • Vtech Electronics North America LLC
  • YI Technology
The detailed segments and sub-segments of the market are explained below:

By Product:
  • Box Style Camera
  • 360-degree Camera
By Resolution:

By Distribution Channel:

By Application:

By Region:

North America:
  • U.S.
  • Canada
Europe:
  • UK
  • Germany
  • France
  • Spain
  • Italy
  • Rest of Europe
Asia-Pacific:
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • Rest of Asia-Pacific
Latin America:
  • Brazil
  • Mexico
Middle East & Africa:
  • Saudi Arabia
  • South Africa
  • Rest of Middle East & Africa
Years considered for the study are as follows:
  • Historical Year: 2022
  • Base Year: 2023
  • Forecast Period: 2024-2032
Key Takeaways:
  • Market Estimates & Forecast for 10 years from 2022 to 2032.
  • Annualized revenues and regional-level analysis for each market segment.
  • Detailed analysis of geographical landscape with country-level insights into major regions.
  • Competitive landscape with information on major players in the market.
  • Analysis of key business strategies and recommendations on future market approaches.
  • Analysis of competitive structure of the market.
  • Demand-side and supply-side analysis of the market.
CHAPTER 1. GLOBAL ACTION CAMERA MARKET EXECUTIVE SUMMARY

1.1. Global Action Camera Market Size & Forecast (2022-2032)
1.2. Regional Summary
1.3. Segmental Summary
  1.3.1. By Product
  1.3.2. By Resolution
  1.3.3. By Distribution Channel
  1.3.4. By Application
1.4. Key Trends
1.5. Recession Impact
1.6. Analyst Recommendation & Conclusion

CHAPTER 2. GLOBAL ACTION CAMERA MARKET DEFINITION AND RESEARCH ASSUMPTIONS

2.1. Research Objective
2.2. Market Definition
2.3. Research Assumptions
  2.3.1. Inclusion & Exclusion
  2.3.2. Limitations
  2.3.3. Supply Side Analysis
    2.3.3.1. Availability
    2.3.3.2. Infrastructure
    2.3.3.3. Regulatory Environment
    2.3.3.4. Market Competition
    2.3.3.5. Economic Viability (Consumer’s Perspective)
  2.3.4. Demand Side Analysis
    2.3.4.1. Regulatory Frameworks
    2.3.4.2. Technological Advancements
    2.3.4.3. Environmental Considerations
    2.3.4.4. Consumer Awareness & Acceptance
2.4. Estimation Methodology
2.5. Years Considered for the Study
2.6. Currency Conversion Rates

CHAPTER 3. GLOBAL ACTION CAMERA MARKET DYNAMICS

3.1. Market Drivers
  3.1.1. Rising Popularity of Social Media and Content Creation
  3.1.2. Innovations in Camera Resolution and Stabilization Technology
  3.1.3. Increasing Penetration of E-commerce Platforms
3.2. Market Challenges
  3.2.1. High Price Points of Advanced Models
  3.2.2. Competition from Smartphone Cameras with Enhanced Capabilities
3.3. Market Opportunities
  3.3.1. Expansion of Adventure Tourism and Outdoor Sports
  3.3.2. Growth in Video Streaming Services in Emerging Markets
  3.3.3. Advancements in Waterproofing and Image Stabilization Technologies

CHAPTER 4. GLOBAL ACTION CAMERA MARKET INDUSTRY ANALYSIS

4.1. Porter’s 5 Force Model
  4.1.1. Bargaining Power of Suppliers
  4.1.2. Bargaining Power of Buyers
  4.1.3. Threat of New Entrants
  4.1.4. Threat of Substitutes
  4.1.5. Competitive Rivalry
  4.1.6. Futuristic Approach to Porter’s 5 Force Model
  4.1.7. Porter’s 5 Force Impact Analysis
4.2. PESTEL Analysis
  4.2.1. Political
  4.2.2. Economical
  4.2.3. Social
  4.2.4. Technological
  4.2.5. Environmental
  4.2.6. Legal
4.3. Top Investment Opportunities
4.4. Top Winning Strategies
4.5. Disruptive Trends
4.6. Industry Expert Perspective
4.7. Analyst Recommendation & Conclusion

CHAPTER 5. GLOBAL ACTION CAMERA MARKET SIZE & FORECASTS BY PRODUCT 2022-2032

5.1. Segment Dashboard
5.2. Global Action Camera Market: Product Revenue Trend Analysis, 2022 & 2032 (USD Million/Billion)
  5.2.1. Box Style Camera
  5.2.2. 360-degree Camera

CHAPTER 6. GLOBAL ACTION CAMERA MARKET SIZE & FORECASTS BY RESOLUTION 2022-2032

6.1. Segment Dashboard
6.2. Global Action Camera Market: Resolution Revenue Trend Analysis, 2022 & 2032 (USD Million/Billion)

CHAPTER 7. GLOBAL ACTION CAMERA MARKET SIZE & FORECASTS BY DISTRIBUTION CHANNEL 2022-2032

7.1. Segment Dashboard
7.2. Global Action Camera Market: Distribution Channel Revenue Trend Analysis, 2022 & 2032 (USD Million/Billion)
  7.2.1. Online Retail
  7.2.2. Offline Retail
  7.2.3. Direct Sales

CHAPTER 8. GLOBAL ACTION CAMERA MARKET SIZE & FORECASTS BY APPLICATION 2022-2032

8.1. Segment Dashboard
8.2. Global Action Camera Market: Application Revenue Trend Analysis, 2022 & 2032 (USD Million/Billion)
  8.2.1. Adventure Sports
  8.2.2. Content Creation
  8.2.3. Travel Documentation
  8.2.4. Professional Photography

CHAPTER 9. GLOBAL ACTION CAMERA MARKET SIZE & FORECASTS BY REGION 2022-2032

9.1. North America Action Camera Market
  9.1.1. U.S. Action Camera Market
    9.1.1.1. Box Style Camera Breakdown Size & Forecasts, 2022-2032
    9.1.1.2. 360-degree Camera Breakdown Size & Forecasts, 2022-2032
  9.1.2. Canada Action Camera Market
9.2. Europe Action Camera Market
  9.2.1. U.K. Action Camera Market
  9.2.2. Germany Action Camera Market
  9.2.3. France Action Camera Market
  9.2.4. Spain Action Camera Market
  9.2.5. Italy Action Camera Market
  9.2.6. Rest of Europe Action Camera Market
9.3. Asia-Pacific Action Camera Market
  9.3.1. China Action Camera Market
  9.3.2. India Action Camera Market
  9.3.3. Japan Action Camera Market
  9.3.4. Australia Action Camera Market
  9.3.5. South Korea Action Camera Market
  9.3.6. Rest of Asia-Pacific Action Camera Market
9.4. Latin America Action Camera Market
  9.4.1. Brazil Action Camera Market
  9.4.2. Mexico Action Camera Market
  9.4.3. Rest of Latin America Action Camera Market
9.5. Middle East & Africa Action Camera Market
  9.5.1. Saudi Arabia Action Camera Market
  9.5.2. South Africa Action Camera Market
  9.5.3. Rest of Middle East & Africa Action Camera Market

CHAPTER 10. COMPETITIVE INTELLIGENCE

10.1. Key Company SWOT Analysis
  10.1.1. GoPro, Inc.
  10.1.2. Sony Corporation
  10.1.3. Panasonic Corporation
10.2. Top Market Strategies
10.3. Company Profiles
  10.3.1. GoPro, Inc.
    10.3.1.1. Key Information
    10.3.1.2. Overview
    10.3.1.3. Financial (Subject to Data Availability)
    10.3.1.4. Product Summary
    10.3.1.5. Market Strategies
  10.3.2. Sony Corporation
  10.3.3. Panasonic Corporation
  10.3.4. Nikon Corporation
  10.3.5. Garmin Ltd.
  10.3.6. Olympus Corporation
  10.3.7. Insta360 (Arashi Vision Co., Ltd.)
  10.3.8. Xiaomi Corporation
  10.3.9. DJI
  10.3.10. Ricoh Company, Ltd.

CHAPTER 11. RESEARCH PROCESS

11.1. Research Process
  11.1.1. Data Mining
  11.1.2. Analysis
  11.1.3. Market Estimation
  11.1.4. Validation
  11.1.5. Publishing
11.2. Research Attributes

LIST OF TABLES

TABLE 1. Global Action Camera Market, Report Scope
TABLE 2. Global Action Camera Market Estimates & Forecasts by Region 2022-2032 (USD Million/Billion)
TABLE 3. Global Action Camera Market Estimates & Forecasts by Product 2022-2032 (USD Million/Billion)
TABLE 4. Global Action Camera Market Estimates & Forecasts by Resolution 2022-2032 (USD Million/Billion)
TABLE 5. Global Action Camera Market Estimates & Forecasts by Distribution Channel 2022-2032 (USD Million/Billion)
TABLE 6. Global Action Camera Market Estimates & Forecasts by Application 2022-2032 (USD Million/Billion)
TABLE 7. Global Action Camera Market by Segment, Estimates & Forecasts, 2022-2032 (USD Million/Billion)
TABLE 8. Global Action Camera Market by Region, Estimates & Forecasts, 2022-2032 (USD Million/Billion)
TABLE 9. Global Action Camera Market by Segment, Estimates & Forecasts, 2022-2032 (USD Million/Billion)
TABLE 10. Global Action Camera Market by Region, Estimates & Forecasts, 2022-2032 (USD Million/Billion)
TABLE 11. Global Action Camera Market by Segment, Estimates & Forecasts, 2022-2032 (USD Million/Billion)
TABLE 12. Global Action Camera Market by Region, Estimates & Forecasts, 2022-2032 (USD Million/Billion)
TABLE 13. Global Action Camera Market by Segment, Estimates & Forecasts, 2022-2032 (USD Million/Billion)
TABLE 14. Global Action Camera Market by Region, Estimates & Forecasts, 2022-2032 (USD Million/Billion)
TABLE 15. U.S. Action Camera Market Estimates & Forecasts, 2022-2032 (USD Million/Billion)
TABLE 16. U.S. Action Camera Market Estimates & Forecasts by Segment 2022-2032 (USD Million/Billion)
TABLE 17. U.S. Action Camera Market Estimates & Forecasts by Segment 2022-2032 (USD Million/Billion)
TABLE 18. Canada Action Camera Market Estimates & Forecasts, 2022-2032 (USD Million/Billion)
TABLE 19. Canada Action Camera Market Estimates & Forecasts by Segment 2022-2032 (USD Million/Billion)
TABLE 20. Canada Action Camera Market Estimates & Forecasts by Segment 2022-2032 (USD Million/Billion)

This list is not complete, final report does contain more than 100 tables. The list may be updated in the final deliverable.

LIST OF FIGURES

FIG 1. Global Action Camera Market, Research Methodology
FIG 2. Global Action Camera Market, Market Estimation Techniques
FIG 3. Global Market Size Estimates & Forecast Methods
FIG 4. Global Action Camera Market, Key Trends 2023
FIG 5. Global Action Camera Market, Growth Prospects 2022-2032
FIG 6. Global Action Camera Market, Porter’s 5 Force Model
FIG 7. Global Action Camera Market, PESTEL Analysis
FIG 8. Global Action Camera Market, Value Chain Analysis
FIG 9. Global Action Camera Market by Segment, 2022 & 2032 (USD Million/Billion)
FIG 10. Global Action Camera Market by Segment, 2022 & 2032 (USD Million/Billion)
FIG 11. Global Action Camera Market by Segment, 2022 & 2032 (USD Million/Billion)
FIG 12. Global Action Camera Market by Segment, 2022 & 2032 (USD Million/Billion)
FIG 13. Global Action Camera Market by Segment, 2022 & 2032 (USD Million/Billion)
FIG 14. Global Action Camera Market, Regional Snapshot 2022 & 2032
FIG 15. North America Action Camera Market 2022 & 2032 (USD Million/Billion)
FIG 16. Europe Action Camera Market 2022 & 2032 (USD Million/Billion)
FIG 17. Asia-Pacific Action Camera Market 2022 & 2032 (USD Million/Billion)
FIG 18. Latin America Action Camera Market 2022 & 2032 (USD Million/Billion)
FIG 19. Middle East & Africa Action Camera Market 2022 & 2032 (USD Million/Billion)
FIG 20. Global Action Camera Market, Company Market Share Analysis (2023)

This list is not complete, final report does contain more than 50 figures. The list may be updated in the final deliverable.


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