Mobile Engagement Market - Global Outlook and Forecast 2022-2028

January 2022 | 69 pages | ID: M20EFC6F93D4EN
Market Monitor Global

Abstracts

Major factors driving the market include increasing use of mobile device applications and growing focus on the mobile first strategy.

This report contains market size and forecasts of Mobile Engagement in Global, including the following market information:

Global Mobile Engagement Market Revenue, 2017-2022, 2023-2028, ($ millions)

Global top five companies in 2021 (%)

The global Mobile Engagement market was valued at 5266.6 million in 2021 and is projected to reach US$ 39390 million by 2028, at a CAGR of 33.3% during the forecast period.

The U.S. Market is Estimated at $ Million in 2021, While China is Forecast to Reach $ Million by 2028.

SMS & MMS Segment to Reach $ Million by 2028, with a % CAGR in next six years.

The global key manufacturers of Mobile Engagement include IBM, SALESFORCE, ORACLE, ADOBE, VIBES, SELLIGENT, URBAN AIRSHIP, APPBOY and LOCALYTICS, etc. In 2021, the global top five players have a share approximately % in terms of revenue.

MARKET MONITOR GLOBAL, INC (MMG) has surveyed the Mobile Engagement companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.

Total Market by Segment:

Global Mobile Engagement Market, by Type, 2017-2022, 2023-2028 ($ millions)

Global Mobile Engagement Market Segment Percentages, by Type, 2021 (%)

• SMS & MMS
• Push Notification
• In-App Messaging
• E-mail

Global Mobile Engagement Market, by Application, 2017-2022, 2023-2028 ($ millions)

Global Mobile Engagement Market Segment Percentages, by Application, 2021 (%)

• Financial Services
• Communication
• Retail
• Medical
• Education
• Other

Global Mobile Engagement Market, By Region and Country, 2017-2022, 2023-2028 ($ Millions)

Global Mobile Engagement Market Segment Percentages, By Region and Country, 2021 (%)

• North America
• US
• Canada
• Mexico
• Europe
• Germany
• France
• U.K.
• Italy
• Russia
• Nordic Countries
• Benelux
• Rest of Europe
• Asia
• China
• Japan
• South Korea
• Southeast Asia
• India
• Rest of Asia
• South America
• Brazil
• Argentina
• Rest of South America
• Middle East & Africa
• Turkey
• Israel
• Saudi Arabia
• UAE
• Rest of Middle East & Africa

Competitor Analysis

The report also provides analysis of leading market participants including:

Key companies Mobile Engagement revenues in global market, 2017-2022 (estimated), ($ millions)

Key companies Mobile Engagement revenues share in global market, 2021 (%)

Further, the report presents profiles of competitors in the market, key players include:

• IBM
• SALESFORCE
• ORACLE
• ADOBE
• VIBES
• SELLIGENT
• URBAN AIRSHIP
• APPBOY
• LOCALYTICS
• SWRVE
• TAPJOY
• MARKETO

Contents

1 INTRODUCTION TO RESEARCH & ANALYSIS REPORTS

1.1 Mobile Engagement Market Definition
1.2 Market Segments
  1.2.1 Market by Type
  1.2.2 Market by Application
1.3 Global Mobile Engagement Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
  1.5.1 Research Methodology
  1.5.2 Research Process
  1.5.3 Base Year
  1.5.4 Report Assumptions & Caveats

2 GLOBAL MOBILE ENGAGEMENT OVERALL MARKET SIZE

2.1 Global Mobile Engagement Market Size: 2021 VS 2028
2.2 Global Mobile Engagement Market Size, Prospects & Forecasts: 2017-2028
2.3 Key Market Trends, Opportunity, Drivers and Restraints
  2.3.1 Market Opportunities & Trends
  2.3.2 Market Drivers
  2.3.3 Market Restraints

3 COMPANY LANDSCAPE

3.1 Top Mobile Engagement Players in Global Market
3.2 Top Global Mobile Engagement Companies Ranked by Revenue
3.3 Global Mobile Engagement Revenue by Companies
3.4 Top 3 and Top 5 Mobile Engagement Companies in Global Market, by Revenue in 2021
3.5 Global Companies Mobile Engagement Product Type
3.6 Tier 1, Tier 2 and Tier 3 Mobile Engagement Players in Global Market
  3.6.1 List of Global Tier 1 Mobile Engagement Companies
  3.6.2 List of Global Tier 2 and Tier 3 Mobile Engagement Companies

4 MARKET SIGHTS BY PRODUCT

4.1 Overview
  4.1.1 by Type - Global Mobile Engagement Market Size Markets, 2021 & 2028
  4.1.2 SMS & MMS
  4.1.3 Push Notification
  4.1.4 In-App Messaging
  4.1.5 E-mail
4.2 By Type - Global Mobile Engagement Revenue & Forecasts
  4.2.1 By Type - Global Mobile Engagement Revenue, 2017-2022
  4.2.2 By Type - Global Mobile Engagement Revenue, 2023-2028
  4.2.3 By Type - Global Mobile Engagement Revenue Market Share, 2017-2028

5 SIGHTS BY APPLICATION

5.1 Overview
  5.1.1 By Application - Global Mobile Engagement Market Size, 2021 & 2028
  5.1.2 Financial Services
  5.1.3 Communication
  5.1.4 Retail
  5.1.5 Medical
  5.1.6 Education
  5.1.7 Other
5.2 By Application - Global Mobile Engagement Revenue & Forecasts
  5.2.1 By Application - Global Mobile Engagement Revenue, 2017-2022
  5.2.2 By Application - Global Mobile Engagement Revenue, 2023-2028
  5.2.3 By Application - Global Mobile Engagement Revenue Market Share, 2017-2028

6 SIGHTS BY REGION

6.1 By Region - Global Mobile Engagement Market Size, 2021 & 2028
6.2 By Region - Global Mobile Engagement Revenue & Forecasts
  6.2.1 By Region - Global Mobile Engagement Revenue, 2017-2022
  6.2.2 By Region - Global Mobile Engagement Revenue, 2023-2028
  6.2.3 By Region - Global Mobile Engagement Revenue Market Share, 2017-2028
6.3 North America
  6.3.1 By Country - North America Mobile Engagement Revenue, 2017-2028
  6.3.2 US Mobile Engagement Market Size, 2017-2028
  6.3.3 Canada Mobile Engagement Market Size, 2017-2028
  6.3.4 Mexico Mobile Engagement Market Size, 2017-2028
6.4 Europe
  6.4.1 By Country - Europe Mobile Engagement Revenue, 2017-2028
  6.4.2 Germany Mobile Engagement Market Size, 2017-2028
  6.4.3 France Mobile Engagement Market Size, 2017-2028
  6.4.4 U.K. Mobile Engagement Market Size, 2017-2028
  6.4.5 Italy Mobile Engagement Market Size, 2017-2028
  6.4.6 Russia Mobile Engagement Market Size, 2017-2028
  6.4.7 Nordic Countries Mobile Engagement Market Size, 2017-2028
  6.4.8 Benelux Mobile Engagement Market Size, 2017-2028
6.5 Asia
  6.5.1 By Region - Asia Mobile Engagement Revenue, 2017-2028
  6.5.2 China Mobile Engagement Market Size, 2017-2028
  6.5.3 Japan Mobile Engagement Market Size, 2017-2028
  6.5.4 South Korea Mobile Engagement Market Size, 2017-2028
  6.5.5 Southeast Asia Mobile Engagement Market Size, 2017-2028
  6.5.6 India Mobile Engagement Market Size, 2017-2028
6.6 South America
  6.6.1 By Country - South America Mobile Engagement Revenue, 2017-2028
  6.6.2 Brazil Mobile Engagement Market Size, 2017-2028
  6.6.3 Argentina Mobile Engagement Market Size, 2017-2028
6.7 Middle East & Africa
  6.7.1 By Country - Middle East & Africa Mobile Engagement Revenue, 2017-2028
  6.7.2 Turkey Mobile Engagement Market Size, 2017-2028
  6.7.3 Israel Mobile Engagement Market Size, 2017-2028
  6.7.4 Saudi Arabia Mobile Engagement Market Size, 2017-2028
  6.7.5 UAE Mobile Engagement Market Size, 2017-2028

7 PLAYERS PROFILES

7.1 IBM
  7.1.1 IBM Corporate Summary
  7.1.2 IBM Business Overview
  7.1.3 IBM Mobile Engagement Major Product Offerings
  7.1.4 IBM Mobile Engagement Revenue in Global Market (2017-2022)
  7.1.5 IBM Key News
7.2 SALESFORCE
  7.2.1 SALESFORCE Corporate Summary
  7.2.2 SALESFORCE Business Overview
  7.2.3 SALESFORCE Mobile Engagement Major Product Offerings
  7.2.4 SALESFORCE Mobile Engagement Revenue in Global Market (2017-2022)
  7.2.5 SALESFORCE Key News
7.3 ORACLE
  7.3.1 ORACLE Corporate Summary
  7.3.2 ORACLE Business Overview
  7.3.3 ORACLE Mobile Engagement Major Product Offerings
  7.3.4 ORACLE Mobile Engagement Revenue in Global Market (2017-2022)
  7.3.5 ORACLE Key News
7.4 ADOBE
  7.4.1 ADOBE Corporate Summary
  7.4.2 ADOBE Business Overview
  7.4.3 ADOBE Mobile Engagement Major Product Offerings
  7.4.4 ADOBE Mobile Engagement Revenue in Global Market (2017-2022)
  7.4.5 ADOBE Key News
7.5 VIBES
  7.5.1 VIBES Corporate Summary
  7.5.2 VIBES Business Overview
  7.5.3 VIBES Mobile Engagement Major Product Offerings
  7.5.4 VIBES Mobile Engagement Revenue in Global Market (2017-2022)
  7.5.5 VIBES Key News
7.6 SELLIGENT
  7.6.1 SELLIGENT Corporate Summary
  7.6.2 SELLIGENT Business Overview
  7.6.3 SELLIGENT Mobile Engagement Major Product Offerings
  7.6.4 SELLIGENT Mobile Engagement Revenue in Global Market (2017-2022)
  7.6.5 SELLIGENT Key News
7.7 URBAN AIRSHIP
  7.7.1 URBAN AIRSHIP Corporate Summary
  7.7.2 URBAN AIRSHIP Business Overview
  7.7.3 URBAN AIRSHIP Mobile Engagement Major Product Offerings
  7.7.4 URBAN AIRSHIP Mobile Engagement Revenue in Global Market (2017-2022)
  7.7.5 URBAN AIRSHIP Key News
7.8 APPBOY
  7.8.1 APPBOY Corporate Summary
  7.8.2 APPBOY Business Overview
  7.8.3 APPBOY Mobile Engagement Major Product Offerings
  7.8.4 APPBOY Mobile Engagement Revenue in Global Market (2017-2022)
  7.8.5 APPBOY Key News
7.9 LOCALYTICS
  7.9.1 LOCALYTICS Corporate Summary
  7.9.2 LOCALYTICS Business Overview
  7.9.3 LOCALYTICS Mobile Engagement Major Product Offerings
  7.9.4 LOCALYTICS Mobile Engagement Revenue in Global Market (2017-2022)
  7.9.5 LOCALYTICS Key News
7.10 SWRVE
  7.10.1 SWRVE Corporate Summary
  7.10.2 SWRVE Business Overview
  7.10.3 SWRVE Mobile Engagement Major Product Offerings
  7.10.4 SWRVE Mobile Engagement Revenue in Global Market (2017-2022)
  7.10.5 SWRVE Key News
7.11 TAPJOY
  7.11.1 TAPJOY Corporate Summary
  7.11.2 TAPJOY Business Overview
  7.11.3 TAPJOY Mobile Engagement Major Product Offerings
  7.11.4 TAPJOY Mobile Engagement Revenue in Global Market (2017-2022)
  7.11.5 TAPJOY Key News
7.12 MARKETO
  7.12.1 MARKETO Corporate Summary
  7.12.2 MARKETO Business Overview
  7.12.3 MARKETO Mobile Engagement Major Product Offerings
  7.12.4 MARKETO Mobile Engagement Revenue in Global Market (2017-2022)
  7.12.5 MARKETO Key News

8 CONCLUSION

9 APPENDIX

9.1 Note
9.2 Examples of Clients
9.3 Disclaimer

List Of Tables

LIST OF TABLES

Table 1. Mobile Engagement Market Opportunities & Trends in Global Market
Table 2. Mobile Engagement Market Drivers in Global Market
Table 3. Mobile Engagement Market Restraints in Global Market
Table 4. Key Players of Mobile Engagement in Global Market
Table 5. Top Mobile Engagement Players in Global Market, Ranking by Revenue (2021)
Table 6. Global Mobile Engagement Revenue by Companies, (US$, Mn), 2017-2022
Table 7. Global Mobile Engagement Revenue Share by Companies, 2017-2022
Table 8. Global Companies Mobile Engagement Product Type
Table 9. List of Global Tier 1 Mobile Engagement Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 10. List of Global Tier 2 and Tier 3 Mobile Engagement Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 11. By Type – Global Mobile Engagement Revenue, (US$, Mn), 2021 & 2028
Table 12. By Type - Mobile Engagement Revenue in Global (US$, Mn), 2017-2022
Table 13. By Type - Mobile Engagement Revenue in Global (US$, Mn), 2023-2028
Table 14. By Application – Global Mobile Engagement Revenue, (US$, Mn), 2021 & 2028
Table 15. By Application - Mobile Engagement Revenue in Global (US$, Mn), 2017-2022
Table 16. By Application - Mobile Engagement Revenue in Global (US$, Mn), 2023-2028
Table 17. By Region – Global Mobile Engagement Revenue, (US$, Mn), 2021 & 2028
Table 18. By Region - Global Mobile Engagement Revenue (US$, Mn), 2017-2022
Table 19. By Region - Global Mobile Engagement Revenue (US$, Mn), 2023-2028
Table 20. By Country - North America Mobile Engagement Revenue, (US$, Mn), 2017-2022
Table 21. By Country - North America Mobile Engagement Revenue, (US$, Mn), 2023-2028
Table 22. By Country - Europe Mobile Engagement Revenue, (US$, Mn), 2017-2022
Table 23. By Country - Europe Mobile Engagement Revenue, (US$, Mn), 2023-2028
Table 24. By Region - Asia Mobile Engagement Revenue, (US$, Mn), 2017-2022
Table 25. By Region - Asia Mobile Engagement Revenue, (US$, Mn), 2023-2028
Table 26. By Country - South America Mobile Engagement Revenue, (US$, Mn), 2017-2022
Table 27. By Country - South America Mobile Engagement Revenue, (US$, Mn), 2023-2028
Table 28. By Country - Middle East & Africa Mobile Engagement Revenue, (US$, Mn), 2017-2022
Table 29. By Country - Middle East & Africa Mobile Engagement Revenue, (US$, Mn), 2023-2028
Table 30. IBM Corporate Summary
Table 31. IBM Mobile Engagement Product Offerings
Table 32. IBM Mobile Engagement Revenue (US$, Mn), (2017-2022)
Table 33. SALESFORCE Corporate Summary
Table 34. SALESFORCE Mobile Engagement Product Offerings
Table 35. SALESFORCE Mobile Engagement Revenue (US$, Mn), (2017-2022)
Table 36. ORACLE Corporate Summary
Table 37. ORACLE Mobile Engagement Product Offerings
Table 38. ORACLE Mobile Engagement Revenue (US$, Mn), (2017-2022)
Table 39. ADOBE Corporate Summary
Table 40. ADOBE Mobile Engagement Product Offerings
Table 41. ADOBE Mobile Engagement Revenue (US$, Mn), (2017-2022)
Table 42. VIBES Corporate Summary
Table 43. VIBES Mobile Engagement Product Offerings
Table 44. VIBES Mobile Engagement Revenue (US$, Mn), (2017-2022)
Table 45. SELLIGENT Corporate Summary
Table 46. SELLIGENT Mobile Engagement Product Offerings
Table 47. SELLIGENT Mobile Engagement Revenue (US$, Mn), (2017-2022)
Table 48. URBAN AIRSHIP Corporate Summary
Table 49. URBAN AIRSHIP Mobile Engagement Product Offerings
Table 50. URBAN AIRSHIP Mobile Engagement Revenue (US$, Mn), (2017-2022)
Table 51. APPBOY Corporate Summary
Table 52. APPBOY Mobile Engagement Product Offerings
Table 53. APPBOY Mobile Engagement Revenue (US$, Mn), (2017-2022)
Table 54. LOCALYTICS Corporate Summary
Table 55. LOCALYTICS Mobile Engagement Product Offerings
Table 56. LOCALYTICS Mobile Engagement Revenue (US$, Mn), (2017-2022)
Table 57. SWRVE Corporate Summary
Table 58. SWRVE Mobile Engagement Product Offerings
Table 59. SWRVE Mobile Engagement Revenue (US$, Mn), (2017-2022)
Table 60. TAPJOY Corporate Summary
Table 61. TAPJOY Mobile Engagement Product Offerings
Table 62. TAPJOY Mobile Engagement Revenue (US$, Mn), (2017-2022)
Table 63. MARKETO Corporate Summary
Table 64. MARKETO Mobile Engagement Product Offerings
Table 65. MARKETO Mobile Engagement Revenue (US$, Mn), (2017-2022)

List Of Figures

LIST OF FIGURES

Figure 1. Mobile Engagement Segment by Type in 2021
Figure 2. Mobile Engagement Segment by Application in 2021
Figure 3. Global Mobile Engagement Market Overview: 2020
Figure 4. Key Caveats
Figure 5. Global Mobile Engagement Market Size: 2021 VS 2028 (US$, Mn)
Figure 6. Global Mobile Engagement Revenue, 2017-2028 (US$, Mn)
Figure 7. The Top 3 and 5 Players Market Share by Mobile Engagement Revenue in 2021
Figure 8. By Type - Global Mobile Engagement Revenue Market Share, 2017-2028
Figure 9. By Application - Global Mobile Engagement Revenue Market Share, 2017-2028
Figure 10. By Region - Global Mobile Engagement Revenue Market Share, 2017-2028
Figure 11. By Country - North America Mobile Engagement Revenue Market Share, 2017-2028
Figure 12. US Mobile Engagement Revenue, (US$, Mn), 2017-2028
Figure 13. Canada Mobile Engagement Revenue, (US$, Mn), 2017-2028
Figure 14. Mexico Mobile Engagement Revenue, (US$, Mn), 2017-2028
Figure 15. By Country - Europe Mobile Engagement Revenue Market Share, 2017-2028
Figure 16. Germany Mobile Engagement Revenue, (US$, Mn), 2017-2028
Figure 17. France Mobile Engagement Revenue, (US$, Mn), 2017-2028
Figure 18. U.K. Mobile Engagement Revenue, (US$, Mn), 2017-2028
Figure 19. Italy Mobile Engagement Revenue, (US$, Mn), 2017-2028
Figure 20. Russia Mobile Engagement Revenue, (US$, Mn), 2017-2028
Figure 21. Nordic Countries Mobile Engagement Revenue, (US$, Mn), 2017-2028
Figure 22. Benelux Mobile Engagement Revenue, (US$, Mn), 2017-2028
Figure 23. By Region - Asia Mobile Engagement Revenue Market Share, 2017-2028
Figure 24. China Mobile Engagement Revenue, (US$, Mn), 2017-2028
Figure 25. Japan Mobile Engagement Revenue, (US$, Mn), 2017-2028
Figure 26. South Korea Mobile Engagement Revenue, (US$, Mn), 2017-2028
Figure 27. Southeast Asia Mobile Engagement Revenue, (US$, Mn), 2017-2028
Figure 28. India Mobile Engagement Revenue, (US$, Mn), 2017-2028
Figure 29. By Country - South America Mobile Engagement Revenue Market Share, 2017-2028
Figure 30. Brazil Mobile Engagement Revenue, (US$, Mn), 2017-2028
Figure 31. Argentina Mobile Engagement Revenue, (US$, Mn), 2017-2028
Figure 32. By Country - Middle East & Africa Mobile Engagement Revenue Market Share, 2017-2028
Figure 33. Turkey Mobile Engagement Revenue, (US$, Mn), 2017-2028
Figure 34. Israel Mobile Engagement Revenue, (US$, Mn), 2017-2028
Figure 35. Saudi Arabia Mobile Engagement Revenue, (US$, Mn), 2017-2028
Figure 36. UAE Mobile Engagement Revenue, (US$, Mn), 2017-2028
Figure 37. IBM Mobile Engagement Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 38. SALESFORCE Mobile Engagement Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 39. ORACLE Mobile Engagement Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 40. ADOBE Mobile Engagement Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 41. VIBES Mobile Engagement Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 42. SELLIGENT Mobile Engagement Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 43. URBAN AIRSHIP Mobile Engagement Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 44. APPBOY Mobile Engagement Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 45. LOCALYTICS Mobile Engagement Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 46. SWRVE Mobile Engagement Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 47. TAPJOY Mobile Engagement Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 48. MARKETO Mobile Engagement Revenue Year Over Year Growth (US$, Mn) & (2017-2022)