Mobile AB Testing Market, Global Outlook and Forecast 2022-2028

June 2022 | 63 pages | ID: M441B2BCAD82EN
Market Monitor Global

Abstracts

This report contains market size and forecasts of Mobile AB Testing in Global, including the following market information:

Global Mobile AB Testing Market Revenue, 2017-2022, 2023-2028, ($ millions)

Global top five companies in 2021 (%)

The global Mobile AB Testing market was valued at million in 2021 and is projected to reach US$ million by 2028, at a CAGR of % during the forecast period 2022-2028.

The U.S. Market is Estimated at $ Million in 2021, While China is Forecast to Reach $ Million by 2028.

Single Variable Testing Segment to Reach $ Million by 2028, with a % CAGR in next six years.

The global key manufacturers of Mobile AB Testing include Adobe, App Samurai, Apptentive, Apptimize, Google, Leanplum, Mixpanel, Optimizely and Oracle, etc. In 2021, the global top five players have a share approximately % in terms of revenue.

MARKET MONITOR GLOBAL, INC (MMG) has surveyed the Mobile AB Testing companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.

Total Market by Segment:

Global Mobile AB Testing Market, by Type, 2017-2022, 2023-2028 ($ millions)

Global Mobile AB Testing Market Segment Percentages, by Type, 2021 (%)

• Single Variable Testing
• Multivariate Testing

Global Mobile AB Testing Market, by Application, 2017-2022, 2023-2028 ($ millions)

Global Mobile AB Testing Market Segment Percentages, by Application, 2021 (%)

• APP
• Web

Global Mobile AB Testing Market, By Region and Country, 2017-2022, 2023-2028 ($ Millions)

Global Mobile AB Testing Market Segment Percentages, By Region and Country, 2021 (%)

• North America
• US
• Canada
• Mexico
• Europe
• Germany
• France
• U.K.
• Italy
• Russia
• Nordic Countries
• Benelux
• Rest of Europe
• Asia
• China
• Japan
• South Korea
• Southeast Asia
• India
• Rest of Asia
• South America
• Brazil
• Argentina
• Rest of South America
• Middle East & Africa
• Turkey
• Israel
• Saudi Arabia
• UAE
• Rest of Middle East & Africa

Competitor Analysis

The report also provides analysis of leading market participants including:

Key companies Mobile AB Testing revenues in global market, 2017-2022 (estimated), ($ millions)

Key companies Mobile AB Testing revenues share in global market, 2021 (%)

Further, the report presents profiles of competitors in the market, key players include:

• Adobe
• App Samurai
• Apptentive
• Apptimize
• Google
• Leanplum
• Mixpanel
• Optimizely
• Oracle
• ShepHertz Technologies
• Taplytics
• Unbounce
• Wingify

Contents

1 INTRODUCTION TO RESEARCH & ANALYSIS REPORTS

1.1 Mobile AB Testing Market Definition
1.2 Market Segments
  1.2.1 Market by Type
  1.2.2 Market by Application
1.3 Global Mobile AB Testing Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
  1.5.1 Research Methodology
  1.5.2 Research Process
  1.5.3 Base Year
  1.5.4 Report Assumptions & Caveats

2 GLOBAL MOBILE AB TESTING OVERALL MARKET SIZE

2.1 Global Mobile AB Testing Market Size: 2021 VS 2028
2.2 Global Mobile AB Testing Market Size, Prospects & Forecasts: 2017-2028
2.3 Key Market Trends, Opportunity, Drivers and Restraints
  2.3.1 Market Opportunities & Trends
  2.3.2 Market Drivers
  2.3.3 Market Restraints

3 COMPANY LANDSCAPE

3.1 Top Mobile AB Testing Players in Global Market
3.2 Top Global Mobile AB Testing Companies Ranked by Revenue
3.3 Global Mobile AB Testing Revenue by Companies
3.4 Top 3 and Top 5 Mobile AB Testing Companies in Global Market, by Revenue in 2021
3.5 Global Companies Mobile AB Testing Product Type
3.6 Tier 1, Tier 2 and Tier 3 Mobile AB Testing Players in Global Market
  3.6.1 List of Global Tier 1 Mobile AB Testing Companies
  3.6.2 List of Global Tier 2 and Tier 3 Mobile AB Testing Companies

4 MARKET SIGHTS BY PRODUCT

4.1 Overview
  4.1.1 by Type - Global Mobile AB Testing Market Size Markets, 2021 & 2028
  4.1.2 Single Variable Testing
  4.1.3 Multivariate Testing
4.2 By Type - Global Mobile AB Testing Revenue & Forecasts
  4.2.1 By Type - Global Mobile AB Testing Revenue, 2017-2022
  4.2.2 By Type - Global Mobile AB Testing Revenue, 2023-2028
  4.2.3 By Type - Global Mobile AB Testing Revenue Market Share, 2017-2028

5 SIGHTS BY APPLICATION

5.1 Overview
  5.1.1 By Application - Global Mobile AB Testing Market Size, 2021 & 2028
  5.1.2 APP
  5.1.3 Web
5.2 By Application - Global Mobile AB Testing Revenue & Forecasts
  5.2.1 By Application - Global Mobile AB Testing Revenue, 2017-2022
  5.2.2 By Application - Global Mobile AB Testing Revenue, 2023-2028
  5.2.3 By Application - Global Mobile AB Testing Revenue Market Share, 2017-2028

6 SIGHTS BY REGION

6.1 By Region - Global Mobile AB Testing Market Size, 2021 & 2028
6.2 By Region - Global Mobile AB Testing Revenue & Forecasts
  6.2.1 By Region - Global Mobile AB Testing Revenue, 2017-2022
  6.2.2 By Region - Global Mobile AB Testing Revenue, 2023-2028
  6.2.3 By Region - Global Mobile AB Testing Revenue Market Share, 2017-2028
6.3 North America
  6.3.1 By Country - North America Mobile AB Testing Revenue, 2017-2028
  6.3.2 US Mobile AB Testing Market Size, 2017-2028
  6.3.3 Canada Mobile AB Testing Market Size, 2017-2028
  6.3.4 Mexico Mobile AB Testing Market Size, 2017-2028
6.4 Europe
  6.4.1 By Country - Europe Mobile AB Testing Revenue, 2017-2028
  6.4.2 Germany Mobile AB Testing Market Size, 2017-2028
  6.4.3 France Mobile AB Testing Market Size, 2017-2028
  6.4.4 U.K. Mobile AB Testing Market Size, 2017-2028
  6.4.5 Italy Mobile AB Testing Market Size, 2017-2028
  6.4.6 Russia Mobile AB Testing Market Size, 2017-2028
  6.4.7 Nordic Countries Mobile AB Testing Market Size, 2017-2028
  6.4.8 Benelux Mobile AB Testing Market Size, 2017-2028
6.5 Asia
  6.5.1 By Region - Asia Mobile AB Testing Revenue, 2017-2028
  6.5.2 China Mobile AB Testing Market Size, 2017-2028
  6.5.3 Japan Mobile AB Testing Market Size, 2017-2028
  6.5.4 South Korea Mobile AB Testing Market Size, 2017-2028
  6.5.5 Southeast Asia Mobile AB Testing Market Size, 2017-2028
  6.5.6 India Mobile AB Testing Market Size, 2017-2028
6.6 South America
  6.6.1 By Country - South America Mobile AB Testing Revenue, 2017-2028
  6.6.2 Brazil Mobile AB Testing Market Size, 2017-2028
  6.6.3 Argentina Mobile AB Testing Market Size, 2017-2028
6.7 Middle East & Africa
  6.7.1 By Country - Middle East & Africa Mobile AB Testing Revenue, 2017-2028
  6.7.2 Turkey Mobile AB Testing Market Size, 2017-2028
  6.7.3 Israel Mobile AB Testing Market Size, 2017-2028
  6.7.4 Saudi Arabia Mobile AB Testing Market Size, 2017-2028
  6.7.5 UAE Mobile AB Testing Market Size, 2017-2028

7 PLAYERS PROFILES

7.1 Adobe
  7.1.1 Adobe Corporate Summary
  7.1.2 Adobe Business Overview
  7.1.3 Adobe Mobile AB Testing Major Product Offerings
  7.1.4 Adobe Mobile AB Testing Revenue in Global Market (2017-2022)
  7.1.5 Adobe Key News
7.2 App Samurai
  7.2.1 App Samurai Corporate Summary
  7.2.2 App Samurai Business Overview
  7.2.3 App Samurai Mobile AB Testing Major Product Offerings
  7.2.4 App Samurai Mobile AB Testing Revenue in Global Market (2017-2022)
  7.2.5 App Samurai Key News
7.3 Apptentive
  7.3.1 Apptentive Corporate Summary
  7.3.2 Apptentive Business Overview
  7.3.3 Apptentive Mobile AB Testing Major Product Offerings
  7.3.4 Apptentive Mobile AB Testing Revenue in Global Market (2017-2022)
  7.3.5 Apptentive Key News
7.4 Apptimize
  7.4.1 Apptimize Corporate Summary
  7.4.2 Apptimize Business Overview
  7.4.3 Apptimize Mobile AB Testing Major Product Offerings
  7.4.4 Apptimize Mobile AB Testing Revenue in Global Market (2017-2022)
  7.4.5 Apptimize Key News
7.5 Google
  7.5.1 Google Corporate Summary
  7.5.2 Google Business Overview
  7.5.3 Google Mobile AB Testing Major Product Offerings
  7.5.4 Google Mobile AB Testing Revenue in Global Market (2017-2022)
  7.5.5 Google Key News
7.6 Leanplum
  7.6.1 Leanplum Corporate Summary
  7.6.2 Leanplum Business Overview
  7.6.3 Leanplum Mobile AB Testing Major Product Offerings
  7.6.4 Leanplum Mobile AB Testing Revenue in Global Market (2017-2022)
  7.6.5 Leanplum Key News
7.7 Mixpanel
  7.7.1 Mixpanel Corporate Summary
  7.7.2 Mixpanel Business Overview
  7.7.3 Mixpanel Mobile AB Testing Major Product Offerings
  7.7.4 Mixpanel Mobile AB Testing Revenue in Global Market (2017-2022)
  7.7.5 Mixpanel Key News
7.8 Optimizely
  7.8.1 Optimizely Corporate Summary
  7.8.2 Optimizely Business Overview
  7.8.3 Optimizely Mobile AB Testing Major Product Offerings
  7.8.4 Optimizely Mobile AB Testing Revenue in Global Market (2017-2022)
  7.8.5 Optimizely Key News
7.9 Oracle
  7.9.1 Oracle Corporate Summary
  7.9.2 Oracle Business Overview
  7.9.3 Oracle Mobile AB Testing Major Product Offerings
  7.9.4 Oracle Mobile AB Testing Revenue in Global Market (2017-2022)
  7.9.5 Oracle Key News
7.10 ShepHertz Technologies
  7.10.1 ShepHertz Technologies Corporate Summary
  7.10.2 ShepHertz Technologies Business Overview
  7.10.3 ShepHertz Technologies Mobile AB Testing Major Product Offerings
  7.10.4 ShepHertz Technologies Mobile AB Testing Revenue in Global Market (2017-2022)
  7.10.5 ShepHertz Technologies Key News
7.11 Taplytics
  7.11.1 Taplytics Corporate Summary
  7.11.2 Taplytics Business Overview
  7.11.3 Taplytics Mobile AB Testing Major Product Offerings
  7.11.4 Taplytics Mobile AB Testing Revenue in Global Market (2017-2022)
  7.11.5 Taplytics Key News
7.12 Unbounce
  7.12.1 Unbounce Corporate Summary
  7.12.2 Unbounce Business Overview
  7.12.3 Unbounce Mobile AB Testing Major Product Offerings
  7.12.4 Unbounce Mobile AB Testing Revenue in Global Market (2017-2022)
  7.12.5 Unbounce Key News
7.13 Wingify
  7.13.1 Wingify Corporate Summary
  7.13.2 Wingify Business Overview
  7.13.3 Wingify Mobile AB Testing Major Product Offerings
  7.13.4 Wingify Mobile AB Testing Revenue in Global Market (2017-2022)
  7.13.5 Wingify Key News

8 CONCLUSION

9 APPENDIX

9.1 Note
9.2 Examples of Clients
9.3 Disclaimer

List Of Tables

LIST OF TABLES

Table 1. Mobile AB Testing Market Opportunities & Trends in Global Market
Table 2. Mobile AB Testing Market Drivers in Global Market
Table 3. Mobile AB Testing Market Restraints in Global Market
Table 4. Key Players of Mobile AB Testing in Global Market
Table 5. Top Mobile AB Testing Players in Global Market, Ranking by Revenue (2021)
Table 6. Global Mobile AB Testing Revenue by Companies, (US$, Mn), 2017-2022
Table 7. Global Mobile AB Testing Revenue Share by Companies, 2017-2022
Table 8. Global Companies Mobile AB Testing Product Type
Table 9. List of Global Tier 1 Mobile AB Testing Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 10. List of Global Tier 2 and Tier 3 Mobile AB Testing Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 11. By Type – Global Mobile AB Testing Revenue, (US$, Mn), 2021 & 2028
Table 12. By Type - Mobile AB Testing Revenue in Global (US$, Mn), 2017-2022
Table 13. By Type - Mobile AB Testing Revenue in Global (US$, Mn), 2023-2028
Table 14. By Application – Global Mobile AB Testing Revenue, (US$, Mn), 2021 & 2028
Table 15. By Application - Mobile AB Testing Revenue in Global (US$, Mn), 2017-2022
Table 16. By Application - Mobile AB Testing Revenue in Global (US$, Mn), 2023-2028
Table 17. By Region – Global Mobile AB Testing Revenue, (US$, Mn), 2021 & 2028
Table 18. By Region - Global Mobile AB Testing Revenue (US$, Mn), 2017-2022
Table 19. By Region - Global Mobile AB Testing Revenue (US$, Mn), 2023-2028
Table 20. By Country - North America Mobile AB Testing Revenue, (US$, Mn), 2017-2022
Table 21. By Country - North America Mobile AB Testing Revenue, (US$, Mn), 2023-2028
Table 22. By Country - Europe Mobile AB Testing Revenue, (US$, Mn), 2017-2022
Table 23. By Country - Europe Mobile AB Testing Revenue, (US$, Mn), 2023-2028
Table 24. By Region - Asia Mobile AB Testing Revenue, (US$, Mn), 2017-2022
Table 25. By Region - Asia Mobile AB Testing Revenue, (US$, Mn), 2023-2028
Table 26. By Country - South America Mobile AB Testing Revenue, (US$, Mn), 2017-2022
Table 27. By Country - South America Mobile AB Testing Revenue, (US$, Mn), 2023-2028
Table 28. By Country - Middle East & Africa Mobile AB Testing Revenue, (US$, Mn), 2017-2022
Table 29. By Country - Middle East & Africa Mobile AB Testing Revenue, (US$, Mn), 2023-2028
Table 30. Adobe Corporate Summary
Table 31. Adobe Mobile AB Testing Product Offerings
Table 32. Adobe Mobile AB Testing Revenue (US$, Mn), (2017-2022)
Table 33. App Samurai Corporate Summary
Table 34. App Samurai Mobile AB Testing Product Offerings
Table 35. App Samurai Mobile AB Testing Revenue (US$, Mn), (2017-2022)
Table 36. Apptentive Corporate Summary
Table 37. Apptentive Mobile AB Testing Product Offerings
Table 38. Apptentive Mobile AB Testing Revenue (US$, Mn), (2017-2022)
Table 39. Apptimize Corporate Summary
Table 40. Apptimize Mobile AB Testing Product Offerings
Table 41. Apptimize Mobile AB Testing Revenue (US$, Mn), (2017-2022)
Table 42. Google Corporate Summary
Table 43. Google Mobile AB Testing Product Offerings
Table 44. Google Mobile AB Testing Revenue (US$, Mn), (2017-2022)
Table 45. Leanplum Corporate Summary
Table 46. Leanplum Mobile AB Testing Product Offerings
Table 47. Leanplum Mobile AB Testing Revenue (US$, Mn), (2017-2022)
Table 48. Mixpanel Corporate Summary
Table 49. Mixpanel Mobile AB Testing Product Offerings
Table 50. Mixpanel Mobile AB Testing Revenue (US$, Mn), (2017-2022)
Table 51. Optimizely Corporate Summary
Table 52. Optimizely Mobile AB Testing Product Offerings
Table 53. Optimizely Mobile AB Testing Revenue (US$, Mn), (2017-2022)
Table 54. Oracle Corporate Summary
Table 55. Oracle Mobile AB Testing Product Offerings
Table 56. Oracle Mobile AB Testing Revenue (US$, Mn), (2017-2022)
Table 57. ShepHertz Technologies Corporate Summary
Table 58. ShepHertz Technologies Mobile AB Testing Product Offerings
Table 59. ShepHertz Technologies Mobile AB Testing Revenue (US$, Mn), (2017-2022)
Table 60. Taplytics Corporate Summary
Table 61. Taplytics Mobile AB Testing Product Offerings
Table 62. Taplytics Mobile AB Testing Revenue (US$, Mn), (2017-2022)
Table 63. Unbounce Corporate Summary
Table 64. Unbounce Mobile AB Testing Product Offerings
Table 65. Unbounce Mobile AB Testing Revenue (US$, Mn), (2017-2022)
Table 66. Wingify Corporate Summary
Table 67. Wingify Mobile AB Testing Product Offerings
Table 68. Wingify Mobile AB Testing Revenue (US$, Mn), (2017-2022)

List Of Figures

LIST OF FIGURES

Figure 1. Mobile AB Testing Segment by Type in 2021
Figure 2. Mobile AB Testing Segment by Application in 2021
Figure 3. Global Mobile AB Testing Market Overview: 2021
Figure 4. Key Caveats
Figure 5. Global Mobile AB Testing Market Size: 2021 VS 2028 (US$, Mn)
Figure 6. Global Mobile AB Testing Revenue, 2017-2028 (US$, Mn)
Figure 7. The Top 3 and 5 Players Market Share by Mobile AB Testing Revenue in 2021
Figure 8. By Type - Global Mobile AB Testing Revenue Market Share, 2017-2028
Figure 9. By Application - Global Mobile AB Testing Revenue Market Share, 2017-2028
Figure 10. By Region - Global Mobile AB Testing Revenue Market Share, 2017-2028
Figure 11. By Country - North America Mobile AB Testing Revenue Market Share, 2017-2028
Figure 12. US Mobile AB Testing Revenue, (US$, Mn), 2017-2028
Figure 13. Canada Mobile AB Testing Revenue, (US$, Mn), 2017-2028
Figure 14. Mexico Mobile AB Testing Revenue, (US$, Mn), 2017-2028
Figure 15. By Country - Europe Mobile AB Testing Revenue Market Share, 2017-2028
Figure 16. Germany Mobile AB Testing Revenue, (US$, Mn), 2017-2028
Figure 17. France Mobile AB Testing Revenue, (US$, Mn), 2017-2028
Figure 18. U.K. Mobile AB Testing Revenue, (US$, Mn), 2017-2028
Figure 19. Italy Mobile AB Testing Revenue, (US$, Mn), 2017-2028
Figure 20. Russia Mobile AB Testing Revenue, (US$, Mn), 2017-2028
Figure 21. Nordic Countries Mobile AB Testing Revenue, (US$, Mn), 2017-2028
Figure 22. Benelux Mobile AB Testing Revenue, (US$, Mn), 2017-2028
Figure 23. By Region - Asia Mobile AB Testing Revenue Market Share, 2017-2028
Figure 24. China Mobile AB Testing Revenue, (US$, Mn), 2017-2028
Figure 25. Japan Mobile AB Testing Revenue, (US$, Mn), 2017-2028
Figure 26. South Korea Mobile AB Testing Revenue, (US$, Mn), 2017-2028
Figure 27. Southeast Asia Mobile AB Testing Revenue, (US$, Mn), 2017-2028
Figure 28. India Mobile AB Testing Revenue, (US$, Mn), 2017-2028
Figure 29. By Country - South America Mobile AB Testing Revenue Market Share, 2017-2028
Figure 30. Brazil Mobile AB Testing Revenue, (US$, Mn), 2017-2028
Figure 31. Argentina Mobile AB Testing Revenue, (US$, Mn), 2017-2028
Figure 32. By Country - Middle East & Africa Mobile AB Testing Revenue Market Share, 2017-2028
Figure 33. Turkey Mobile AB Testing Revenue, (US$, Mn), 2017-2028
Figure 34. Israel Mobile AB Testing Revenue, (US$, Mn), 2017-2028
Figure 35. Saudi Arabia Mobile AB Testing Revenue, (US$, Mn), 2017-2028
Figure 36. UAE Mobile AB Testing Revenue, (US$, Mn), 2017-2028
Figure 37. Adobe Mobile AB Testing Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 38. App Samurai Mobile AB Testing Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 39. Apptentive Mobile AB Testing Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 40. Apptimize Mobile AB Testing Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 41. Google Mobile AB Testing Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 42. Leanplum Mobile AB Testing Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 43. Mixpanel Mobile AB Testing Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 44. Optimizely Mobile AB Testing Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 45. Oracle Mobile AB Testing Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 46. ShepHertz Technologies Mobile AB Testing Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 47. Taplytics Mobile AB Testing Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 48. Unbounce Mobile AB Testing Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 49. Wingify Mobile AB Testing Revenue Year Over Year Growth (US$, Mn) & (2017-2022)