Marketing Resource Management Market - Global Outlook and Forecast 2022-2028

January 2022 | 69 pages | ID: M6D6C9EA1F02EN
Market Monitor Global

Abstracts

With the rise in complexity of marketing activities, organizations are fortified to adopt Marketing Resource Management (MRM) solution for the realization of their marketing endeavors.

This report contains market size and forecasts of Marketing Resource Management in Global, including the following market information:

Global Marketing Resource Management Market Revenue, 2017-2022, 2023-2028, ($ millions)

Global top five companies in 2021 (%)

The global Marketing Resource Management market was valued at 7065.8 million in 2021 and is projected to reach US$ 15210 million by 2028, at a CAGR of 11.6% during the forecast period.

The U.S. Market is Estimated at $ Million in 2021, While China is Forecast to Reach $ Million by 2028.

Cloud Deployment Segment to Reach $ Million by 2028, with a % CAGR in next six years.

The global key manufacturers of Marketing Resource Management include Teradata, SAP, SAS Institute, Infor, Brandmaker, IBM, Microsoft, Adobe Systems and North Plains Systems and etc. In 2021, the global top five players have a share approximately % in terms of revenue.

MARKET MONITOR GLOBAL, INC (MMG) has surveyed the Marketing Resource Management companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.

Total Market by Segment:

Global Marketing Resource Management Market, by Type, 2017-2022, 2023-2028 ($ millions)

Global Marketing Resource Management Market Segment Percentages, by Type, 2021 (%)

• Cloud Deployment
• Local Deployment

Global Marketing Resource Management Market, by Application, 2017-2022, 2023-2028 ($ millions)

Global Marketing Resource Management Market Segment Percentages, by Application, 2021 (%)

• Large Enterprises
• Medium-Sized and Small Enterprises
• Financial Services
• Media
• Other

Global Marketing Resource Management Market, By Region and Country, 2017-2022, 2023-2028 ($ Millions)

Global Marketing Resource Management Market Segment Percentages, By Region and Country, 2021 (%)

• North America
• US
• Canada
• Mexico
• Europe
• Germany
• France
• U.K.
• Italy
• Russia
• Nordic Countries
• Benelux
• Rest of Europe
• Asia
• China
• Japan
• South Korea
• Southeast Asia
• India
• Rest of Asia
• South America
• Brazil
• Argentina
• Rest of South America
• Middle East & Africa
• Turkey
• Israel
• Saudi Arabia
• UAE
• Rest of Middle East & Africa

Competitor Analysis

The report also provides analysis of leading market participants including:

Key companies Marketing Resource Management revenues in global market, 2017-2022 (estimated), ($ millions)

Key companies Marketing Resource Management revenues share in global market, 2021 (%)

Further, the report presents profiles of competitors in the market, key players include:

• Teradata
• SAP
• SAS Institute
• Infor
• Brandmaker
• IBM
• Microsoft
• Adobe Systems
• North Plains Systems
• Workfront

Contents

1 INTRODUCTION TO RESEARCH & ANALYSIS REPORTS

1.1 Marketing Resource Management Market Definition
1.2 Market Segments
  1.2.1 Market by Type
  1.2.2 Market by Application
1.3 Global Marketing Resource Management Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
  1.5.1 Research Methodology
  1.5.2 Research Process
  1.5.3 Base Year
  1.5.4 Report Assumptions & Caveats

2 GLOBAL MARKETING RESOURCE MANAGEMENT OVERALL MARKET SIZE

2.1 Global Marketing Resource Management Market Size: 2021 VS 2028
2.2 Global Marketing Resource Management Market Size, Prospects & Forecasts: 2017-2028
2.3 Key Market Trends, Opportunity, Drivers and Restraints
  2.3.1 Market Opportunities & Trends
  2.3.2 Market Drivers
  2.3.3 Market Restraints

3 COMPANY LANDSCAPE

3.1 Top Marketing Resource Management Players in Global Market
3.2 Top Global Marketing Resource Management Companies Ranked by Revenue
3.3 Global Marketing Resource Management Revenue by Companies
3.4 Top 3 and Top 5 Marketing Resource Management Companies in Global Market, by Revenue in 2021
3.5 Global Companies Marketing Resource Management Product Type
3.6 Tier 1, Tier 2 and Tier 3 Marketing Resource Management Players in Global Market
  3.6.1 List of Global Tier 1 Marketing Resource Management Companies
  3.6.2 List of Global Tier 2 and Tier 3 Marketing Resource Management Companies

4 MARKET SIGHTS BY PRODUCT

4.1 Overview
  4.1.1 by Type - Global Marketing Resource Management Market Size Markets, 2021 & 2028
  4.1.2 Cloud Deployment
  4.1.3 Local Deployment
4.2 By Type - Global Marketing Resource Management Revenue & Forecasts
  4.2.1 By Type - Global Marketing Resource Management Revenue, 2017-2022
  4.2.2 By Type - Global Marketing Resource Management Revenue, 2023-2028
  4.2.3 By Type - Global Marketing Resource Management Revenue Market Share, 2017-2028

5 SIGHTS BY APPLICATION

5.1 Overview
  5.1.1 By Application - Global Marketing Resource Management Market Size, 2021 & 2028
  5.1.2 Large Enterprises
  5.1.3 Medium-Sized and Small Enterprises
  5.1.4 Financial Services
  5.1.5 Media
  5.1.6 Other
5.2 By Application - Global Marketing Resource Management Revenue & Forecasts
  5.2.1 By Application - Global Marketing Resource Management Revenue, 2017-2022
  5.2.2 By Application - Global Marketing Resource Management Revenue, 2023-2028
  5.2.3 By Application - Global Marketing Resource Management Revenue Market Share, 2017-2028

6 SIGHTS BY REGION

6.1 By Region - Global Marketing Resource Management Market Size, 2021 & 2028
6.2 By Region - Global Marketing Resource Management Revenue & Forecasts
  6.2.1 By Region - Global Marketing Resource Management Revenue, 2017-2022
  6.2.2 By Region - Global Marketing Resource Management Revenue, 2023-2028
  6.2.3 By Region - Global Marketing Resource Management Revenue Market Share, 2017-2028
6.3 North America
  6.3.1 By Country - North America Marketing Resource Management Revenue, 2017-2028
  6.3.2 US Marketing Resource Management Market Size, 2017-2028
  6.3.3 Canada Marketing Resource Management Market Size, 2017-2028
  6.3.4 Mexico Marketing Resource Management Market Size, 2017-2028
6.4 Europe
  6.4.1 By Country - Europe Marketing Resource Management Revenue, 2017-2028
  6.4.2 Germany Marketing Resource Management Market Size, 2017-2028
  6.4.3 France Marketing Resource Management Market Size, 2017-2028
  6.4.4 U.K. Marketing Resource Management Market Size, 2017-2028
  6.4.5 Italy Marketing Resource Management Market Size, 2017-2028
  6.4.6 Russia Marketing Resource Management Market Size, 2017-2028
  6.4.7 Nordic Countries Marketing Resource Management Market Size, 2017-2028
  6.4.8 Benelux Marketing Resource Management Market Size, 2017-2028
6.5 Asia
  6.5.1 By Region - Asia Marketing Resource Management Revenue, 2017-2028
  6.5.2 China Marketing Resource Management Market Size, 2017-2028
  6.5.3 Japan Marketing Resource Management Market Size, 2017-2028
  6.5.4 South Korea Marketing Resource Management Market Size, 2017-2028
  6.5.5 Southeast Asia Marketing Resource Management Market Size, 2017-2028
  6.5.6 India Marketing Resource Management Market Size, 2017-2028
6.6 South America
  6.6.1 By Country - South America Marketing Resource Management Revenue, 2017-2028
  6.6.2 Brazil Marketing Resource Management Market Size, 2017-2028
  6.6.3 Argentina Marketing Resource Management Market Size, 2017-2028
6.7 Middle East & Africa
  6.7.1 By Country - Middle East & Africa Marketing Resource Management Revenue, 2017-2028
  6.7.2 Turkey Marketing Resource Management Market Size, 2017-2028
  6.7.3 Israel Marketing Resource Management Market Size, 2017-2028
  6.7.4 Saudi Arabia Marketing Resource Management Market Size, 2017-2028
  6.7.5 UAE Marketing Resource Management Market Size, 2017-2028

7 PLAYERS PROFILES

7.1 Teradata
  7.1.1 Teradata Corporate Summary
  7.1.2 Teradata Business Overview
  7.1.3 Teradata Marketing Resource Management Major Product Offerings
  7.1.4 Teradata Marketing Resource Management Revenue in Global Market (2017-2022)
  7.1.5 Teradata Key News
7.2 SAP
  7.2.1 SAP Corporate Summary
  7.2.2 SAP Business Overview
  7.2.3 SAP Marketing Resource Management Major Product Offerings
  7.2.4 SAP Marketing Resource Management Revenue in Global Market (2017-2022)
  7.2.5 SAP Key News
7.3 SAS Institute
  7.3.1 SAS Institute Corporate Summary
  7.3.2 SAS Institute Business Overview
  7.3.3 SAS Institute Marketing Resource Management Major Product Offerings
  7.3.4 SAS Institute Marketing Resource Management Revenue in Global Market (2017-2022)
  7.3.5 SAS Institute Key News
7.4 Infor
  7.4.1 Infor Corporate Summary
  7.4.2 Infor Business Overview
  7.4.3 Infor Marketing Resource Management Major Product Offerings
  7.4.4 Infor Marketing Resource Management Revenue in Global Market (2017-2022)
  7.4.5 Infor Key News
7.5 Brandmaker
  7.5.1 Brandmaker Corporate Summary
  7.5.2 Brandmaker Business Overview
  7.5.3 Brandmaker Marketing Resource Management Major Product Offerings
  7.5.4 Brandmaker Marketing Resource Management Revenue in Global Market (2017-2022)
  7.5.5 Brandmaker Key News
7.6 IBM
  7.6.1 IBM Corporate Summary
  7.6.2 IBM Business Overview
  7.6.3 IBM Marketing Resource Management Major Product Offerings
  7.6.4 IBM Marketing Resource Management Revenue in Global Market (2017-2022)
  7.6.5 IBM Key News
7.7 Microsoft
  7.7.1 Microsoft Corporate Summary
  7.7.2 Microsoft Business Overview
  7.7.3 Microsoft Marketing Resource Management Major Product Offerings
  7.7.4 Microsoft Marketing Resource Management Revenue in Global Market (2017-2022)
  7.7.5 Microsoft Key News
7.8 Adobe Systems
  7.8.1 Adobe Systems Corporate Summary
  7.8.2 Adobe Systems Business Overview
  7.8.3 Adobe Systems Marketing Resource Management Major Product Offerings
  7.8.4 Adobe Systems Marketing Resource Management Revenue in Global Market (2017-2022)
  7.8.5 Adobe Systems Key News
7.9 North Plains Systems
  7.9.1 North Plains Systems Corporate Summary
  7.9.2 North Plains Systems Business Overview
  7.9.3 North Plains Systems Marketing Resource Management Major Product Offerings
  7.9.4 North Plains Systems Marketing Resource Management Revenue in Global Market (2017-2022)
  7.9.5 North Plains Systems Key News
7.10 Workfront
  7.10.1 Workfront Corporate Summary
  7.10.2 Workfront Business Overview
  7.10.3 Workfront Marketing Resource Management Major Product Offerings
  7.10.4 Workfront Marketing Resource Management Revenue in Global Market (2017-2022)
  7.10.5 Workfront Key News

8 CONCLUSION

9 APPENDIX

9.1 Note
9.2 Examples of Clients
9.3 Disclaimer

List Of Tables

LIST OF TABLES

Table 1. Marketing Resource Management Market Opportunities & Trends in Global Market
Table 2. Marketing Resource Management Market Drivers in Global Market
Table 3. Marketing Resource Management Market Restraints in Global Market
Table 4. Key Players of Marketing Resource Management in Global Market
Table 5. Top Marketing Resource Management Players in Global Market, Ranking by Revenue (2021)
Table 6. Global Marketing Resource Management Revenue by Companies, (US$, Mn), 2017-2022
Table 7. Global Marketing Resource Management Revenue Share by Companies, 2017-2022
Table 8. Global Companies Marketing Resource Management Product Type
Table 9. List of Global Tier 1 Marketing Resource Management Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 10. List of Global Tier 2 and Tier 3 Marketing Resource Management Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 11. By Type – Global Marketing Resource Management Revenue, (US$, Mn), 2021 & 2028
Table 12. By Type - Marketing Resource Management Revenue in Global (US$, Mn), 2017-2022
Table 13. By Type - Marketing Resource Management Revenue in Global (US$, Mn), 2023-2028
Table 14. By Application – Global Marketing Resource Management Revenue, (US$, Mn), 2021 & 2028
Table 15. By Application - Marketing Resource Management Revenue in Global (US$, Mn), 2017-2022
Table 16. By Application - Marketing Resource Management Revenue in Global (US$, Mn), 2023-2028
Table 17. By Region – Global Marketing Resource Management Revenue, (US$, Mn), 2021 & 2028
Table 18. By Region - Global Marketing Resource Management Revenue (US$, Mn), 2017-2022
Table 19. By Region - Global Marketing Resource Management Revenue (US$, Mn), 2023-2028
Table 20. By Country - North America Marketing Resource Management Revenue, (US$, Mn), 2017-2022
Table 21. By Country - North America Marketing Resource Management Revenue, (US$, Mn), 2023-2028
Table 22. By Country - Europe Marketing Resource Management Revenue, (US$, Mn), 2017-2022
Table 23. By Country - Europe Marketing Resource Management Revenue, (US$, Mn), 2023-2028
Table 24. By Region - Asia Marketing Resource Management Revenue, (US$, Mn), 2017-2022
Table 25. By Region - Asia Marketing Resource Management Revenue, (US$, Mn), 2023-2028
Table 26. By Country - South America Marketing Resource Management Revenue, (US$, Mn), 2017-2022
Table 27. By Country - South America Marketing Resource Management Revenue, (US$, Mn), 2023-2028
Table 28. By Country - Middle East & Africa Marketing Resource Management Revenue, (US$, Mn), 2017-2022
Table 29. By Country - Middle East & Africa Marketing Resource Management Revenue, (US$, Mn), 2023-2028
Table 30. Teradata Corporate Summary
Table 31. Teradata Marketing Resource Management Product Offerings
Table 32. Teradata Marketing Resource Management Revenue (US$, Mn), (2017-2022)
Table 33. SAP Corporate Summary
Table 34. SAP Marketing Resource Management Product Offerings
Table 35. SAP Marketing Resource Management Revenue (US$, Mn), (2017-2022)
Table 36. SAS Institute Corporate Summary
Table 37. SAS Institute Marketing Resource Management Product Offerings
Table 38. SAS Institute Marketing Resource Management Revenue (US$, Mn), (2017-2022)
Table 39. Infor Corporate Summary
Table 40. Infor Marketing Resource Management Product Offerings
Table 41. Infor Marketing Resource Management Revenue (US$, Mn), (2017-2022)
Table 42. Brandmaker Corporate Summary
Table 43. Brandmaker Marketing Resource Management Product Offerings
Table 44. Brandmaker Marketing Resource Management Revenue (US$, Mn), (2017-2022)
Table 45. IBM Corporate Summary
Table 46. IBM Marketing Resource Management Product Offerings
Table 47. IBM Marketing Resource Management Revenue (US$, Mn), (2017-2022)
Table 48. Microsoft Corporate Summary
Table 49. Microsoft Marketing Resource Management Product Offerings
Table 50. Microsoft Marketing Resource Management Revenue (US$, Mn), (2017-2022)
Table 51. Adobe Systems Corporate Summary
Table 52. Adobe Systems Marketing Resource Management Product Offerings
Table 53. Adobe Systems Marketing Resource Management Revenue (US$, Mn), (2017-2022)
Table 54. North Plains Systems Corporate Summary
Table 55. North Plains Systems Marketing Resource Management Product Offerings
Table 56. North Plains Systems Marketing Resource Management Revenue (US$, Mn), (2017-2022)
Table 57. Workfront Corporate Summary
Table 58. Workfront Marketing Resource Management Product Offerings
Table 59. Workfront Marketing Resource Management Revenue (US$, Mn), (2017-2022)

List Of Figures

LIST OF FIGURES

Figure 1. Marketing Resource Management Segment by Type in 2021
Figure 2. Marketing Resource Management Segment by Application in 2021
Figure 3. Global Marketing Resource Management Market Overview: 2020
Figure 4. Key Caveats
Figure 5. Global Marketing Resource Management Market Size: 2021 VS 2028 (US$, Mn)
Figure 6. Global Marketing Resource Management Revenue, 2017-2028 (US$, Mn)
Figure 7. The Top 3 and 5 Players Market Share by Marketing Resource Management Revenue in 2021
Figure 8. By Type - Global Marketing Resource Management Revenue Market Share, 2017-2028
Figure 9. By Application - Global Marketing Resource Management Revenue Market Share, 2017-2028
Figure 10. By Region - Global Marketing Resource Management Revenue Market Share, 2017-2028
Figure 11. By Country - North America Marketing Resource Management Revenue Market Share, 2017-2028
Figure 12. US Marketing Resource Management Revenue, (US$, Mn), 2017-2028
Figure 13. Canada Marketing Resource Management Revenue, (US$, Mn), 2017-2028
Figure 14. Mexico Marketing Resource Management Revenue, (US$, Mn), 2017-2028
Figure 15. By Country - Europe Marketing Resource Management Revenue Market Share, 2017-2028
Figure 16. Germany Marketing Resource Management Revenue, (US$, Mn), 2017-2028
Figure 17. France Marketing Resource Management Revenue, (US$, Mn), 2017-2028
Figure 18. U.K. Marketing Resource Management Revenue, (US$, Mn), 2017-2028
Figure 19. Italy Marketing Resource Management Revenue, (US$, Mn), 2017-2028
Figure 20. Russia Marketing Resource Management Revenue, (US$, Mn), 2017-2028
Figure 21. Nordic Countries Marketing Resource Management Revenue, (US$, Mn), 2017-2028
Figure 22. Benelux Marketing Resource Management Revenue, (US$, Mn), 2017-2028
Figure 23. By Region - Asia Marketing Resource Management Revenue Market Share, 2017-2028
Figure 24. China Marketing Resource Management Revenue, (US$, Mn), 2017-2028
Figure 25. Japan Marketing Resource Management Revenue, (US$, Mn), 2017-2028
Figure 26. South Korea Marketing Resource Management Revenue, (US$, Mn), 2017-2028
Figure 27. Southeast Asia Marketing Resource Management Revenue, (US$, Mn), 2017-2028
Figure 28. India Marketing Resource Management Revenue, (US$, Mn), 2017-2028
Figure 29. By Country - South America Marketing Resource Management Revenue Market Share, 2017-2028
Figure 30. Brazil Marketing Resource Management Revenue, (US$, Mn), 2017-2028
Figure 31. Argentina Marketing Resource Management Revenue, (US$, Mn), 2017-2028
Figure 32. By Country - Middle East & Africa Marketing Resource Management Revenue Market Share, 2017-2028
Figure 33. Turkey Marketing Resource Management Revenue, (US$, Mn), 2017-2028
Figure 34. Israel Marketing Resource Management Revenue, (US$, Mn), 2017-2028
Figure 35. Saudi Arabia Marketing Resource Management Revenue, (US$, Mn), 2017-2028
Figure 36. UAE Marketing Resource Management Revenue, (US$, Mn), 2017-2028
Figure 37. Teradata Marketing Resource Management Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 38. SAP Marketing Resource Management Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 39. SAS Institute Marketing Resource Management Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 40. Infor Marketing Resource Management Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 41. Brandmaker Marketing Resource Management Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 42. IBM Marketing Resource Management Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 43. Microsoft Marketing Resource Management Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 44. Adobe Systems Marketing Resource Management Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 45. North Plains Systems Marketing Resource Management Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 46. Workfront Marketing Resource Management Revenue Year Over Year Growth (US$, Mn) & (2017-2022)