Global TV Ad-spending Market Analysis 2015-2019 and Forecast 2020-2025

February 2020 | 121 pages | ID: G5DD0FD7C3C8EN
99Strategy

Abstracts

SNAPSHOT

The global TV Ad-spending market size is estimated at xxx million USD with a CAGR xx% from 2015-2019 and is expected to reach xxx Million USD in 2020 with a CAGR xx% from 2020 to 2025. The report begins from overview of Industry Chain structure, and describes industry environment, then analyses market size and forecast of TV Ad-spending by product, region and application, in addition, this report introduces market competition situation among the vendors and company profile, besides, market price analysis and value chain features are covered in this report.

Product Type Coverage (Market Size & Forecast, Major Company of Product Type etc.):

• Linear Tv
• Streaming Television
• PC
• Smartphone
• Tablet

Company Coverage (Company Profile, Sales Revenue, Price, Gross Margin, Main Products etc.):

• American Express
• Comcast
• Ford
• P&G
• Pfizer
• Verizon Communications
• AT&T
• Chrysler
• General Motors
• Johnson & Johnson
• JP Morgan Chase
• L’Oreal
• Nissan
• Time Warner
• Toyota
• Walt Disney

Application Coverage (Market Size & Forecast, Different Demand Market by Region, Main Consumer Profile etc.):

• Retail
• Automobile
• Financial Services
• Telecom
• Electronics
• Travel
• Media and Entertainment
• Healthcare

Region Coverage (Regional Production, Demand & Forecast by Countries etc.):

• North America (U.S., Canada, Mexico)
• Europe (Germany, U.K., France, Italy, Russia, Spain etc.)
• Asia-Pacific (China, India, Japan, Southeast Asia etc.)
• South America (Brazil, Argentina etc.)
• Middle East & Africa (Saudi Arabia, South Africa etc.)

Contents

1 INDUSTRY OVERVIEW

1.1 TV Ad-spending Industry
Figure TV Ad-spending Industry Chain Structure
  1.1.1 Overview
  1.1.2 Development of TV Ad-spending
1.2 Market Segment
  1.2.1 Upstream
Table Upstream Segment of TV Ad-spending
  1.2.2 Downstream
Table Application Segment of TV Ad-spending
Table Global TV Ad-spending Market 2015-2025, by Application, in USD Million
1.3 Cost Analysis

2 INDUSTRY ENVIRONMENT (PEST ANALYSIS)

2.1 Policy
2.2 Economics
2.3 Sociology
2.4 Technology

3 TV AD-SPENDING MARKET BY TYPE

3.1 By Type
  3.1.1 Linear Tv
Table Major Company List of Linear Tv
  3.1.2 Streaming Television
Table Major Company List of Streaming Television
  3.1.3 PC
Table Major Company List of PC
  3.1.4 Smartphone
Table Major Company List of Smartphone
  3.1.5 Tablet
Table Major Company List of Tablet
3.2 Market Size
Table Global TV Ad-spending Market 2015-2019, by Type, in USD Million
Figure Global TV Ad-spending Market Growth 2015-2019, by Type, in USD Million
Table Global TV Ad-spending Market 2015-2019, by Type, in Volume
Figure Global TV Ad-spending Market Growth 2015-2019, by Type, in Volume
3.3 Market Forecast
Table Global TV Ad-spending Market Forecast 2020-2025, by Type, in USD Million
Table Global TV Ad-spending Market Forecast 2020-2025, by Type, in Volume

4 MAJOR COMPANIES LIST

4.1 American Express (Company Profile, Sales Data etc.)
  4.1.1 American Express Profile
Table American Express Overview List
  4.1.2 American Express Products & Services
  4.1.3 American Express Business Operation Conditions
Table Business Operation of American Express (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
4.2 Comcast (Company Profile, Sales Data etc.)
  4.2.1 Comcast Profile
Table Comcast Overview List
  4.2.2 Comcast Products & Services
  4.2.3 Comcast Business Operation Conditions
Table Business Operation of Comcast (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
4.3 Ford (Company Profile, Sales Data etc.)
  4.3.1 Ford Profile
Table Ford Overview List
  4.3.2 Ford Products & Services
  4.3.3 Ford Business Operation Conditions
Table Business Operation of Ford (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
4.4 P&G (Company Profile, Sales Data etc.)
  4.4.1 P&G Profile
Table P&G Overview List
  4.4.2 P&G Products & Services
  4.4.3 P&G Business Operation Conditions
Table Business Operation of P&G (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
4.5 Pfizer (Company Profile, Sales Data etc.)
  4.5.1 Pfizer Profile
Table Pfizer Overview List
  4.5.2 Pfizer Products & Services
  4.5.3 Pfizer Business Operation Conditions
Table Business Operation of Pfizer (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
4.6 Verizon Communications (Company Profile, Sales Data etc.)
  4.6.1 Verizon Communications Profile
Table Verizon Communications Overview List
  4.6.2 Verizon Communications Products & Services
  4.6.3 Verizon Communications Business Operation Conditions
Table Business Operation of Verizon Communications (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
4.7 AT&T (Company Profile, Sales Data etc.)
  4.7.1 AT&T Profile
Table AT&T Overview List
  4.7.2 AT&T Products & Services
  4.7.3 AT&T Business Operation Conditions
Table Business Operation of AT&T (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
4.8 Chrysler (Company Profile, Sales Data etc.)
  4.8.1 Chrysler Profile
Table Chrysler Overview List
  4.8.2 Chrysler Products & Services
  4.8.3 Chrysler Business Operation Conditions
Table Business Operation of Chrysler (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
4.9 General Motors (Company Profile, Sales Data etc.)
  4.9.1 General Motors Profile
Table General Motors Overview List
  4.9.2 General Motors Products & Services
  4.9.3 General Motors Business Operation Conditions
Table Business Operation of General Motors (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
4.10 Johnson & Johnson (Company Profile, Sales Data etc.)
  4.10.1 Johnson & Johnson Profile
Table Johnson & Johnson Overview List
  4.10.2 Johnson & Johnson Products & Services
  4.10.3 Johnson & Johnson Business Operation Conditions
Table Business Operation of Johnson & Johnson (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
4.11 JP Morgan Chase (Company Profile, Sales Data etc.)
  4.11.1 JP Morgan Chase Profile
Table JP Morgan Chase Overview List
  4.11.2 JP Morgan Chase Products & Services
  4.11.3 JP Morgan Chase Business Operation Conditions
Table Business Operation of JP Morgan Chase (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
4.12 L’Oreal (Company Profile, Sales Data etc.)
  4.12.1 L’Oreal Profile
Table L’Oreal Overview List
  4.12.2 L’Oreal Products & Services
  4.12.3 L’Oreal Business Operation Conditions
Table Business Operation of L’Oreal (Sales Revenue, Cost, Gross Margin)
4.13 Nissan (Company Profile, Sales Data etc.)
  4.13.1 Nissan Profile
Table Nissan Overview List
  4.13.2 Nissan Products & Services
  4.13.3 Nissan Business Operation Conditions
Table Business Operation of Nissan (Sales Revenue, Cost, Gross Margin)
4.14 Time Warner (Company Profile, Sales Data etc.)
  4.14.1 Time Warner Profile
Table Time Warner Overview List
  4.14.2 Time Warner Products & Services
  4.14.3 Time Warner Business Operation Conditions
Table Business Operation of Time Warner (Sales Revenue, Cost, Gross Margin)
4.15 Toyota (Company Profile, Sales Data etc.)
  4.15.1 Toyota Profile
Table Toyota Overview List
  4.15.2 Toyota Products & Services
  4.15.3 Toyota Business Operation Conditions
Table Business Operation of Toyota (Sales Revenue, Cost, Gross Margin)
4.16 Walt Disney (Company Profile, Sales Data etc.)
  4.16.1 Walt Disney Profile
Table Walt Disney Overview List
  4.16.2 Walt Disney Products & Services
  4.16.3 Walt Disney Business Operation Conditions
Table Business Operation of Walt Disney (Sales Revenue, Cost, Gross Margin)

5 MARKET COMPETITION

5.1 Company Competition
Table Global TV Ad-spending Sales Revenue 2015-2019, by Company, in USD Million
Table Global TV Ad-spending Sales Revenue Share 2015-2019, by Company, in USD Million
Figure Global TV Ad-spending Sales Revenue Share in 2019, by Company, in USD Million
Table Global TV Ad-spending Sales Volume 2015-2019, by Company, in Volume
Table Global TV Ad-spending Sales Volume Share 2015-2019, by Company, in Volume
Figure Global TV Ad-spending Sales Volume Share in 2019, by Company, in Volume
5.2 Regional Market by Company
Figure North America TV Ad-spending Market Concentration, in 2019
Figure Europe TV Ad-spending Market Market Concentration, in 2019
Figure Asia-Pacific TV Ad-spending MMarket Concentration, in 2019
Figure South America TV Ad-spending Market Concentration, in 2019
Figure Middle East & Africa TV Ad-spending Market Concentration, in 2019

6 DEMAND BY END MARKET

6.1 Demand Situation
  6.1.1 Demand in Retail
Figure TV Ad-spending Demand in Retail, 2015-2019, in USD Million
Figure TV Ad-spending Demand in Retail, 2015-2019, in Volume
  6.1.2 Demand in Automobile
Figure TV Ad-spending Demand in Automobile, 2015-2019, in USD Million
Figure TV Ad-spending Demand in Automobile, 2015-2019, in Volume
  6.1.3 Demand in Financial Services
Figure TV Ad-spending Demand in Financial Services, 2015-2019, in USD Million
Figure TV Ad-spending Demand in Financial Services, 2015-2019, in Volume
  6.1.4 Demand in Telecom
Figure TV Ad-spending Demand in Telecom, 2015-2019, in USD Million
Figure TV Ad-spending Demand in Telecom, 2015-2019, in Volume
  6.1.5 Demand in Electronics
Figure TV Ad-spending Demand in Electronics, 2015-2019, in USD Million
Figure TV Ad-spending Demand in Electronics, 2015-2019, in Volume
  6.1.6 Demand in Travel
Figure TV Ad-spending Demand in Travel, 2015-2019, in USD Million
Figure TV Ad-spending Demand in Travel, 2015-2019, in Volume
  6.1.7 Demand in Media and Entertainment
Figure TV Ad-spending Demand in Media and Entertainment, 2015-2019, in USD Million
Figure TV Ad-spending Demand in Media and Entertainment, 2015-2019, in Volume
  6.1.8 Demand in Healthcare
Figure TV Ad-spending Demand in Healthcare, 2015-2019, in USD Million
Figure TV Ad-spending Demand in Healthcare, 2015-2019, in Volume
6.2 Regional Demand Comparison
Table Regional Demand Comparison List
Table Major Application in Different Regions
6.3 Demand Forecast
Table TV Ad-spending Demand Forecast 2020-2025, by Application, in USD Million
Figure TV Ad-spending Market Growth 2020-2025, by Application, in USD Million
Figure TV Ad-spending Market Share in 2025, by Application, in USD Million
Table TV Ad-spending Demand Forecast 2020-2025, by Application, in Volume
Table TV Ad-spending Market Growth 2020-2025, by Application, in Volume
Table TV Ad-spending Market Share in 2025, by Application, in Volume

7 REGION OPERATION

7.1 Regional Production
Table TV Ad-spending Production 2015-2019, by Region, in USD Million
Table TV Ad-spending Production 2015-2019, by Region, in Volume
7.2 Regional Market
Table Global TV Ad-spending Market 2015-2019, by Region, in USD Million
Table Global TV Ad-spending Market Share 2015-2019, by Region, in USD Million
Table Global TV Ad-spending Market 2015-2019, by Region, in Volume
Table Global TV Ad-spending Market Share 2015-2019, by Region, in Volume
7.3 by Region
  7.3.1 North America
    7.3.1.1 Overview
Figure North America TV Ad-spending Market Size and Growth 2015-2019, in USD Million
Figure North America TV Ad-spending Market Size and Growth 2015-2019, in Volume
    7.3.1.2 by Country (U.S., Canada, Mexico)
Table North America TV Ad-spending Market Size 2015-2019, by Country, in USD Million
Table North America TV Ad-spending Market Size 2015-2019, by Country, in Volume
  7.3.2 Europe
    7.3.2.1 Overview
Figure Europe TV Ad-spending Market Size and Growth 2015-2019, in USD Million
Figure Europe TV Ad-spending Market Size and Growth 2015-2019, in Volume
    7.3.2.2 by Country (Germany, U.K., France, Italy, Russia, Spain etc.)
Table Europe TV Ad-spending Market Size 2015-2019, by Country, in USD Million
Table Europe TV Ad-spending Market Size 2015-2019, by Country, in Volume
  7.3.3 Asia-Pacific
    7.3.3.1 Overview
Figure Asia-Pacific TV Ad-spending Market Size and Growth 2015-2019, in USD Million
Figure Asia-Pacific TV Ad-spending Market Size and Growth 2015-2019, in Volume
    7.3.3.2 by Country (China, India, Japan, Southeast Asia etc.)
Table Asia-Pacific TV Ad-spending Market Size 2015-2019, by Country, in USD Million
Table Asia-Pacific TV Ad-spending Market Size 2015-2019, by Country, in Volume
  7.3.4 South America
    7.3.4.1 Overview
Figure South America TV Ad-spending Market Size and Growth 2015-2019, in USD Million
Figure South America TV Ad-spending Market Size and Growth 2015-2019, in Volume
    7.3.4.2 by Country (Brazil, Argentina etc.)
Table South America TV Ad-spending Market Size 2015-2019, by Country, in USD Million
Table South America TV Ad-spending Market Size 2015-2019, by Country, in Volume
  7.3.5 Middle East & Africa
    7.3.5.1 Overview
Figure Middle East & Africa TV Ad-spending Market Size and Growth 2015-2019, in USD Million
Figure Middle East & Africa TV Ad-spending Market Size and Growth 2015-2019, in Volume
    7.3.5.2 by Country (Saudi Arabia, South Africa etc.)
Table Middle East & Africa TV Ad-spending Market Size 2015-2019, by Country, in USD Million
Table Middle East & Africa TV Ad-spending Market Size 2015-2019, by Country, in Volume
7.4 Regional Import & Export
7.5 Regional Forecast
Table TV Ad-spending Market Forecast 2020-2025, by Region, in USD Million
Table TV Ad-spending Market Forecast 2020-2025, by Region, in Volume

8 MARKETING & PRICE

8.1 Price and Margin
  8.1.1 Price Trends
  8.1.2 Factors of Price Change
Table Price Factors List
  8.1.3 Manufacturers Gross Margin Analysis
8.2 Marketing Channel
Figure Marketing Channels Overview

9 RESEARCH CONCLUSION

List Of Tables

LIST OF TABLES

Table Upstream Segment of TV Ad-spending
Table Application Segment of TV Ad-spending
Table Global TV Ad-spending Market 2015-2025, by Application, in USD Million
Table Major Company List of Streaming Television
Table Major Company List of PC
Table Major Company List of Smartphone
Table Major Company List of Tablet
Table Global TV Ad-spending Market 2015-2019, by Type, in USD Million
Table Global TV Ad-spending Market 2015-2019, by Type, in Volume
Table Global TV Ad-spending Market Forecast 2020-2025, by Type, in USD Million
Table Global TV Ad-spending Market Forecast 2020-2025, by Type, in Volume
Table American Express Overview List
Table Business Operation of American Express (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Comcast Overview List
Table Business Operation of Comcast (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Ford Overview List
Table Business Operation of Ford (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table P&G Overview List
Table Business Operation of P&G (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Pfizer Overview List
Table Business Operation of Pfizer (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Verizon Communications Overview List
Table Business Operation of Verizon Communications (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table AT&T Overview List
Table Business Operation of AT&T (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Chrysler Overview List
Table Business Operation of Chrysler (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table General Motors Overview List
Table Business Operation of General Motors (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Johnson & Johnson Overview List
Table Business Operation of Johnson & Johnson (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table JP Morgan Chase Overview List
Table Business Operation of JP Morgan Chase (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table L’Oreal Overview List
Table Business Operation of L’Oreal (Sales Revenue, Cost, Gross Margin)
Table Nissan Overview List
Table Business Operation of Nissan (Sales Revenue, Cost, Gross Margin)
Table Time Warner Overview List
Table Business Operation of Time Warner (Sales Revenue, Cost, Gross Margin)
Table Toyota Overview List
Table Business Operation of Toyota (Sales Revenue, Cost, Gross Margin)
Table Walt Disney Overview List
Table Business Operation of Walt Disney (Sales Revenue, Cost, Gross Margin)
Table Global TV Ad-spending Sales Revenue 2015-2019, by Company, in USD Million
Table Global TV Ad-spending Sales Revenue Share 2015-2019, by Company, in USD Million
Table Global TV Ad-spending Sales Volume 2015-2019, by Company, in Volume
Table Global TV Ad-spending Sales Volume Share 2015-2019, by Company, in Volume
Table Regional Demand Comparison List
Table Major Application in Different Regions
Table TV Ad-spending Demand Forecast 2020-2025, by Application, in USD Million
Table TV Ad-spending Demand Forecast 2020-2025, by Application, in Volume
Table TV Ad-spending Market Growth 2020-2025, by Application, in Volume
Table TV Ad-spending Market Share in 2025, by Application, in Volume
Table TV Ad-spending Production 2015-2019, by Region, in USD Million
Table TV Ad-spending Production 2015-2019, by Region, in Volume
Table Global TV Ad-spending Market 2015-2019, by Region, in USD Million
Table Global TV Ad-spending Market Share 2015-2019, by Region, in USD Million
Table Global TV Ad-spending Market 2015-2019, by Region, in Volume
Table Global TV Ad-spending Market Share 2015-2019, by Region, in Volume
Table North America TV Ad-spending Market Size 2015-2019, by Country, in USD Million
Table North America TV Ad-spending Market Size 2015-2019, by Country, in Volume
Table Europe TV Ad-spending Market Size 2015-2019, by Country, in USD Million
Table Europe TV Ad-spending Market Size 2015-2019, by Country, in Volume
Table Asia-Pacific TV Ad-spending Market Size 2015-2019, by Country, in USD Million
Table Asia-Pacific TV Ad-spending Market Size 2015-2019, by Country, in Volume
Table South America TV Ad-spending Market Size 2015-2019, by Country, in USD Million
Table South America TV Ad-spending Market Size 2015-2019, by Country, in Volume
Table Middle East & Africa TV Ad-spending Market Size 2015-2019, by Country, in USD Million
Table Middle East & Africa TV Ad-spending Market Size 2015-2019, by Country, in Volume
Table TV Ad-spending Market Forecast 2020-2025, by Region, in USD Million
Table TV Ad-spending Market Forecast 2020-2025, by Region, in Volume
Table Price Factors List

List Of Figures

LIST OF FIGURES

Figure TV Ad-spending Industry Chain Structure
Figure Global TV Ad-spending Market Growth 2015-2019, by Type, in USD Million
Figure Global TV Ad-spending Market Growth 2015-2019, by Type, in Volume
Figure Global TV Ad-spending Sales Revenue Share in 2019, by Company, in USD Million
Figure Global TV Ad-spending Sales Volume Share in 2019, by Company, in Volume
Figure North America TV Ad-spending Market Concentration, in 2019
Figure Europe TV Ad-spending Market Market Concentration, in 2019
Figure Asia-Pacific TV Ad-spending MMarket Concentration, in 2019
Figure South America TV Ad-spending Market Concentration, in 2019
Figure Middle East & Africa TV Ad-spending Market Concentration, in 2019
Figure TV Ad-spending Demand in Retail, 2015-2019, in USD Million
Figure TV Ad-spending Demand in Retail, 2015-2019, in Volume
Figure TV Ad-spending Demand in Automobile, 2015-2019, in USD Million
Figure TV Ad-spending Demand in Automobile, 2015-2019, in Volume
Figure TV Ad-spending Demand in Financial Services, 2015-2019, in USD Million
Figure TV Ad-spending Demand in Financial Services, 2015-2019, in Volume
Figure TV Ad-spending Demand in Telecom, 2015-2019, in USD Million
Figure TV Ad-spending Demand in Telecom, 2015-2019, in Volume
Figure TV Ad-spending Demand in Electronics, 2015-2019, in USD Million
Figure TV Ad-spending Demand in Electronics, 2015-2019, in Volume
Figure TV Ad-spending Demand in Travel, 2015-2019, in USD Million
Figure TV Ad-spending Demand in Travel, 2015-2019, in Volume
Figure TV Ad-spending Demand in Media and Entertainment, 2015-2019, in USD Million
Figure TV Ad-spending Demand in Media and Entertainment, 2015-2019, in Volume
Figure TV Ad-spending Demand in Healthcare, 2015-2019, in USD Million
Figure TV Ad-spending Demand in Healthcare, 2015-2019, in Volume
Figure TV Ad-spending Market Growth 2020-2025, by Application, in USD Million
Figure TV Ad-spending Market Share in 2025, by Application, in USD Million
Figure North America TV Ad-spending Market Size and Growth 2015-2019, in USD Million
Figure North America TV Ad-spending Market Size and Growth 2015-2019, in Volume
Figure Europe TV Ad-spending Market Size and Growth 2015-2019, in USD Million
Figure Europe TV Ad-spending Market Size and Growth 2015-2019, in Volume
Figure Asia-Pacific TV Ad-spending Market Size and Growth 2015-2019, in USD Million
Figure Asia-Pacific TV Ad-spending Market Size and Growth 2015-2019, in Volume
Figure South America TV Ad-spending Market Size and Growth 2015-2019, in USD Million
Figure South America TV Ad-spending Market Size and Growth 2015-2019, in Volume
Figure Middle East & Africa TV Ad-spending Market Size and Growth 2015-2019, in USD Million
Figure Middle East & Africa TV Ad-spending Market Size and Growth 2015-2019, in Volume
Figure Marketing Channels Overview