Global Social Media Analytics Market Size, Manufacturers, Growth Analysis Industry Forecast to 2030
The goal of any business analytic tool is to analyze data and extract actionable and commercially relevant information that you can use to increase results or performance. Social media analytics is the process of gathering data from social media sites, blogs and other stakeholder conversations on digital media and processing into structured insights leading to more information-driven business decisions and increased customer centrality for brands and businesses. This process goes beyond the usual monitoring or a basic analysis of retweets or 'likes' to develop an in-depth idea of the social consumer.
Depending on the business objectives, social media analytics can take four different forms, namely, descriptive analytics, diagnostic analytics, predictive analytics, and prescriptive analytics.
Social media analytics is considered the basic foundation for enabling an enterprises to:
• Execute focused engagements like one-to-one and one-to-many
• Enhance social collaboration over a variety of business functions, such as customer service, marketing, support, etc.
• Maximize the customer experience
Social media is a good medium to understand real-time consumer choices, intentions and sentiments. The most prevalent application of social media analytics is to get to know the customer base on a more emotional level to help better target customer service and marketing.
According to APO Research, The global Social Media Analytics market is projected to grow from US$ million in 2024 to US$ million by 2030, at a Compound Annual Growth Rate (CAGR) of % during the forecast period.
The largest application of North America Social Media Analytics market is Customer Behavioral Analysis, with a share more than 25%, followed by Customer Segmentation and Targeting and Competitor Benchmarking, both share are nearly 35%. Retail is the largest end user, with over than 40% market share.
This report presents an overview of global market for Social Media Analytics, revenue and gross margin. Analyses of the global market trends, with historic market revenue for 2019 - 2023, estimates for 2024, and projections of CAGR through 2030.
This report researches the key producers of Social Media Analytics, also provides the value of main regions and countries. Of the upcoming market potential for Social Media Analytics, and key regions or countries of focus to forecast this market into various segments and sub-segments. Country specific data and market value analysis for the U.S., Canada, Mexico, Brazil, China, Japan, South Korea, Southeast Asia, India, Germany, the U.K., Italy, Middle East, Africa, and Other Countries.
This report focuses on the Social Media Analytics revenue, market share and industry ranking of main companies, data from 2019 to 2024. Identification of the major stakeholders in the global Social Media Analytics market, and analysis of their competitive landscape and market positioning based on recent developments and segmental revenues. This report will help stakeholders to understand the competitive landscape and gain more insights and position their businesses and market strategies in a better way.
All companies have demonstrated varying levels of sales growth and profitability over the past six years, while some companies have experienced consistent growth, others have shown fluctuations in performance. The overall trend suggests a positive outlook for the global @@@@ company landscape, with companies adapting to market dynamics and maintaining profitability amidst changing conditions.
Descriptive company profiles of the major global players, including IBM, Oracle, Salesforce, Adobe Systems, SAS Institute, Clarabridge, Netbase Solutions, Brandwatch and Talkwalker, etc.
Social Media Analytics segment by Company
1. To analyze and research the global Social Media Analytics status and future forecast, involving, revenue, growth rate (CAGR), market share, historical and forecast.
2. To present the Social Media Analytics key companies, revenue, market share, and recent developments.
3. To split the Social Media Analytics breakdown data by regions, type, companies, and application.
4. To analyze the global and key regions Social Media Analytics market potential and advantage, opportunity and challenge, restraints, and risks.
5. To identify Social Media Analytics significant trends, drivers, influence factors in global and regions.
6. To analyze Social Media Analytics competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.
Reasons to Buy This Report
1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Social Media Analytics market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of Social Media Analytics and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in sales and value), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market.
5. This report helps stakeholders to gain insights into which regions to target globally.
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Social Media Analytics.
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.
Chapter Outline
Chapter 1: Introduces the report scope of the report, global total market size.
Chapter 2: Analysis key trends, drivers, challenges, and opportunities within the global Social Media Analytics industry.
Chapter 3: Detailed analysis of Social Media Analytics company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Sales value of Social Media Analytics in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of key country in the world.
Chapter 7: Sales value of Social Media Analytics in country level. It provides sigmate data by type, and by application for each country/region.
Chapter 8: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including revenue, gross margin, product introduction, recent development, etc.
Chapter 9: Concluding Insights.
Chapter 9: Concluding Insights.
Depending on the business objectives, social media analytics can take four different forms, namely, descriptive analytics, diagnostic analytics, predictive analytics, and prescriptive analytics.
Social media analytics is considered the basic foundation for enabling an enterprises to:
• Execute focused engagements like one-to-one and one-to-many
• Enhance social collaboration over a variety of business functions, such as customer service, marketing, support, etc.
• Maximize the customer experience
Social media is a good medium to understand real-time consumer choices, intentions and sentiments. The most prevalent application of social media analytics is to get to know the customer base on a more emotional level to help better target customer service and marketing.
According to APO Research, The global Social Media Analytics market is projected to grow from US$ million in 2024 to US$ million by 2030, at a Compound Annual Growth Rate (CAGR) of % during the forecast period.
The largest application of North America Social Media Analytics market is Customer Behavioral Analysis, with a share more than 25%, followed by Customer Segmentation and Targeting and Competitor Benchmarking, both share are nearly 35%. Retail is the largest end user, with over than 40% market share.
This report presents an overview of global market for Social Media Analytics, revenue and gross margin. Analyses of the global market trends, with historic market revenue for 2019 - 2023, estimates for 2024, and projections of CAGR through 2030.
This report researches the key producers of Social Media Analytics, also provides the value of main regions and countries. Of the upcoming market potential for Social Media Analytics, and key regions or countries of focus to forecast this market into various segments and sub-segments. Country specific data and market value analysis for the U.S., Canada, Mexico, Brazil, China, Japan, South Korea, Southeast Asia, India, Germany, the U.K., Italy, Middle East, Africa, and Other Countries.
This report focuses on the Social Media Analytics revenue, market share and industry ranking of main companies, data from 2019 to 2024. Identification of the major stakeholders in the global Social Media Analytics market, and analysis of their competitive landscape and market positioning based on recent developments and segmental revenues. This report will help stakeholders to understand the competitive landscape and gain more insights and position their businesses and market strategies in a better way.
All companies have demonstrated varying levels of sales growth and profitability over the past six years, while some companies have experienced consistent growth, others have shown fluctuations in performance. The overall trend suggests a positive outlook for the global @@@@ company landscape, with companies adapting to market dynamics and maintaining profitability amidst changing conditions.
Descriptive company profiles of the major global players, including IBM, Oracle, Salesforce, Adobe Systems, SAS Institute, Clarabridge, Netbase Solutions, Brandwatch and Talkwalker, etc.
Social Media Analytics segment by Company
- IBM
- Oracle
- Salesforce
- Adobe Systems
- SAS Institute
- Clarabridge
- Netbase Solutions
- Brandwatch
- Talkwalker
- GoodData
- Crimson Hexagon
- Simply Measured
- Sysomos
- Digimind
- Unmetric
- Cision US
- Customer Segmentation and Targeting
- Multichannel Campaign Management
- Competitor Benchmarking
- Customer Behavioral Analysis
- Marketing Measurement
- Banking, Financial Services and Insurance (BFSI)
- Telecommunications and IT
- Retail
- Healthcare
- Government
- Media and Entertainment
- Transportation and Logistics
- Others
- North America
- U.S.
- Canada
- Europe
- Germany
- France
- U.K.
- Italy
- Russia
- Asia-Pacific
- China
- Japan
- South Korea
- India
- Australia
- China Taiwan
- Indonesia
- Thailand
- Malaysia
- Latin America
- Mexico
- Brazil
- Argentina
- Colombia
- Middle East & Africa
- Turkey
- Saudi Arabia
- UAE
1. To analyze and research the global Social Media Analytics status and future forecast, involving, revenue, growth rate (CAGR), market share, historical and forecast.
2. To present the Social Media Analytics key companies, revenue, market share, and recent developments.
3. To split the Social Media Analytics breakdown data by regions, type, companies, and application.
4. To analyze the global and key regions Social Media Analytics market potential and advantage, opportunity and challenge, restraints, and risks.
5. To identify Social Media Analytics significant trends, drivers, influence factors in global and regions.
6. To analyze Social Media Analytics competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.
Reasons to Buy This Report
1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Social Media Analytics market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of Social Media Analytics and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in sales and value), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market.
5. This report helps stakeholders to gain insights into which regions to target globally.
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Social Media Analytics.
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.
Chapter Outline
Chapter 1: Introduces the report scope of the report, global total market size.
Chapter 2: Analysis key trends, drivers, challenges, and opportunities within the global Social Media Analytics industry.
Chapter 3: Detailed analysis of Social Media Analytics company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Sales value of Social Media Analytics in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of key country in the world.
Chapter 7: Sales value of Social Media Analytics in country level. It provides sigmate data by type, and by application for each country/region.
Chapter 8: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including revenue, gross margin, product introduction, recent development, etc.
Chapter 9: Concluding Insights.
Chapter 9: Concluding Insights.
1 MARKET OVERVIEW
1.1 Product Definition
1.2 Global Social Media Analytics Market Size, 2019 VS 2023 VS 2030
1.3 Global Social Media Analytics Market Size (2019-2030)
1.4 Assumptions and Limitations
1.5 Study Goals and Objectives
2 SOCIAL MEDIA ANALYTICS MARKET DYNAMICS
2.1 Social Media Analytics Industry Trends
2.2 Social Media Analytics Industry Drivers
2.3 Social Media Analytics Industry Opportunities and Challenges
2.4 Social Media Analytics Industry Restraints
3 SOCIAL MEDIA ANALYTICS MARKET BY COMPANY
3.1 Global Social Media Analytics Company Revenue Ranking in 2023
3.2 Global Social Media Analytics Revenue by Company (2019-2024)
3.3 Global Social Media Analytics Company Ranking, 2022 VS 2023 VS 2024
3.4 Global Social Media Analytics Company Manufacturing Base & Headquarters
3.5 Global Social Media Analytics Company, Product Type & Application
3.6 Global Social Media Analytics Company Commercialization Time
3.7 Market Competitive Analysis
3.7.1 Global Social Media Analytics Market CR5 and HHI
3.7.2 Global Top 5 and 10 Company Market Share by Revenue in 2023
3.7.3 2023 Social Media Analytics Tier 1, Tier 2, and Tier
3.8 Mergers & Acquisitions, Expansion
4 SOCIAL MEDIA ANALYTICS MARKET BY TYPE
4.1 Social Media Analytics Type Introduction
4.1.1 Customer Segmentation and Targeting
4.1.2 Multichannel Campaign Management
4.1.3 Competitor Benchmarking
4.1.4 Customer Behavioral Analysis
4.1.5 Marketing Measurement
4.2 Global Social Media Analytics Sales Value by Type
4.2.1 Global Social Media Analytics Sales Value by Type (2019 VS 2023 VS 2030)
4.2.2 Global Social Media Analytics Sales Value by Type (2019-2030)
4.2.3 Global Social Media Analytics Sales Value Share by Type (2019-2030)
5 SOCIAL MEDIA ANALYTICS MARKET BY APPLICATION
5.1 Social Media Analytics Application Introduction
5.1.1 Banking, Financial Services and Insurance (BFSI)
5.1.2 Telecommunications and IT
5.1.3 Retail
5.1.4 Healthcare
5.1.5 Government
5.1.6 Media and Entertainment
5.1.7 Transportation and Logistics
5.1.8 Others
5.2 Global Social Media Analytics Sales Value by Application
5.2.1 Global Social Media Analytics Sales Value by Application (2019 VS 2023 VS 2030)
5.2.2 Global Social Media Analytics Sales Value by Application (2019-2030)
5.2.3 Global Social Media Analytics Sales Value Share by Application (2019-2030)
6 SOCIAL MEDIA ANALYTICS MARKET BY REGION
6.1 Global Social Media Analytics Sales Value by Region: 2019 VS 2023 VS 2030
6.2 Global Social Media Analytics Sales Value by Region (2019-2030)
6.2.1 Global Social Media Analytics Sales Value by Region: 2019-2024
6.2.2 Global Social Media Analytics Sales Value by Region (2025-2030)
6.3 North America
6.3.1 North America Social Media Analytics Sales Value (2019-2030)
6.3.2 North America Social Media Analytics Sales Value Share by Country, 2023 VS 2030
6.4 Europe
6.4.1 Europe Social Media Analytics Sales Value (2019-2030)
6.4.2 Europe Social Media Analytics Sales Value Share by Country, 2023 VS 2030
6.5 Asia-Pacific
6.5.1 Asia-Pacific Social Media Analytics Sales Value (2019-2030)
6.5.2 Asia-Pacific Social Media Analytics Sales Value Share by Country, 2023 VS 2030
6.6 Latin America
6.6.1 Latin America Social Media Analytics Sales Value (2019-2030)
6.6.2 Latin America Social Media Analytics Sales Value Share by Country, 2023 VS 2030
6.7 Middle East & Africa
6.7.1 Middle East & Africa Social Media Analytics Sales Value (2019-2030)
6.7.2 Middle East & Africa Social Media Analytics Sales Value Share by Country, 2023 VS 2030
7 SOCIAL MEDIA ANALYTICS MARKET BY COUNTRY
7.1 Global Social Media Analytics Sales Value by Country: 2019 VS 2023 VS 2030
7.2 Global Social Media Analytics Sales Value by Country (2019-2030)
7.2.1 Global Social Media Analytics Sales Value by Country (2019-2024)
7.2.2 Global Social Media Analytics Sales Value by Country (2025-2030)
7.3 USA
7.3.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.3.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.3.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.4 Canada
7.4.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.4.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.4.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.5 Germany
7.5.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.5.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.5.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.6 France
7.6.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.6.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.6.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.7 U.K.
7.7.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.7.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.7.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.8 Italy
7.8.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.8.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.8.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.9 Netherlands
7.9.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.9.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.9.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.10 Nordic Countries
7.10.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.10.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.10.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.11 China
7.11.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.11.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.11.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.12 Japan
7.12.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.12.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.12.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.13 South Korea
7.13.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.13.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.13.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.14 Southeast Asia
7.14.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.14.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.14.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.15 India
7.15.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.15.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.15.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.16 Australia
7.16.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.16.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.16.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.17 Mexico
7.17.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.17.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.17.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.18 Brazil
7.18.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.18.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.18.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.19 Turkey
7.19.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.19.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.19.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.20 Saudi Arabia
7.20.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.20.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.20.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.21 UAE
7.21.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.21.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.21.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
8 COMPANY PROFILES
8.1 IBM
8.1.1 IBM Comapny Information
8.1.2 IBM Business Overview
8.1.3 IBM Social Media Analytics Revenue and Gross Margin (2019-2024)
8.1.4 IBM Social Media Analytics Product Portfolio
8.1.5 IBM Recent Developments
8.2 Oracle
8.2.1 Oracle Comapny Information
8.2.2 Oracle Business Overview
8.2.3 Oracle Social Media Analytics Revenue and Gross Margin (2019-2024)
8.2.4 Oracle Social Media Analytics Product Portfolio
8.2.5 Oracle Recent Developments
8.3 Salesforce
8.3.1 Salesforce Comapny Information
8.3.2 Salesforce Business Overview
8.3.3 Salesforce Social Media Analytics Revenue and Gross Margin (2019-2024)
8.3.4 Salesforce Social Media Analytics Product Portfolio
8.3.5 Salesforce Recent Developments
8.4 Adobe Systems
8.4.1 Adobe Systems Comapny Information
8.4.2 Adobe Systems Business Overview
8.4.3 Adobe Systems Social Media Analytics Revenue and Gross Margin (2019-2024)
8.4.4 Adobe Systems Social Media Analytics Product Portfolio
8.4.5 Adobe Systems Recent Developments
8.5 SAS Institute
8.5.1 SAS Institute Comapny Information
8.5.2 SAS Institute Business Overview
8.5.3 SAS Institute Social Media Analytics Revenue and Gross Margin (2019-2024)
8.5.4 SAS Institute Social Media Analytics Product Portfolio
8.5.5 SAS Institute Recent Developments
8.6 Clarabridge
8.6.1 Clarabridge Comapny Information
8.6.2 Clarabridge Business Overview
8.6.3 Clarabridge Social Media Analytics Revenue and Gross Margin (2019-2024)
8.6.4 Clarabridge Social Media Analytics Product Portfolio
8.6.5 Clarabridge Recent Developments
8.7 Netbase Solutions
8.7.1 Netbase Solutions Comapny Information
8.7.2 Netbase Solutions Business Overview
8.7.3 Netbase Solutions Social Media Analytics Revenue and Gross Margin (2019-2024)
8.7.4 Netbase Solutions Social Media Analytics Product Portfolio
8.7.5 Netbase Solutions Recent Developments
8.8 Brandwatch
8.8.1 Brandwatch Comapny Information
8.8.2 Brandwatch Business Overview
8.8.3 Brandwatch Social Media Analytics Revenue and Gross Margin (2019-2024)
8.8.4 Brandwatch Social Media Analytics Product Portfolio
8.8.5 Brandwatch Recent Developments
8.9 Talkwalker
8.9.1 Talkwalker Comapny Information
8.9.2 Talkwalker Business Overview
8.9.3 Talkwalker Social Media Analytics Revenue and Gross Margin (2019-2024)
8.9.4 Talkwalker Social Media Analytics Product Portfolio
8.9.5 Talkwalker Recent Developments
8.10 GoodData
8.10.1 GoodData Comapny Information
8.10.2 GoodData Business Overview
8.10.3 GoodData Social Media Analytics Revenue and Gross Margin (2019-2024)
8.10.4 GoodData Social Media Analytics Product Portfolio
8.10.5 GoodData Recent Developments
8.11 Crimson Hexagon
8.11.1 Crimson Hexagon Comapny Information
8.11.2 Crimson Hexagon Business Overview
8.11.3 Crimson Hexagon Social Media Analytics Revenue and Gross Margin (2019-2024)
8.11.4 Crimson Hexagon Social Media Analytics Product Portfolio
8.11.5 Crimson Hexagon Recent Developments
8.12 Simply Measured
8.12.1 Simply Measured Comapny Information
8.12.2 Simply Measured Business Overview
8.12.3 Simply Measured Social Media Analytics Revenue and Gross Margin (2019-2024)
8.12.4 Simply Measured Social Media Analytics Product Portfolio
8.12.5 Simply Measured Recent Developments
8.13 Sysomos
8.13.1 Sysomos Comapny Information
8.13.2 Sysomos Business Overview
8.13.3 Sysomos Social Media Analytics Revenue and Gross Margin (2019-2024)
8.13.4 Sysomos Social Media Analytics Product Portfolio
8.13.5 Sysomos Recent Developments
8.14 Digimind
8.14.1 Digimind Comapny Information
8.14.2 Digimind Business Overview
8.14.3 Digimind Social Media Analytics Revenue and Gross Margin (2019-2024)
8.14.4 Digimind Social Media Analytics Product Portfolio
8.14.5 Digimind Recent Developments
8.15 Unmetric
8.15.1 Unmetric Comapny Information
8.15.2 Unmetric Business Overview
8.15.3 Unmetric Social Media Analytics Revenue and Gross Margin (2019-2024)
8.15.4 Unmetric Social Media Analytics Product Portfolio
8.15.5 Unmetric Recent Developments
8.16 Cision US
8.16.1 Cision US Comapny Information
8.16.2 Cision US Business Overview
8.16.3 Cision US Social Media Analytics Revenue and Gross Margin (2019-2024)
8.16.4 Cision US Social Media Analytics Product Portfolio
8.16.5 Cision US Recent Developments
9 CONCLUDING INSIGHTS
10 APPENDIX
10.1 Reasons for Doing This Study
10.2 Research Methodology
10.3 Research Process
10.4 Authors List of This Report
10.5 Data Source
10.5.1 Secondary Sources
10.5.2 Primary Sources
10.6 Disclaimer
1.1 Product Definition
1.2 Global Social Media Analytics Market Size, 2019 VS 2023 VS 2030
1.3 Global Social Media Analytics Market Size (2019-2030)
1.4 Assumptions and Limitations
1.5 Study Goals and Objectives
2 SOCIAL MEDIA ANALYTICS MARKET DYNAMICS
2.1 Social Media Analytics Industry Trends
2.2 Social Media Analytics Industry Drivers
2.3 Social Media Analytics Industry Opportunities and Challenges
2.4 Social Media Analytics Industry Restraints
3 SOCIAL MEDIA ANALYTICS MARKET BY COMPANY
3.1 Global Social Media Analytics Company Revenue Ranking in 2023
3.2 Global Social Media Analytics Revenue by Company (2019-2024)
3.3 Global Social Media Analytics Company Ranking, 2022 VS 2023 VS 2024
3.4 Global Social Media Analytics Company Manufacturing Base & Headquarters
3.5 Global Social Media Analytics Company, Product Type & Application
3.6 Global Social Media Analytics Company Commercialization Time
3.7 Market Competitive Analysis
3.7.1 Global Social Media Analytics Market CR5 and HHI
3.7.2 Global Top 5 and 10 Company Market Share by Revenue in 2023
3.7.3 2023 Social Media Analytics Tier 1, Tier 2, and Tier
3.8 Mergers & Acquisitions, Expansion
4 SOCIAL MEDIA ANALYTICS MARKET BY TYPE
4.1 Social Media Analytics Type Introduction
4.1.1 Customer Segmentation and Targeting
4.1.2 Multichannel Campaign Management
4.1.3 Competitor Benchmarking
4.1.4 Customer Behavioral Analysis
4.1.5 Marketing Measurement
4.2 Global Social Media Analytics Sales Value by Type
4.2.1 Global Social Media Analytics Sales Value by Type (2019 VS 2023 VS 2030)
4.2.2 Global Social Media Analytics Sales Value by Type (2019-2030)
4.2.3 Global Social Media Analytics Sales Value Share by Type (2019-2030)
5 SOCIAL MEDIA ANALYTICS MARKET BY APPLICATION
5.1 Social Media Analytics Application Introduction
5.1.1 Banking, Financial Services and Insurance (BFSI)
5.1.2 Telecommunications and IT
5.1.3 Retail
5.1.4 Healthcare
5.1.5 Government
5.1.6 Media and Entertainment
5.1.7 Transportation and Logistics
5.1.8 Others
5.2 Global Social Media Analytics Sales Value by Application
5.2.1 Global Social Media Analytics Sales Value by Application (2019 VS 2023 VS 2030)
5.2.2 Global Social Media Analytics Sales Value by Application (2019-2030)
5.2.3 Global Social Media Analytics Sales Value Share by Application (2019-2030)
6 SOCIAL MEDIA ANALYTICS MARKET BY REGION
6.1 Global Social Media Analytics Sales Value by Region: 2019 VS 2023 VS 2030
6.2 Global Social Media Analytics Sales Value by Region (2019-2030)
6.2.1 Global Social Media Analytics Sales Value by Region: 2019-2024
6.2.2 Global Social Media Analytics Sales Value by Region (2025-2030)
6.3 North America
6.3.1 North America Social Media Analytics Sales Value (2019-2030)
6.3.2 North America Social Media Analytics Sales Value Share by Country, 2023 VS 2030
6.4 Europe
6.4.1 Europe Social Media Analytics Sales Value (2019-2030)
6.4.2 Europe Social Media Analytics Sales Value Share by Country, 2023 VS 2030
6.5 Asia-Pacific
6.5.1 Asia-Pacific Social Media Analytics Sales Value (2019-2030)
6.5.2 Asia-Pacific Social Media Analytics Sales Value Share by Country, 2023 VS 2030
6.6 Latin America
6.6.1 Latin America Social Media Analytics Sales Value (2019-2030)
6.6.2 Latin America Social Media Analytics Sales Value Share by Country, 2023 VS 2030
6.7 Middle East & Africa
6.7.1 Middle East & Africa Social Media Analytics Sales Value (2019-2030)
6.7.2 Middle East & Africa Social Media Analytics Sales Value Share by Country, 2023 VS 2030
7 SOCIAL MEDIA ANALYTICS MARKET BY COUNTRY
7.1 Global Social Media Analytics Sales Value by Country: 2019 VS 2023 VS 2030
7.2 Global Social Media Analytics Sales Value by Country (2019-2030)
7.2.1 Global Social Media Analytics Sales Value by Country (2019-2024)
7.2.2 Global Social Media Analytics Sales Value by Country (2025-2030)
7.3 USA
7.3.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.3.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.3.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.4 Canada
7.4.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.4.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.4.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.5 Germany
7.5.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.5.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.5.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.6 France
7.6.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.6.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.6.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.7 U.K.
7.7.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.7.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.7.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.8 Italy
7.8.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.8.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.8.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.9 Netherlands
7.9.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.9.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.9.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.10 Nordic Countries
7.10.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.10.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.10.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.11 China
7.11.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.11.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.11.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.12 Japan
7.12.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.12.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.12.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.13 South Korea
7.13.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.13.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.13.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.14 Southeast Asia
7.14.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.14.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.14.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.15 India
7.15.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.15.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.15.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.16 Australia
7.16.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.16.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.16.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.17 Mexico
7.17.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.17.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.17.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.18 Brazil
7.18.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.18.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.18.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.19 Turkey
7.19.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.19.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.19.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.20 Saudi Arabia
7.20.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.20.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.20.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
7.21 UAE
7.21.1 Global Social Media Analytics Sales Value Growth Rate (2019-2030)
7.21.2 Global Social Media Analytics Sales Value Share by Type, 2023 VS 2030
7.21.3 Global Social Media Analytics Sales Value Share by Application, 2023 VS 2030
8 COMPANY PROFILES
8.1 IBM
8.1.1 IBM Comapny Information
8.1.2 IBM Business Overview
8.1.3 IBM Social Media Analytics Revenue and Gross Margin (2019-2024)
8.1.4 IBM Social Media Analytics Product Portfolio
8.1.5 IBM Recent Developments
8.2 Oracle
8.2.1 Oracle Comapny Information
8.2.2 Oracle Business Overview
8.2.3 Oracle Social Media Analytics Revenue and Gross Margin (2019-2024)
8.2.4 Oracle Social Media Analytics Product Portfolio
8.2.5 Oracle Recent Developments
8.3 Salesforce
8.3.1 Salesforce Comapny Information
8.3.2 Salesforce Business Overview
8.3.3 Salesforce Social Media Analytics Revenue and Gross Margin (2019-2024)
8.3.4 Salesforce Social Media Analytics Product Portfolio
8.3.5 Salesforce Recent Developments
8.4 Adobe Systems
8.4.1 Adobe Systems Comapny Information
8.4.2 Adobe Systems Business Overview
8.4.3 Adobe Systems Social Media Analytics Revenue and Gross Margin (2019-2024)
8.4.4 Adobe Systems Social Media Analytics Product Portfolio
8.4.5 Adobe Systems Recent Developments
8.5 SAS Institute
8.5.1 SAS Institute Comapny Information
8.5.2 SAS Institute Business Overview
8.5.3 SAS Institute Social Media Analytics Revenue and Gross Margin (2019-2024)
8.5.4 SAS Institute Social Media Analytics Product Portfolio
8.5.5 SAS Institute Recent Developments
8.6 Clarabridge
8.6.1 Clarabridge Comapny Information
8.6.2 Clarabridge Business Overview
8.6.3 Clarabridge Social Media Analytics Revenue and Gross Margin (2019-2024)
8.6.4 Clarabridge Social Media Analytics Product Portfolio
8.6.5 Clarabridge Recent Developments
8.7 Netbase Solutions
8.7.1 Netbase Solutions Comapny Information
8.7.2 Netbase Solutions Business Overview
8.7.3 Netbase Solutions Social Media Analytics Revenue and Gross Margin (2019-2024)
8.7.4 Netbase Solutions Social Media Analytics Product Portfolio
8.7.5 Netbase Solutions Recent Developments
8.8 Brandwatch
8.8.1 Brandwatch Comapny Information
8.8.2 Brandwatch Business Overview
8.8.3 Brandwatch Social Media Analytics Revenue and Gross Margin (2019-2024)
8.8.4 Brandwatch Social Media Analytics Product Portfolio
8.8.5 Brandwatch Recent Developments
8.9 Talkwalker
8.9.1 Talkwalker Comapny Information
8.9.2 Talkwalker Business Overview
8.9.3 Talkwalker Social Media Analytics Revenue and Gross Margin (2019-2024)
8.9.4 Talkwalker Social Media Analytics Product Portfolio
8.9.5 Talkwalker Recent Developments
8.10 GoodData
8.10.1 GoodData Comapny Information
8.10.2 GoodData Business Overview
8.10.3 GoodData Social Media Analytics Revenue and Gross Margin (2019-2024)
8.10.4 GoodData Social Media Analytics Product Portfolio
8.10.5 GoodData Recent Developments
8.11 Crimson Hexagon
8.11.1 Crimson Hexagon Comapny Information
8.11.2 Crimson Hexagon Business Overview
8.11.3 Crimson Hexagon Social Media Analytics Revenue and Gross Margin (2019-2024)
8.11.4 Crimson Hexagon Social Media Analytics Product Portfolio
8.11.5 Crimson Hexagon Recent Developments
8.12 Simply Measured
8.12.1 Simply Measured Comapny Information
8.12.2 Simply Measured Business Overview
8.12.3 Simply Measured Social Media Analytics Revenue and Gross Margin (2019-2024)
8.12.4 Simply Measured Social Media Analytics Product Portfolio
8.12.5 Simply Measured Recent Developments
8.13 Sysomos
8.13.1 Sysomos Comapny Information
8.13.2 Sysomos Business Overview
8.13.3 Sysomos Social Media Analytics Revenue and Gross Margin (2019-2024)
8.13.4 Sysomos Social Media Analytics Product Portfolio
8.13.5 Sysomos Recent Developments
8.14 Digimind
8.14.1 Digimind Comapny Information
8.14.2 Digimind Business Overview
8.14.3 Digimind Social Media Analytics Revenue and Gross Margin (2019-2024)
8.14.4 Digimind Social Media Analytics Product Portfolio
8.14.5 Digimind Recent Developments
8.15 Unmetric
8.15.1 Unmetric Comapny Information
8.15.2 Unmetric Business Overview
8.15.3 Unmetric Social Media Analytics Revenue and Gross Margin (2019-2024)
8.15.4 Unmetric Social Media Analytics Product Portfolio
8.15.5 Unmetric Recent Developments
8.16 Cision US
8.16.1 Cision US Comapny Information
8.16.2 Cision US Business Overview
8.16.3 Cision US Social Media Analytics Revenue and Gross Margin (2019-2024)
8.16.4 Cision US Social Media Analytics Product Portfolio
8.16.5 Cision US Recent Developments
9 CONCLUDING INSIGHTS
10 APPENDIX
10.1 Reasons for Doing This Study
10.2 Research Methodology
10.3 Research Process
10.4 Authors List of This Report
10.5 Data Source
10.5.1 Secondary Sources
10.5.2 Primary Sources
10.6 Disclaimer
