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Global Real-time Bidding (RTB) Market Growth (Status and Outlook) 2023-2029

March 2023 | 111 pages | ID: GE2426FFCEA1EN
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Real-time bidding (RTB) is a means by which advertising inventory is bought and sold on a per-impression basis, via programmatic instantaneous auction, similar to financial markets. With real-time bidding, advertising buyers bid on an impression and, if the bid is won, the buyer’s ad is instantly displayed on the publisher’s site. Real-time bidding lets advertisers manage and optimize ads from multiple ad-networks by granting the user access to a multitude of different networks, allowing them to create and launch advertising campaigns, prioritize networks and allocate percentages of unsold inventory, known as backfill.

LPI (LP Information)' newest research report, the “Real-time Bidding (RTB) Industry Forecast” looks at past sales and reviews total world Real-time Bidding (RTB) sales in 2022, providing a comprehensive analysis by region and market sector of projected Real-time Bidding (RTB) sales for 2023 through 2029. With Real-time Bidding (RTB) sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Real-time Bidding (RTB) industry.

This Insight Report provides a comprehensive analysis of the global Real-time Bidding (RTB) landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyzes the strategies of leading global companies with a focus on Real-time Bidding (RTB) portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms’ unique position in an accelerating global Real-time Bidding (RTB) market.

This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Real-time Bidding (RTB) and breaks down the forecast by type, by application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Real-time Bidding (RTB).

The global Real-time Bidding (RTB) market size is projected to grow from US$ 9321.3 million in 2022 to US$ 22930 million in 2029; it is expected to grow at a CAGR of 13.7% from 2023 to 2029.

Retail and Ecommerce application to grow at the highest CAGR during the forecast period.

This report presents a comprehensive overview, market shares, and growth opportunities of Real-time Bidding (RTB) market by product type, application, key players and key regions and countries.

Market Segmentation:

Segmentation by type
  • Open Auction
  • Invited Auction
Segmentation by application
  • Media and Entertainment
  • Games
  • Retail and Ecommerce
  • Others
This report also splits the market by region:
  • Americas
    • United States
    • Canada
    • Mexico
    • Brazil
  • APAC
    • China
    • Japan
    • Korea
    • Southeast Asia
    • India
    • Australia
  • Europe
    • Germany
    • France
    • UK
    • Italy
    • Russia
  • Middle East & Africa
    • Egypt
    • South Africa
    • Israel
    • Turkey
    • GCC Countries
The below companies that are profiled have been selected based on inputs gathered from primary experts and analyzing the company's coverage, product portfolio, its market penetration.
  • Google
  • WPP
  • Adobe
  • Facebook
  • Twitter (Mopub)
  • Verizon Media
  • Criteo
  • Smaato
  • Yandex
  • Rubicon Project
  • Pubmatic
  • Salesforce
  • Mediamath
  • Appnexus (A Xandr Company)
  • Platform One
  • Match2one
1 SCOPE OF THE REPORT

1.1 Market Introduction
1.2 Years Considered
1.3 Research Objectives
1.4 Market Research Methodology
1.5 Research Process and Data Source
1.6 Economic Indicators
1.7 Currency Considered
1.8 Market Estimation Caveats

2 EXECUTIVE SUMMARY

2.1 World Market Overview
  2.1.1 Global Real-time Bidding (RTB) Market Size 2018-2029
  2.1.2 Real-time Bidding (RTB) Market Size CAGR by Region 2018 VS 2022 VS 2029
2.2 Real-time Bidding (RTB) Segment by Type
  2.2.1 Open Auction
  2.2.2 Invited Auction
2.3 Real-time Bidding (RTB) Market Size by Type
  2.3.1 Real-time Bidding (RTB) Market Size CAGR by Type (2018 VS 2022 VS 2029)
  2.3.2 Global Real-time Bidding (RTB) Market Size Market Share by Type (2018-2023)
2.4 Real-time Bidding (RTB) Segment by Application
  2.4.1 Media and Entertainment
  2.4.2 Games
  2.4.3 Retail and Ecommerce
  2.4.4 Others
2.5 Real-time Bidding (RTB) Market Size by Application
  2.5.1 Real-time Bidding (RTB) Market Size CAGR by Application (2018 VS 2022 VS 2029)
  2.5.2 Global Real-time Bidding (RTB) Market Size Market Share by Application (2018-2023)

3 REAL-TIME BIDDING (RTB) MARKET SIZE BY PLAYER

3.1 Real-time Bidding (RTB) Market Size Market Share by Players
  3.1.1 Global Real-time Bidding (RTB) Revenue by Players (2018-2023)
  3.1.2 Global Real-time Bidding (RTB) Revenue Market Share by Players (2018-2023)
3.2 Global Real-time Bidding (RTB) Key Players Head office and Products Offered
3.3 Market Concentration Rate Analysis
  3.3.1 Competition Landscape Analysis
  3.3.2 Concentration Ratio (CR3, CR5 and CR10) & (2021-2023)
3.4 New Products and Potential Entrants
3.5 Mergers & Acquisitions, Expansion

4 REAL-TIME BIDDING (RTB) BY REGIONS

4.1 Real-time Bidding (RTB) Market Size by Regions (2018-2023)
4.2 Americas Real-time Bidding (RTB) Market Size Growth (2018-2023)
4.3 APAC Real-time Bidding (RTB) Market Size Growth (2018-2023)
4.4 Europe Real-time Bidding (RTB) Market Size Growth (2018-2023)
4.5 Middle East & Africa Real-time Bidding (RTB) Market Size Growth (2018-2023)

5 AMERICAS

5.1 Americas Real-time Bidding (RTB) Market Size by Country (2018-2023)
5.2 Americas Real-time Bidding (RTB) Market Size by Type (2018-2023)
5.3 Americas Real-time Bidding (RTB) Market Size by Application (2018-2023)
5.4 United States
5.5 Canada
5.6 Mexico
5.7 Brazil

6 APAC

6.1 APAC Real-time Bidding (RTB) Market Size by Region (2018-2023)
6.2 APAC Real-time Bidding (RTB) Market Size by Type (2018-2023)
6.3 APAC Real-time Bidding (RTB) Market Size by Application (2018-2023)
6.4 China
6.5 Japan
6.6 Korea
6.7 Southeast Asia
6.8 India
6.9 Australia

7 EUROPE

7.1 Europe Real-time Bidding (RTB) by Country (2018-2023)
7.2 Europe Real-time Bidding (RTB) Market Size by Type (2018-2023)
7.3 Europe Real-time Bidding (RTB) Market Size by Application (2018-2023)
7.4 Germany
7.5 France
7.6 UK
7.7 Italy
7.8 Russia

8 MIDDLE EAST & AFRICA

8.1 Middle East & Africa Real-time Bidding (RTB) by Region (2018-2023)
8.2 Middle East & Africa Real-time Bidding (RTB) Market Size by Type (2018-2023)
8.3 Middle East & Africa Real-time Bidding (RTB) Market Size by Application (2018-2023)
8.4 Egypt
8.5 South Africa
8.6 Israel
8.7 Turkey
8.8 GCC Countries

9 MARKET DRIVERS, CHALLENGES AND TRENDS

9.1 Market Drivers & Growth Opportunities
9.2 Market Challenges & Risks
9.3 Industry Trends

10 GLOBAL REAL-TIME BIDDING (RTB) MARKET FORECAST

10.1 Global Real-time Bidding (RTB) Forecast by Regions (2024-2029)
  10.1.1 Global Real-time Bidding (RTB) Forecast by Regions (2024-2029)
  10.1.2 Americas Real-time Bidding (RTB) Forecast
  10.1.3 APAC Real-time Bidding (RTB) Forecast
  10.1.4 Europe Real-time Bidding (RTB) Forecast
  10.1.5 Middle East & Africa Real-time Bidding (RTB) Forecast
10.2 Americas Real-time Bidding (RTB) Forecast by Country (2024-2029)
  10.2.1 United States Real-time Bidding (RTB) Market Forecast
  10.2.2 Canada Real-time Bidding (RTB) Market Forecast
  10.2.3 Mexico Real-time Bidding (RTB) Market Forecast
  10.2.4 Brazil Real-time Bidding (RTB) Market Forecast
10.3 APAC Real-time Bidding (RTB) Forecast by Region (2024-2029)
  10.3.1 China Real-time Bidding (RTB) Market Forecast
  10.3.2 Japan Real-time Bidding (RTB) Market Forecast
  10.3.3 Korea Real-time Bidding (RTB) Market Forecast
  10.3.4 Southeast Asia Real-time Bidding (RTB) Market Forecast
  10.3.5 India Real-time Bidding (RTB) Market Forecast
  10.3.6 Australia Real-time Bidding (RTB) Market Forecast
10.4 Europe Real-time Bidding (RTB) Forecast by Country (2024-2029)
  10.4.1 Germany Real-time Bidding (RTB) Market Forecast
  10.4.2 France Real-time Bidding (RTB) Market Forecast
  10.4.3 UK Real-time Bidding (RTB) Market Forecast
  10.4.4 Italy Real-time Bidding (RTB) Market Forecast
  10.4.5 Russia Real-time Bidding (RTB) Market Forecast
10.5 Middle East & Africa Real-time Bidding (RTB) Forecast by Region (2024-2029)
  10.5.1 Egypt Real-time Bidding (RTB) Market Forecast
  10.5.2 South Africa Real-time Bidding (RTB) Market Forecast
  10.5.3 Israel Real-time Bidding (RTB) Market Forecast
  10.5.4 Turkey Real-time Bidding (RTB) Market Forecast
  10.5.5 GCC Countries Real-time Bidding (RTB) Market Forecast
10.6 Global Real-time Bidding (RTB) Forecast by Type (2024-2029)
10.7 Global Real-time Bidding (RTB) Forecast by Application (2024-2029)

11 KEY PLAYERS ANALYSIS

11.1 Google
  11.1.1 Google Company Information
  11.1.2 Google Real-time Bidding (RTB) Product Offered
  11.1.3 Google Real-time Bidding (RTB) Revenue, Gross Margin and Market Share (2018-2023)
  11.1.4 Google Main Business Overview
  11.1.5 Google Latest Developments
11.2 WPP
  11.2.1 WPP Company Information
  11.2.2 WPP Real-time Bidding (RTB) Product Offered
  11.2.3 WPP Real-time Bidding (RTB) Revenue, Gross Margin and Market Share (2018-2023)
  11.2.4 WPP Main Business Overview
  11.2.5 WPP Latest Developments
11.3 Adobe
  11.3.1 Adobe Company Information
  11.3.2 Adobe Real-time Bidding (RTB) Product Offered
  11.3.3 Adobe Real-time Bidding (RTB) Revenue, Gross Margin and Market Share (2018-2023)
  11.3.4 Adobe Main Business Overview
  11.3.5 Adobe Latest Developments
11.4 Facebook
  11.4.1 Facebook Company Information
  11.4.2 Facebook Real-time Bidding (RTB) Product Offered
  11.4.3 Facebook Real-time Bidding (RTB) Revenue, Gross Margin and Market Share (2018-2023)
  11.4.4 Facebook Main Business Overview
  11.4.5 Facebook Latest Developments
11.5 Twitter (Mopub)
  11.5.1 Twitter (Mopub) Company Information
  11.5.2 Twitter (Mopub) Real-time Bidding (RTB) Product Offered
  11.5.3 Twitter (Mopub) Real-time Bidding (RTB) Revenue, Gross Margin and Market Share (2018-2023)
  11.5.4 Twitter (Mopub) Main Business Overview
  11.5.5 Twitter (Mopub) Latest Developments
11.6 Verizon Media
  11.6.1 Verizon Media Company Information
  11.6.2 Verizon Media Real-time Bidding (RTB) Product Offered
  11.6.3 Verizon Media Real-time Bidding (RTB) Revenue, Gross Margin and Market Share (2018-2023)
  11.6.4 Verizon Media Main Business Overview
  11.6.5 Verizon Media Latest Developments
11.7 Criteo
  11.7.1 Criteo Company Information
  11.7.2 Criteo Real-time Bidding (RTB) Product Offered
  11.7.3 Criteo Real-time Bidding (RTB) Revenue, Gross Margin and Market Share (2018-2023)
  11.7.4 Criteo Main Business Overview
  11.7.5 Criteo Latest Developments
11.8 Smaato
  11.8.1 Smaato Company Information
  11.8.2 Smaato Real-time Bidding (RTB) Product Offered
  11.8.3 Smaato Real-time Bidding (RTB) Revenue, Gross Margin and Market Share (2018-2023)
  11.8.4 Smaato Main Business Overview
  11.8.5 Smaato Latest Developments
11.9 Yandex
  11.9.1 Yandex Company Information
  11.9.2 Yandex Real-time Bidding (RTB) Product Offered
  11.9.3 Yandex Real-time Bidding (RTB) Revenue, Gross Margin and Market Share (2018-2023)
  11.9.4 Yandex Main Business Overview
  11.9.5 Yandex Latest Developments
11.10 Rubicon Project
  11.10.1 Rubicon Project Company Information
  11.10.2 Rubicon Project Real-time Bidding (RTB) Product Offered
  11.10.3 Rubicon Project Real-time Bidding (RTB) Revenue, Gross Margin and Market Share (2018-2023)
  11.10.4 Rubicon Project Main Business Overview
  11.10.5 Rubicon Project Latest Developments
11.11 Pubmatic
  11.11.1 Pubmatic Company Information
  11.11.2 Pubmatic Real-time Bidding (RTB) Product Offered
  11.11.3 Pubmatic Real-time Bidding (RTB) Revenue, Gross Margin and Market Share (2018-2023)
  11.11.4 Pubmatic Main Business Overview
  11.11.5 Pubmatic Latest Developments
11.12 Salesforce
  11.12.1 Salesforce Company Information
  11.12.2 Salesforce Real-time Bidding (RTB) Product Offered
  11.12.3 Salesforce Real-time Bidding (RTB) Revenue, Gross Margin and Market Share (2018-2023)
  11.12.4 Salesforce Main Business Overview
  11.12.5 Salesforce Latest Developments
11.13 Mediamath
  11.13.1 Mediamath Company Information
  11.13.2 Mediamath Real-time Bidding (RTB) Product Offered
  11.13.3 Mediamath Real-time Bidding (RTB) Revenue, Gross Margin and Market Share (2018-2023)
  11.13.4 Mediamath Main Business Overview
  11.13.5 Mediamath Latest Developments
11.14 Appnexus (A Xandr Company)
  11.14.1 Appnexus (A Xandr Company) Company Information
  11.14.2 Appnexus (A Xandr Company) Real-time Bidding (RTB) Product Offered
  11.14.3 Appnexus (A Xandr Company) Real-time Bidding (RTB) Revenue, Gross Margin and Market Share (2018-2023)
  11.14.4 Appnexus (A Xandr Company) Main Business Overview
  11.14.5 Appnexus (A Xandr Company) Latest Developments
11.15 Platform One
  11.15.1 Platform One Company Information
  11.15.2 Platform One Real-time Bidding (RTB) Product Offered
  11.15.3 Platform One Real-time Bidding (RTB) Revenue, Gross Margin and Market Share (2018-2023)
  11.15.4 Platform One Main Business Overview
  11.15.5 Platform One Latest Developments
11.16 Match2one
  11.16.1 Match2one Company Information
  11.16.2 Match2one Real-time Bidding (RTB) Product Offered
  11.16.3 Match2one Real-time Bidding (RTB) Revenue, Gross Margin and Market Share (2018-2023)
  11.16.4 Match2one Main Business Overview
  11.16.5 Match2one Latest Developments

12 RESEARCH FINDINGS AND CONCLUSION
LIST OF TABLES

Table 1. Real-time Bidding (RTB) Market Size CAGR by Region (2018 VS 2022 VS 2029) & ($ Millions)
Table 2. Major Players of Open Auction
Table 3. Major Players of Invited Auction
Table 4. Real-time Bidding (RTB) Market Size CAGR by Type (2018 VS 2022 VS 2029) & ($ Millions)
Table 5. Global Real-time Bidding (RTB) Market Size by Type (2018-2023) & ($ Millions)
Table 6. Global Real-time Bidding (RTB) Market Size Market Share by Type (2018-2023)
Table 7. Real-time Bidding (RTB) Market Size CAGR by Application (2018 VS 2022 VS 2029) & ($ Millions)
Table 8. Global Real-time Bidding (RTB) Market Size by Application (2018-2023) & ($ Millions)
Table 9. Global Real-time Bidding (RTB) Market Size Market Share by Application (2018-2023)
Table 10. Global Real-time Bidding (RTB) Revenue by Players (2018-2023) & ($ Millions)
Table 11. Global Real-time Bidding (RTB) Revenue Market Share by Player (2018-2023)
Table 12. Real-time Bidding (RTB) Key Players Head office and Products Offered
Table 13. Real-time Bidding (RTB) Concentration Ratio (CR3, CR5 and CR10) & (2021-2023)
Table 14. New Products and Potential Entrants
Table 15. Mergers & Acquisitions, Expansion
Table 16. Global Real-time Bidding (RTB) Market Size by Regions 2018-2023 & ($ Millions)
Table 17. Global Real-time Bidding (RTB) Market Size Market Share by Regions (2018-2023)
Table 18. Global Real-time Bidding (RTB) Revenue by Country/Region (2018-2023) & ($ millions)
Table 19. Global Real-time Bidding (RTB) Revenue Market Share by Country/Region (2018-2023)
Table 20. Americas Real-time Bidding (RTB) Market Size by Country (2018-2023) & ($ Millions)
Table 21. Americas Real-time Bidding (RTB) Market Size Market Share by Country (2018-2023)
Table 22. Americas Real-time Bidding (RTB) Market Size by Type (2018-2023) & ($ Millions)
Table 23. Americas Real-time Bidding (RTB) Market Size Market Share by Type (2018-2023)
Table 24. Americas Real-time Bidding (RTB) Market Size by Application (2018-2023) & ($ Millions)
Table 25. Americas Real-time Bidding (RTB) Market Size Market Share by Application (2018-2023)
Table 26. APAC Real-time Bidding (RTB) Market Size by Region (2018-2023) & ($ Millions)
Table 27. APAC Real-time Bidding (RTB) Market Size Market Share by Region (2018-2023)
Table 28. APAC Real-time Bidding (RTB) Market Size by Type (2018-2023) & ($ Millions)
Table 29. APAC Real-time Bidding (RTB) Market Size Market Share by Type (2018-2023)
Table 30. APAC Real-time Bidding (RTB) Market Size by Application (2018-2023) & ($ Millions)
Table 31. APAC Real-time Bidding (RTB) Market Size Market Share by Application (2018-2023)
Table 32. Europe Real-time Bidding (RTB) Market Size by Country (2018-2023) & ($ Millions)
Table 33. Europe Real-time Bidding (RTB) Market Size Market Share by Country (2018-2023)
Table 34. Europe Real-time Bidding (RTB) Market Size by Type (2018-2023) & ($ Millions)
Table 35. Europe Real-time Bidding (RTB) Market Size Market Share by Type (2018-2023)
Table 36. Europe Real-time Bidding (RTB) Market Size by Application (2018-2023) & ($ Millions)
Table 37. Europe Real-time Bidding (RTB) Market Size Market Share by Application (2018-2023)
Table 38. Middle East & Africa Real-time Bidding (RTB) Market Size by Region (2018-2023) & ($ Millions)
Table 39. Middle East & Africa Real-time Bidding (RTB) Market Size Market Share by Region (2018-2023)
Table 40. Middle East & Africa Real-time Bidding (RTB) Market Size by Type (2018-2023) & ($ Millions)
Table 41. Middle East & Africa Real-time Bidding (RTB) Market Size Market Share by Type (2018-2023)
Table 42. Middle East & Africa Real-time Bidding (RTB) Market Size by Application (2018-2023) & ($ Millions)
Table 43. Middle East & Africa Real-time Bidding (RTB) Market Size Market Share by Application (2018-2023)
Table 44. Key Market Drivers & Growth Opportunities of Real-time Bidding (RTB)
Table 45. Key Market Challenges & Risks of Real-time Bidding (RTB)
Table 46. Key Industry Trends of Real-time Bidding (RTB)
Table 47. Global Real-time Bidding (RTB) Market Size Forecast by Regions (2024-2029) & ($ Millions)
Table 48. Global Real-time Bidding (RTB) Market Size Market Share Forecast by Regions (2024-2029)
Table 49. Global Real-time Bidding (RTB) Market Size Forecast by Type (2024-2029) & ($ Millions)
Table 50. Global Real-time Bidding (RTB) Market Size Forecast by Application (2024-2029) & ($ Millions)
Table 51. Google Details, Company Type, Real-time Bidding (RTB) Area Served and Its Competitors
Table 52. Google Real-time Bidding (RTB) Product Offered
Table 53. Google Real-time Bidding (RTB) Revenue ($ million), Gross Margin and Market Share (2018-2023)
Table 54. Google Main Business
Table 55. Google Latest Developments
Table 56. WPP Details, Company Type, Real-time Bidding (RTB) Area Served and Its Competitors
Table 57. WPP Real-time Bidding (RTB) Product Offered
Table 58. WPP Main Business
Table 59. WPP Real-time Bidding (RTB) Revenue ($ million), Gross Margin and Market Share (2018-2023)
Table 60. WPP Latest Developments
Table 61. Adobe Details, Company Type, Real-time Bidding (RTB) Area Served and Its Competitors
Table 62. Adobe Real-time Bidding (RTB) Product Offered
Table 63. Adobe Main Business
Table 64. Adobe Real-time Bidding (RTB) Revenue ($ million), Gross Margin and Market Share (2018-2023)
Table 65. Adobe Latest Developments
Table 66. Facebook Details, Company Type, Real-time Bidding (RTB) Area Served and Its Competitors
Table 67. Facebook Real-time Bidding (RTB) Product Offered
Table 68. Facebook Main Business
Table 69. Facebook Real-time Bidding (RTB) Revenue ($ million), Gross Margin and Market Share (2018-2023)
Table 70. Facebook Latest Developments
Table 71. Twitter (Mopub) Details, Company Type, Real-time Bidding (RTB) Area Served and Its Competitors
Table 72. Twitter (Mopub) Real-time Bidding (RTB) Product Offered
Table 73. Twitter (Mopub) Main Business
Table 74. Twitter (Mopub) Real-time Bidding (RTB) Revenue ($ million), Gross Margin and Market Share (2018-2023)
Table 75. Twitter (Mopub) Latest Developments
Table 76. Verizon Media Details, Company Type, Real-time Bidding (RTB) Area Served and Its Competitors
Table 77. Verizon Media Real-time Bidding (RTB) Product Offered
Table 78. Verizon Media Main Business
Table 79. Verizon Media Real-time Bidding (RTB) Revenue ($ million), Gross Margin and Market Share (2018-2023)
Table 80. Verizon Media Latest Developments
Table 81. Criteo Details, Company Type, Real-time Bidding (RTB) Area Served and Its Competitors
Table 82. Criteo Real-time Bidding (RTB) Product Offered
Table 83. Criteo Main Business
Table 84. Criteo Real-time Bidding (RTB) Revenue ($ million), Gross Margin and Market Share (2018-2023)
Table 85. Criteo Latest Developments
Table 86. Smaato Details, Company Type, Real-time Bidding (RTB) Area Served and Its Competitors
Table 87. Smaato Real-time Bidding (RTB) Product Offered
Table 88. Smaato Main Business
Table 89. Smaato Real-time Bidding (RTB) Revenue ($ million), Gross Margin and Market Share (2018-2023)
Table 90. Smaato Latest Developments
Table 91. Yandex Details, Company Type, Real-time Bidding (RTB) Area Served and Its Competitors
Table 92. Yandex Real-time Bidding (RTB) Product Offered
Table 93. Yandex Main Business
Table 94. Yandex Real-time Bidding (RTB) Revenue ($ million), Gross Margin and Market Share (2018-2023)
Table 95. Yandex Latest Developments
Table 96. Rubicon Project Details, Company Type, Real-time Bidding (RTB) Area Served and Its Competitors
Table 97. Rubicon Project Real-time Bidding (RTB) Product Offered
Table 98. Rubicon Project Main Business
Table 99. Rubicon Project Real-time Bidding (RTB) Revenue ($ million), Gross Margin and Market Share (2018-2023)
Table 100. Rubicon Project Latest Developments
Table 101. Pubmatic Details, Company Type, Real-time Bidding (RTB) Area Served and Its Competitors
Table 102. Pubmatic Real-time Bidding (RTB) Product Offered
Table 103. Pubmatic Real-time Bidding (RTB) Revenue ($ million), Gross Margin and Market Share (2018-2023)
Table 104. Pubmatic Main Business
Table 105. Pubmatic Latest Developments
Table 106. Salesforce Details, Company Type, Real-time Bidding (RTB) Area Served and Its Competitors
Table 107. Salesforce Real-time Bidding (RTB) Product Offered
Table 108. Salesforce Main Business
Table 109. Salesforce Real-time Bidding (RTB) Revenue ($ million), Gross Margin and Market Share (2018-2023)
Table 110. Salesforce Latest Developments
Table 111. Mediamath Details, Company Type, Real-time Bidding (RTB) Area Served and Its Competitors
Table 112. Mediamath Real-time Bidding (RTB) Product Offered
Table 113. Mediamath Main Business
Table 114. Mediamath Real-time Bidding (RTB) Revenue ($ million), Gross Margin and Market Share (2018-2023)
Table 115. Mediamath Latest Developments
Table 116. Appnexus (A Xandr Company) Details, Company Type, Real-time Bidding (RTB) Area Served and Its Competitors
Table 117. Appnexus (A Xandr Company) Real-time Bidding (RTB) Product Offered
Table 118. Appnexus (A Xandr Company) Main Business
Table 119. Appnexus (A Xandr Company) Real-time Bidding (RTB) Revenue ($ million), Gross Margin and Market Share (2018-2023)
Table 120. Appnexus (A Xandr Company) Latest Developments
Table 121. Platform One Details, Company Type, Real-time Bidding (RTB) Area Served and Its Competitors
Table 122. Platform One Real-time Bidding (RTB) Product Offered
Table 123. Platform One Main Business
Table 124. Platform One Real-time Bidding (RTB) Revenue ($ million), Gross Margin and Market Share (2018-2023)
Table 125. Platform One Latest Developments
Table 126. Match2one Details, Company Type, Real-time Bidding (RTB) Area Served and Its Competitors
Table 127. Match2one Real-time Bidding (RTB) Product Offered
Table 128. Match2one Main Business
Table 129. Match2one Real-time Bidding (RTB) Revenue ($ million), Gross Margin and Market Share (2018-2023)
Table 130. Match2one Latest Developments

LIST OF FIGURES

Figure 1. Real-time Bidding (RTB) Report Years Considered
Figure 2. Research Objectives
Figure 3. Research Methodology
Figure 4. Research Process and Data Source
Figure 5. Global Real-time Bidding (RTB) Market Size Growth Rate 2018-2029 ($ Millions)
Figure 6. Real-time Bidding (RTB) Sales by Geographic Region (2018, 2022 & 2029) & ($ millions)
Figure 7. Real-time Bidding (RTB) Sales Market Share by Country/Region (2022)
Figure 8. Real-time Bidding (RTB) Sales Market Share by Country/Region (2018, 2022 & 2029)
Figure 9. Global Real-time Bidding (RTB) Market Size Market Share by Type in 2022
Figure 10. Real-time Bidding (RTB) in Media and Entertainment
Figure 11. Global Real-time Bidding (RTB) Market: Media and Entertainment (2018-2023) & ($ Millions)
Figure 12. Real-time Bidding (RTB) in Games
Figure 13. Global Real-time Bidding (RTB) Market: Games (2018-2023) & ($ Millions)
Figure 14. Real-time Bidding (RTB) in Retail and Ecommerce
Figure 15. Global Real-time Bidding (RTB) Market: Retail and Ecommerce (2018-2023) & ($ Millions)
Figure 16. Real-time Bidding (RTB) in Others
Figure 17. Global Real-time Bidding (RTB) Market: Others (2018-2023) & ($ Millions)
Figure 18. Global Real-time Bidding (RTB) Market Size Market Share by Application in 2022
Figure 19. Global Real-time Bidding (RTB) Revenue Market Share by Player in 2022
Figure 20. Global Real-time Bidding (RTB) Market Size Market Share by Regions (2018-2023)
Figure 21. Americas Real-time Bidding (RTB) Market Size 2018-2023 ($ Millions)
Figure 22. APAC Real-time Bidding (RTB) Market Size 2018-2023 ($ Millions)
Figure 23. Europe Real-time Bidding (RTB) Market Size 2018-2023 ($ Millions)
Figure 24. Middle East & Africa Real-time Bidding (RTB) Market Size 2018-2023 ($ Millions)
Figure 25. Americas Real-time Bidding (RTB) Value Market Share by Country in 2022
Figure 26. United States Real-time Bidding (RTB) Market Size Growth 2018-2023 ($ Millions)
Figure 27. Canada Real-time Bidding (RTB) Market Size Growth 2018-2023 ($ Millions)
Figure 28. Mexico Real-time Bidding (RTB) Market Size Growth 2018-2023 ($ Millions)
Figure 29. Brazil Real-time Bidding (RTB) Market Size Growth 2018-2023 ($ Millions)
Figure 30. APAC Real-time Bidding (RTB) Market Size Market Share by Region in 2022
Figure 31. APAC Real-time Bidding (RTB) Market Size Market Share by Type in 2022
Figure 32. APAC Real-time Bidding (RTB) Market Size Market Share by Application in 2022
Figure 33. China Real-time Bidding (RTB) Market Size Growth 2018-2023 ($ Millions)
Figure 34. Japan Real-time Bidding (RTB) Market Size Growth 2018-2023 ($ Millions)
Figure 35. Korea Real-time Bidding (RTB) Market Size Growth 2018-2023 ($ Millions)
Figure 36. Southeast Asia Real-time Bidding (RTB) Market Size Growth 2018-2023 ($ Millions)
Figure 37. India Real-time Bidding (RTB) Market Size Growth 2018-2023 ($ Millions)
Figure 38. Australia Real-time Bidding (RTB) Market Size Growth 2018-2023 ($ Millions)
Figure 39. Europe Real-time Bidding (RTB) Market Size Market Share by Country in 2022
Figure 40. Europe Real-time Bidding (RTB) Market Size Market Share by Type (2018-2023)
Figure 41. Europe Real-time Bidding (RTB) Market Size Market Share by Application (2018-2023)
Figure 42. Germany Real-time Bidding (RTB) Market Size Growth 2018-2023 ($ Millions)
Figure 43. France Real-time Bidding (RTB) Market Size Growth 2018-2023 ($ Millions)
Figure 44. UK Real-time Bidding (RTB) Market Size Growth 2018-2023 ($ Millions)
Figure 45. Italy Real-time Bidding (RTB) Market Size Growth 2018-2023 ($ Millions)
Figure 46. Russia Real-time Bidding (RTB) Market Size Growth 2018-2023 ($ Millions)
Figure 47. Middle East & Africa Real-time Bidding (RTB) Market Size Market Share by Region (2018-2023)
Figure 48. Middle East & Africa Real-time Bidding (RTB) Market Size Market Share by Type (2018-2023)
Figure 49. Middle East & Africa Real-time Bidding (RTB) Market Size Market Share by Application (2018-2023)
Figure 50. Egypt Real-time Bidding (RTB) Market Size Growth 2018-2023 ($ Millions)
Figure 51. South Africa Real-time Bidding (RTB) Market Size Growth 2018-2023 ($ Millions)
Figure 52. Israel Real-time Bidding (RTB) Market Size Growth 2018-2023 ($ Millions)
Figure 53. Turkey Real-time Bidding (RTB) Market Size Growth 2018-2023 ($ Millions)
Figure 54. GCC Country Real-time Bidding (RTB) Market Size Growth 2018-2023 ($ Millions)
Figure 55. Americas Real-time Bidding (RTB) Market Size 2024-2029 ($ Millions)
Figure 56. APAC Real-time Bidding (RTB) Market Size 2024-2029 ($ Millions)
Figure 57. Europe Real-time Bidding (RTB) Market Size 2024-2029 ($ Millions)
Figure 58. Middle East & Africa Real-time Bidding (RTB) Market Size 2024-2029 ($ Millions)
Figure 59. United States Real-time Bidding (RTB) Market Size 2024-2029 ($ Millions)
Figure 60. Canada Real-time Bidding (RTB) Market Size 2024-2029 ($ Millions)
Figure 61. Mexico Real-time Bidding (RTB) Market Size 2024-2029 ($ Millions)
Figure 62. Brazil Real-time Bidding (RTB) Market Size 2024-2029 ($ Millions)
Figure 63. China Real-time Bidding (RTB) Market Size 2024-2029 ($ Millions)
Figure 64. Japan Real-time Bidding (RTB) Market Size 2024-2029 ($ Millions)
Figure 65. Korea Real-time Bidding (RTB) Market Size 2024-2029 ($ Millions)
Figure 66. Southeast Asia Real-time Bidding (RTB) Market Size 2024-2029 ($ Millions)
Figure 67. India Real-time Bidding (RTB) Market Size 2024-2029 ($ Millions)
Figure 68. Australia Real-time Bidding (RTB) Market Size 2024-2029 ($ Millions)
Figure 69. Germany Real-time Bidding (RTB) Market Size 2024-2029 ($ Millions)
Figure 70. France Real-time Bidding (RTB) Market Size 2024-2029 ($ Millions)
Figure 71. UK Real-time Bidding (RTB) Market Size 2024-2029 ($ Millions)
Figure 72. Italy Real-time Bidding (RTB) Market Size 2024-2029 ($ Millions)
Figure 73. Russia Real-time Bidding (RTB) Market Size 2024-2029 ($ Millions)
Figure 74. Spain Real-time Bidding (RTB) Market Size 2024-2029 ($ Millions)
Figure 75. Egypt Real-time Bidding (RTB) Market Size 2024-2029 ($ Millions)
Figure 76. South Africa Real-time Bidding (RTB) Market Size 2024-2029 ($ Millions)
Figure 77. Israel Real-time Bidding (RTB) Market Size 2024-2029 ($ Millions)
Figure 78. Turkey Real-time Bidding (RTB) Market Size 2024-2029 ($ Millions)
Figure 79. GCC Countries Real-time Bidding (RTB) Market Size 2024-2029 ($ Millions)
Figure 80. Global Real-time Bidding (RTB) Market Size Market Share Forecast by Type (2024-2029)
Figure 81. Global Real-time Bidding (RTB) Market Size Market Share Forecast by Application (2024-2029)


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