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Global Advertising Market Analysis and Forecast 2024-2030

April 2024 | 209 pages | ID: G17A2C0D7C67EN
APO Research

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Summary

Advertising is the process of making product and service known to the marketplace. Advertisements are messages paid for by those who send them and are intended to inform or influence people who receive them. Advertising is communicated through various mass media, including old media such as newspapers, magazines, Television, Radio, outdoor advertising or direct mail; or new media such as search results, blogs, websites or text messages.

In our report, the Advertising companies cover the business of design, production and deputy.

According to APO Research, The global Advertising market is projected to grow from US$ million in 2024 to US$ million by 2030, at a Compound Annual Growth Rate (CAGR) of % during the forecast period.

The US & Canada market for Advertising is estimated to increase from $ million in 2024 to reach $ million by 2030, at a CAGR of % during the forecast period of 2025 through 2030.

Asia-Pacific market for Advertising is estimated to increase from $ million in 2024 to reach $ million by 2030, at a CAGR of % during the forecast period of 2025 through 2030.

The China market for Advertising is estimated to increase from $ million in 2024 to reach $ million by 2030, at a CAGR of % during the forecast period of 2025 through 2030.

Europe market for Advertising is estimated to increase from $ million in 2024 to reach $ million by 2030, at a CAGR of % during the forecast period of 2025 through 2030.

The major global companies of Advertising include WPP, Omnicom Group, Dentsu Inc., PublicisGroupe, IPG, Havas SA, Focus Media Group, Guangdong Advertising Co., Ltd. and Bluefocus Communication Group Co., Ltd., etc. In 2023, the world's top three vendors accounted for approximately % of the revenue.

Report Includes

This report presents an overview of global market for Advertising, market size. Analyses of the global market trends, with historic market revenue data for 2019 - 2023, estimates for 2024, and projections of CAGR through 2030.

This report researches the key producers of Advertising, also provides the revenue of main regions and countries. Of the upcoming market potential for Advertising, and key regions or countries of focus to forecast this market into various segments and sub-segments. Country specific data and market value analysis for the U.S., Canada, Mexico, Brazil, China, Japan, South Korea, Southeast Asia, India, Germany, the U.K., Italy, Middle East, Africa, and Other Countries.

This report focuses on the Advertising revenue, market share and industry ranking of main manufacturers, data from 2019 to 2024. Identification of the major stakeholders in the global Advertising market, and analysis of their competitive landscape and market positioning based on recent developments and segmental revenues. This report will help stakeholders to understand the competitive landscape and gain more insights and position their businesses and market strategies in a better way.

This report analyzes the segments data by Type and by Application, revenue, and growth rate, from 2019 to 2030. Evaluation and forecast the market size for Advertising revenue, projected growth trends, production technology, application and end-user industry.

Advertising segment by Company
  • WPP
  • Omnicom Group
  • Dentsu Inc.
  • PublicisGroupe
  • IPG
  • Havas SA
  • Focus Media Group
  • Guangdong Advertising Co., Ltd.
  • Bluefocus Communication Group Co., Ltd.
  • SiMei Media
  • AVIC Culture Co.,Ltd.
  • Yinlimedia
  • Hunan TV and Broadcast Intermediary Co., Ltd.
  • Guangdong Guangzhou Daily Media Co., Ltd.
  • Beijing Bashi Media Co., Ltd.
  • Dahe Group
  • China Television Media
  • Spearhead Integrated Marketing Communication Group
  • Shanghai Xinhua Media Co., Ltd.
  • Chengdu B-ray Media Co., Ltd.
Advertising segment by Type
  • TV Advertising
  • Newspaper & Magazine Advertising
  • Outdoors Advertising
  • Radio Advertising
  • Internet Advertising
  • Others
Advertising segment by Application
  • Food & Beverage Industry
  • Vehicles Industry
  • Health and Medical Industry
  • Commercial and Personal Services
  • Consumer Goods
  • Others
Advertising segment by Region
  • North America
    • U.S.
    • Canada
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Russia
  • Asia-Pacific
    • China
    • Japan
    • South Korea
    • India
    • Australia
    • China Taiwan
    • Indonesia
    • Thailand
    • Malaysia
  • Latin America
    • Mexico
    • Brazil
    • Argentina
  • Middle East & Africa
    • Turkey
    • Saudi Arabia
    • UAE
Study Objectives

1. To analyze and research the global status and future forecast, involving growth rate (CAGR), market share, historical and forecast.

2. To present the key players, revenue, market share, and Recent Developments.

3. To split the breakdown data by regions, type, manufacturers, and Application.

4. To analyze the global and key regions market potential and advantage, opportunity and challenge, restraints, and risks.

5. To identify significant trends, drivers, influence factors in global and regions.

6. To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.

Reasons to Buy This Report

1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Advertising market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.

2. This report will help stakeholders to understand the global industry status and trends of Advertising and provides them with information on key market drivers, restraints, challenges, and opportunities.

3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in market size), competitor ecosystem, new product development, expansion, and acquisition.

4. This report stays updated with novel technology integration, features, and the latest developments in the market.

5. This report helps stakeholders to gain insights into which regions to target globally.

6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Advertising.

7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.

Chapter Outline

Chapter 1: Introduces the report scope of the report, executive summary of different market segments (product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.

Chapter 2: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.

Chapter 3: Revenue of Advertising in global and regional level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.

Chapter 4: Detailed analysis of Advertising company competitive landscape, revenue, market share and industry ranking, latest development plan, merger, and acquisition information, etc.

Chapter 5: Provides the analysis of various market segments by type, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different market segments.

Chapter 6: Provides the analysis of various market segments by application, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.

Chapter 7: Provides profiles of key companies, introducing the basic situation of the main companies in the market in detail, including product descriptions and specifications, Advertising revenue, gross margin, and recent development, etc.

Chapter 8: North America (US & Canada) by type, by application and by country, revenue for each segment.

Chapter 9: Europe by type, by application and by country, revenue for each segment.

Chapter 10: China type, by application, revenue for each segment.

Chapter 11: Asia (excluding China) type, by application and by region, revenue for each segment.

Chapter 12: Middle East, Africa, and Latin America type, by application and by country, revenue for each segment.

Chapter 13: The main concluding insights of the report.
1 MARKET OVERVIEW

1.1 Product Definition
1.2 Advertising Market by Type
  1.2.1 Global Advertising Market Size by Type, 2019 VS 2023 VS 2030
  1.2.2 TV Advertising
  1.2.3 Newspaper & Magazine Advertising
  1.2.4 Outdoors Advertising
  1.2.5 Radio Advertising
  1.2.6 Internet Advertising
  1.2.7 Others
1.3 Advertising Market by Application
  1.3.1 Global Advertising Market Size by Application, 2019 VS 2023 VS 2030
  1.3.2 Food & Beverage Industry
  1.3.3 Vehicles Industry
  1.3.4 Health and Medical Industry
  1.3.5 Commercial and Personal Services
  1.3.6 Consumer Goods
  1.3.7 Others
1.4 Assumptions and Limitations
1.5 Study Goals and Objectives

2 ADVERTISING MARKET DYNAMICS

2.1 Advertising Industry Trends
2.2 Advertising Industry Drivers
2.3 Advertising Industry Opportunities and Challenges
2.4 Advertising Industry Restraints

3 GLOBAL GROWTH PERSPECTIVE

3.1 Global Advertising Market Perspective (2019-2030)
3.2 Global Advertising Growth Trends by Region
  3.2.1 Global Advertising Market Size by Region: 2019 VS 2023 VS 2030
  3.2.2 Global Advertising Market Size by Region (2019-2024)
  3.2.3 Global Advertising Market Size by Region (2025-2030)

4 COMPETITIVE LANDSCAPE BY PLAYERS

4.1 Global Advertising Revenue by Players
  4.1.1 Global Advertising Revenue by Players (2019-2024)
  4.1.2 Global Advertising Revenue Market Share by Players (2019-2024)
  4.1.3 Global Advertising Players Revenue Share Top 10 and Top 5 in 2023
4.2 Global Advertising Key Players Ranking, 2022 VS 2023 VS 2024
4.3 Global Advertising Key Players Headquarters & Area Served
4.4 Global Advertising Players, Product Type & Application
4.5 Global Advertising Players Commercialization Time
4.6 Market Competitive Analysis
  4.6.1 Global Advertising Market CR5 and HHI
  4.6.2 Global Top 5 and 10 Advertising Players Market Share by Revenue in 2023
  4.6.3 2023 Advertising Tier 1, Tier 2, and Tier

5 ADVERTISING MARKET SIZE BY TYPE

5.1 Global Advertising Revenue by Type (2019 VS 2023 VS 2030)
5.2 Global Advertising Revenue by Type (2019-2030)
5.3 Global Advertising Revenue Market Share by Type (2019-2030)

6 ADVERTISING MARKET SIZE BY APPLICATION

6.1 Global Advertising Revenue by Application (2019 VS 2023 VS 2030)
6.2 Global Advertising Revenue by Application (2019-2030)
6.3 Global Advertising Revenue Market Share by Application (2019-2030)

7 COMPANY PROFILES

7.1 WPP
  7.1.1 WPP Comapny Information
  7.1.2 WPP Business Overview
  7.1.3 WPP Advertising Revenue and Gross Margin (2019-2024)
  7.1.4 WPP Advertising Product Portfolio
  7.1.5 WPP Recent Developments
7.2 Omnicom Group
  7.2.1 Omnicom Group Comapny Information
  7.2.2 Omnicom Group Business Overview
  7.2.3 Omnicom Group Advertising Revenue and Gross Margin (2019-2024)
  7.2.4 Omnicom Group Advertising Product Portfolio
  7.2.5 Omnicom Group Recent Developments
7.3 Dentsu Inc.
  7.3.1 Dentsu Inc. Comapny Information
  7.3.2 Dentsu Inc. Business Overview
  7.3.3 Dentsu Inc. Advertising Revenue and Gross Margin (2019-2024)
  7.3.4 Dentsu Inc. Advertising Product Portfolio
  7.3.5 Dentsu Inc. Recent Developments
7.4 PublicisGroupe
  7.4.1 PublicisGroupe Comapny Information
  7.4.2 PublicisGroupe Business Overview
  7.4.3 PublicisGroupe Advertising Revenue and Gross Margin (2019-2024)
  7.4.4 PublicisGroupe Advertising Product Portfolio
  7.4.5 PublicisGroupe Recent Developments
7.5 IPG
  7.5.1 IPG Comapny Information
  7.5.2 IPG Business Overview
  7.5.3 IPG Advertising Revenue and Gross Margin (2019-2024)
  7.5.4 IPG Advertising Product Portfolio
  7.5.5 IPG Recent Developments
7.6 Havas SA
  7.6.1 Havas SA Comapny Information
  7.6.2 Havas SA Business Overview
  7.6.3 Havas SA Advertising Revenue and Gross Margin (2019-2024)
  7.6.4 Havas SA Advertising Product Portfolio
  7.6.5 Havas SA Recent Developments
7.7 Focus Media Group
  7.7.1 Focus Media Group Comapny Information
  7.7.2 Focus Media Group Business Overview
  7.7.3 Focus Media Group Advertising Revenue and Gross Margin (2019-2024)
  7.7.4 Focus Media Group Advertising Product Portfolio
  7.7.5 Focus Media Group Recent Developments
7.8 Guangdong Advertising Co., Ltd.
  7.8.1 Guangdong Advertising Co., Ltd. Comapny Information
  7.8.2 Guangdong Advertising Co., Ltd. Business Overview
  7.8.3 Guangdong Advertising Co., Ltd. Advertising Revenue and Gross Margin (2019-2024)
  7.8.4 Guangdong Advertising Co., Ltd. Advertising Product Portfolio
  7.8.5 Guangdong Advertising Co., Ltd. Recent Developments
7.9 Bluefocus Communication Group Co., Ltd.
  7.9.1 Bluefocus Communication Group Co., Ltd. Comapny Information
  7.9.2 Bluefocus Communication Group Co., Ltd. Business Overview
  7.9.3 Bluefocus Communication Group Co., Ltd. Advertising Revenue and Gross Margin (2019-2024)
  7.9.4 Bluefocus Communication Group Co., Ltd. Advertising Product Portfolio
  7.9.5 Bluefocus Communication Group Co., Ltd. Recent Developments
7.10 SiMei Media
  7.10.1 SiMei Media Comapny Information
  7.10.2 SiMei Media Business Overview
  7.10.3 SiMei Media Advertising Revenue and Gross Margin (2019-2024)
  7.10.4 SiMei Media Advertising Product Portfolio
  7.10.5 SiMei Media Recent Developments
7.11 AVIC Culture Co.,Ltd.
  7.11.1 AVIC Culture Co.,Ltd. Comapny Information
  7.11.2 AVIC Culture Co.,Ltd. Business Overview
  7.11.3 AVIC Culture Co.,Ltd. Advertising Revenue and Gross Margin (2019-2024)
  7.11.4 AVIC Culture Co.,Ltd. Advertising Product Portfolio
  7.11.5 AVIC Culture Co.,Ltd. Recent Developments
7.12 Yinlimedia
  7.12.1 Yinlimedia Comapny Information
  7.12.2 Yinlimedia Business Overview
  7.12.3 Yinlimedia Advertising Revenue and Gross Margin (2019-2024)
  7.12.4 Yinlimedia Advertising Product Portfolio
  7.12.5 Yinlimedia Recent Developments
7.13 Hunan TV and Broadcast Intermediary Co., Ltd.
  7.13.1 Hunan TV and Broadcast Intermediary Co., Ltd. Comapny Information
  7.13.2 Hunan TV and Broadcast Intermediary Co., Ltd. Business Overview
  7.13.3 Hunan TV and Broadcast Intermediary Co., Ltd. Advertising Revenue and Gross Margin (2019-2024)
  7.13.4 Hunan TV and Broadcast Intermediary Co., Ltd. Advertising Product Portfolio
  7.13.5 Hunan TV and Broadcast Intermediary Co., Ltd. Recent Developments
7.14 Guangdong Guangzhou Daily Media Co., Ltd.
  7.14.1 Guangdong Guangzhou Daily Media Co., Ltd. Comapny Information
  7.14.2 Guangdong Guangzhou Daily Media Co., Ltd. Business Overview
  7.14.3 Guangdong Guangzhou Daily Media Co., Ltd. Advertising Revenue and Gross Margin (2019-2024)
  7.14.4 Guangdong Guangzhou Daily Media Co., Ltd. Advertising Product Portfolio
  7.14.5 Guangdong Guangzhou Daily Media Co., Ltd. Recent Developments
7.15 Beijing Bashi Media Co., Ltd.
  7.15.1 Beijing Bashi Media Co., Ltd. Comapny Information
  7.15.2 Beijing Bashi Media Co., Ltd. Business Overview
  7.15.3 Beijing Bashi Media Co., Ltd. Advertising Revenue and Gross Margin (2019-2024)
  7.15.4 Beijing Bashi Media Co., Ltd. Advertising Product Portfolio
  7.15.5 Beijing Bashi Media Co., Ltd. Recent Developments
7.16 Dahe Group
  7.16.1 Dahe Group Comapny Information
  7.16.2 Dahe Group Business Overview
  7.16.3 Dahe Group Advertising Revenue and Gross Margin (2019-2024)
  7.16.4 Dahe Group Advertising Product Portfolio
  7.16.5 Dahe Group Recent Developments
7.17 China Television Media
  7.17.1 China Television Media Comapny Information
  7.17.2 China Television Media Business Overview
  7.17.3 China Television Media Advertising Revenue and Gross Margin (2019-2024)
  7.17.4 China Television Media Advertising Product Portfolio
  7.17.5 China Television Media Recent Developments
7.18 Spearhead Integrated Marketing Communication Group
  7.18.1 Spearhead Integrated Marketing Communication Group Comapny Information
  7.18.2 Spearhead Integrated Marketing Communication Group Business Overview
  7.18.3 Spearhead Integrated Marketing Communication Group Advertising Revenue and Gross Margin (2019-2024)
  7.18.4 Spearhead Integrated Marketing Communication Group Advertising Product Portfolio
  7.18.5 Spearhead Integrated Marketing Communication Group Recent Developments
7.19 Shanghai Xinhua Media Co., Ltd.
  7.19.1 Shanghai Xinhua Media Co., Ltd. Comapny Information
  7.19.2 Shanghai Xinhua Media Co., Ltd. Business Overview
  7.19.3 Shanghai Xinhua Media Co., Ltd. Advertising Revenue and Gross Margin (2019-2024)
  7.19.4 Shanghai Xinhua Media Co., Ltd. Advertising Product Portfolio
  7.19.5 Shanghai Xinhua Media Co., Ltd. Recent Developments
7.20 Chengdu B-ray Media Co., Ltd.
  7.20.1 Chengdu B-ray Media Co., Ltd. Comapny Information
  7.20.2 Chengdu B-ray Media Co., Ltd. Business Overview
  7.20.3 Chengdu B-ray Media Co., Ltd. Advertising Revenue and Gross Margin (2019-2024)
  7.20.4 Chengdu B-ray Media Co., Ltd. Advertising Product Portfolio
  7.20.5 Chengdu B-ray Media Co., Ltd. Recent Developments

8 NORTH AMERICA

8.1 North America Advertising Revenue (2019-2030)
8.2 North America Advertising Revenue by Type (2019-2030)
  8.2.1 North America Advertising Revenue by Type (2019-2024)
  8.2.2 North America Advertising Revenue by Type (2025-2030)
8.3 North America Advertising Revenue Share by Type (2019-2030)
8.4 North America Advertising Revenue by Application (2019-2030)
  8.4.1 North America Advertising Revenue by Application (2019-2024)
  8.4.2 North America Advertising Revenue by Application (2025-2030)
8.5 North America Advertising Revenue Share by Application (2019-2030)
8.6 North America Advertising Revenue by Country
  8.6.1 North America Advertising Revenue by Country (2019 VS 2023 VS 2030)
  8.6.2 North America Advertising Revenue by Country (2019-2024)
  8.6.3 North America Advertising Revenue by Country (2025-2030)
  8.6.4 U.S.
  8.6.5 Canada

9 EUROPE

9.1 Europe Advertising Revenue (2019-2030)
9.2 Europe Advertising Revenue by Type (2019-2030)
  9.2.1 Europe Advertising Revenue by Type (2019-2024)
  9.2.2 Europe Advertising Revenue by Type (2025-2030)
9.3 Europe Advertising Revenue Share by Type (2019-2030)
9.4 Europe Advertising Revenue by Application (2019-2030)
  9.4.1 Europe Advertising Revenue by Application (2019-2024)
  9.4.2 Europe Advertising Revenue by Application (2025-2030)
9.5 Europe Advertising Revenue Share by Application (2019-2030)
9.6 Europe Advertising Revenue by Country
  9.6.1 Europe Advertising Revenue by Country (2019 VS 2023 VS 2030)
  9.6.2 Europe Advertising Revenue by Country (2019-2024)
  9.6.3 Europe Advertising Revenue by Country (2025-2030)
  9.6.4 Germany
  9.6.5 France
  9.6.6 U.K.
  9.6.7 Italy
  9.6.8 Russia

10 CHINA

10.1 China Advertising Revenue (2019-2030)
10.2 China Advertising Revenue by Type (2019-2030)
  10.2.1 China Advertising Revenue by Type (2019-2024)
  10.2.2 China Advertising Revenue by Type (2025-2030)
10.3 China Advertising Revenue Share by Type (2019-2030)
10.4 China Advertising Revenue by Application (2019-2030)
  10.4.1 China Advertising Revenue by Application (2019-2024)
  10.4.2 China Advertising Revenue by Application (2025-2030)
10.5 China Advertising Revenue Share by Application (2019-2030)

11 ASIA (EXCLUDING CHINA)

11.1 Asia Advertising Revenue (2019-2030)
11.2 Asia Advertising Revenue by Type (2019-2030)
  11.2.1 Asia Advertising Revenue by Type (2019-2024)
  11.2.2 Asia Advertising Revenue by Type (2025-2030)
11.3 Asia Advertising Revenue Share by Type (2019-2030)
11.4 Asia Advertising Revenue by Application (2019-2030)
  11.4.1 Asia Advertising Revenue by Application (2019-2024)
  11.4.2 Asia Advertising Revenue by Application (2025-2030)
11.5 Asia Advertising Revenue Share by Application (2019-2030)
11.6 Asia Advertising Revenue by Country
  11.6.1 Asia Advertising Revenue by Country (2019 VS 2023 VS 2030)
  11.6.2 Asia Advertising Revenue by Country (2019-2024)
  11.6.3 Asia Advertising Revenue by Country (2025-2030)
  11.6.4 Japan
  11.6.5 South Korea
  11.6.6 India
  11.6.7 Australia
  11.6.8 China Taiwan
  11.6.9 Southeast Asia

12 MIDDLE EAST, AFRICA, LATIN AMERICA

12.1 MEALA Advertising Revenue (2019-2030)
12.2 MEALA Advertising Revenue by Type (2019-2030)
  12.2.1 MEALA Advertising Revenue by Type (2019-2024)
  12.2.2 MEALA Advertising Revenue by Type (2025-2030)
12.3 MEALA Advertising Revenue Share by Type (2019-2030)
12.4 MEALA Advertising Revenue by Application (2019-2030)
  12.4.1 MEALA Advertising Revenue by Application (2019-2024)
  12.4.2 MEALA Advertising Revenue by Application (2025-2030)
12.5 MEALA Advertising Revenue Share by Application (2019-2030)
12.6 MEALA Advertising Revenue by Country
  12.6.1 MEALA Advertising Revenue by Country (2019 VS 2023 VS 2030)
  12.6.2 MEALA Advertising Revenue by Country (2019-2024)
  12.6.3 MEALA Advertising Revenue by Country (2025-2030)
  12.6.4 Mexico
  12.6.5 Brazil
  12.6.6 Israel
  12.6.7 Argentina
  12.6.8 Colombia
  12.6.9 Turkey
  12.6.10 Saudi Arabia
  12.6.11 UAE

13 CONCLUDING INSIGHTS

14 APPENDIX

14.1 Reasons for Doing This Study
14.2 Research Methodology
14.3 Research Process
14.4 Authors List of This Report
14.5 Data Source
  14.5.1 Secondary Sources
  14.5.2 Primary Sources
14.6 Disclaimer
LIST OF TABLES

Table 1. Global Advertising Market Size Growth Rate by Type (US$ Million), 2019 VS 2023 VS 2030
Table 1. TV Advertising Major Manufacturers
Table 2. Newspaper & Magazine Advertising Major Manufacturers
Table 3. Outdoors Advertising Major Manufacturers
Table 4. Radio Advertising Major Manufacturers
Table 5. Internet Advertising Major Manufacturers
Table 6. Others Major Manufacturers
Table 7. Global Advertising Market Size Growth Rate by Application (US$ Million), 2019 VS 2023 VS 2030
Table 8. Food & Beverage Industry Major Manufacturers
Table 9. Vehicles Industry Major Manufacturers
Table 10. Health and Medical Industry Major Manufacturers
Table 11. Commercial and Personal Services Major Manufacturers
Table 12. Consumer Goods Major Manufacturers
Table 13. Others Major Manufacturers
Table 14. Advertising Industry Trends
Table 15. Advertising Industry Drivers
Table 16. Advertising Industry Opportunities and Challenges
Table 17. Advertising Industry Restraints
Table 18. Global Advertising Market Size Growth Rate (CAGR) by Region (US$ Million): 2019 VS 2023 VS 2030
Table 19. Global Advertising Market Size by Region (2019-2024) & (US$ Million)
Table 20. Global Advertising Market Share by Region (2019-2024)
Table 21. Global Advertising Market Size by Region (2025-2030) & (US$ Million)
Table 22. Global Advertising Market Share by Region (2025-2030)
Table 23. Global Advertising Revenue by Players (US$ Million) & (2019-2024)
Table 24. Global Advertising Revenue Market Share by Players (2019-2024)
Table 25. Global Advertising Key Players Ranking, 2022 VS 2023 VS 2024
Table 26. Global Advertising Key Players Headquarters & Area Served
Table 27. Global Advertising Players, Product Type & Application
Table 28. Global Advertising Players Commercialization Time
Table 29. Global Players Market Concentration Ratio (CR5 and HHI)
Table 30. Global Advertising by Players Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue of 2023)
Table 31. Global Advertising Revenue by Type 2019 VS 2023 VS 2030 (US$ Million)
Table 32. Global Advertising Revenue by Type (2019-2024) & (US$ Million)
Table 33. Global Advertising Revenue by Type (2025-2030) & (US$ Million)
Table 34. Global Advertising Revenue Market Share by Type (2019-2024) & (US$ Million)
Table 35. Global Advertising Revenue Market Share by Type (2025-2030) & (US$ Million)
Table 36. Global Advertising Revenue by Application 2019 VS 2023 VS 2030 (US$ Million)
Table 37. Global Advertising Revenue by Application (2019-2024) & (US$ Million)
Table 38. Global Advertising Revenue by Application (2025-2030) & (US$ Million)
Table 39. Global Advertising Revenue Market Share by Application (2019-2024) & (US$ Million)
Table 40. Global Advertising Revenue Market Share by Application (2025-2030) & (US$ Million)
Table 41. WPP Company Information
Table 42. WPP Business Overview
Table 43. WPP Advertising Revenue and Gross Margin (US$ Million) & (2019-2024)
Table 44. WPP Advertising Product Portfolio
Table 45. WPP Recent Development
Table 46. Omnicom Group Company Information
Table 47. Omnicom Group Business Overview
Table 48. Omnicom Group Advertising Revenue and Gross Margin (US$ Million) & (2019-2024)
Table 49. Omnicom Group Advertising Product Portfolio
Table 50. Omnicom Group Recent Development
Table 51. Dentsu Inc. Company Information
Table 52. Dentsu Inc. Business Overview
Table 53. Dentsu Inc. Advertising Revenue and Gross Margin (US$ Million) & (2019-2024)
Table 54. Dentsu Inc. Advertising Product Portfolio
Table 55. Dentsu Inc. Recent Development
Table 56. PublicisGroupe Company Information
Table 57. PublicisGroupe Business Overview
Table 58. PublicisGroupe Advertising Revenue and Gross Margin (US$ Million) & (2019-2024)
Table 59. PublicisGroupe Advertising Product Portfolio
Table 60. PublicisGroupe Recent Development
Table 61. IPG Company Information
Table 62. IPG Business Overview
Table 63. IPG Advertising Revenue and Gross Margin (US$ Million) & (2019-2024)
Table 64. IPG Advertising Product Portfolio
Table 65. IPG Recent Development
Table 66. Havas SA Company Information
Table 67. Havas SA Business Overview
Table 68. Havas SA Advertising Revenue and Gross Margin (US$ Million) & (2019-2024)
Table 69. Havas SA Advertising Product Portfolio
Table 70. Havas SA Recent Development
Table 71. Focus Media Group Company Information
Table 72. Focus Media Group Business Overview
Table 73. Focus Media Group Advertising Revenue and Gross Margin (US$ Million) & (2019-2024)
Table 74. Focus Media Group Advertising Product Portfolio
Table 75. Focus Media Group Recent Development
Table 76. Guangdong Advertising Co., Ltd. Company Information
Table 77. Guangdong Advertising Co., Ltd. Business Overview
Table 78. Guangdong Advertising Co., Ltd. Advertising Revenue and Gross Margin (US$ Million) & (2019-2024)
Table 79. Guangdong Advertising Co., Ltd. Advertising Product Portfolio
Table 80. Guangdong Advertising Co., Ltd. Recent Development
Table 81. Bluefocus Communication Group Co., Ltd. Company Information
Table 82. Bluefocus Communication Group Co., Ltd. Business Overview
Table 83. Bluefocus Communication Group Co., Ltd. Advertising Revenue and Gross Margin (US$ Million) & (2019-2024)
Table 84. Bluefocus Communication Group Co., Ltd. Advertising Product Portfolio
Table 85. Bluefocus Communication Group Co., Ltd. Recent Development
Table 86. SiMei Media Company Information
Table 87. SiMei Media Business Overview
Table 88. SiMei Media Advertising Revenue and Gross Margin (US$ Million) & (2019-2024)
Table 89. SiMei Media Advertising Product Portfolio
Table 90. SiMei Media Recent Development
Table 91. AVIC Culture Co.,Ltd. Company Information
Table 92. AVIC Culture Co.,Ltd. Business Overview
Table 93. AVIC Culture Co.,Ltd. Advertising Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2019-2024)
Table 94. AVIC Culture Co.,Ltd. Advertising Product Portfolio
Table 95. AVIC Culture Co.,Ltd. Recent Development
Table 96. Yinlimedia Company Information
Table 97. Yinlimedia Business Overview
Table 98. Yinlimedia Advertising Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2019-2024)
Table 99. Yinlimedia Advertising Product Portfolio
Table 100. Yinlimedia Recent Development
Table 101. Hunan TV and Broadcast Intermediary Co., Ltd. Company Information
Table 102. Hunan TV and Broadcast Intermediary Co., Ltd. Business Overview
Table 103. Hunan TV and Broadcast Intermediary Co., Ltd. Advertising Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2019-2024)
Table 104. Hunan TV and Broadcast Intermediary Co., Ltd. Advertising Product Portfolio
Table 105. Hunan TV and Broadcast Intermediary Co., Ltd. Recent Development
Table 106. Guangdong Guangzhou Daily Media Co., Ltd. Company Information
Table 107. Guangdong Guangzhou Daily Media Co., Ltd. Business Overview
Table 108. Guangdong Guangzhou Daily Media Co., Ltd. Advertising Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2019-2024)
Table 109. Guangdong Guangzhou Daily Media Co., Ltd. Advertising Product Portfolio
Table 110. Guangdong Guangzhou Daily Media Co., Ltd. Recent Development
Table 111. Beijing Bashi Media Co., Ltd. Company Information
Table 112. Beijing Bashi Media Co., Ltd. Business Overview
Table 113. Beijing Bashi Media Co., Ltd. Advertising Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2019-2024)
Table 114. Beijing Bashi Media Co., Ltd. Advertising Product Portfolio
Table 115. Beijing Bashi Media Co., Ltd. Recent Development
Table 116. Dahe Group Company Information
Table 117. Dahe Group Business Overview
Table 118. Dahe Group Advertising Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2019-2024)
Table 119. Dahe Group Advertising Product Portfolio
Table 120. Dahe Group Recent Development
Table 121. China Television Media Company Information
Table 122. China Television Media Business Overview
Table 123. China Television Media Advertising Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2019-2024)
Table 124. China Television Media Advertising Product Portfolio
Table 125. China Television Media Recent Development
Table 126. Spearhead Integrated Marketing Communication Group Company Information
Table 127. Spearhead Integrated Marketing Communication Group Business Overview
Table 128. Spearhead Integrated Marketing Communication Group Advertising Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2019-2024)
Table 129. Spearhead Integrated Marketing Communication Group Advertising Product Portfolio
Table 130. Spearhead Integrated Marketing Communication Group Recent Development
Table 131. Shanghai Xinhua Media Co., Ltd. Company Information
Table 132. Shanghai Xinhua Media Co., Ltd. Business Overview
Table 133. Shanghai Xinhua Media Co., Ltd. Advertising Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2019-2024)
Table 134. Shanghai Xinhua Media Co., Ltd. Advertising Product Portfolio
Table 135. Shanghai Xinhua Media Co., Ltd. Recent Development
Table 136. Chengdu B-ray Media Co., Ltd. Company Information
Table 137. Chengdu B-ray Media Co., Ltd. Business Overview
Table 138. Chengdu B-ray Media Co., Ltd. Advertising Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2019-2024)
Table 139. Chengdu B-ray Media Co., Ltd. Advertising Product Portfolio
Table 140. Chengdu B-ray Media Co., Ltd. Recent Development
Table 141. North America Advertising Revenue by Type (2019-2024) & (US$ Million)
Table 142. North America Advertising Revenue by Application (2019-2024) & (US$ Million)
Table 143. North America Advertising Revenue by Country (2019 VS 2023 VS 2030) & (US$ Million)
Table 144. North America Advertising Revenue by Country (2019-2024) & (US$ Million)
Table 145. North America Advertising Revenue by Country (2025-2030) & (US$ Million)
Table 146. Europe Advertising Revenue by Type (2019-2024) & (US$ Million)
Table 147. Europe Advertising Revenue by Application (2019-2024) & (US$ Million)
Table 148. Europe Advertising Revenue by Country (2019 VS 2023 VS 2030) & (US$ Million)
Table 149. Europe Advertising Revenue by Country (2019-2024) & (US$ Million)
Table 150. Europe Advertising Revenue by Country (2025-2030) & (US$ Million)
Table 151. China Advertising Revenue by Type (2019-2024) & (US$ Million)
Table 152. China Advertising Revenue by Application (2019-2024) & (US$ Million)
Table 153. Asia Advertising Revenue by Type (2019-2024) & (US$ Million)
Table 154. Asia Advertising Revenue by Application (2019-2024) & (US$ Million)
Table 155. Asia Advertising Revenue by Country (2019 VS 2023 VS 2030) & (US$ Million)
Table 156. Asia Advertising Revenue by Country (2019-2024) & (US$ Million)
Table 157. Asia Advertising Revenue by Country (2025-2030) & (US$ Million)
Table 158. MEALA Advertising Revenue by Type (2019-2024) & (US$ Million)
Table 159. MEALA Advertising Revenue by Application (2019-2024) & (US$ Million)
Table 160. MEALA Advertising Revenue by Country (2019 VS 2023 VS 2030) & (US$ Million)
Table 161. MEALA Advertising Revenue by Country (2019-2024) & (US$ Million)
Table 162. MEALA Advertising Revenue by Country (2025-2030) & (US$ Million)
Table 163. Research Programs/Design for This Report
Table 164. Authors List of This Report
Table 165. Secondary Sources
Table 166. Primary Sources

LIST OF FIGURES

Figure 1. Advertising Product Picture
Figure 2. Global Advertising Market Size Growth Rate by Type (US$ Million), 2019 VS 2023 VS 2030
Figure 3. Global Advertising Market Size Share 2019 VS 2023 VS 2030
Figure 4. TV Advertising Picture
Figure 5. Newspaper & Magazine Advertising Picture
Figure 6. Outdoors Advertising Picture
Figure 7. Radio Advertising Picture
Figure 8. Internet Advertising Picture
Figure 9. Others Picture
Figure 10. Global Advertising Market Size Growth Rate by Application (US$ Million), 2019 VS 2023 VS 2030
Figure 11. Global Advertising Market Size Share 2019 VS 2023 VS 2030
Figure 12. Food & Beverage Industry Picture
Figure 13. Vehicles Industry Picture
Figure 14. Health and Medical Industry Picture
Figure 15. Commercial and Personal Services Picture
Figure 16. Consumer Goods Picture
Figure 17. Others Picture
Figure 18. Global Advertising Market Size (US$ Million) & (2019-2030)
Figure 19. Global Advertising Market Size, (US$ Million), 2019 VS 2023 VS 2030
Figure 20. Global Advertising Market Share by Region: 2019 VS 2023 VS 2030
Figure 21. Global Advertising Players Revenue Share Top 10 and Top 5 in 2023
Figure 22. Players Type (Tier 1, Tier 2, and Tier 3): 2019 VS 2023
Figure 23. Global Advertising Revenue by Type (2019 VS 2023 VS 2030) & (US$ Million)
Figure 24. Global Advertising Revenue Market Share 2019 VS 2023 VS 2030
Figure 25. Global Advertising Revenue Market Share by Type (2019-2030)
Figure 26. Global Advertising Revenue by Application (2019 VS 2023 VS 2030) & (US$ Million)
Figure 27. Global Advertising Revenue Market Share by Application (2019 VS 2023 VS 2030)
Figure 28. Global Advertising Revenue Market Share by Application (2019-2030)
Figure 29. North America Advertising Revenue YoY Growth (2019-2030) & (US$ Million)
Figure 30. North America Advertising Revenue by Type (2025-2030) & (US$ Million)
Figure 31. North America Advertising Revenue Share by Type (2019-2030)
Figure 32. North America Advertising Revenue by Application (2025-2030) & (US$ Million)
Figure 33. North America Advertising Revenue Share by Application (2019-2030)
Figure 34. North America Advertising Revenue Share by Country (2019-2030)
Figure 35. United States Advertising Revenue YoY Growth (US$ Million) & (2019-2030)
Figure 36. Canada Advertising Revenue YoY Growth (US$ Million) & (2019-2030)
Figure 37. Europe Advertising Revenue YoY Growth (2019-2030) & (US$ Million)
Figure 38. Europe Advertising Revenue by Type (2025-2030) & (US$ Million)
Figure 39. Europe Advertising Revenue Share by Type (2019-2030)
Figure 40. Europe Advertising Revenue by Application (2025-2030) & (US$ Million)
Figure 41. Europe Advertising Revenue Share by Application (2019-2030)
Figure 42. Europe Advertising Revenue Share by Country (2019-2030)
Figure 43. Germany Advertising Revenue YoY Growth (US$ Million) & (2019-2030)
Figure 44. France Advertising Revenue YoY Growth (US$ Million) & (2019-2030)
Figure 45. U.K. Advertising Revenue YoY Growth (US$ Million) & (2019-2030)
Figure 46. Italy Advertising Revenue YoY Growth (US$ Million) & (2019-2030)
Figure 47. Russia Advertising Revenue YoY Growth (US$ Million) & (2019-2030)
Figure 48. Nordic Countries Advertising Revenue YoY Growth (US$ Million) & (2019-2030)
Figure 49. China Advertising Revenue YoY Growth (2019-2030) & (US$ Million)
Figure 50. China Advertising Revenue by Type (2025-2030) & (US$ Million)
Figure 51. China Advertising Revenue Share by Type (2019-2030)
Figure 52. China Advertising Revenue by Application (2025-2030) & (US$ Million)
Figure 53. China Advertising Revenue Share by Application (2019-2030)
Figure 54. Asia Advertising Revenue YoY Growth (2019-2030) & (US$ Million)
Figure 55. Asia Advertising Revenue by Type (2025-2030) & (US$ Million)
Figure 56. Asia Advertising Revenue Share by Type (2019-2030)
Figure 57. Asia Advertising Revenue by Application (2025-2030) & (US$ Million)
Figure 58. Asia Advertising Revenue Share by Application (2019-2030)
Figure 59. Asia Advertising Revenue Share by Country (2019-2030)
Figure 60. Japan Advertising Revenue YoY Growth (US$ Million) & (2019-2030)
Figure 61. South Korea Advertising Revenue YoY Growth (US$ Million) & (2019-2030)
Figure 62. India Advertising Revenue YoY Growth (US$ Million) & (2019-2030)
Figure 63. Australia Advertising Revenue YoY Growth (US$ Million) & (2019-2030)
Figure 64. China Taiwan Advertising Revenue YoY Growth (US$ Million) & (2019-2030)
Figure 65. Southeast Asia Advertising Revenue YoY Growth (US$ Million) & (2019-2030)
Figure 66. MEALA Advertising Revenue YoY Growth (2019-2030) & (US$ Million)
Figure 67. MEALA Advertising Revenue by Type (2025-2030) & (US$ Million)
Figure 68. MEALA Advertising Revenue Share by Type (2019-2030)
Figure 69. MEALA Advertising Revenue by Application (2025-2030) & (US$ Million)
Figure 70. MEALA Advertising Revenue Share by Application (2019-2030)
Figure 71. MEALA Advertising Revenue Share by Country (2019-2030)
Figure 72. Mexico Advertising Revenue YoY Growth (US$ Million) & (2019-2030)
Figure 73. South Korea Advertising Revenue YoY Growth (US$ Million) & (2019-2030)
Figure 74. Brazil Advertising Revenue YoY Growth (US$ Million) & (2019-2030)
Figure 75. Israel Advertising Revenue YoY Growth (US$ Million) & (2019-2030)
Figure 76. Argentina Advertising Revenue YoY Growth (US$ Million) & (2019-2030)
Figure 77. Colombia Advertising Revenue YoY Growth (US$ Million) & (2019-2030)
Figure 78. Turkey Advertising Revenue YoY Growth (US$ Million) & (2019-2030)
Figure 79. Saudi Arabia Advertising Revenue YoY Growth (US$ Million) & (2019-2030)
Figure 80. UAE Advertising Revenue YoY Growth (US$ Million) & (2019-2030)
Figure


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