Digital Video Advertising Market, Global Outlook and Forecast 2022-2028

March 2022 | 67 pages | ID: DCF761612681EN
Market Monitor Global

Abstracts

A digital video ad is any ad containing a video that is delivered via an internet network (3G, 4G, Fiber, xDSL, etc.) and displayed on an internet-connected device (laptop, smartphone, tablet, TV).

This report contains market size and forecasts of Digital Video Advertising in Global, including the following market information:

Global Digital Video Advertising Market Revenue, 2017-2022, 2023-2028, ($ millions)

Global top five companies in 2021 (%)

The global Digital Video Advertising market was valued at million in 2021 and is projected to reach US$ million by 2028, at a CAGR of % during the forecast period.

The U.S. Market is Estimated at $ Million in 2021, While China is Forecast to Reach $ Million by 2028.

In-stream Video Ad Segment to Reach $ Million by 2028, with a % CAGR in next six years.

The global key manufacturers of Digital Video Advertising include Conversant, JW Player, Tremor International, Verizon Media, Viant Technology, Interactive Advertising Bureau, Buzzfeed, Mashable Vice and Facebook, etc. In 2021, the global top five players have a share approximately % in terms of revenue.

MARKET MONITOR GLOBAL, INC (MMG) has surveyed the Digital Video Advertising companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.

Total Market by Segment:

Global Digital Video Advertising Market, by Type, 2017-2022, 2023-2028 ($ millions)

Global Digital Video Advertising Market Segment Percentages, by Type, 2021 (%)

• In-stream Video Ad
• Out-stream Video Ad

Global Digital Video Advertising Market, by Application, 2017-2022, 2023-2028 ($ millions)

Global Digital Video Advertising Market Segment Percentages, by Application, 2021 (%)

• Retail
• Automotive
• Financial Services
• Telecom
• Consumer Goods and Electronics
• Media and Entertainment
• Others

Global Digital Video Advertising Market, By Region and Country, 2017-2022, 2023-2028 ($ Millions)

Global Digital Video Advertising Market Segment Percentages, By Region and Country, 2021 (%)

• North America
• US
• Canada
• Mexico
• Europe
• Germany
• France
• U.K.
• Italy
• Russia
• Nordic Countries
• Benelux
• Rest of Europe
• Asia
• China
• Japan
• South Korea
• Southeast Asia
• India
• Rest of Asia
• South America
• Brazil
• Argentina
• Rest of South America
• Middle East & Africa
• Turkey
• Israel
• Saudi Arabia
• UAE
• Rest of Middle East & Africa

Competitor Analysis

The report also provides analysis of leading market participants including:

Key companies Digital Video Advertising revenues in global market, 2017-2022 (estimated), ($ millions)

Key companies Digital Video Advertising revenues share in global market, 2021 (%)

Further, the report presents profiles of competitors in the market, key players include:

• Conversant
• JW Player
• Tremor International
• Verizon Media
• Viant Technology
• Interactive Advertising Bureau
• Buzzfeed
• Mashable Vice
• Facebook
• Google
• Yahoo
• Microsoft
• AOL

Contents

1 INTRODUCTION TO RESEARCH & ANALYSIS REPORTS

1.1 Digital Video Advertising Market Definition
1.2 Market Segments
  1.2.1 Market by Type
  1.2.2 Market by Application
1.3 Global Digital Video Advertising Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
  1.5.1 Research Methodology
  1.5.2 Research Process
  1.5.3 Base Year
  1.5.4 Report Assumptions & Caveats

2 GLOBAL DIGITAL VIDEO ADVERTISING OVERALL MARKET SIZE

2.1 Global Digital Video Advertising Market Size: 2021 VS 2028
2.2 Global Digital Video Advertising Market Size, Prospects & Forecasts: 2017-2028
2.3 Key Market Trends, Opportunity, Drivers and Restraints
  2.3.1 Market Opportunities & Trends
  2.3.2 Market Drivers
  2.3.3 Market Restraints

3 COMPANY LANDSCAPE

3.1 Top Digital Video Advertising Players in Global Market
3.2 Top Global Digital Video Advertising Companies Ranked by Revenue
3.3 Global Digital Video Advertising Revenue by Companies
3.4 Top 3 and Top 5 Digital Video Advertising Companies in Global Market, by Revenue in 2021
3.5 Global Companies Digital Video Advertising Product Type
3.6 Tier 1, Tier 2 and Tier 3 Digital Video Advertising Players in Global Market
  3.6.1 List of Global Tier 1 Digital Video Advertising Companies
  3.6.2 List of Global Tier 2 and Tier 3 Digital Video Advertising Companies

4 MARKET SIGHTS BY PRODUCT

4.1 Overview
  4.1.1 by Type - Global Digital Video Advertising Market Size Markets, 2021 & 2028
  4.1.2 In-stream Video Ad
  4.1.3 Out-stream Video Ad
4.2 By Type - Global Digital Video Advertising Revenue & Forecasts
  4.2.1 By Type - Global Digital Video Advertising Revenue, 2017-2022
  4.2.2 By Type - Global Digital Video Advertising Revenue, 2023-2028
  4.2.3 By Type - Global Digital Video Advertising Revenue Market Share, 2017-2028

5 SIGHTS BY APPLICATION

5.1 Overview
  5.1.1 By Application - Global Digital Video Advertising Market Size, 2021 & 2028
  5.1.2 Retail
  5.1.3 Automotive
  5.1.4 Financial Services
  5.1.5 Telecom
  5.1.6 Consumer Goods and Electronics
  5.1.7 Media and Entertainment
  5.1.8 Others
5.2 By Application - Global Digital Video Advertising Revenue & Forecasts
  5.2.1 By Application - Global Digital Video Advertising Revenue, 2017-2022
  5.2.2 By Application - Global Digital Video Advertising Revenue, 2023-2028
  5.2.3 By Application - Global Digital Video Advertising Revenue Market Share, 2017-2028

6 SIGHTS BY REGION

6.1 By Region - Global Digital Video Advertising Market Size, 2021 & 2028
6.2 By Region - Global Digital Video Advertising Revenue & Forecasts
  6.2.1 By Region - Global Digital Video Advertising Revenue, 2017-2022
  6.2.2 By Region - Global Digital Video Advertising Revenue, 2023-2028
  6.2.3 By Region - Global Digital Video Advertising Revenue Market Share, 2017-2028
6.3 North America
  6.3.1 By Country - North America Digital Video Advertising Revenue, 2017-2028
  6.3.2 US Digital Video Advertising Market Size, 2017-2028
  6.3.3 Canada Digital Video Advertising Market Size, 2017-2028
  6.3.4 Mexico Digital Video Advertising Market Size, 2017-2028
6.4 Europe
  6.4.1 By Country - Europe Digital Video Advertising Revenue, 2017-2028
  6.4.2 Germany Digital Video Advertising Market Size, 2017-2028
  6.4.3 France Digital Video Advertising Market Size, 2017-2028
  6.4.4 U.K. Digital Video Advertising Market Size, 2017-2028
  6.4.5 Italy Digital Video Advertising Market Size, 2017-2028
  6.4.6 Russia Digital Video Advertising Market Size, 2017-2028
  6.4.7 Nordic Countries Digital Video Advertising Market Size, 2017-2028
  6.4.8 Benelux Digital Video Advertising Market Size, 2017-2028
6.5 Asia
  6.5.1 By Region - Asia Digital Video Advertising Revenue, 2017-2028
  6.5.2 China Digital Video Advertising Market Size, 2017-2028
  6.5.3 Japan Digital Video Advertising Market Size, 2017-2028
  6.5.4 South Korea Digital Video Advertising Market Size, 2017-2028
  6.5.5 Southeast Asia Digital Video Advertising Market Size, 2017-2028
  6.5.6 India Digital Video Advertising Market Size, 2017-2028
6.6 South America
  6.6.1 By Country - South America Digital Video Advertising Revenue, 2017-2028
  6.6.2 Brazil Digital Video Advertising Market Size, 2017-2028
  6.6.3 Argentina Digital Video Advertising Market Size, 2017-2028
6.7 Middle East & Africa
  6.7.1 By Country - Middle East & Africa Digital Video Advertising Revenue, 2017-2028
  6.7.2 Turkey Digital Video Advertising Market Size, 2017-2028
  6.7.3 Israel Digital Video Advertising Market Size, 2017-2028
  6.7.4 Saudi Arabia Digital Video Advertising Market Size, 2017-2028
  6.7.5 UAE Digital Video Advertising Market Size, 2017-2028

7 PLAYERS PROFILES

7.1 Conversant
  7.1.1 Conversant Corporate Summary
  7.1.2 Conversant Business Overview
  7.1.3 Conversant Digital Video Advertising Major Product Offerings
  7.1.4 Conversant Digital Video Advertising Revenue in Global Market (2017-2022)
  7.1.5 Conversant Key News
7.2 JW Player
  7.2.1 JW Player Corporate Summary
  7.2.2 JW Player Business Overview
  7.2.3 JW Player Digital Video Advertising Major Product Offerings
  7.2.4 JW Player Digital Video Advertising Revenue in Global Market (2017-2022)
  7.2.5 JW Player Key News
7.3 Tremor International
  7.3.1 Tremor International Corporate Summary
  7.3.2 Tremor International Business Overview
  7.3.3 Tremor International Digital Video Advertising Major Product Offerings
  7.3.4 Tremor International Digital Video Advertising Revenue in Global Market (2017-2022)
  7.3.5 Tremor International Key News
7.4 Verizon Media
  7.4.1 Verizon Media Corporate Summary
  7.4.2 Verizon Media Business Overview
  7.4.3 Verizon Media Digital Video Advertising Major Product Offerings
  7.4.4 Verizon Media Digital Video Advertising Revenue in Global Market (2017-2022)
  7.4.5 Verizon Media Key News
7.5 Viant Technology
  7.5.1 Viant Technology Corporate Summary
  7.5.2 Viant Technology Business Overview
  7.5.3 Viant Technology Digital Video Advertising Major Product Offerings
  7.5.4 Viant Technology Digital Video Advertising Revenue in Global Market (2017-2022)
  7.5.5 Viant Technology Key News
7.6 Interactive Advertising Bureau
  7.6.1 Interactive Advertising Bureau Corporate Summary
  7.6.2 Interactive Advertising Bureau Business Overview
  7.6.3 Interactive Advertising Bureau Digital Video Advertising Major Product Offerings
  7.6.4 Interactive Advertising Bureau Digital Video Advertising Revenue in Global Market (2017-2022)
  7.6.5 Interactive Advertising Bureau Key News
7.7 Buzzfeed
  7.7.1 Buzzfeed Corporate Summary
  7.7.2 Buzzfeed Business Overview
  7.7.3 Buzzfeed Digital Video Advertising Major Product Offerings
  7.7.4 Buzzfeed Digital Video Advertising Revenue in Global Market (2017-2022)
  7.7.5 Buzzfeed Key News
7.8 Mashable Vice
  7.8.1 Mashable Vice Corporate Summary
  7.8.2 Mashable Vice Business Overview
  7.8.3 Mashable Vice Digital Video Advertising Major Product Offerings
  7.8.4 Mashable Vice Digital Video Advertising Revenue in Global Market (2017-2022)
  7.8.5 Mashable Vice Key News
7.9 Facebook
  7.9.1 Facebook Corporate Summary
  7.9.2 Facebook Business Overview
  7.9.3 Facebook Digital Video Advertising Major Product Offerings
  7.9.4 Facebook Digital Video Advertising Revenue in Global Market (2017-2022)
  7.9.5 Facebook Key News
7.10 Google
  7.10.1 Google Corporate Summary
  7.10.2 Google Business Overview
  7.10.3 Google Digital Video Advertising Major Product Offerings
  7.10.4 Google Digital Video Advertising Revenue in Global Market (2017-2022)
  7.10.5 Google Key News
7.11 Yahoo
  7.11.1 Yahoo Corporate Summary
  7.11.2 Yahoo Business Overview
  7.11.3 Yahoo Digital Video Advertising Major Product Offerings
  7.11.4 Yahoo Digital Video Advertising Revenue in Global Market (2017-2022)
  7.11.5 Yahoo Key News
7.12 Microsoft
  7.12.1 Microsoft Corporate Summary
  7.12.2 Microsoft Business Overview
  7.12.3 Microsoft Digital Video Advertising Major Product Offerings
  7.12.4 Microsoft Digital Video Advertising Revenue in Global Market (2017-2022)
  7.12.5 Microsoft Key News
7.13 AOL
  7.13.1 AOL Corporate Summary
  7.13.2 AOL Business Overview
  7.13.3 AOL Digital Video Advertising Major Product Offerings
  7.13.4 AOL Digital Video Advertising Revenue in Global Market (2017-2022)
  7.13.5 AOL Key News

8 CONCLUSION

9 APPENDIX

9.1 Note
9.2 Examples of Clients
9.3 Disclaimer

List Of Tables

LIST OF TABLES

Table 1. Digital Video Advertising Market Opportunities & Trends in Global Market
Table 2. Digital Video Advertising Market Drivers in Global Market
Table 3. Digital Video Advertising Market Restraints in Global Market
Table 4. Key Players of Digital Video Advertising in Global Market
Table 5. Top Digital Video Advertising Players in Global Market, Ranking by Revenue (2021)
Table 6. Global Digital Video Advertising Revenue by Companies, (US$, Mn), 2017-2022
Table 7. Global Digital Video Advertising Revenue Share by Companies, 2017-2022
Table 8. Global Companies Digital Video Advertising Product Type
Table 9. List of Global Tier 1 Digital Video Advertising Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 10. List of Global Tier 2 and Tier 3 Digital Video Advertising Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 11. By Type – Global Digital Video Advertising Revenue, (US$, Mn), 2021 & 2028
Table 12. By Type - Digital Video Advertising Revenue in Global (US$, Mn), 2017-2022
Table 13. By Type - Digital Video Advertising Revenue in Global (US$, Mn), 2023-2028
Table 14. By Application – Global Digital Video Advertising Revenue, (US$, Mn), 2021 & 2028
Table 15. By Application - Digital Video Advertising Revenue in Global (US$, Mn), 2017-2022
Table 16. By Application - Digital Video Advertising Revenue in Global (US$, Mn), 2023-2028
Table 17. By Region – Global Digital Video Advertising Revenue, (US$, Mn), 2021 & 2028
Table 18. By Region - Global Digital Video Advertising Revenue (US$, Mn), 2017-2022
Table 19. By Region - Global Digital Video Advertising Revenue (US$, Mn), 2023-2028
Table 20. By Country - North America Digital Video Advertising Revenue, (US$, Mn), 2017-2022
Table 21. By Country - North America Digital Video Advertising Revenue, (US$, Mn), 2023-2028
Table 22. By Country - Europe Digital Video Advertising Revenue, (US$, Mn), 2017-2022
Table 23. By Country - Europe Digital Video Advertising Revenue, (US$, Mn), 2023-2028
Table 24. By Region - Asia Digital Video Advertising Revenue, (US$, Mn), 2017-2022
Table 25. By Region - Asia Digital Video Advertising Revenue, (US$, Mn), 2023-2028
Table 26. By Country - South America Digital Video Advertising Revenue, (US$, Mn), 2017-2022
Table 27. By Country - South America Digital Video Advertising Revenue, (US$, Mn), 2023-2028
Table 28. By Country - Middle East & Africa Digital Video Advertising Revenue, (US$, Mn), 2017-2022
Table 29. By Country - Middle East & Africa Digital Video Advertising Revenue, (US$, Mn), 2023-2028
Table 30. Conversant Corporate Summary
Table 31. Conversant Digital Video Advertising Product Offerings
Table 32. Conversant Digital Video Advertising Revenue (US$, Mn), (2017-2022)
Table 33. JW Player Corporate Summary
Table 34. JW Player Digital Video Advertising Product Offerings
Table 35. JW Player Digital Video Advertising Revenue (US$, Mn), (2017-2022)
Table 36. Tremor International Corporate Summary
Table 37. Tremor International Digital Video Advertising Product Offerings
Table 38. Tremor International Digital Video Advertising Revenue (US$, Mn), (2017-2022)
Table 39. Verizon Media Corporate Summary
Table 40. Verizon Media Digital Video Advertising Product Offerings
Table 41. Verizon Media Digital Video Advertising Revenue (US$, Mn), (2017-2022)
Table 42. Viant Technology Corporate Summary
Table 43. Viant Technology Digital Video Advertising Product Offerings
Table 44. Viant Technology Digital Video Advertising Revenue (US$, Mn), (2017-2022)
Table 45. Interactive Advertising Bureau Corporate Summary
Table 46. Interactive Advertising Bureau Digital Video Advertising Product Offerings
Table 47. Interactive Advertising Bureau Digital Video Advertising Revenue (US$, Mn), (2017-2022)
Table 48. Buzzfeed Corporate Summary
Table 49. Buzzfeed Digital Video Advertising Product Offerings
Table 50. Buzzfeed Digital Video Advertising Revenue (US$, Mn), (2017-2022)
Table 51. Mashable Vice Corporate Summary
Table 52. Mashable Vice Digital Video Advertising Product Offerings
Table 53. Mashable Vice Digital Video Advertising Revenue (US$, Mn), (2017-2022)
Table 54. Facebook Corporate Summary
Table 55. Facebook Digital Video Advertising Product Offerings
Table 56. Facebook Digital Video Advertising Revenue (US$, Mn), (2017-2022)
Table 57. Google Corporate Summary
Table 58. Google Digital Video Advertising Product Offerings
Table 59. Google Digital Video Advertising Revenue (US$, Mn), (2017-2022)
Table 60. Yahoo Corporate Summary
Table 61. Yahoo Digital Video Advertising Product Offerings
Table 62. Yahoo Digital Video Advertising Revenue (US$, Mn), (2017-2022)
Table 63. Microsoft Corporate Summary
Table 64. Microsoft Digital Video Advertising Product Offerings
Table 65. Microsoft Digital Video Advertising Revenue (US$, Mn), (2017-2022)
Table 66. AOL Corporate Summary
Table 67. AOL Digital Video Advertising Product Offerings
Table 68. AOL Digital Video Advertising Revenue (US$, Mn), (2017-2022)

List Of Figures

LIST OF FIGURES

Figure 1. Digital Video Advertising Segment by Type in 2021
Figure 2. Digital Video Advertising Segment by Application in 2021
Figure 3. Global Digital Video Advertising Market Overview: 2021
Figure 4. Key Caveats
Figure 5. Global Digital Video Advertising Market Size: 2021 VS 2028 (US$, Mn)
Figure 6. Global Digital Video Advertising Revenue, 2017-2028 (US$, Mn)
Figure 7. The Top 3 and 5 Players Market Share by Digital Video Advertising Revenue in 2021
Figure 8. By Type - Global Digital Video Advertising Revenue Market Share, 2017-2028
Figure 9. By Application - Global Digital Video Advertising Revenue Market Share, 2017-2028
Figure 10. By Region - Global Digital Video Advertising Revenue Market Share, 2017-2028
Figure 11. By Country - North America Digital Video Advertising Revenue Market Share, 2017-2028
Figure 12. US Digital Video Advertising Revenue, (US$, Mn), 2017-2028
Figure 13. Canada Digital Video Advertising Revenue, (US$, Mn), 2017-2028
Figure 14. Mexico Digital Video Advertising Revenue, (US$, Mn), 2017-2028
Figure 15. By Country - Europe Digital Video Advertising Revenue Market Share, 2017-2028
Figure 16. Germany Digital Video Advertising Revenue, (US$, Mn), 2017-2028
Figure 17. France Digital Video Advertising Revenue, (US$, Mn), 2017-2028
Figure 18. U.K. Digital Video Advertising Revenue, (US$, Mn), 2017-2028
Figure 19. Italy Digital Video Advertising Revenue, (US$, Mn), 2017-2028
Figure 20. Russia Digital Video Advertising Revenue, (US$, Mn), 2017-2028
Figure 21. Nordic Countries Digital Video Advertising Revenue, (US$, Mn), 2017-2028
Figure 22. Benelux Digital Video Advertising Revenue, (US$, Mn), 2017-2028
Figure 23. By Region - Asia Digital Video Advertising Revenue Market Share, 2017-2028
Figure 24. China Digital Video Advertising Revenue, (US$, Mn), 2017-2028
Figure 25. Japan Digital Video Advertising Revenue, (US$, Mn), 2017-2028
Figure 26. South Korea Digital Video Advertising Revenue, (US$, Mn), 2017-2028
Figure 27. Southeast Asia Digital Video Advertising Revenue, (US$, Mn), 2017-2028
Figure 28. India Digital Video Advertising Revenue, (US$, Mn), 2017-2028
Figure 29. By Country - South America Digital Video Advertising Revenue Market Share, 2017-2028
Figure 30. Brazil Digital Video Advertising Revenue, (US$, Mn), 2017-2028
Figure 31. Argentina Digital Video Advertising Revenue, (US$, Mn), 2017-2028
Figure 32. By Country - Middle East & Africa Digital Video Advertising Revenue Market Share, 2017-2028
Figure 33. Turkey Digital Video Advertising Revenue, (US$, Mn), 2017-2028
Figure 34. Israel Digital Video Advertising Revenue, (US$, Mn), 2017-2028
Figure 35. Saudi Arabia Digital Video Advertising Revenue, (US$, Mn), 2017-2028
Figure 36. UAE Digital Video Advertising Revenue, (US$, Mn), 2017-2028
Figure 37. Conversant Digital Video Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 38. JW Player Digital Video Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 39. Tremor International Digital Video Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 40. Verizon Media Digital Video Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 41. Viant Technology Digital Video Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 42. Interactive Advertising Bureau Digital Video Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 43. Buzzfeed Digital Video Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 44. Mashable Vice Digital Video Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 45. Facebook Digital Video Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 46. Google Digital Video Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 47. Yahoo Digital Video Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 48. Microsoft Digital Video Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 49. AOL Digital Video Advertising Revenue Year Over Year Growth (US$, Mn) & (2017-2022)