Customer Journey Analytics Market - Global Outlook and Forecast 2022-2028

March 2022 | 65 pages | ID: CF51D5F80963EN
Market Monitor Global

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In the component segment, the customer journey analytics software segment is expected to gain a larger market share during the forecast period. The demand for customer journey analytics software is rising, as organizations need a solution to monitor and analyze customer interactions to understand their feelings, emotions, and sentiments. Customer journey analytics vendors provide software that assist companies with the data collection and analysis for generating meaningful insights into customer sentiments, voice of the customer, and the volume of interactions. Customer journey analytics software analyze the data in different formats, such as video, images, text, or audio.

This report contains market size and forecasts of Customer Journey Analytics in Global, including the following market information:

Global Customer Journey Analytics Market Revenue, 2017-2022, 2023-2028, ($ millions)

Global top five companies in 2021 (%)

The global Customer Journey Analytics market was valued at 6136.8 million in 2021 and is projected to reach US$ 12620 million by 2028, at a CAGR of 10.9% during the forecast period.

The U.S. Market is Estimated at $ Million in 2021, While China is Forecast to Reach $ Million by 2028.

Web Segment to Reach $ Million by 2028, with a % CAGR in next six years.

The global key manufacturers of Customer Journey Analytics include Salesforce, IBM, Adobe Systems, Nice Systems, SAP, Verint Systems, Pointillist, Clickfox and Quadient, etc. In 2021, the global top five players have a share approximately % in terms of revenue.

MARKET MONITOR GLOBAL, INC (MMG) has surveyed the Customer Journey Analytics companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.

Total Market by Segment:

Global Customer Journey Analytics Market, by Type, 2017-2022, 2023-2028 ($ millions)

Global Customer Journey Analytics Market Segment Percentages, by Type, 2021 (%)
  • Web
  • Social Media
  • Mobile
  • Email
  • Branch/Store
  • Call Center
  • Others (Surveys, Promotional Events, And Sales Representatives)
Global Customer Journey Analytics Market, by Application, 2017-2022, 2023-2028 ($ millions)

Global Customer Journey Analytics Market Segment Percentages, by Application, 2021 (%)
  • Customer Segmentation and Targeting
  • Customer Behavioral Analysis
  • Customer Churn Analysis
  • Campaign Management
  • Brand Management
  • Product Management
  • Others (Customer Loyalty and Process Management)
Global Customer Journey Analytics Market, By Region and Country, 2017-2022, 2023-2028 ($ Millions)

Global Customer Journey Analytics Market Segment Percentages, By Region and Country, 2021 (%)
  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Russia
    • Nordic Countries
    • Benelux
    • Rest of Europe
  • Asia
    • China
    • Japan
    • South Korea
    • Southeast Asia
    • India
    • Rest of Asia
  • South America
    • Brazil
    • Argentina
    • Rest of South America
  • Middle East & Africa
    • Turkey
    • Israel
    • Saudi Arabia
    • UAE
    • Rest of Middle East & Africa
Competitor Analysis

The report also provides analysis of leading market participants including:

Key companies Customer Journey Analytics revenues in global market, 2017-2022 (estimated), ($ millions)

Key companies Customer Journey Analytics revenues share in global market, 2021 (%)

Further, the report presents profiles of competitors in the market, key players include:
  • Salesforce
  • IBM
  • Adobe Systems
  • Nice Systems
  • SAP
  • Verint Systems
  • Pointillist
  • Clickfox
  • Quadient
  • Kitewheel
  • Servion
  • Callminer
1 INTRODUCTION TO RESEARCH & ANALYSIS REPORTS

1.1 Customer Journey Analytics Market Definition
1.2 Market Segments
  1.2.1 Market by Type
  1.2.2 Market by Application
1.3 Global Customer Journey Analytics Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
  1.5.1 Research Methodology
  1.5.2 Research Process
  1.5.3 Base Year
  1.5.4 Report Assumptions & Caveats

2 GLOBAL CUSTOMER JOURNEY ANALYTICS OVERALL MARKET SIZE

2.1 Global Customer Journey Analytics Market Size: 2021 VS 2028
2.2 Global Customer Journey Analytics Market Size, Prospects & Forecasts: 2017-2028
2.3 Key Market Trends, Opportunity, Drivers and Restraints
  2.3.1 Market Opportunities & Trends
  2.3.2 Market Drivers
  2.3.3 Market Restraints

3 COMPANY LANDSCAPE

3.1 Top Customer Journey Analytics Players in Global Market
3.2 Top Global Customer Journey Analytics Companies Ranked by Revenue
3.3 Global Customer Journey Analytics Revenue by Companies
3.4 Top 3 and Top 5 Customer Journey Analytics Companies in Global Market, by Revenue in 2021
3.5 Global Companies Customer Journey Analytics Product Type
3.6 Tier 1, Tier 2 and Tier 3 Customer Journey Analytics Players in Global Market
  3.6.1 List of Global Tier 1 Customer Journey Analytics Companies
  3.6.2 List of Global Tier 2 and Tier 3 Customer Journey Analytics Companies

4 MARKET SIGHTS BY PRODUCT

4.1 Overview
  4.1.1 by Type - Global Customer Journey Analytics Market Size Markets, 2021 & 2028
  4.1.2 Web
  4.1.3 Social Media
  4.1.4 Mobile
  4.1.5 Email
  4.1.6 Branch/Store
  4.1.7 Call Center
  4.1.8 Others (Surveys, Promotional Events, And Sales Representatives)
4.2 By Type - Global Customer Journey Analytics Revenue & Forecasts
  4.2.1 By Type - Global Customer Journey Analytics Revenue, 2017-2022
  4.2.2 By Type - Global Customer Journey Analytics Revenue, 2023-2028
  4.2.3 By Type - Global Customer Journey Analytics Revenue Market Share, 2017-2028

5 SIGHTS BY APPLICATION

5.1 Overview
  5.1.1 By Application - Global Customer Journey Analytics Market Size, 2021 & 2028
  5.1.2 Customer Segmentation and Targeting
  5.1.3 Customer Behavioral Analysis
  5.1.4 Customer Churn Analysis
  5.1.5 Campaign Management
  5.1.6 Brand Management
  5.1.7 Product Management
  5.1.8 Others (Customer Loyalty and Process Management)
5.2 By Application - Global Customer Journey Analytics Revenue & Forecasts
  5.2.1 By Application - Global Customer Journey Analytics Revenue, 2017-2022
  5.2.2 By Application - Global Customer Journey Analytics Revenue, 2023-2028
  5.2.3 By Application - Global Customer Journey Analytics Revenue Market Share, 2017-2028

6 SIGHTS BY REGION

6.1 By Region - Global Customer Journey Analytics Market Size, 2021 & 2028
6.2 By Region - Global Customer Journey Analytics Revenue & Forecasts
  6.2.1 By Region - Global Customer Journey Analytics Revenue, 2017-2022
  6.2.2 By Region - Global Customer Journey Analytics Revenue, 2023-2028
  6.2.3 By Region - Global Customer Journey Analytics Revenue Market Share, 2017-2028
6.3 North America
  6.3.1 By Country - North America Customer Journey Analytics Revenue, 2017-2028
  6.3.2 US Customer Journey Analytics Market Size, 2017-2028
  6.3.3 Canada Customer Journey Analytics Market Size, 2017-2028
  6.3.4 Mexico Customer Journey Analytics Market Size, 2017-2028
6.4 Europe
  6.4.1 By Country - Europe Customer Journey Analytics Revenue, 2017-2028
  6.4.2 Germany Customer Journey Analytics Market Size, 2017-2028
  6.4.3 France Customer Journey Analytics Market Size, 2017-2028
  6.4.4 U.K. Customer Journey Analytics Market Size, 2017-2028
  6.4.5 Italy Customer Journey Analytics Market Size, 2017-2028
  6.4.6 Russia Customer Journey Analytics Market Size, 2017-2028
  6.4.7 Nordic Countries Customer Journey Analytics Market Size, 2017-2028
  6.4.8 Benelux Customer Journey Analytics Market Size, 2017-2028
6.5 Asia
  6.5.1 By Region - Asia Customer Journey Analytics Revenue, 2017-2028
  6.5.2 China Customer Journey Analytics Market Size, 2017-2028
  6.5.3 Japan Customer Journey Analytics Market Size, 2017-2028
  6.5.4 South Korea Customer Journey Analytics Market Size, 2017-2028
  6.5.5 Southeast Asia Customer Journey Analytics Market Size, 2017-2028
  6.5.6 India Customer Journey Analytics Market Size, 2017-2028
6.6 South America
  6.6.1 By Country - South America Customer Journey Analytics Revenue, 2017-2028
  6.6.2 Brazil Customer Journey Analytics Market Size, 2017-2028
  6.6.3 Argentina Customer Journey Analytics Market Size, 2017-2028
6.7 Middle East & Africa
  6.7.1 By Country - Middle East & Africa Customer Journey Analytics Revenue, 2017-2028
  6.7.2 Turkey Customer Journey Analytics Market Size, 2017-2028
  6.7.3 Israel Customer Journey Analytics Market Size, 2017-2028
  6.7.4 Saudi Arabia Customer Journey Analytics Market Size, 2017-2028
  6.7.5 UAE Customer Journey Analytics Market Size, 2017-2028

7 PLAYERS PROFILES

7.1 Salesforce
  7.1.1 Salesforce Corporate Summary
  7.1.2 Salesforce Business Overview
  7.1.3 Salesforce Customer Journey Analytics Major Product Offerings
  7.1.4 Salesforce Customer Journey Analytics Revenue in Global Market (2017-2022)
  7.1.5 Salesforce Key News
7.2 IBM
  7.2.1 IBM Corporate Summary
  7.2.2 IBM Business Overview
  7.2.3 IBM Customer Journey Analytics Major Product Offerings
  7.2.4 IBM Customer Journey Analytics Revenue in Global Market (2017-2022)
  7.2.5 IBM Key News
7.3 Adobe Systems
  7.3.1 Adobe Systems Corporate Summary
  7.3.2 Adobe Systems Business Overview
  7.3.3 Adobe Systems Customer Journey Analytics Major Product Offerings
  7.3.4 Adobe Systems Customer Journey Analytics Revenue in Global Market (2017-2022)
  7.3.5 Adobe Systems Key News
7.4 Nice Systems
  7.4.1 Nice Systems Corporate Summary
  7.4.2 Nice Systems Business Overview
  7.4.3 Nice Systems Customer Journey Analytics Major Product Offerings
  7.4.4 Nice Systems Customer Journey Analytics Revenue in Global Market (2017-2022)
  7.4.5 Nice Systems Key News
7.5 SAP
  7.5.1 SAP Corporate Summary
  7.5.2 SAP Business Overview
  7.5.3 SAP Customer Journey Analytics Major Product Offerings
  7.5.4 SAP Customer Journey Analytics Revenue in Global Market (2017-2022)
  7.5.5 SAP Key News
7.6 Verint Systems
  7.6.1 Verint Systems Corporate Summary
  7.6.2 Verint Systems Business Overview
  7.6.3 Verint Systems Customer Journey Analytics Major Product Offerings
  7.6.4 Verint Systems Customer Journey Analytics Revenue in Global Market (2017-2022)
  7.6.5 Verint Systems Key News
7.7 Pointillist
  7.7.1 Pointillist Corporate Summary
  7.7.2 Pointillist Business Overview
  7.7.3 Pointillist Customer Journey Analytics Major Product Offerings
  7.7.4 Pointillist Customer Journey Analytics Revenue in Global Market (2017-2022)
  7.7.5 Pointillist Key News
7.8 Clickfox
  7.8.1 Clickfox Corporate Summary
  7.8.2 Clickfox Business Overview
  7.8.3 Clickfox Customer Journey Analytics Major Product Offerings
  7.8.4 Clickfox Customer Journey Analytics Revenue in Global Market (2017-2022)
  7.8.5 Clickfox Key News
7.9 Quadient
  7.9.1 Quadient Corporate Summary
  7.9.2 Quadient Business Overview
  7.9.3 Quadient Customer Journey Analytics Major Product Offerings
  7.9.4 Quadient Customer Journey Analytics Revenue in Global Market (2017-2022)
  7.9.5 Quadient Key News
7.10 Kitewheel
  7.10.1 Kitewheel Corporate Summary
  7.10.2 Kitewheel Business Overview
  7.10.3 Kitewheel Customer Journey Analytics Major Product Offerings
  7.10.4 Kitewheel Customer Journey Analytics Revenue in Global Market (2017-2022)
  7.10.5 Kitewheel Key News
7.11 Servion
  7.11.1 Servion Corporate Summary
  7.11.2 Servion Business Overview
  7.11.3 Servion Customer Journey Analytics Major Product Offerings
  7.11.4 Servion Customer Journey Analytics Revenue in Global Market (2017-2022)
  7.11.5 Servion Key News
7.12 Callminer
  7.12.1 Callminer Corporate Summary
  7.12.2 Callminer Business Overview
  7.12.3 Callminer Customer Journey Analytics Major Product Offerings
  7.12.4 Callminer Customer Journey Analytics Revenue in Global Market (2017-2022)
  7.12.5 Callminer Key News

8 CONCLUSION

9 APPENDIX

9.1 Note
9.2 Examples of Clients
9.3 Disclaimer

LIST OF TABLES

Table 1. Customer Journey Analytics Market Opportunities & Trends in Global Market
Table 2. Customer Journey Analytics Market Drivers in Global Market
Table 3. Customer Journey Analytics Market Restraints in Global Market
Table 4. Key Players of Customer Journey Analytics in Global Market
Table 5. Top Customer Journey Analytics Players in Global Market, Ranking by Revenue (2021)
Table 6. Global Customer Journey Analytics Revenue by Companies, (US$, Mn), 2017-2022
Table 7. Global Customer Journey Analytics Revenue Share by Companies, 2017-2022
Table 8. Global Companies Customer Journey Analytics Product Type
Table 9. List of Global Tier 1 Customer Journey Analytics Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 10. List of Global Tier 2 and Tier 3 Customer Journey Analytics Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 11. By Type – Global Customer Journey Analytics Revenue, (US$, Mn), 2021 & 2028
Table 12. By Type - Customer Journey Analytics Revenue in Global (US$, Mn), 2017-2022
Table 13. By Type - Customer Journey Analytics Revenue in Global (US$, Mn), 2023-2028
Table 14. By Application – Global Customer Journey Analytics Revenue, (US$, Mn), 2021 & 2028
Table 15. By Application - Customer Journey Analytics Revenue in Global (US$, Mn), 2017-2022
Table 16. By Application - Customer Journey Analytics Revenue in Global (US$, Mn), 2023-2028
Table 17. By Region – Global Customer Journey Analytics Revenue, (US$, Mn), 2021 & 2028
Table 18. By Region - Global Customer Journey Analytics Revenue (US$, Mn), 2017-2022
Table 19. By Region - Global Customer Journey Analytics Revenue (US$, Mn), 2023-2028
Table 20. By Country - North America Customer Journey Analytics Revenue, (US$, Mn), 2017-2022
Table 21. By Country - North America Customer Journey Analytics Revenue, (US$, Mn), 2023-2028
Table 22. By Country - Europe Customer Journey Analytics Revenue, (US$, Mn), 2017-2022
Table 23. By Country - Europe Customer Journey Analytics Revenue, (US$, Mn), 2023-2028
Table 24. By Region - Asia Customer Journey Analytics Revenue, (US$, Mn), 2017-2022
Table 25. By Region - Asia Customer Journey Analytics Revenue, (US$, Mn), 2023-2028
Table 26. By Country - South America Customer Journey Analytics Revenue, (US$, Mn), 2017-2022
Table 27. By Country - South America Customer Journey Analytics Revenue, (US$, Mn), 2023-2028
Table 28. By Country - Middle East & Africa Customer Journey Analytics Revenue, (US$, Mn), 2017-2022
Table 29. By Country - Middle East & Africa Customer Journey Analytics Revenue, (US$, Mn), 2023-2028
Table 30. Salesforce Corporate Summary
Table 31. Salesforce Customer Journey Analytics Product Offerings
Table 32. Salesforce Customer Journey Analytics Revenue (US$, Mn), (2017-2022)
Table 33. IBM Corporate Summary
Table 34. IBM Customer Journey Analytics Product Offerings
Table 35. IBM Customer Journey Analytics Revenue (US$, Mn), (2017-2022)
Table 36. Adobe Systems Corporate Summary
Table 37. Adobe Systems Customer Journey Analytics Product Offerings
Table 38. Adobe Systems Customer Journey Analytics Revenue (US$, Mn), (2017-2022)
Table 39. Nice Systems Corporate Summary
Table 40. Nice Systems Customer Journey Analytics Product Offerings
Table 41. Nice Systems Customer Journey Analytics Revenue (US$, Mn), (2017-2022)
Table 42. SAP Corporate Summary
Table 43. SAP Customer Journey Analytics Product Offerings
Table 44. SAP Customer Journey Analytics Revenue (US$, Mn), (2017-2022)
Table 45. Verint Systems Corporate Summary
Table 46. Verint Systems Customer Journey Analytics Product Offerings
Table 47. Verint Systems Customer Journey Analytics Revenue (US$, Mn), (2017-2022)
Table 48. Pointillist Corporate Summary
Table 49. Pointillist Customer Journey Analytics Product Offerings
Table 50. Pointillist Customer Journey Analytics Revenue (US$, Mn), (2017-2022)
Table 51. Clickfox Corporate Summary
Table 52. Clickfox Customer Journey Analytics Product Offerings
Table 53. Clickfox Customer Journey Analytics Revenue (US$, Mn), (2017-2022)
Table 54. Quadient Corporate Summary
Table 55. Quadient Customer Journey Analytics Product Offerings
Table 56. Quadient Customer Journey Analytics Revenue (US$, Mn), (2017-2022)
Table 57. Kitewheel Corporate Summary
Table 58. Kitewheel Customer Journey Analytics Product Offerings
Table 59. Kitewheel Customer Journey Analytics Revenue (US$, Mn), (2017-2022)
Table 60. Servion Corporate Summary
Table 61. Servion Customer Journey Analytics Product Offerings
Table 62. Servion Customer Journey Analytics Revenue (US$, Mn), (2017-2022)
Table 63. Callminer Corporate Summary
Table 64. Callminer Customer Journey Analytics Product Offerings
Table 65. Callminer Customer Journey Analytics Revenue (US$, Mn), (2017-2022)

LIST OF FIGURES

Figure 1. Customer Journey Analytics Segment by Type in 2021
Figure 2. Customer Journey Analytics Segment by Application in 2021
Figure 3. Global Customer Journey Analytics Market Overview: 2021
Figure 4. Key Caveats
Figure 5. Global Customer Journey Analytics Market Size: 2021 VS 2028 (US$, Mn)
Figure 6. Global Customer Journey Analytics Revenue, 2017-2028 (US$, Mn)
Figure 7. The Top 3 and 5 Players Market Share by Customer Journey Analytics Revenue in 2021
Figure 8. By Type - Global Customer Journey Analytics Revenue Market Share, 2017-2028
Figure 9. By Application - Global Customer Journey Analytics Revenue Market Share, 2017-2028
Figure 10. By Region - Global Customer Journey Analytics Revenue Market Share, 2017-2028
Figure 11. By Country - North America Customer Journey Analytics Revenue Market Share, 2017-2028
Figure 12. US Customer Journey Analytics Revenue, (US$, Mn), 2017-2028
Figure 13. Canada Customer Journey Analytics Revenue, (US$, Mn), 2017-2028
Figure 14. Mexico Customer Journey Analytics Revenue, (US$, Mn), 2017-2028
Figure 15. By Country - Europe Customer Journey Analytics Revenue Market Share, 2017-2028
Figure 16. Germany Customer Journey Analytics Revenue, (US$, Mn), 2017-2028
Figure 17. France Customer Journey Analytics Revenue, (US$, Mn), 2017-2028
Figure 18. U.K. Customer Journey Analytics Revenue, (US$, Mn), 2017-2028
Figure 19. Italy Customer Journey Analytics Revenue, (US$, Mn), 2017-2028
Figure 20. Russia Customer Journey Analytics Revenue, (US$, Mn), 2017-2028
Figure 21. Nordic Countries Customer Journey Analytics Revenue, (US$, Mn), 2017-2028
Figure 22. Benelux Customer Journey Analytics Revenue, (US$, Mn), 2017-2028
Figure 23. By Region - Asia Customer Journey Analytics Revenue Market Share, 2017-2028
Figure 24. China Customer Journey Analytics Revenue, (US$, Mn), 2017-2028
Figure 25. Japan Customer Journey Analytics Revenue, (US$, Mn), 2017-2028
Figure 26. South Korea Customer Journey Analytics Revenue, (US$, Mn), 2017-2028
Figure 27. Southeast Asia Customer Journey Analytics Revenue, (US$, Mn), 2017-2028
Figure 28. India Customer Journey Analytics Revenue, (US$, Mn), 2017-2028
Figure 29. By Country - South America Customer Journey Analytics Revenue Market Share, 2017-2028
Figure 30. Brazil Customer Journey Analytics Revenue, (US$, Mn), 2017-2028
Figure 31. Argentina Customer Journey Analytics Revenue, (US$, Mn), 2017-2028
Figure 32. By Country - Middle East & Africa Customer Journey Analytics Revenue Market Share, 2017-2028
Figure 33. Turkey Customer Journey Analytics Revenue, (US$, Mn), 2017-2028
Figure 34. Israel Customer Journey Analytics Revenue, (US$, Mn), 2017-2028
Figure 35. Saudi Arabia Customer Journey Analytics Revenue, (US$, Mn), 2017-2028
Figure 36. UAE Customer Journey Analytics Revenue, (US$, Mn), 2017-2028
Figure 37. Salesforce Customer Journey Analytics Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 38. IBM Customer Journey Analytics Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 39. Adobe Systems Customer Journey Analytics Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 40. Nice Systems Customer Journey Analytics Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 41. SAP Customer Journey Analytics Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 42. Verint Systems Customer Journey Analytics Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 43. Pointillist Customer Journey Analytics Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 44. Clickfox Customer Journey Analytics Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 45. Quadient Customer Journey Analytics Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 46. Kitewheel Customer Journey Analytics Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 47. Servion Customer Journey Analytics Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 48. Callminer Customer Journey Analytics Revenue Year Over Year Growth (US$, Mn) & (2017-2022)



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