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Customer Analytics Applications Market, Global Outlook and Forecast 2022-2028

March 2022 | 67 pages | ID: C995BAA95230EN
Market Monitor Global

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Customer analytics is a process by which data from customer behavior is used to help make key business decisions via market segmentation and predictive analytics. This information is used by businesses for direct marketing, site selection, and customer relationship management.

This report contains market size and forecasts of Customer Analytics Applications in Global, including the following market information:

Global Customer Analytics Applications Market Revenue, 2017-2022, 2023-2028, ($ millions)

Global top five companies in 2021 (%)

The global Customer Analytics Applications market was valued at 12490 million in 2021 and is projected to reach US$ 32460 million by 2028, at a CAGR of 14.6% during the forecast period.

The U.S. Market is Estimated at $ Million in 2021, While China is Forecast to Reach $ Million by 2028.

Customer Behavior Analysis Segment to Reach $ Million by 2028, with a % CAGR in next six years.

The global key manufacturers of Customer Analytics Applications include Adobe Inc., IBM Corp., Oracle Corp., Salesforce.com Inc. and SAS Institute Inc., etc. In 2021, the global top five players have a share approximately % in terms of revenue.

MARKET MONITOR GLOBAL, INC (MMG) has surveyed the Customer Analytics Applications companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.

Total Market by Segment:

Global Customer Analytics Applications Market, by Type, 2017-2022, 2023-2028 ($ millions)

Global Customer Analytics Applications Market Segment Percentages, by Type, 2021 (%)
  • Customer Behavior Analysis
  • Customer Behavior Forecast
Global Customer Analytics Applications Market, by Application, 2017-2022, 2023-2028 ($ millions)

Global Customer Analytics Applications Market Segment Percentages, by Application, 2021 (%)
  • Retail
  • BFSI
  • Telecom and IT
  • Healthcare
  • Manufacturing
  • Other
Global Customer Analytics Applications Market, By Region and Country, 2017-2022, 2023-2028 ($ Millions)

Global Customer Analytics Applications Market Segment Percentages, By Region and Country, 2021 (%)
  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Russia
    • Nordic Countries
    • Benelux
    • Rest of Europe
  • Asia
    • China
    • Japan
    • South Korea
    • Southeast Asia
    • India
    • Rest of Asia
  • South America
    • Brazil
    • Argentina
    • Rest of South America
  • Middle East & Africa
    • Turkey
    • Israel
    • Saudi Arabia
    • UAE
    • Rest of Middle East & Africa
Competitor Analysis

The report also provides analysis of leading market participants including:

Key companies Customer Analytics Applications revenues in global market, 2017-2022 (estimated), ($ millions)

Key companies Customer Analytics Applications revenues share in global market, 2021 (%)

Further, the report presents profiles of competitors in the market, key players include:
  • Adobe Inc.
  • IBM Corp.
  • Oracle Corp.
  • Salesforce.com Inc.
  • SAS Institute Inc.
1 INTRODUCTION TO RESEARCH & ANALYSIS REPORTS

1.1 Customer Analytics Applications Market Definition
1.2 Market Segments
  1.2.1 Market by Type
  1.2.2 Market by Application
1.3 Global Customer Analytics Applications Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
  1.5.1 Research Methodology
  1.5.2 Research Process
  1.5.3 Base Year
  1.5.4 Report Assumptions & Caveats

2 GLOBAL CUSTOMER ANALYTICS APPLICATIONS OVERALL MARKET SIZE

2.1 Global Customer Analytics Applications Market Size: 2021 VS 2028
2.2 Global Customer Analytics Applications Market Size, Prospects & Forecasts: 2017-2028
2.3 Key Market Trends, Opportunity, Drivers and Restraints
  2.3.1 Market Opportunities & Trends
  2.3.2 Market Drivers
  2.3.3 Market Restraints

3 COMPANY LANDSCAPE

3.1 Top Customer Analytics Applications Players in Global Market
3.2 Top Global Customer Analytics Applications Companies Ranked by Revenue
3.3 Global Customer Analytics Applications Revenue by Companies
3.4 Top 3 and Top 5 Customer Analytics Applications Companies in Global Market, by Revenue in 2021
3.5 Global Companies Customer Analytics Applications Product Type
3.6 Tier 1, Tier 2 and Tier 3 Customer Analytics Applications Players in Global Market
  3.6.1 List of Global Tier 1 Customer Analytics Applications Companies
  3.6.2 List of Global Tier 2 and Tier 3 Customer Analytics Applications Companies

4 MARKET SIGHTS BY PRODUCT

4.1 Overview
  4.1.1 by Type - Global Customer Analytics Applications Market Size Markets, 2021 & 2028
  4.1.2 Customer Behavior Analysis
  4.1.3 Customer Behavior Forecast
4.2 By Type - Global Customer Analytics Applications Revenue & Forecasts
  4.2.1 By Type - Global Customer Analytics Applications Revenue, 2017-2022
  4.2.2 By Type - Global Customer Analytics Applications Revenue, 2023-2028
  4.2.3 By Type - Global Customer Analytics Applications Revenue Market Share, 2017-2028

5 SIGHTS BY APPLICATION

5.1 Overview
  5.1.1 By Application - Global Customer Analytics Applications Market Size, 2021 & 2028
  5.1.2 Retail
  5.1.3 BFSI
  5.1.4 Telecom and IT
  5.1.5 Healthcare
  5.1.6 Manufacturing
  5.1.7 Other
5.2 By Application - Global Customer Analytics Applications Revenue & Forecasts
  5.2.1 By Application - Global Customer Analytics Applications Revenue, 2017-2022
  5.2.2 By Application - Global Customer Analytics Applications Revenue, 2023-2028
  5.2.3 By Application - Global Customer Analytics Applications Revenue Market Share, 2017-2028

6 SIGHTS BY REGION

6.1 By Region - Global Customer Analytics Applications Market Size, 2021 & 2028
6.2 By Region - Global Customer Analytics Applications Revenue & Forecasts
  6.2.1 By Region - Global Customer Analytics Applications Revenue, 2017-2022
  6.2.2 By Region - Global Customer Analytics Applications Revenue, 2023-2028
  6.2.3 By Region - Global Customer Analytics Applications Revenue Market Share, 2017-2028
6.3 North America
  6.3.1 By Country - North America Customer Analytics Applications Revenue, 2017-2028
  6.3.2 US Customer Analytics Applications Market Size, 2017-2028
  6.3.3 Canada Customer Analytics Applications Market Size, 2017-2028
  6.3.4 Mexico Customer Analytics Applications Market Size, 2017-2028
6.4 Europe
  6.4.1 By Country - Europe Customer Analytics Applications Revenue, 2017-2028
  6.4.2 Germany Customer Analytics Applications Market Size, 2017-2028
  6.4.3 France Customer Analytics Applications Market Size, 2017-2028
  6.4.4 U.K. Customer Analytics Applications Market Size, 2017-2028
  6.4.5 Italy Customer Analytics Applications Market Size, 2017-2028
  6.4.6 Russia Customer Analytics Applications Market Size, 2017-2028
  6.4.7 Nordic Countries Customer Analytics Applications Market Size, 2017-2028
  6.4.8 Benelux Customer Analytics Applications Market Size, 2017-2028
6.5 Asia
  6.5.1 By Region - Asia Customer Analytics Applications Revenue, 2017-2028
  6.5.2 China Customer Analytics Applications Market Size, 2017-2028
  6.5.3 Japan Customer Analytics Applications Market Size, 2017-2028
  6.5.4 South Korea Customer Analytics Applications Market Size, 2017-2028
  6.5.5 Southeast Asia Customer Analytics Applications Market Size, 2017-2028
  6.5.6 India Customer Analytics Applications Market Size, 2017-2028
6.6 South America
  6.6.1 By Country - South America Customer Analytics Applications Revenue, 2017-2028
  6.6.2 Brazil Customer Analytics Applications Market Size, 2017-2028
  6.6.3 Argentina Customer Analytics Applications Market Size, 2017-2028
6.7 Middle East & Africa
  6.7.1 By Country - Middle East & Africa Customer Analytics Applications Revenue, 2017-2028
  6.7.2 Turkey Customer Analytics Applications Market Size, 2017-2028
  6.7.3 Israel Customer Analytics Applications Market Size, 2017-2028
  6.7.4 Saudi Arabia Customer Analytics Applications Market Size, 2017-2028
  6.7.5 UAE Customer Analytics Applications Market Size, 2017-2028

7 PLAYERS PROFILES

7.1 Adobe Inc.
  7.1.1 Adobe Inc. Corporate Summary
  7.1.2 Adobe Inc. Business Overview
  7.1.3 Adobe Inc. Customer Analytics Applications Major Product Offerings
  7.1.4 Adobe Inc. Customer Analytics Applications Revenue in Global Market (2017-2022)
  7.1.5 Adobe Inc. Key News
7.2 IBM Corp.
  7.2.1 IBM Corp. Corporate Summary
  7.2.2 IBM Corp. Business Overview
  7.2.3 IBM Corp. Customer Analytics Applications Major Product Offerings
  7.2.4 IBM Corp. Customer Analytics Applications Revenue in Global Market (2017-2022)
  7.2.5 IBM Corp. Key News
7.3 Oracle Corp.
  7.3.1 Oracle Corp. Corporate Summary
  7.3.2 Oracle Corp. Business Overview
  7.3.3 Oracle Corp. Customer Analytics Applications Major Product Offerings
  7.3.4 Oracle Corp. Customer Analytics Applications Revenue in Global Market (2017-2022)
  7.3.5 Oracle Corp. Key News
7.4 Salesforce.com Inc.
  7.4.1 Salesforce.com Inc. Corporate Summary
  7.4.2 Salesforce.com Inc. Business Overview
  7.4.3 Salesforce.com Inc. Customer Analytics Applications Major Product Offerings
  7.4.4 Salesforce.com Inc. Customer Analytics Applications Revenue in Global Market (2017-2022)
  7.4.5 Salesforce.com Inc. Key News
7.5 SAS Institute Inc.
  7.5.1 SAS Institute Inc. Corporate Summary
  7.5.2 SAS Institute Inc. Business Overview
  7.5.3 SAS Institute Inc. Customer Analytics Applications Major Product Offerings
  7.5.4 SAS Institute Inc. Customer Analytics Applications Revenue in Global Market (2017-2022)
  7.5.5 SAS Institute Inc. Key News

8 CONCLUSION

9 APPENDIX

9.1 Note
9.2 Examples of Clients
9.3 Disclaimer

LIST OF TABLES

Table 1. Customer Analytics Applications Market Opportunities & Trends in Global Market
Table 2. Customer Analytics Applications Market Drivers in Global Market
Table 3. Customer Analytics Applications Market Restraints in Global Market
Table 4. Key Players of Customer Analytics Applications in Global Market
Table 5. Top Customer Analytics Applications Players in Global Market, Ranking by Revenue (2021)
Table 6. Global Customer Analytics Applications Revenue by Companies, (US$, Mn), 2017-2022
Table 7. Global Customer Analytics Applications Revenue Share by Companies, 2017-2022
Table 8. Global Companies Customer Analytics Applications Product Type
Table 9. List of Global Tier 1 Customer Analytics Applications Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 10. List of Global Tier 2 and Tier 3 Customer Analytics Applications Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 11. By Type – Global Customer Analytics Applications Revenue, (US$, Mn), 2021 & 2028
Table 12. By Type - Customer Analytics Applications Revenue in Global (US$, Mn), 2017-2022
Table 13. By Type - Customer Analytics Applications Revenue in Global (US$, Mn), 2023-2028
Table 14. By Application – Global Customer Analytics Applications Revenue, (US$, Mn), 2021 & 2028
Table 15. By Application - Customer Analytics Applications Revenue in Global (US$, Mn), 2017-2022
Table 16. By Application - Customer Analytics Applications Revenue in Global (US$, Mn), 2023-2028
Table 17. By Region – Global Customer Analytics Applications Revenue, (US$, Mn), 2021 & 2028
Table 18. By Region - Global Customer Analytics Applications Revenue (US$, Mn), 2017-2022
Table 19. By Region - Global Customer Analytics Applications Revenue (US$, Mn), 2023-2028
Table 20. By Country - North America Customer Analytics Applications Revenue, (US$, Mn), 2017-2022
Table 21. By Country - North America Customer Analytics Applications Revenue, (US$, Mn), 2023-2028
Table 22. By Country - Europe Customer Analytics Applications Revenue, (US$, Mn), 2017-2022
Table 23. By Country - Europe Customer Analytics Applications Revenue, (US$, Mn), 2023-2028
Table 24. By Region - Asia Customer Analytics Applications Revenue, (US$, Mn), 2017-2022
Table 25. By Region - Asia Customer Analytics Applications Revenue, (US$, Mn), 2023-2028
Table 26. By Country - South America Customer Analytics Applications Revenue, (US$, Mn), 2017-2022
Table 27. By Country - South America Customer Analytics Applications Revenue, (US$, Mn), 2023-2028
Table 28. By Country - Middle East & Africa Customer Analytics Applications Revenue, (US$, Mn), 2017-2022
Table 29. By Country - Middle East & Africa Customer Analytics Applications Revenue, (US$, Mn), 2023-2028
Table 30. Adobe Inc. Corporate Summary
Table 31. Adobe Inc. Customer Analytics Applications Product Offerings
Table 32. Adobe Inc. Customer Analytics Applications Revenue (US$, Mn), (2017-2022)
Table 33. IBM Corp. Corporate Summary
Table 34. IBM Corp. Customer Analytics Applications Product Offerings
Table 35. IBM Corp. Customer Analytics Applications Revenue (US$, Mn), (2017-2022)
Table 36. Oracle Corp. Corporate Summary
Table 37. Oracle Corp. Customer Analytics Applications Product Offerings
Table 38. Oracle Corp. Customer Analytics Applications Revenue (US$, Mn), (2017-2022)
Table 39. Salesforce.com Inc. Corporate Summary
Table 40. Salesforce.com Inc. Customer Analytics Applications Product Offerings
Table 41. Salesforce.com Inc. Customer Analytics Applications Revenue (US$, Mn), (2017-2022)
Table 42. SAS Institute Inc. Corporate Summary
Table 43. SAS Institute Inc. Customer Analytics Applications Product Offerings
Table 44. SAS Institute Inc. Customer Analytics Applications Revenue (US$, Mn), (2017-2022)

LIST OF FIGURES

Figure 1. Customer Analytics Applications Segment by Type in 2021
Figure 2. Customer Analytics Applications Segment by Application in 2021
Figure 3. Global Customer Analytics Applications Market Overview: 2021
Figure 4. Key Caveats
Figure 5. Global Customer Analytics Applications Market Size: 2021 VS 2028 (US$, Mn)
Figure 6. Global Customer Analytics Applications Revenue, 2017-2028 (US$, Mn)
Figure 7. The Top 3 and 5 Players Market Share by Customer Analytics Applications Revenue in 2021
Figure 8. By Type - Global Customer Analytics Applications Revenue Market Share, 2017-2028
Figure 9. By Application - Global Customer Analytics Applications Revenue Market Share, 2017-2028
Figure 10. By Region - Global Customer Analytics Applications Revenue Market Share, 2017-2028
Figure 11. By Country - North America Customer Analytics Applications Revenue Market Share, 2017-2028
Figure 12. US Customer Analytics Applications Revenue, (US$, Mn), 2017-2028
Figure 13. Canada Customer Analytics Applications Revenue, (US$, Mn), 2017-2028
Figure 14. Mexico Customer Analytics Applications Revenue, (US$, Mn), 2017-2028
Figure 15. By Country - Europe Customer Analytics Applications Revenue Market Share, 2017-2028
Figure 16. Germany Customer Analytics Applications Revenue, (US$, Mn), 2017-2028
Figure 17. France Customer Analytics Applications Revenue, (US$, Mn), 2017-2028
Figure 18. U.K. Customer Analytics Applications Revenue, (US$, Mn), 2017-2028
Figure 19. Italy Customer Analytics Applications Revenue, (US$, Mn), 2017-2028
Figure 20. Russia Customer Analytics Applications Revenue, (US$, Mn), 2017-2028
Figure 21. Nordic Countries Customer Analytics Applications Revenue, (US$, Mn), 2017-2028
Figure 22. Benelux Customer Analytics Applications Revenue, (US$, Mn), 2017-2028
Figure 23. By Region - Asia Customer Analytics Applications Revenue Market Share, 2017-2028
Figure 24. China Customer Analytics Applications Revenue, (US$, Mn), 2017-2028
Figure 25. Japan Customer Analytics Applications Revenue, (US$, Mn), 2017-2028
Figure 26. South Korea Customer Analytics Applications Revenue, (US$, Mn), 2017-2028
Figure 27. Southeast Asia Customer Analytics Applications Revenue, (US$, Mn), 2017-2028
Figure 28. India Customer Analytics Applications Revenue, (US$, Mn), 2017-2028
Figure 29. By Country - South America Customer Analytics Applications Revenue Market Share, 2017-2028
Figure 30. Brazil Customer Analytics Applications Revenue, (US$, Mn), 2017-2028
Figure 31. Argentina Customer Analytics Applications Revenue, (US$, Mn), 2017-2028
Figure 32. By Country - Middle East & Africa Customer Analytics Applications Revenue Market Share, 2017-2028
Figure 33. Turkey Customer Analytics Applications Revenue, (US$, Mn), 2017-2028
Figure 34. Israel Customer Analytics Applications Revenue, (US$, Mn), 2017-2028
Figure 35. Saudi Arabia Customer Analytics Applications Revenue, (US$, Mn), 2017-2028
Figure 36. UAE Customer Analytics Applications Revenue, (US$, Mn), 2017-2028
Figure 37. Adobe Inc. Customer Analytics Applications Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 38. IBM Corp. Customer Analytics Applications Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 39. Oracle Corp. Customer Analytics Applications Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 40. Salesforce.com Inc. Customer Analytics Applications Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 41. SAS Institute Inc. Customer Analytics Applications Revenue Year Over Year Growth (US$, Mn) & (2017-2022)



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