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COVID-19 Impact on Supply Side Platform (SSP) Software Market, Global Research Reports 2020-2021

June 2020 | 96 pages | ID: CECE89D0521BEN
QYResearch

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This report covers market size and forecasts of Supply Side Platform (SSP) Software, including the following market information:
  • Global Supply Side Platform (SSP) Software Market Size, 2019-2021, and 2020 (quarterly data), (US$ Million)
  • Global Supply Side Platform (SSP) Software Market Size by Type and by Application, 2019-2021, and 2020 (quarterly data), (US$ Million)
  • Global Supply Side Platform (SSP) Software Market Size by Region (and Key Countries), 2019-2021, and 2020 (quarterly data), (US$ Million)
  • Global Supply Side Platform (SSP) Software Market Size by Company, 2019- 2020 (quarterly data), (US$ Million)
Key market players

Major competitors identified in this market include SmartyAds, OpenX, DoubleClick for Publishers, Rubicon Project, PubMatic, BrightRoll, AppNexus Publisher Suite, LiveRail, etc.

Based on the Region:
  • Asia-Pacific (China, Japan, South Korea, India and ASEAN)
  • North America (US and Canada)
  • Europe (Germany, France, UK and Italy)
  • Rest of World (Latin America, Middle East & Africa)
Based on the Type:
  • Cloud Based
  • Web Based
Based on the Application:
  • Large Enterprises
  • SMEs
1.1 Research Scope
1.2 Market Segmentation
1.3 Research Objectives
1.4 Research Methodology
  1.4.1 Research Process
  1.4.2 Data Triangulation
  1.4.3 Research Approach
  1.4.4 Base Year
1.5 Coronavirus Disease 2019 (Covid-19) Impact Will Have a Severe Impact on Global Growth
  1.5.1 Covid-19 Impact: Global GDP Growth, 2019, 2020 and 2021 Projections
  1.5.2 Covid-19 Impact: Commodity Prices Indices
  1.5.3 Covid-19 Impact: Global Major Government Policy
1.6 The Covid-19 Impact on Supply Side Platform (SSP) Software Industry
1.7 COVID-19 Impact: Supply Side Platform (SSP) Software Market Trends

2 GLOBAL SUPPLY SIDE PLATFORM (SSP) SOFTWARE QUARTERLY MARKET SIZE ANALYSIS

2.1 Supply Side Platform (SSP) Software Business Impact Assessment - COVID-19
  2.1.1 Global Supply Side Platform (SSP) Software Market Size, Pre-COVID-19 and Post- COVID-19 Comparison, 2015-2026
2.2 Global Supply Side Platform (SSP) Software Quarterly Market Size 2020-2021
2.3 COVID-19-Driven Market Dynamics and Factor Analysis
  2.3.1 Drivers
  2.3.2 Restraints
  2.3.3 Opportunities
  2.3.4 Challenges

3 QUARTERLY COMPETITIVE ASSESSMENT, 2020

3.1 By Players, Global Supply Side Platform (SSP) Software Quarterly Market Size, 2019 VS 2020
3.2 By Players, Supply Side Platform (SSP) Software Headquarters and Area Served
3.3 Date of Key Players Enter into Supply Side Platform (SSP) Software Market
3.4 Key Players Supply Side Platform (SSP) Software Product Offered
3.5 Mergers & Acquisitions, Expansion Plans

4 IMPACT OF COVID-19 ON SUPPLY SIDE PLATFORM (SSP) SOFTWARE SEGMENTS, BY TYPE

4.1 Introduction
  1.4.1 Cloud Based
  1.4.2 Web Based
4.2 By Type, Global Supply Side Platform (SSP) Software Market Size, 2019-2021

5 IMPACT OF COVID-19 ON SUPPLY SIDE PLATFORM (SSP) SOFTWARE SEGMENTS, BY APPLICATION

5.1 Overview
  5.5.1 Large Enterprises
  5.5.2 SMEs
5.2 By Application, Global Supply Side Platform (SSP) Software Market Size, 2019-2021
  5.2.1 By Application, Global Supply Side Platform (SSP) Software Market Size by Application, 2019-2021

6 GEOGRAPHIC ANALYSIS

6.1 Introduction
6.2 North America
  6.2.1 Macroeconomic Indicators of US
  6.2.2 US
  6.2.3 Canada
6.3 Europe
  6.3.1 Macroeconomic Indicators of Europe
  6.3.2 Germany
  6.3.3 France
  6.3.4 UK
  6.3.5 Italy
6.4 Asia-Pacific
  6.4.1 Macroeconomic Indicators of Asia-Pacific
  6.4.2 China
  6.4.3 Japan
  6.4.4 South Korea
  6.4.5 India
  6.4.6 ASEAN
6.5 Rest of World
  6.5.1 Latin America
  6.5.2 Middle East and Africa

7 COMPANY PROFILES

7.1 SmartyAds
  7.1.1 SmartyAds Business Overview
  7.1.2 SmartyAds Supply Side Platform (SSP) Software Quarterly Revenue, 2020
  7.1.3 SmartyAds Supply Side Platform (SSP) Software Product Introduction
  7.1.4 SmartyAds Response to COVID-19 and Related Developments
7.2 OpenX
  7.2.1 OpenX Business Overview
  7.2.2 OpenX Supply Side Platform (SSP) Software Quarterly Revenue, 2020
  7.2.3 OpenX Supply Side Platform (SSP) Software Product Introduction
  7.2.4 OpenX Response to COVID-19 and Related Developments
7.3 DoubleClick for Publishers
  7.3.1 DoubleClick for Publishers Business Overview
  7.3.2 DoubleClick for Publishers Supply Side Platform (SSP) Software Quarterly Revenue, 2020
  7.3.3 DoubleClick for Publishers Supply Side Platform (SSP) Software Product Introduction
  7.3.4 DoubleClick for Publishers Response to COVID-19 and Related Developments
7.4 Rubicon Project
  7.4.1 Rubicon Project Business Overview
  7.4.2 Rubicon Project Supply Side Platform (SSP) Software Quarterly Revenue, 2020
  7.4.3 Rubicon Project Supply Side Platform (SSP) Software Product Introduction
  7.4.4 Rubicon Project Response to COVID-19 and Related Developments
7.5 PubMatic
  7.5.1 PubMatic Business Overview
  7.5.2 PubMatic Supply Side Platform (SSP) Software Quarterly Revenue, 2020
  7.5.3 PubMatic Supply Side Platform (SSP) Software Product Introduction
  7.5.4 PubMatic Response to COVID-19 and Related Developments
7.6 BrightRoll
  7.6.1 BrightRoll Business Overview
  7.6.2 BrightRoll Supply Side Platform (SSP) Software Quarterly Revenue, 2020
  7.6.3 BrightRoll Supply Side Platform (SSP) Software Product Introduction
  7.6.4 BrightRoll Response to COVID-19 and Related Developments
7.7 AppNexus Publisher Suite
  7.7.1 AppNexus Publisher Suite Business Overview
  7.7.2 AppNexus Publisher Suite Supply Side Platform (SSP) Software Quarterly Revenue, 2020
  7.7.3 AppNexus Publisher Suite Supply Side Platform (SSP) Software Product Introduction
  7.7.4 AppNexus Publisher Suite Response to COVID-19 and Related Developments
7.8 LiveRail
  7.8.1 LiveRail Business Overview
  7.8.2 LiveRail Supply Side Platform (SSP) Software Quarterly Revenue, 2020
  7.8.3 LiveRail Supply Side Platform (SSP) Software Product Introduction
  7.8.4 LiveRail Response to COVID-19 and Related Developments

8 KEY FINDINGS

9 APPENDIX

9.1 About US
9.2 Disclaimer
LIST OF TABLES

Table 1. Overview of the World Economic Outlook Projections
Table 2. Summary of World Real per Capita Output (Annual percent change; in international currency at purchasing power parity)
Table 3. European Economies: Real GDP, Consumer Prices, Current Account Balance, and Unemployment (Annual percent change, unless noted otherwise)
Table 4. Asian and Pacific Economies: Real GDP, Consumer Prices, Current Account Balance, and Unemployment (Annual percent change, unless noted otherwise)
Table 5. Western Hemisphere Economies: Real GDP, Consumer Prices, Current Account Balance, and Unemployment (Annual percent change, unless noted otherwise)
Table 6. Middle Eastern and Central Asian Economies: Real GDP, Consumer Prices, Current Account Balance, and Unemployment (Annual percent change, unless noted otherwise)
Table 7. Covid-19 Impact: Global Major Government Policy
Table 8. The Covid-19 Impact on Supply Side Platform (SSP) Software Assessment
Table 9. COVID-19 Impact: Supply Side Platform (SSP) Software Market Trends
Table 10. COVID-19 Impact Global Supply Side Platform (SSP) Software Market Size
Table 11. Global Supply Side Platform (SSP) Software Quarterly Market Size, 2020 (US$ Million)
Table 12. Global Supply Side Platform (SSP) Software Market Size, Pre-COVID-19 and Post- COVID-19 Quarterly Comparison, 2020-2021 (US$ Million)
Table 13. Global Supply Side Platform (SSP) Software Market Growth Drivers
Table 14. Global Supply Side Platform (SSP) Software Market Restraints
Table 15. Global Supply Side Platform (SSP) Software Market Opportunities
Table 16. Global Supply Side Platform (SSP) Software Market Challenges
Table 17. By Players, Supply Side Platform (SSP) Software Quarterly Revenue, 2019 VS 2020 (US$ Million)
Table 18. Key Players, Supply Side Platform (SSP) Software Revenue Market Share, 2019 VS 2020 (%)
Table 19. Key Supply Side Platform (SSP) Software Players Headquarters and Area Served
Table 20. Date of Key Players Enter into Supply Side Platform (SSP) Software Market
Table 21. Key Players Supply Side Platform (SSP) Software Product Type
Table 22. Mergers & Acquisitions, Expansion Plans
Table 23. By Players, Global Supply Side Platform (SSP) Software Market Size 2019-2021, (US$ Million)
Table 24. Global Supply Side Platform (SSP) Software Market Size by Application: 2019-2021 (US$ Million)
Table 25. Global Supply Side Platform (SSP) Software Market Size by Region, 2019-2021 (US$ Million)
Table 26. By Country, North America Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 27. By Type, US Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 28. By Application, US Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 29. By Type, Canada Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 30. By Application, Canada Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 31. Macroeconomic Indicators of Europe (Germany, France, UK and Italy)
Table 32. By Country, Europe Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 33. By Type, Germany Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 34. By Application, Germany Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 35. By Type, France Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 36. By Application, France Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 37. By Type, UK Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 38. By Application, UK Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 39. By Type, Italy Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 40. By Application, Italy Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 41. Macroeconomic Indicators of Asia-Pacific (China, Japan, South Korea, India and ASEAN)
Table 42. By Region, Asia-Pacific Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 43. By Type, China Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 44. By Application, China Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 45. By Type, Japan Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 46. By Application, Japan Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 47. By Type, South Korea Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 48. By Application, South Korea Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 49. By Type, India Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 50. By Application, India Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 51. By Type, ASEAN Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 52. By Application, ASEAN Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 53. By Type, Latin America Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 54. By Application, Latin America Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 55. By Type, Middle East and Africa Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 56. By Application, Middle East and Africa Supply Side Platform (SSP) Software Market Size, 2019-2021 (US$ Million)
Table 57. SmartyAds Business Overview
Table 58. SmartyAds Supply Side Platform (SSP) Software Revenue (US$ Million), (Q1, Q2, Q3, Q4) Quarter 2020
Table 59. SmartyAds Supply Side Platform (SSP) Software Product
Table 60. SmartyAds Response to COVID-19 and Related Developments
Table 61. OpenX Business Overview
Table 62. OpenX Supply Side Platform (SSP) Software Revenue (US$ Million), (Q1, Q2, Q3, Q4) Quarter 2020
Table 63. OpenX Supply Side Platform (SSP) Software Product
Table 64. OpenX Response to COVID-19 and Related Developments
Table 65. DoubleClick for Publishers Business Overview
Table 66. DoubleClick for Publishers Supply Side Platform (SSP) Software Revenue (US$ Million), (Q1, Q2, Q3, Q4) Quarter 2020
Table 67. DoubleClick for Publishers Supply Side Platform (SSP) Software Product
Table 68. DoubleClick for Publishers Response to COVID-19 and Related Developments
Table 69. Rubicon Project Business Overview
Table 70. Rubicon Project Supply Side Platform (SSP) Software Revenue (US$ Million), (Q1, Q2, Q3, Q4) Quarter 2020
Table 71. Rubicon Project Supply Side Platform (SSP) Software Product
Table 72. Rubicon Project Response to COVID-19 and Related Developments
Table 73. PubMatic Business Overview
Table 74. PubMatic Supply Side Platform (SSP) Software Revenue (US$ Million), (Q1, Q2, Q3, Q4) Quarter 2020
Table 75. PubMatic Supply Side Platform (SSP) Software Product
Table 76. PubMatic Response to COVID-19 and Related Developments
Table 77. BrightRoll Business Overview
Table 78. BrightRoll Supply Side Platform (SSP) Software Revenue (US$ Million), (Q1, Q2, Q3, Q4) Quarter 2020
Table 79. BrightRoll Supply Side Platform (SSP) Software Product
Table 80. BrightRoll Response to COVID-19 and Related Developments
Table 81. AppNexus Publisher Suite Business Overview
Table 82. AppNexus Publisher Suite Supply Side Platform (SSP) Software Revenue (US$ Million), (Q1, Q2, Q3, Q4) Quarter 2020
Table 83. AppNexus Publisher Suite Supply Side Platform (SSP) Software Product
Table 84. AppNexus Publisher Suite Response to COVID-19 and Related Developments
Table 85. LiveRail Business Overview
Table 86. LiveRail Supply Side Platform (SSP) Software Revenue (US$ Million), (Q1, Q2, Q3, Q4) Quarter 2020
Table 87. LiveRail Supply Side Platform (SSP) Software Product
Table 88. LiveRail Response to COVID-19 and Related Developments

LIST OF FIGURES

Figure 1. Supply Side Platform (SSP) Software Product Picture
Figure 2. Supply Side Platform (SSP) Software Market Segmentation
Figure 3. Research Objectives
Figure 4. Research Process
Figure 5. Data Triangulation
Figure 6. Research Approach
Figure 7. Commodity Prices-Metals Price Indices
Figure 8. Commodity Prices- Precious Metal Price Indices
Figure 9. Commodity Prices- Agricultural Raw Material Price Indices
Figure 10. Commodity Prices- Food and Beverage Price Indices
Figure 11. Commodity Prices- Fertilizer Price Indices
Figure 12. Commodity Prices- Energy Price Indices
Figure 13. G20+: Economic Policy Responses to COVID-19
Figure 14. Global Supply Side Platform (SSP) Software Market Size, Pre-COVID-19 and Post- COVID-19 Comparison, 2015-2026 (US$ Million)
Figure 15. Global Supply Side Platform (SSP) Software Market Size, Pre-COVID-19 and Post- COVID-19, Year-over-Year Growth Rate, 2015-2026 (%)
Figure 16. Global Supply Side Platform (SSP) Software Market Size, Quarterly Growth, 2020-2021 (%)
Figure 17. Global Supply Side Platform (SSP) Software Market Size, Market Share by Type, 2019 VS 2020 (%)
Figure 18. Global Supply Side Platform (SSP) Software Market Size, Market Share by Application, 2019 VS 2020 (%)
Figure 19. Global Supply Side Platform (SSP) Software Market Size Market Share by Region, 2019 VS 2020 (%)
Figure 20. United States Composite PMI and GDP
Figure 21. Eurozone Composite PMI and GDP
Figure 22. Eurozone Core v. Periphery PMI Output Indices
Figure 23. Core v. Periphery PMI Employment Indices
Figure 24. UK Composite PMI and GDP
Figure 25. Caixin China Composite Output Index
Figure 26. Caixin China General Services Business Activity Index
Figure 27. Japan Composite Output Index
Figure 28. South Korea Manufacturing PMI
Figure 29. India Composite Output Index
Figure 30. ASEAN Manufacturing PMI
Figure 31. By Region, Asia-Pacific Supply Side Platform (SSP) Software Market Size Market Share, 2019-2021


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